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Retail Roundup: Transform Complaints into Collaboration: Insights from Joshua Routh
28th October 2024 • Wisdom by WESA • Horse Radio Network
00:00:00 00:47:01

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Discover how to transform daily complaints into positive collaboration in the latest WESA Retail Roundup. Joshua Routh, an engaging speaker and former retailer, shares his insights on creating a complaint-free workplace, emphasizing the importance of gratitude and focusing on what is working rather than what is wrong. He discusses the detrimental effects of complaining on both personal well-being and workplace morale, advocating for a shift towards positivity and accountability.

Routh introduces the "Gripe" method, providing practical tips for retail managers to effectively handle customer complaints, especially in the fast-paced equine retail environment. Join us as we explore actionable strategies to foster a more harmonious and productive workplace.

WESA Retail Roundup October 28, 2024:

Host: Ashley Winch, host of the Quarter Horse Podcast

Facebook: Retail Roundup Facebook group

Guest: Joshua Routh | Instagram | Facebook | YouTube | LinkedIn

Presented By: Western English Sales Association

Time Stamps:

00:05 - Welcome to the Show

00:33 - Introducing Joshua Routh

02:38 - Transforming Complaints into Collaboration

28:00 - The Impact of Complaining

38:14 - Creating a Complaint-Free Workplace

39:09 - Strategies for Retail Managers

42:39 - Boosting Team Morale

46:57 - Conclusion and Next Steps

Transcripts

Joshua Routh:

You are listening to the Horse Radio Network, part of the Equine Network family.

Glen the Geek:

This is Ashley Winch stepping in for Glen the Geek today.

Glen the Geek:

Welcome to the WESA Retail Roundup.

Glen the Geek:

The Retail Roundup is your go to virtual hub for all things retail.

Glen the Geek:

Join panel discussions, learn from webinars, share your thoughts, ask questions and connect with your community.

Glen the Geek:

We host a virtual event or share educational content every Monday via the Retail Roundup Facebook Facebook group.

Glen the Geek:

Today, we're excited to discover how to transform daily complaints into positive collaboration.

Glen the Geek:

So let's welcome Joshua Routh.

Glen the Geek:

Josh is an engaging speaker, performer, author, and former retailer.

Glen the Geek:

With a strong familiarity with the Western equine industry.

Glen the Geek:

Josh brings a unique blend of humor and insight tailored in to retail Team Josh, welcome.

Joshua Routh:

Hey.

Joshua Routh:

Thank you so very much.

Joshua Routh:

So I'm really grateful to be here.

Joshua Routh:

This is going to be a lot of fun.

Joshua Routh:

We were just talking before this started.

Joshua Routh:

I myself grew up riding horses, and my first job actually was shoveling manure in a stable for Marion Brown, who was a.

Joshua Routh:

Well, he's in the Saddlebred hall of Fame in Mexico.

Joshua Routh:

Missouri horse trainer, amazing extraordinaire.

Joshua Routh:

And so I spent a whole summer getting paid.

Joshua Routh:

I think it was $1.25 an hour with shovel horse manure in a stable and going and picking up sawdust and all that.

Joshua Routh:

And then I rode English for a while, rode Western for a while.

Joshua Routh:

I have always had an affinity for rodeos.

Joshua Routh:

And in fact, in fact, I was going to wear my western shirt that I always wear to rodeos, but my business has gotten so busy.

Joshua Routh:

I haven't been to a rodeo in a few years.

Joshua Routh:

And it didn't fit?

Joshua Routh:

No, it didn't fit.

Joshua Routh:

It was.

Joshua Routh:

Yeah.

Joshua Routh:

So.

Glen the Geek:

Oh, well, look at you.

Joshua Routh:

Years have been good to me.

Joshua Routh:

My old.

Joshua Routh:

My old Chinese acrobatics coach once came up to me and patted me on the belly and said, you must be very rich.

Joshua Routh:

You must be very rich.

Glen the Geek:

We love.

Glen the Geek:

We love a silver lining here at Horse Radio Network.

Glen the Geek:

And if that's not a spin, I don't know what is.

Joshua Routh:

Yeah.

Joshua Routh:

So I'm just rich.

Joshua Routh:

I'm rich.

Joshua Routh:

That's all it is.

Joshua Routh:

I'm just very rich.

Glen the Geek:

I love that.

Glen the Geek:

Well, Josh, without further ado, should I go ahead and pull up our slides?

Glen the Geek:

For those listening, you'll be able to watch this video or see the visuals through the streamyard link that we'll be able to share in our show notes.

Joshua Routh:

Sounds good.

Joshua Routh:

Let's go.

Glen the Geek:

Awesome.

Joshua Routh:

So welcome everyone out there again.

Joshua Routh:

My name is Joshua Routh, and we're going to Talk about creating a complaint free workplace today.

Joshua Routh:

And as I said, I am a former circus acrobat.

Joshua Routh:

I own my own circus.

Joshua Routh:

I have owned a magic shop.

Joshua Routh:

I owned a magic shop up until the pandemic, and that kind of just decimated that industry.

Joshua Routh:

So the magic shop went away.

Joshua Routh:

But yeah, I have some experience with retail as well and lots of experience with horses and horse riding.

Joshua Routh:

I used to do a lot of horse camps when I was a kid, and I even trained for a moment to do some acrobatics on horses for the circus until I realized my career would be very short and I could spend more time on other things.

Joshua Routh:

Though I love horses and still again, love to go to the rodeo.

Joshua Routh:

It's one of my favorite things.

Joshua Routh:

So I'm really grateful and very excited to be here talking to all of you.

Joshua Routh:

This is a very fun topic for me, for me, where I came from, to just kind of give you a little background.

Joshua Routh:

I own a circus.

Joshua Routh:

I have 50 performers that I manage.

Joshua Routh:

We do 850 events a year.

Joshua Routh:

And those events are all different kinds.

Joshua Routh:

And I've been a speaker for a long time because I have kind of a unique point of view.

Joshua Routh:

I'm a sword swallower and an acrobat, and I have a fun story.

Joshua Routh:

So people often ask me to speak.

Joshua Routh:

A few years back, I met a man named Will Bowen at a conference for speakers.

Joshua Routh:

And Will just became friends with me.

Joshua Routh:

He became enamored with me because I knew a lot about magic.

Joshua Routh:

And he always wanted to know how this trick was done or that trick was done.

Joshua Routh:

And we were friends for a couple of years before I ever found out what Will spoke about.

Joshua Routh:

I had no idea.

Joshua Routh:

And one day I called Will and I was talking to him and I was complaining about a couple of performers that were working for me.

Joshua Routh:

There were divas, they were acting out, they were causing a lot of strife in our business.

Joshua Routh:

And he said, whoa, whoa, whoa.

Joshua Routh:

You.

Joshua Routh:

You can't complain to me.

Joshua Routh:

I was like, why?

Joshua Routh:

He goes, because I'm the complaint free guy.

Joshua Routh:

That.

Joshua Routh:

That's what I do.

