Ep. 29: Unlock Growth: Video Content Strategies for B2B Success

Unlock Growth: Video Content Strategies for B2B Success

Key Insights include:

Starting Small and Scaling: Chris advises starting small and gradually scaling up when taking on new content creation tasks, emphasizing the importance of a clear and valuable message over flashy editing and production tricks in the B2B space.

Strategies for Quality Content: The discussion centers on strategies for creating and distributing high-quality, thoughtful video content, emphasizing the importance of authenticity in communication to attract like-minded individuals and build strong client relationships through “attraction marketing.”

Multi-Platform Content Creation: Weiher stresses the significance of consistent, multi-platform content creation and explores the differences in posting content on platforms like YouTube and LinkedIn... highlighting the need to tailor content for each platform to effectively engage the audience.

Future of Video Production: The discussion also explores the future of video production, including the potential impact of AI-generated videos, while stressing the importance of staying abreast of the evolving landscape of video production, while focusing on releasing high grade content.

Join us as we delve into the world of B2B video content creation, learning about effective strategies, platform-specific approaches, and the evolving future of video production from the insightful perspective of Chris Weiher.

CHAPTERS:

0:00 - Video Marketing Introduction

0:48 - Video Marketing Origin Stories

2:30 - Importance of B2B Video Content

4:56 - Video Content Strategy Creation

6:33 - Essential Skills for Video Content

8:01 - Video Content Volume Recommendations

11:21 - Topics for Effective Video Content

15:51 - Starting Video Marketing Journey

22:41 - YouTube vs LinkedIn Video Differences

28:53 - Target Audience for Video Services

31:36 - Beginning with Video Marketing Services

37:26 - Predicting Video Production Trends

42:54 - Key Video Marketing Concepts

43:38 - Contacting Video Marketing Expert Chris

44:24 - Video Marketing Conclusion

Connect With Chris:

Website: http://www.cleavercreates.com

LinkedIn: https://www.linkedin.com/in/chrisweiher/

YouTube: https://www.youtube.com/user/CleaverFilmFX

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