In the second episode of this two-part podcast, Carolyn Edlund weighs-in on how artists can shift their sales strategies and build an art business that will weather these tough times, as well as being resilient to future changes. Contrary to popular belief, collectors are buying art right now, and artists can zoom in on their relationships, update their platforms, and define or redefine their target markets to make this work in their favor.
Carolyn is Sales & Events Director at CHF and our faculty subject matter expert on Sales Strategy. She is the founder of ArtsyShark—and brings a background as an artist, former ED of the Arts Business Institute, years in art-publishing and licensing, and extensive experience in curriculum development and seminars for artists. Work with Carolyn & the CHF Faculty online at the Virtualize Your Art Career™ Conference October 19-30.
Listen to Part I of this two-part episode with Carolyn Edlund! Move the needle for your art business, feel the support of your community, and learn with Carolyn and the CHF Faculty: register for our Oct 19-30 online Virtualize Your Art Career™ conference here.
Jerry’s Artarama supports CHF and this episode of The Thriving Artist™ podcast.