In this episode of Make Business Personal, Kiley Peters, founder of RAYNE IX, talks about the importance of building a content marketing strategy, particularly for service-based brands. Kiley emphasizes the need for personal connection in marketing and introduces the TLC Wheel, a framework for simplifying content creation. Lastly, Kiley provides practical examples of how to generate original pieces of content and highlights resources for effective content marketing.

• TLC Wheel 2:34
• Practical Examples of Content Strategy 5:15
• Recommended Resources 9:41

Links & Follow-ups:

• Learn more at MakeBusinessPersonal.com & KileyPeters.com 
• Downloads available at MBPDownloads.com
• Work with us at RAYNEIX.com & RIXAccelerator.com 
• Submit questions at MBPPodcast.com 
• Newsletter Signup: RIXNewsletter.com 
• Linkedin: Kiley Peters & RAYNE IX
• Instagram: @kileypeters & @rayneix 
• Email: info@rayneix.com