Every podcaster I have ever talked to always has the same complaint. They are not happy with the amount of downloads their show gets each month, and they want more. In this episode, I’ll tell you the only 2 ways to grow your show and how you can take advantage of them.
When it comes to podcast growth, it’s a conversation that every podcaster wants to have. It’s probably the most asked question in any podcasting Facebook group and I have found that it doesn’t matter whether your show gets 100 downloads a month or a million downloads a month, we always want more!
So guess what? Today I am going to simplify podcast growth for you.
In my viewpoint, when you boil everything down to its most foundational elements, there are only 2 ways to grow your podcast.
Literally, that’s it!
I’m not trying to oversimplify the growth problem, but these are the 2 frames I want to view podcast growth through because truth be told, there are probably improvements you can make on both sides of the growth problem.
So, let’s start with all of the ways you can tell someone about your podcast:
I’m going to break this down into Organic vs. Paid:
Let’s start with the low hanging fruit of organic ways to telling others about your podcast:
Mention the delayed commenting strategy and the member value shout out strategies.
8) Have you put your podcast on local bulletin boards and such at businesses in your local area? You’d be surprised at how many listeners you can get locally from this. Just create a business card for your podcast and invite people to listen.
Ok, those are the main ways for you to tell others about your podcast organically, so let’s move on to the ways you can get others to tell people about your podcast.
Again, these are all going to be organic methods, because we will save for a different conversation.
I’ve given you 8 ways you can completely control to grow your podcast.
I’ve given you 7 things you can do to influence someone else to share your podcast.
What did I miss? What strategies have you found that have worked?
Need some help with your podcast, but don't know where to turn - a podcast audit is a great place to start. Go to https://teampodcast.com/tuneup to learn more!