In this highlight, Samara and Jen talk with guest Ashleigh Bailey. They discuss how salon owners can use social media in better ways. Posting only client photos or random content isn’t effective anymore. They suggest sharing posts with behind-the-scenes moments, product features, and the salon space.
They share personal stories. Give tips on staying motivated and avoiding social media burnout. Emphasising it’s important to keep posting regularly but with purpose. They also talk about dealing with emotions like jealousy and comparison. Creating a positive space online is key for personal growth.
Listen in to learn how to connect better with your followers. And to make your social media more engaging and authentic.
00:00 Finding Your Niche in Content Creation
00:05 The Pitfalls of Relying on Clients for Content
00:20 The Importance of Authenticity Over Aesthetics
01:13 Balancing Content Types for Engagement
03:09 Staying Motivated and Inspired in Social Media
03:24 The Role of Social Media in Business Success
04:10 Creating Content Efficiently
05:16 Overcoming the Fear of Showing Up Online
06:34 Managing Social Media Triggers and Comparisons
08:45 Dealing with Staff Changes and Social Media
09:57 Navigating Social Media Connections
Inspired? Listen to the full episode here:
Apple: https://podcasts.apple.com/au/podcast/social-rising-with-ashleigh-bailey/id1675792257?i=1000634594362
Spotify: https://open.spotify.com/episode/17AwXDm4c0rkLZn6ZBN79H?si=uhrPlPn8QMSUJX2_FPXCbg
To find out more about Salon Rising:
https://www.salonrising.com/
https://www.instagram.com/salonrising_/
Mentioned in this episode:
💖 Celebrating Our Podcast Partner – Christophe Robin, proudly distributed by McM Imports
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💛 A HUGE Thank You to Our Podcast Sponsors - Timely
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