Joshua Routh:

I'm the complaint free guy.

Joshua Routh:

I.

Joshua Routh:

I can't, you know, don't do complaining here.

Joshua Routh:

I'll tell you what, I'm going to send you my book and you can read my book and learn all about the dangers of complaining and how you can improve your business by by stopping complaining.

Joshua Routh:

And so he did.

Joshua Routh:

He sent me his book and he also sent me some of his bracelets because there's a challenge that goes with the book.

Joshua Routh:

And I did the challenge.

Joshua Routh:

I Read through the book and I learned so much about how complaining can drag down your business, can drag down your life, can harm relationships.

Joshua Routh:

And it really, it changed my business.

Joshua Routh:

And I even encouraged my performers to do the same for them to go ahead and try to become complaint free as well.

Joshua Routh:

Because I realized that if we live a life of gratitude, we're not living a life of complaining and we can all raise the boat together.

Joshua Routh:

And so I said to two of these performers, I asked them, I said, I want you to do the complaint free challenge.

Joshua Routh:

And they kind of looked at me funny, these two specifically, because I had others that were actually doing it.

Joshua Routh:

And these two specifically were like, no, I'm not going to do it.

Joshua Routh:

And it was the longest walk I had to go through to walk to the door and say, you know, then you can't be a part of this business because we're growing, you know, in this business we're going to grow in a new way, the new era of gratitude and a new era of not complaining.

Joshua Routh:

And you don't want to be a part of that.

Joshua Routh:

So I'm sorry, you're going to have to step away.

Joshua Routh:

And these are my two top earners.

Joshua Routh:

And you know, as business owners, when you have top earners, you can forgive a lot.

Joshua Routh:

And we do, we forgive a lot.

Joshua Routh:

We look over a lot of things.

Joshua Routh:

We look over how they treat us sometimes or how sometimes there is an error that they know better than us or whatever and they don't see the background, the day to day, what we really go through.

Joshua Routh:

Most people who are business owners all know that they think that the employees often think that we're rich or we're riding high on everything and you know, we get all the perks and all this stuff.

Joshua Routh:

They don't see the background, they don't see all the work that we do.

Joshua Routh:

Once someone told me that owners, you know, love it because they work 12 hours.

Joshua Routh:

They only, what was it?

Joshua Routh:

Owners love that they only work half days.

Joshua Routh:

That's right.

Joshua Routh:

Owners of businesses love it because they only work half days.

Joshua Routh:

The hard part is deciding do I work the first 12 or the second 12?

Joshua Routh:

And that's totally true.

Joshua Routh:

We work 12 hour days.

Joshua Routh:

I know that it's probably the same for you, but it's the same for me.

Joshua Routh:

We had to start taking Sundays off.

Joshua Routh:

We had to start committing to time for ourselves because your business swallows you whole.

Joshua Routh:

And I work with my wife and we've been running this business for 20 years together.

Joshua Routh:

And as I said, when those two left, I was really worried that My business was going to struggle, and it did for a moment.

Joshua Routh:

But what it also did was it created space for new people with an attitude of gratitude to step in and step up.

Joshua Routh:

And then they grew, and they grew as performers, and they grew as entertainers.

Joshua Routh:

And we went from 750 events to 850 events.

Joshua Routh:

And we started working more and more and more.

Joshua Routh:

And now we work with the St.

Joshua Routh:

Louis Blues, the Cardinals, Purina Farms, Nestle Purina, a big client of ours, the St.

Joshua Routh:

Louis Soccer Stadium.

Joshua Routh:

All the big companies in St.

Joshua Routh:

Louis use our performers for their events.

Joshua Routh:

And we're getting more and more requests months and months and months out because people want the positive attitude that our performers have.

Joshua Routh:

And so I want to share this with you.

Joshua Routh:

I want to share some of these things with you.

Joshua Routh:

And I went back to Will, and I was like, will, I love it.

Joshua Routh:

This is great.

Joshua Routh:

And Will was like, great.

Joshua Routh:

I want you to go out and share this message for me.

Joshua Routh:

So that's what I'm here today doing.

Joshua Routh:

I'm sharing Will's message with some of my own anecdotes and things as well.

Joshua Routh:

So when we're ready, we're going to get going here.

Joshua Routh:

All right, on to the next slide.

Joshua Routh:

So one thing I want you to realize is that gratitude is about what is present and what is working.

Joshua Routh:

Complaining is about what is wrong and what is missing.

Joshua Routh:

When we're living a life of gratitude, we're focused on the present.

Joshua Routh:

We're focused on what's going on here and now and what is actually happening in our lives right now that is going well.

Joshua Routh:

We're focusing on those things, then we're lifting ourselves up.

Joshua Routh:

It's like watering a plant.

Joshua Routh:

The plant starts to grow.

Joshua Routh:

When all we're focused on is what's wrong and what's missing, we get that negative attitude, those negative feelings, and it starts to drag everything down.

Joshua Routh:

So when we're complaining, we're only focusing on the negative.

Joshua Routh:

We're not focusing on what's possible, the future or now.

Joshua Routh:

And all those things, when we're thinking about what can happen, how we can do things differently, how we can change things going forward, well, that's gratitude.

Joshua Routh:

That's where we're at.

Joshua Routh:

That's the present.

Joshua Routh:

How can we get through these problems now as opposed to just complaining about what happened to me, what happened to me.

Joshua Routh:

This is not right, that's not right, and so on and so forth, what's wrong and what's missing.

Joshua Routh:

So that's what we're going to be talking about.

Joshua Routh:

I'm going to teach you how to live a life of gratitude and how to turn those complainers in your businesses and in your life into collaborators so they're not using your ear as a dumpster that they're just throwing all their junk into.

Joshua Routh:

Wouldn't we all love that?

Joshua Routh:

I think most of us would agree that there is too much complaining in the world.

Joshua Routh:

And the world is not the way we'd like it to be.

Joshua Routh:

All of us feel this all the time.

Joshua Routh:

We're walking around, we hear all these complaints.

Joshua Routh:

We see it on the news, we see it on the media.

Joshua Routh:

I think that's a bare nosed fact.

Joshua Routh:

There's too much complaining in the world.

Joshua Routh:

Also, again, the world isn't the way we'd like it to be.

Joshua Routh:

We look around and we see things the way they're not supposed to be.

Joshua Routh:

And this and that.

Joshua Routh:

And this is what causes a lot of complaints as well.

Joshua Routh:

We both live in this headspace.

Joshua Routh:

We all live in this headspace here.

Joshua Routh:

So this is a great place to start from.

Joshua Routh:

Complaining is defined as expressing grief, pain or discontent.

Joshua Routh:

Now the key word here is express because many people have thoughts every day of grief, pain or discontent.

Joshua Routh:

We have all these thoughts.

Joshua Routh:

We have negative thoughts every day.

Joshua Routh:

I know I've thought about robbing a bank.

Joshua Routh:

I'm sure many other people have thought about robbing a bank.

Joshua Routh:

How easy it would be, all those kinds of things.

