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Podcasts Build Successful Summits with Danny Ozment
Episode 45th April 2021 • Virtual Summit Success • Jenn
00:00:00 00:20:50

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There is an intimacy level between podcast listeners and the podcast host that makes so many things possible.
Rather than thinking of podcasts as content marketing, think of them as referral marketing on a grand scale. If you ask most business owners, they will say that most of their business comes from referrals. Because you're creating a level of trust with your listener, because you're creating friendships with your listeners - even if
they're one way - you're essentially referring yourself to your listeners and they'll come back to you as if a friend referred them to you, so they
are referral marketing on a grand scale.

Because podcasts build such a loyal and engaged audience, summits are the perfect way to take that to the next level. Not only can they help you grow your audience with new listeners, but they can also deepen the relationships with your current listeners, give you more content, AND even make you money at the same time!

If you want to learn more about Danny, go to
https://emeraldcitypro.com/

Want to learn more about selling with a summit as a podcaster? Go to
http://sellwithasummit.com/podcaster/ to join in and learn from even more podcasting and summit experts!

Mentioned in this episode:

Evergreen Summit Audio Training

If you're ready to host a summit or have already hosted one and want to get more out of the months of work you put into your summit, jump over to evergreensummits.com. I put together a free audio training that you can take on the go in your regular podcast player!

Evergreen Summit Audio Training