Many coaches and therapists want to grow their businesses to reach more clients but are blocked in marketing. Promoting your services often raises fears of judgment: "What if people don't like me?" or "How can I focus on just one niche?" 

Using mindfulness, we can separate our identity from our offers. The success or failure of a marketing message is simply feedback about the marketing,  not you. 

And for those of you who feel that focusing on a niche is just too small for what you do, tune-in for suggestion that can truly reframe the "that's too small" point of view to one that allows you to fully inhabit your work in a niche, without feeling like you're giving up a larger part of your work.

As strange as it may sound, marketing serves a higher purpose when you serve a higher purpose. 

In today's world, marketing is a means of sharing your gifts with people who need them. Instead of experiencing marketing as a dreaded task, it becomes a crucial part of your mission.

Listen in to hear:

• Strategies to work through inner blocks to marketing
• Mindset shifts to align marketing with your mission
• The case for starting a niche when building your coaching business
• Where to find help with technical aspects of marketing
• Inspiration from a mindful marketing expert

00:00:00 Introduction to Mindful Copy Agency and Marketing Challenges

00:01:53 Overcoming Resistance to Marketing

00:04:53 Approaching Marketing as a Necessary Task

00:06:44 Embodying Resilience as a Coach

00:08:24 Overcoming Marketing Resistance and Authenticity

00:10:05 The Importance of Niching in Marketing

00:12:30 Step-by-Step Marketing Strategy for Coaches

00:16:05 Finding Target Audience Online

00:17:25 Balancing Authenticity with Niche Selection

00:19:48 Navigating Career Choices and Passions

00:22:19 Foundational Steps in Marketing Strategy

00:26:22 Mindful Marketing Course Overview

00:26:45 Addressing Technological Challenges in Marketing

00:29:12 The Significance of Email Lists in Coaching Strategy

00:29:44 The Importance of Building an Email List for Online Business Growth

00:32:23 Utilizing Personal Experience to Understand Consumer Behavior

00:33:07 Connect with Mindful Copy Agency for Marketing Services

00:33:46 Endorsement of Simona Andre Koba's Mindfulness Marketing Services

Connect with Simona The Mindful Copy Agency or on Linked In

If you're aligned with this message and mission of being more mindful in your work with people, join like-minded professionals at The Mindful Coach Association