Joshua Routh:

You have little daydreams of that sort or even worse, or even not so bad.

Joshua Routh:

We have those negative thoughts.

Joshua Routh:

The reason we have those negative thoughts is it was safer in nature to not eat the red berries.

Joshua Routh:

Negative thoughts kept us safe.

Joshua Routh:

When we were going through the woods and we're like, oh, there's red berries there, maybe I should try them.

Joshua Routh:

No, we shouldn't eat the red berries.

Joshua Routh:

It's a pattern that built up in our minds over and over the years.

Joshua Routh:

So all through evolution and beyond, we start to see this idea that negative thoughts keep us safe, that we don't touch the hot stove because the hot stove is hot.

Joshua Routh:

We stay away from those kinds of things.

Joshua Routh:

So as we've gone through this evolution and go through these things, we start to realize as a species that the negative thoughts actually keep us safe.

Joshua Routh:

The problem is when we express those, when we're expressing them all the time, sharing this all the time, we're sharing it all the time and we're causing all this negative energy.

Joshua Routh:

And I'm going to explain a little bit further on down the road here what that really means when we express it.

Joshua Routh:

So it's all about expressing it.

Joshua Routh:

Now, a lot of times people think that they're going to try to withhold every negative thought and it's, you know, they're going to not express all the time and all kinds of.

Joshua Routh:

We still do that sometimes.

Joshua Routh:

You're still going to find yourself complaining.

Joshua Routh:

But I'm hoping that over time, through this process and reading this stuff, you'll have a desire to complain less and you will express it less and you'll deal with these things more in the present.

Joshua Routh:

It is not complaining to speak directly and only to the person who can solve your issue.

Joshua Routh:

Resolve your issue.

Joshua Routh:

That's the other side of it.

Joshua Routh:

So if somebody can solve your problem, and we all deal with people that have problems every day, and if they're coming to us to solve that problem, well, that's a request for accountability.

Joshua Routh:

That is not complaining.

Joshua Routh:

Okay?

Joshua Routh:

So often when you hear something, somebody says something like, you know, this shirt is the wrong size, that's not a complaint, that's a request for accountability.

Joshua Routh:

They're not coming at you and saying, making it all about themselves.

Joshua Routh:

They're making it about the fact that the shirt is the wrong size.

Joshua Routh:

So if you come, if you go to someone and ask for a solution, well, that's a request for an accountability.

Joshua Routh:

And if you can solve that issue, then it's your responsibility to do so.

Joshua Routh:

There's a few myths about complaining.

Joshua Routh:

One of them is that it's all going to be Pollyanna ish if you don't complain.

Joshua Routh:

If you stop complaining, you're just going to be Pollyanna and it's all just positive thinking.

Joshua Routh:

Positive thinking.

Joshua Routh:

Well, it is.

Joshua Routh:

It is positive thinking.

Joshua Routh:

It's not just Pollyanna ish, It is positive thinking.

Joshua Routh:

Because the idea of positive is positive is what's present and negative is what's missing.

Joshua Routh:

Positive literally means what is present and negative means there's nothing there.

Joshua Routh:

It's what's missing.

Joshua Routh:

So it is positive thinking, but it's not all Pollyanna ish.

Joshua Routh:

Also, if we're complaint free, if we don't complain, we're just going to be a doormat.

Joshua Routh:

Well, going back to the last slide, we realize that it's okay to express something to someone who can solve our problem if they can, if they can solve our problem, well, that's okay.

Joshua Routh:

You're not going to be a doormat.

Joshua Routh:

Who the doormat is.

Joshua Routh:

Those are the people that are out there just complaining and complaining and complaining and complaining and not doing anything about their problems.

Joshua Routh:

They're the doormat.

Joshua Routh:

They're letting the world walk all over them.

Joshua Routh:

They're not expressing it to people who can solve their problem.

Joshua Routh:

They're just laying there and letting it.

Joshua Routh:

Letting it happen to them.

Joshua Routh:

Those people are the doormats.

Joshua Routh:

And finally, venting.

Joshua Routh:

Often people think that venting is a good thing.

Joshua Routh:

And this is interesting.

Joshua Routh:

We all love the idea that I just need to vent.

Joshua Routh:

I just need to get it out.

Joshua Routh:

I just need to tell someone.

Joshua Routh:

There was a scientific study done where they took a bunch of college students and they put them in the rooms.

Joshua Routh:

You know, they're testing on college students.

Joshua Routh:

They always do that.

Joshua Routh:

And they had them write an essay, and then they brought the essay back a few minutes later.

Joshua Routh:

And on the essay, they graded it as an F.

Joshua Routh:

Or they said, this is a terrible essay.

Joshua Routh:

They put all these things on it and made the people very angry because this essay was really meaningful to them.

Joshua Routh:

They asked them to write something very meaningful and purposeful to them.

Joshua Routh:

And so to have that twisted in that way made them very angry.

Joshua Routh:

And they said, here's what I want you to do.

Joshua Routh:

They took half the group and they said, we want you to take this pillow.

Joshua Routh:

I want you to vent all of your anger into this pillow.

Joshua Routh:

Slam the pillow, beat the pillow, bite the pillow, whatever you want to do.

Joshua Routh:

Get your anger out into the pillow.

Joshua Routh:

To the other half, they said, we want you just to sit there with your feelings.

Joshua Routh:

Just sit there with your feelings and feel your feelings of anger at the person who judged you so harshly.

Joshua Routh:

Just sit there and feel your feelings.

Joshua Routh:

Then they came back a while later and they said, I'll tell you what, I don't normally do this, but the next phase of this for someone else over there is the person who graded your test.

Joshua Routh:

They have to drink hot sauce.

Joshua Routh:

That's what we're going to be doing to them.

Joshua Routh:

And I'm going to let you fill the hot sauce cup.

Joshua Routh:

You can fill it as full as you want, doesn't matter.

Joshua Routh:

And I'll make them drink it.

Joshua Routh:

I can do that.

Joshua Routh:

The people who vented filled the cup two to three times more than the people who just sat with their feelings.

Joshua Routh:

They wanted them to drink that hot sauce, and they wanted to drink.

Joshua Routh:

To drink the whole bottle.

Joshua Routh:

They wanted to get back at them.

Joshua Routh:

This is a study that came out of the University of Ohio, and it's absolutely true.

Joshua Routh:

So when you think about that, you think about that.

Joshua Routh:

When we vent, we're fueling that fire.

Joshua Routh:

We're waiting for somebody to validate those feelings and to get us all hyped up and get us feeling it even more.

Joshua Routh:

But when we sit and we calmly assess the feelings.

Joshua Routh:

We feel the feelings.

Joshua Routh:

We work through it.

Joshua Routh:

That's what we do as human beings, as adults.

Joshua Routh:

We work through those feelings.

Joshua Routh:

And that's the other thing.

Joshua Routh:

Sometimes when people come to you and they're seems like they're complaining and they may have something about that shirt, they're coming with the shirt and they're angry and they're stomping their feet and saying, this shirt, it didn't fit, it's the wrong size.

