Cloverfield, or one of its many other names, was greenlit in a shroud of secrecy, and that secrecy continued throughout production.

Actors were auditioned without even being told what they were auditioning for, just that it was a new untitled J.J. Abrams project, and the Abrams name was enough to whet the appetites of not only the actors involved, but also the general public.

After a teaser trailer debuted alongside Transformers in the summer of 2007, fans were desperate to find out anything about this mysterious film, titled 1-18-08, with online theories suggesting it was a massive lion monster or a new Godzilla entry.

Websites for the movie started to weave a web of intrigue, with a whole backstory evolving, leading to one of the most effective viral internet marketing campaigns of the 2000s...

I would love to hear your thoughts on Cloverfield !

Verbal Diorama is now an award-winning podcast! I won the Best Movie Podcast in the inaugural Ear Worthy Independent Podcast Awards in July 2024. I am beyond thrilled, and hugely grateful to the Ear Worthy team. It means so much to me to be recognised by a fellow indie outlet, and congratulations to all the other winners!

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ABOUT VERBAL DIORAMA

Verbal Diorama is hosted, produced, edited, researched, recorded and marketed by me, Em | This podcast is hosted by Captivate, try it yourself for free.

Theme Music: Verbal Diorama Theme Song. Music by Chloe Enticott - Compositions by Chloe. Lyrics by Chloe Enticott (and me!) Production by Ellis Powell-Bevan of Ewenique Studio

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