Social media has been a vital part of different marketing strategies. It can be used to attract and funnel potential clients into availing of your product or services.

Today, Annette will impart to all of you how to monitor the marketing strategy of her business. They started to implement a new strategy on the platform, Twitter. She then committed to implementing this for 90 days. Annette started by taking screenshots of important data to keep track of the progress of the new strategy. Aside from Twitter, she also used other platforms to make a comparison of the results.

Find out more of the significant matters that Annette did in her business and its impact.

Highlights of this episode:

• Measuring the impact of the new strategy on the business.
• How does Annette monitor her business’ marketing strategy
• The use of social media platforms in your marketing strategy
• Is your strategy on the platforms you’re on performing in the way you want it to?

Resources:

If you’re struggling to understand the accounting for your business, reach out to Annette at podcast@annetteandco.co.uk and join our Facebook group https://www.facebook.com/groups/915326342418247

Connect to Annette Ferguson:

Facebook - https://www.facebook.com/UKAnnetteFerguson/

Instagram - https://www.instagram.com/annetteandco_/

YouTube - https://www.youtube.com/channel/UCkohh_X-4R5mKfEW9rBQ1qA

Listen to the Podcast - Financial and Lifestyle Freedom for UK Business Owners -

https://podcasts.apple.com/gb/podcast/financial-and-lifestyle-freedom-for-uk-business-owners/id1473582522