Joshua Routh:

And they're just angry about it.

Joshua Routh:

Well, those people, when they were children, they learned that if they stomped their feet or gnash their teeth or they're angry.

Joshua Routh:

Well, that's when things started to change.

Joshua Routh:

That's what their parents taught them.

Joshua Routh:

They had to complain in an angry way.

Joshua Routh:

They had to get that request for accountability in an angry way and smash and gnash and all those sorts of things.

Joshua Routh:

Had to do that to get their way.

Joshua Routh:

So instead of looking at them as a, as an angry complainer, try to look at them as a wounded child because that's really what they are.

Joshua Routh:

They're suffering and we can offer them some compassion.

Joshua Routh:

It's very simple.

Joshua Routh:

Eckhart Tolle said complaining is not to be confused with informing someone of a mistake or deficiency so that it can be put right.

Joshua Routh:

And to refrain from complaining doesn't necessarily mean putting up with bad quality or bad behavior.

Joshua Routh:

There is no ego in telling the waiter your soup is cold and needs to be heated up.

Joshua Routh:

If you stick to the facts, which are always neutral.

Joshua Routh:

That neutral word is very important.

Joshua Routh:

We stick to the facts because they're always neutral.

Joshua Routh:

Facts are neutral.

Joshua Routh:

There's no value statement in facts.

Joshua Routh:

How dare you serve me cold soup.

Joshua Routh:

Now that's complaining.

Joshua Routh:

And that's what we're talking about, right?

Joshua Routh:

If I came in with that shirt in your shop and I said this shirt here is the wrong size and it doesn't fit, why would you do that to me?

Joshua Routh:

You've ruined everything you've ruined.

Joshua Routh:

That's complaining.

Joshua Routh:

That's typically where complaining lives.

Joshua Routh:

When I make it about me, me and me and more about me and me.

Joshua Routh:

And we know that's a danger that we're all experiencing in society.

Joshua Routh:

We're dealing with a self centered society.

Joshua Routh:

Now everybody wants to talk about themselves and look at me and look at me and look at me.

Joshua Routh:

So we struggle with this a little bit more frequently than we used to, but we're seeing it more and more.

Joshua Routh:

Complaining, complaining costs money.

Joshua Routh:

This is one of those things that is fascinating to me.

Joshua Routh:

Because we're all struggling to hire good talent, retain good talent, hire good people.

Joshua Routh:

They're just, you know, they don't stick around.

Joshua Routh:

They often jump from job to job.

Joshua Routh:

And what often happens, you see this in a lot of businesses and a lot of studies is you'll see that all the good people are in there with all the complainers and all the Debbie Downers and all the Eeyores.

Joshua Routh:

And when they're in there with them, they're getting dragged down and they don't want to stick around in that environment.

Joshua Routh:

They don't want to be in an environment where people are constantly dragging the business down and talking bad about the business or talking bad about the customers or those sorts of things.

Joshua Routh:

They want to go find a place where they can be happy and they can go to work and they enjoy it because we spend a lot of time at work.

Joshua Routh:

So they leave.

Joshua Routh:

And so that ends up costing us money.

Joshua Routh:

More job searches, more training time.

Joshua Routh:

It's a big time or big time suck and financial suck into a business.

Joshua Routh:

So complaining costs money.

Joshua Routh:

It's also a competitive sport.

Joshua Routh:

We all know this.

Joshua Routh:

If a guy comes in, into your shop, let's say a guy comes into your shop and he's limping and you say, what happened?

Joshua Routh:

He said, well, I stubbed my toe and it really hurts.

Joshua Routh:

Somebody else says, oh, that's nothing.

Joshua Routh:

I tripped going down the hallway the other day and my foot was so black and blue I had to be on crutches for three weeks.

Joshua Routh:

And you hear another customer from the back of the store and he says, that's nothing.

Joshua Routh:

My grandfather tripped down the stairs, hit his head and he died.

Joshua Routh:

Died, right.

Joshua Routh:

That's what happens.

Joshua Routh:

We go in order of severity.

Joshua Routh:

It wouldn't make any sense if somebody came in and they were all moping and trying to buy a shirt or some cowboy boots.

Joshua Routh:

And they said, oh.

Joshua Routh:

And you're like, what's wrong?

Joshua Routh:

My grandfather died.

Joshua Routh:

And somebody across the store goes, that's nothing.

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I stubbed my toe last night.

Joshua Routh:

It doesn't work like that.

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Complaining builds on order of severity.

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That's how it goes.

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It keeps the focus on the problem.

Joshua Routh:

Nothing expresses this more than this story here.

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There were two guys and there were construction workers.

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They were sitting down, having a couple of sandwiches.

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One of the guys opens up his lunchbox and he starts eating his sandwich.

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The other guy comes and sits down.

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He opens his lunch box and he looks at it.

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Meatloaf.

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I hate meatloaf.

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Yeah.

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Starts to eat the sandwich.

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The other guy just shrugs.

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The next day, they're sitting down.

Joshua Routh:

Well, first one opens his lunchbox, start eating his sandwich, chips, you know, having a drink and all that kind of stuff.

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The other guy comes back over, sits down, opens his lunchbox.

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There it is again.

Joshua Routh:

A meatloaf sandwich.

Joshua Routh:

Why is it always meatloaf?

Joshua Routh:

I hate meatloaf.

Joshua Routh:

And he sits down and eats the sandwich.

Joshua Routh:

The next day, first guy comes, sits down, opens his lunch, starts eating a sandwich, having lunch.

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Second guy comes over, sits down again, opens his lunchbox.

Joshua Routh:

There again, meatloaf.

Joshua Routh:

Why is it always meatloaf?

Joshua Routh:

I want something different.

Joshua Routh:

Ah, Always a meatloaf sandwich.

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He takes the sandwich, throws it on the ground, stomps on it.

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Why can't I get something else?

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The other guy looks at him and says, why don't you ask your wife to make you something else?

Joshua Routh:

Second guy goes, because I make my own lunch.

Joshua Routh:

If you hear nothing else today, know this.

Joshua Routh:

You make your own lunch every day with the thoughts you have and the intentions that you make.

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You make your own lunch all day with everything that you say and everything that you do.

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It's a very important lesson.

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So it keeps the focus on the problem.

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We focus on the problem.

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We just keep complaining about it and don't do anything about it.

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That man was perfectly capable of making something other than meatloaf, just like most of us are perfectly capable of making something good out of our lives.

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It damages our health.

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This is an interesting study.

Joshua Routh:

There was a study done where they put a man in an MRI machine, and the man was laying in the MRI machine, and they had somebody else on the other side of the wall, and they said, what we want you to do is complain at this person.

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I want you to complain, complain, complain.

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And while the man is laying in the MRI machine, he's going to be listening to your complaints.

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So he did.

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The man laid in the MRI machine.

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The man complained, complained, complained.

