Welcome back to Systems With Laura 🎙️
In this episode, we explore what it really takes to build a business that supports both your visibility and client pipeline, without burning out, going viral, or chasing every new platform.
This week, I’m joined by Anja Lordanić Mustać, a podcasting mentor, translator, and founder of Studio 22. Anja helps solopreneurs and small business owners launch strategic podcasts that position them as experts and bring in high-quality clients, without needing a massive audience.
Anja shares her journey from the world of translation and project management into podcasting and mentorship, and why podcasting isn’t just a creative outlet; it can be a smart, sustainable business system.
This conversation is both practical and encouraging, especially if you’ve been sitting on an idea but letting self-doubt or perfectionism get in the way.
In this episode, we talk about:
- Anja’s shift from translator to podcast mentor and entrepreneur
- Why podcasting still works, and how to stand out without shouting
- The systems behind running a podcast as a solopreneur
- Common fears freelancers face when launching (and how to move past them)
- How podcasting fits into a broader visibility and client strategy
- What Anja would do differently if she were starting over today
🎧 If you’ve been thinking about starting a podcast or just want to build visibility that actually leads to clients, this episode is for you.
📒 Grab a notebook, hit play, and let Anja show you how podcasting can become a powerful system in your business, not just a content chore.
Connect with Anja:
- LinkedIn: https://www.linkedin.com/in/anja-lordanic/
- Listen to Freelance Business Unlocked wherever you get your podcasts
🤝 Episode Sponsor: Proprium Agency (www.proprium.agency)
This episode is sponsored by Proprium Agency, a business workflow & automation agency helping service-based businesses replace chaos with clarity through smart tools, automation, and intentional system design.
If your business feels overwhelming, overly manual, or dependent on you doing everything, Proprium helps you design systems that support sustainable growth, without burnout.
☎️ Want direct help from Proprium?
Book a 15-minute discovery call to explore how we can support your operations and client delivery with better systems.
👉 Book here:
https://connect.proprium.agency/discovery-call
🌐 Join the Proprium Digital Network
A space for founders and operators who want:
- Better systems without unnecessary complexity
- Practical guidance on tools, workflows, and automation
- A clear path from messy operations to structured, scalable processes
👉 Join here:
https://proprium.agency/proprium-digital-network
🔗 Stay connected with Laura Plantak
- Website: www.lauraplantak.com
- Laura’s Learning Lab Newsletter: https://lauraplantak.com/newsletter
- Instagram: @thelauraplantak
- LinkedIn: Systems With Laura Podcast
If this episode inspired you, leave a comment, share it with a solopreneur who needs to hear it, and subscribe for more behind-the-scenes conversations on building sustainable, system-supported businesses.