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Selling Sarasota - Shelley and Edward Panas EPISODE 2, 8th February 2018
002 How to hire a realtor - tips from Shelley
00:00:00 00:32:50

002 How to hire a realtor - tips from Shelley

In our first full episode Shelley breaks down her best tips for hiring a realtor to help you buy or sell a home in Sarasota.  Many of the tips are applicable in other markets.
The show opens with Ed enthusiastically sharing his newest obsession with having groceries delivered from Publix via a service called Shipt.  There website describes their service as: "Through a user-friendly app and a local network of reliable shoppers, Shipt connects members to fresh groceries and everyday essentials. ShelleySaving time, fuel and headspace, next-hour, same day grocery delivery is quickly becoming an everyday necessity for people looking for an extra few hours and intentional food choices."
Once Shelley gets Ed to stop chatting about food she shares these tips for hiring a realtor in Sarasota, Florida.  She begins by describing the difference between real estate agents and realtors.  Realtors belong to the National Association of Realtors (NAR).  Realtors have a code of ethics they are required and can receive additional training and professional designations.  Also the Florida Real Estate Commission (FREC), part of the Department of Business & Professional Regulation (DBPR) oversees real estate agents behavior to ensure fair and legal practices are followed.  These organizations matter to home buyers and sellers because they help determine an agents expertise and qualifications to assist with their transaction.
Here are some questions Shelley suggests for interviewing a real estate agent before hiring them:
  1. Are they a full-time agent?  Is being an agent their primary occupation so they will be able to be actively involved in the transaction and available for responsive communication?
  2. Do they have a written marketing plan?  Selling a home involves more than just taking a few photos and posting online for sale.  If the prospective agent doesn't have a written out plan with specific steps describing how they successfully sell your home.
  3. Ask previous listings whether they are currently on the market or sold.  This will give you some idea of how they will list your home.
  4. Ask how they will represent you.  Are they a transaction agent or a single agent?  Shelley briefly describes the similarities and differences between the two types. We will be doing a full episode covering this topic in depth in an upcoming episode
  5. Ask for references.  Beyond asking for written testimonials ask if they will let you speak directly to their past customers.
  6. What do they know about your area or the local market?  They should be able to provide detailed information regarding homes that have sold in the area similar to yours.
Ed then takes a short break to share a few of the social media "bumpers" (voice over with music).  Our poor voice over artist Sean never knows what to make of the scripts we write for him.  Our theme music was purchased on Audio Jungle - a great source for sound effects and music files for sale at reasonable prices.
Shelley wraps up our show relisting her tips for hiring a real estate agent.
And as stated by Sean in his closing comments - we do give out FREE HUGS for great reviews on iTunes!
Links in this episode:


The information contained in this episode has been obtained through sources deemed reliable by Shelley Panas and / or any guest on Selling Sarasota Podcast, however, we cannot warrant the complete accuracy thereof subject to errors, omissions, change of price, rental or other conditions, prior sale, lease or financing, or withdrawal without notice. We recommend to our listeners that any information, which is of special interest, should be obtained through independent verification.