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And after about 30 minutes, they started to notice that the person in the MRI machine that their gray matter in their brain and their hippocampus started to shrink.

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And the hippocampus is responsible for all creative thought and problem solving.

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So after about 30 minutes, that hippocampus starts shrinking because this man is complaining to him.

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Because under stress, our cortisol levels rise.

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Under hearing complaints, our cortisol levels rise vast amounts.

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It's incredible.

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There's all kinds of studies about this cortisol, this stress hormone being pumped into us by our bodies when we feel the stress of someone complaining to us.

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And cortisol and stress has all sorts of physical Damages, diabetes, heart disease.

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All kinds of things can happen to you from living in our life of cortisol, not the least of which we're talking about with the hippocampus.

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So when the hippocampus shrinks and we can't think clearly, we're under stress, we're having heart problems and all these other problems because we're under stress, well, that damages our health.

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So all that complaining coming into our brains, well, you know, from other people using our ears as a dumpster, that damages our health.

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That's not just something, you know, fanatical.

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That is, like genuine.

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And so they asked the same person in the MRI machine, they asked him to complain.

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They said, we want you to lay here, want you to complain, Complain to yourself, complain about your kids, complain about your job, complain about anything.

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So he did.

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And they saw the exact same result.

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After about 30 minutes, the exact same result.

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After about 30 minutes, his hippocampus started to shrink.

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So it limits our abilities to think clearly.

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It increases our cortisol.

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And cortisol is like one of those things.

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You've all felt it, that stress feeling.

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It's like when you put your car in neutral and you press on the gas and the car is revving up and revving up and revving up, but it's not going anywhere.

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That car is just going to sit there.

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Well, that's what happens when your cortisol is up.

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And that's what happens when people complain.

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We start to feel those feelings.

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It destroys relationships.

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If you think about this, when someone comes home every day, the first thing you ask them is, how was your day?

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And they immediately start listing all of the complaints.

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And when they start listing all those complaints, it starts dragging us down.

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We start to take them on, we start to feel all those feelings.

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We problem solve for them or we lament for them.

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We start to feel all these negative feelings.

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What would happen if, when someone came home, if we just started, you know, asking them, how was your day?

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Would tell me something good that happened.

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Tell me something good that happened today.

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What was amazing?

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What was surprising?

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What if that was the first thing that came out of our mouths?

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Well, we'd start to hear something uplifting.

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We would start to feel better.

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We'd start to feel open.

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We'd feel more connected to the other person.

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That's what happens when we're living a life of gratitude, more focused on the positive and not just the negative.

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So it destroys relationships.

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It's also one of those things, if you think about, you go to singles nights or sorry, ladies nights, or you hang out around a bar, you hear men complaining about their spouses or women complaining about their spouses and saying all these things about their spouses, and then they go home to those same spouses, and no wonder, they walk in the front door and they feel negatively about those people.

Joshua Routh:

They just spent two or three hours complaining to their friends, guys complaining to the other guy down the bar, my wife this, my wife that.

Joshua Routh:

Women complain to their girlfriends about this, about that.

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They go home and they go to their spouse and they complain at them.

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Look at what you did to me.

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And they have all those complaints ready to go locked and loaded because they just left the bar and primed the pump.

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Destroys relationships.

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The greatest gift you can give someone else is the gift of your own happiness.

Joshua Routh:

That's a good one.

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Write that down if you can, because that's one of my favorite phrases right there.

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The greatest gift you can give someone is a gift of your own happiness.

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Because then you're not a burden.

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You're not a burden on that other person.

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If you can be happy, if you can find a way to be happy, whatever that takes, there's lots of ways to resolve your unhappiness.

Joshua Routh:

But if you can become happier, well, then the people around you will feel better as well, because that negativity, that complaining, that drags everyone else down.

Joshua Routh:

We're going to talk a little bit about why people complain.

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We have an acronym that we use called gripe, G, R, I, P, E.

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And I'm going to go through the various reasons, because I'm not here just to complain about complaining.

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That's not what we're trying to do.

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We're trying to help you turn these complainers into collaborators.

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And here is where I give you the special sauce.

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This is the secret.

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This is the good stuff.

Joshua Routh:

This is where we get into why people complain and how they complain and what you can do about it.

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So get ready.

Joshua Routh:

Get your pencils out.

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People complain to get attention because they don't know how to get attention otherwise.

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It's one of those things that when you're standing in an elevator, we're standing there for a minute, we're okay by ourselves.

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And as soon as somebody else walks in, those numbers become real important.

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Start staring at them.

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Oh, seven, eight.

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We start to get real nervous.

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We start to get uncomfortable.

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So we start saying things like, I wonder if those Cardinals are ever going to win a baseball game.

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Or wonder if it's ever going to stop raining.

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I looked outside and looks like the animals are lining up two by two.

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It's always raining so bad.

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Ha ha.

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All that stuff.

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We complain to get attention because we need attention.

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Attention is a human need.

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It's not.

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Or, sorry.

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Attention is not a human want.

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It is a human need.

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We need attention.

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As a human species, we survive by coming into groups together.

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We join clubs.

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We join associations just like this one here, because we need that attention.

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We need that connection with another human being.

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And so that's why people complain.

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They complain because they need that feeling of connection and attention.

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We don't know how to do it otherwise.

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We just kind of form this way that complaining has become the dominant form of communication.

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So when we walk up to somebody, the first thing we start doing is complaining to them.

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Because it's so standard for us.

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You know, it's just what we do.

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Or.

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I'm fine, I'm fine.

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Well, we all know the secret behind fine, right?

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We're all freaked out, insecure, neurotic, and emotional.

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That's fine, you know?

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So when we need that sense of attention, we need someone to connect with us on a deeper level.

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So when someone comes up to you and complains, the first thing they do, when they complain to you for attention, to get attention, this is what you say to them.

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You say, what is going well with whatever you ask them, what's going well with your life?

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What's going well with your job?

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What's going well with your kids?

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What's going well with this or that?

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And when we do, when we ask them that, when we say, what is going well with these things, one of two things will happen.

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Either they will stop complaining and tell you something good and positive, or they'll realize that they're not going to get what they wanted out of you.

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They're not going to get that chance to complain and dump on you.

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Your ear is not a dumpster for them.

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And they'll go find someone else.

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Either way, you win.

Joshua Routh:

That's right, you win.

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If they talk about something positive, you get uplifted.

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And if they go find someone else, they're not using your ear as a dumpster.

Joshua Routh:

You win.

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Doesn't work all the time.

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Just 100% of the time, people complain to remove responsibility.

Joshua Routh:

This is an interesting one.

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We do this.

Joshua Routh:

I was talking about those performers the other day.

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We do these evaluations and things.

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We work with our performers.

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And this one performer often would complain about circumstances before they would even get into the event.

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They would have.

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They'd be, like, talking about the situation that they were going into as if they were not going to be successful.

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They were preparing us for their inevitable failure.

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And so they would come up with all sorts of excuses and complain about the situation to keep them from being successful.

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Because people complain to remove responsibility from the fact that they may not do well.

Joshua Routh:

They often say this phrase, you know, I would love to do that, but.

Joshua Routh:

And it's always that.

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But that's the erasure word.

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It erases everything that comes before it.

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But I'd love to do that, but.

Joshua Routh:

But I can't because the.

Joshua Routh:

It's too wet.

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I can't because I'm not, you know, I don't have the right shoes.

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I can't because of this, I can't because of that.

Joshua Routh:

But.

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And you don't want to.

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But because you want them to do this, they want to get off the hook, but you want to keep them on the hook.

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You want them to do this, you have a project for them, you have something you want them to get done and they want to get out of it somehow, some way.

Joshua Routh:

And so they complain about all the circumstances surrounding your asking.

Joshua Routh:

Here's how you get around it.

Joshua Routh:

You say to them, if it were possible, how might you do it?

Joshua Routh:

And the key phrase in that is, how might you do it?

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Not me, you.

Joshua Routh:

How might you do it?

Joshua Routh:

If it were possible, how might you do it?

Joshua Routh:

How might you solve this problem?

Joshua Routh:

How might you stack those boxes?

Joshua Routh:

How might you do whatever.

Joshua Routh:

How might you do it?

Joshua Routh:

Because then now we're in a problem solving, now we're in the present, now we're looking at what we can do to actually solve this problem.

Joshua Routh:

So we say, if it were possible, how might you do it?

Joshua Routh:

There's no arguing that.

Joshua Routh:

And if they need some guidance on solving that, and sometimes they do, it's okay.

Joshua Routh:

Sometimes they need a little bit of guidance and some nudging in the right direction.

Joshua Routh:

And you also don't want them to do it poorly.

Joshua Routh:

But that's our responsibility.

Joshua Routh:

Our responsibility, you know, is to help them get there.

Joshua Routh:

People complain to inspire envy.

Joshua Routh:

This is the complaint.

Joshua Routh:

Brag, people complaining, bragging.

Joshua Routh:

And it's, it's kind of funny.

Joshua Routh:

I have a friend, we grew up in a neighborhood that wasn't.

Joshua Routh:

We didn't have a lot, you know, it was a lower, lower middle class families, factory workers, things like that.

Joshua Routh:

We grew up in a rough neighborhood.

Joshua Routh:

A friend of mine and I and Stevie came home one day.

Joshua Routh:

He was living in Colorado.

Joshua Routh:

He did really well for himself.

Joshua Routh:

He's did really well for himself financially.

Joshua Routh:

And he came to visit St.

Joshua Routh:

Louis where I'm from.

Joshua Routh:

And we sat down and we're in a coffee shop and we were just talking, shooting the breeze.

Joshua Routh:

I hadn't seen him in a long time.

Joshua Routh:

He's doing really well.

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And out of his bag he pulls a dog leash.

Joshua Routh:

And it was just kind of a rubbery, you know, one of those rope dog leashes with a rubbery handle type thing.

Joshua Routh:

And he sets it down and he goes, you know, you'd think if you bought a five thousand dollar dog, they'd give you a better leash than this piece of junk.

Joshua Routh:

And I was like, where's the dog?

Joshua Routh:

You know, he didn't bring the dog.

Joshua Routh:

The dog was back in Colorado where he was living, and here he traveled all this way just to drop that dog leash on the table.

Joshua Routh:

What he was really saying was, what he was really saying was that, you know, I bought a $5,000 dog.

Joshua Routh:

That's it.

Joshua Routh:

He wanted to flex that he had bought a $5,000 dog.

Joshua Routh:

And, you know, he did it through complaining.

Joshua Routh:

We complain to make ourselves appear superior to other people.

Joshua Routh:

Children do this.

Joshua Routh:

Children often do this.

Joshua Routh:

If you have two children, I hear this often, where you have two children, one is usually the clean one and one is usually the messy one.

Joshua Routh:

And they'll complain about each other.

Joshua Routh:

The one will say, why is he always so messy?

Joshua Routh:

And he always gets to be messy and so on and so forth.

Joshua Routh:

And what they're really saying is, look at me, I'm clean.

Joshua Routh:

Look at me, I'm clean.

Joshua Routh:

You know, I'm the clean one.

Joshua Routh:

I clean my room, I do the dishes.

Joshua Routh:

I'm the clean one.

Joshua Routh:

That's really what they're trying to say.

Joshua Routh:

They're trying to get that attention we were talking about before by appearing superior to other people.

Joshua Routh:

So instead of feeding the fuel of their complaints, this is what you do.

Joshua Routh:

You complement the opposite.

Joshua Routh:

I love that you always keep your room clean.

Joshua Routh:

I love that you always do the dishes.

Joshua Routh:

That's really great.

Joshua Routh:

You know, if you're having staff meetings all the time and there's always somebody who's leading the staff meetings or whatever, and they're saying, well, we could start, but Janet's not here yet.

Joshua Routh:

What he's really saying is, I'm always on time.

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So you say, tom, I love that you're always on time.

Joshua Routh:

We complement the opposite.

Joshua Routh:

We reframe it into a positive.

Joshua Routh:

We flip the script on them.

Joshua Routh:

It works every time.

Joshua Routh:

People complain for power.

Joshua Routh:

People complain for power.

Joshua Routh:

This is very similar to our political climate.

Joshua Routh:

You'll often see people try to get you angry about things because people are generally neutral about most things until they're inflamed.

Joshua Routh:

And that's how they get power.

Joshua Routh:

And you'll see this dynamic play out in business all the time.

Joshua Routh:

You'll see one employee trying to get another employee riled up, either against management or against a customer or against another employee.

Joshua Routh:

They'll start little fiefdoms and battles and so on and so forth.

Joshua Routh:

They're complaining to get power, and when they do that, they've got power over that other person.

Joshua Routh:

And then they can start a little army and then you've got a real HR issue.

Joshua Routh:

So what happens is they want to enrage and engage.

Joshua Routh:

This is very much.

Joshua Routh:

The news media does this a lot.

Joshua Routh:

You know, they'll say, is your toaster killing you?

Joshua Routh:

Find out in five minutes when you come back.

Joshua Routh:

Well, we all know that the toaster is not trying to kill you.

Joshua Routh:

They're just trying to get you enraged and engaged because they know that you're going to stick around to find out.

Joshua Routh:

Or social media.

Joshua Routh:

Social media companies have figured out that if you love horses, they'll show you pictures of horses and more pictures of horses and more posts about horses.

Joshua Routh:

But then they'll slip in something that makes you a little bit angry, and then they've got your attention.

Joshua Routh:

And then you engage and you engage and you engage, and then time goes by and then they give you more horses.

Joshua Routh:

More horses and more whatever enrages you.

Joshua Routh:

More of what enrages you.

Joshua Routh:

And then they've got you stuck around and then you're like four hours later, where did my time go?

Joshua Routh:

That's what they do.

Joshua Routh:

That's how they get us.

Joshua Routh:

They keep us engaged by getting us enraged.

Joshua Routh:

So here's what you do, especially when you've got two employees or you've got two people that are having issues with one another.

Joshua Routh:

You say it sounds like the two of you have a lot to talk about.

Joshua Routh:

Sounds like the two of you have a lot to talk about.

Joshua Routh:

Because you don't want.

Joshua Routh:

You don't want to live in the world of gossip.

Joshua Routh:

You don't want to listen to people gossip about things and all that sort of thing.

Joshua Routh:

You want to stay out of that realm.

Joshua Routh:

You don't want to stay in drama land.

Joshua Routh:

You don't want to feed drama land.

Joshua Routh:

So you say it sounds like the two of you have a lot to talk about.

Joshua Routh:

Why don't I schedule a meeting?

Joshua Routh:

I'll bring lunch.

Joshua Routh:

I'll set up a room for you.

Joshua Routh:

You can have the conference room.

Joshua Routh:

The two of you can sit in there and hash this out instead of just bringing everybody else in.

Joshua Routh:

All this and all this drama.

Joshua Routh:

Sounds like there's a problem here.

Joshua Routh:

Why don't you two solve it together?

Joshua Routh:

Let me know the result if you need me to mediate.

Joshua Routh:

I can mediate, but it sounds like the two of you have a problem and you need to solve that, putting it back on them to solve it.

Joshua Routh:

Because otherwise, again, everyone is the dumpster at that point.

Joshua Routh:

Everyone's walking around getting their ears dumped on all the time, and nobody wants that.

Joshua Routh:

And that's that thing we're talking about where complaints cost money.

Joshua Routh:

This is a key factor in that people complain to excuse poor performance.

Joshua Routh:

This is the second half of remove responsibility.

Joshua Routh:

So you've gotten them to do what you wanted them to do, and it didn't go well, and that's okay.

Joshua Routh:

Sometimes things don't go well.

Joshua Routh:

We have to know when things don't go well so that we can improve.

Joshua Routh:

We know that, but they're going to complain because they want to excuse the poor performance.

Joshua Routh:

One of those divas I was telling you about, she would often complain.

Joshua Routh:

She would do a performance and she complained about the audience.

Joshua Routh:

She would complain about the circumstances.

Joshua Routh:

She would complain about how hot it was, why she couldn't be at her best.

Joshua Routh:

I mean, often she was great, but often she had an excuse why it didn't go as well as she thought it should.

Joshua Routh:

And she was always coming up with all of these reasons to excuse her poor performance.

Joshua Routh:

She would often say things like this.

Joshua Routh:

Don't blame me.

Joshua Routh:

Blame the circumstances.

Joshua Routh:

Blame those circumstances, because it's not my fault.

Joshua Routh:

It was like me.

Joshua Routh:

I ran a half marathon, and it was my third half marathon, and by the third one, I thought I had it.

Joshua Routh:

I didn't really train very hard.

Joshua Routh:

I didn't fuel up right.

Joshua Routh:

I wasn't really planning it very well.

Joshua Routh:

And I had a very, very, very bad time of it.

Joshua Routh:

I ended up on the ground, practically choking out, you know, And I had a policeman come up to me, are you okay?

Joshua Routh:

And I was, like, frozen on the ground.

Joshua Routh:

You know, I had hit the wall, and I just didn't do the training.

Joshua Routh:

It was my fault.

Joshua Routh:

I hadn't trained.

Joshua Routh:

And I thought I could do it because I'd done it before, and I had overconfidence in it, and it went terribly.

Joshua Routh:

And recently, this past October, I just did it again.

Joshua Routh:

This was actually last year, so this year I just did it again, and I beat my time by over 30 minutes because I trained, I worked hard, and I was better this time because that's the Thing you have to focus on next time, not this time.

Joshua Routh:

What happened, happened.

Joshua Routh:

Let's solve it going forward.

Joshua Routh:

So that's what we say to the person, how do you plan to improve next time?

Joshua Routh:

We focus on next time, not so much on this time because we can't solve this time.

Joshua Routh:

We can't solve what already happened.

Joshua Routh:

So we can't blame, we can't blame somebody for the past.

Joshua Routh:

Instead we ask them, how do you plan to improve next time?

Joshua Routh:

What do you plan to do differently next time?

Joshua Routh:

What's next time going to look like?

Joshua Routh:

How are you going to do it different?

Joshua Routh:

I don't want to hear all of your excuses of why it didn't work last time.

Joshua Routh:

How is it going to be different next time?

Joshua Routh:

And if they don't have an answer, well, then you have to have a deeper conversation at that point.

Joshua Routh:

But if we inspire people to have those thoughts about focusing on next time, we're focusing on what's present and what's working and not on what's wrong and what's missing.

Joshua Routh:

And that's the gratitude space that we want to live in.

Joshua Routh:

We want to live in what's present and what's working.

Joshua Routh:

And when we're looking at those things, we can improve what's going to happen next time.

Joshua Routh:

So there you have it.

Joshua Routh:

Why people complain, what to do about it.

Joshua Routh:

They complain to get attention, to remove responsibility, inspire envy for power and to excuse poor performance.

Joshua Routh:

And that is my presentation.

Glen the Geek:

Wow, Josh.

Glen the Geek:

I just have to say that resonates with me so deeply.

Glen the Geek:

I try every day to show up and be a shining light for others and avoid the drama.

Glen the Geek:

And so I can't wait to apply a lot of what you explained today to my own professional life.

Glen the Geek:

But for the folks that are a part of the association, I have some questions for them from them specifically.

Glen the Geek:

So how can retail managers apply the gripe method to handle customer complaints effectively, especially in the fast paced equine retail environment ahead?

Glen the Geek:

You know, we have Christmas really around the corner.

Glen the Geek:

What are, what are some tips you could give us?

Joshua Routh:

Often it's a centering, I think, I think this is kind of an interesting concept.

Joshua Routh:

We talk a lot about or we hear a lot in the Gallup polls talk about this.

Joshua Routh:

If you haven't looked at the Gallup state of the workplace, it's really an important report they put out every year.

Joshua Routh:

The Gallup Global State of the Workplace.

Joshua Routh:

Yeah, they do the report every year and it's fascinating because what it talks a lot about is people don't feel connected to one another.

Joshua Routh:

Other and so you can't stop clients and customers from complaining.

Joshua Routh:

They are going to complain.

Joshua Routh:

It's going to come at you and it's going to come at you all swinging arms and stress.

Joshua Routh:

And we all know what it feels like, we all know when it comes.

Joshua Routh:

But you can prepare yourself and you can prepare your team with mindfulness.

Joshua Routh:

And if you spend some time getting centered and you have some release valves of positivity, well, things like we buy our team dinner a lot, a lot of times with our performers, we go to a hard gig and we all know we're going into a hard gig.

Joshua Routh:

We prepare as much as we can.

Joshua Routh:

There will, there will be things that will go wrong, but our performers know at the end of it, we're all going to go out to dinner, we're going to laugh and we're going to focus on the good stuff.

Joshua Routh:

And you know, bringing, bringing bagels, you know, there's nothing wrong with bringing bagels or donuts in the morning, you know, or if spending time.

Joshua Routh:

I have a friend who owns a hair salon and you know, just before Thanksgiving, everybody's going to be going home for Thanksgiving and those hair salons are packed to the gills because everybody wants to go home looking their best.

Joshua Routh:

And so these, these hairdressers and things, they're all going to be under a lot of stress.

Joshua Routh:

So what he does is he plans chair massages and he schedules them so there's a 15 minute break beyond the normal break in business.

Joshua Routh:

And he knows that he could cram as much work on these people as possible, overburden their schedule.

Joshua Routh:

But he also knows he's going to get the best out of those people when they get their chair massage and they look forward to their chair massage.

Joshua Routh:

And they know that during the day they've got that chair massage to look forward to.

Joshua Routh:

And that's that 15 minutes.

Joshua Routh:

He doesn't let anybody go in the room, he doesn't let anybody knock on the door.

Joshua Routh:

That is their 15 minutes to get centered, to feel good and all that sort of thing.

Joshua Routh:

And those are the only things you can really do because you're not going to be able to change the environment that much.

Joshua Routh:

You're not going to change customers, you know, and customers expect more and more and more these days.

Joshua Routh:

And there's a lot of battle that retail has to do up against, you know, the Amazons and the order onlines and all that kind of stuff.

Joshua Routh:

So you have to work on being present and sometimes that, that just, there's a method that you can do with just Getting together and doing pow wows where we can uplift each other.

Joshua Routh:

A five minute group chat before the day begins, but focus not on the problems and focus not on, here's what I need you to do, and I need you to do that just on getting centered, having a laugh, bringing a joke, who has something funny to share, who has something positive to share, starting a little chat in that way.

Joshua Routh:

Then we start our day, we kick off our day with positivity.

Joshua Routh:

Not let me shout at you for not sweeping the floor yesterday or hey guys, we need you to clock in on your time cards.

Joshua Routh:

You know, those kinds of things.

Joshua Routh:

Do not uplift those kinds of things.

Joshua Routh:

You know, the group needs uplifting so they're armored and prepared to go into battle.

Joshua Routh:

Because battle it is.

Glen the Geek:

No kidding.

Glen the Geek:

Especially like we said around the holidays.

Glen the Geek:

I love that.

Glen the Geek:

One more question before we close.

Glen the Geek:

As a former retailer, what are your top recommendations for boosting morale in small retail teams that might not have access to large scale training or resources?

Glen the Geek:

I know you mentioned the pow wows or the chair massages, but are there other options or creative solutions out there?

Joshua Routh:

I mean, for us, we spend a lot of time working on just today's market.

Joshua Routh:

We, we see that the team is made up of people who want relationships with the people that they work with.

Joshua Routh:

They, they want to have a connection to the people that they work with.

Joshua Routh:

And it's, it's missing a lot of times because we're wearing through the pandemic, which we're still seeing the effects of.

Joshua Routh:

We lost that.

Joshua Routh:

And so we work really hard to build a community with people because we find that young people today are not as money motivated.

Joshua Routh:

They don't really care about money, they don't care as much about prestige, but they do care about the people, the community and the friends and the relationships that they have with the people that they work with.

Joshua Routh:

So you have to create opportunities for them to feel that success of more friend time and connection time with the people that they work with and building a community.

Joshua Routh:

And we used to talk about team building, right?

Joshua Routh:

Team building, challenges, trust falls, ropes courses, all that kind of stuff.

Joshua Routh:

And those are actually coming back quite a bit because managers don't know anything else.

Joshua Routh:

They're leaning on those old chestnuts of we're all going on a hike and you can read the Reddit subs about workplaces and they're like, why did my manager make me do this?

Joshua Routh:

You know, you can read all these things and it doesn't have to be a ropes course.

Joshua Routh:

It can be as simple as A pizza party.

Joshua Routh:

Everybody loves pizza, you know, but.

Joshua Routh:

But making moments.

Joshua Routh:

So we do monthly meetups for all of our performers, and they all get together and we do what they want to do.

Joshua Routh:

We ask them, what do you guys want to do?

Joshua Routh:

You know, and we help them make that happen.

Joshua Routh:

And then we do a huge Christmas party and things like that, all the standard stuff.

Joshua Routh:

But we have them have a say and a vote and a way in where I'm not just leading the charge or making it happen, because then they've got buy in, they've got investment.

Joshua Routh:

And I listen to them when they have investment and when they have a bad idea, it's okay, because they're going to have bad ideas.

Joshua Routh:

And I go, okay.

Joshua Routh:

I express them.

Joshua Routh:

Why?

Joshua Routh:

It probably wouldn't work now, but it might work in the future.

Joshua Routh:

And with performers you can imagine, we have pretty odd and interesting people that come to me with weird things all the time.

Joshua Routh:

One of them wanted to do ballet on stilts for.

Joshua Routh:

And I'm like, I don't have.

Joshua Routh:

It's beautiful.

Joshua Routh:

But I don't have a customer asking me for ballet on stilts.

Joshua Routh:

You know, they don't want that right now.

Joshua Routh:

But I'll tell you what, when they do, I.

Joshua Routh:

You will get that top of the list.

Joshua Routh:

You will get that.

Joshua Routh:

You know, and.

Joshua Routh:

And just if I come at it with that kind of energy and I embrace them, and I embrace their intelligence and I embrace them with empathy, you know, they reflect that back.

Joshua Routh:

Because again, this.

Joshua Routh:

This generation, the people that are upcoming, younger millennials, Gen Z, they don't care about money.

Joshua Routh:

The ones that we've interacted with, it's not about money for them.

Joshua Routh:

It's about connection with other people and having a shared experience.

Joshua Routh:

Because they read a lot that says, don't work to live, live to work, or don't live to work, work to live, you know, and so they want to live.

Joshua Routh:

They want to live their life.

Joshua Routh:

So if you can create work as a place where they live and they experience and they have community, then you're winning.

Joshua Routh:

You're winning.

Joshua Routh:

I hope that answers your question.

Joshua Routh:

I know it's a roundabout thing.

Glen the Geek:

No, that's wonderful.

Glen the Geek:

And frankly, I'm ready to run away and join your circus.

Glen the Geek:

Like, if you need a podcast horse girl at your circus, you just let me know.

Glen the Geek:

I hope I'm at the top of that list.

Joshua Routh:

You.

Joshua Routh:

You know, when the customer calls asking for that, I will definitely be calling you.

Glen the Geek:

Oh, my gosh.

Glen the Geek:

Well, thank you so much, Josh, for joining us today for Wes's retail Roundup.

Glen the Geek:

You can find this on the WESA podcast at Wisdom by Wesa on any podcast player and also on the WESA trade show YouTube channel.

Glen the Geek:

th at:

Glen the Geek:

Be sure to check out the Retail Roundup Facebook group and wessatradeshow.com thanks again Josh.

Joshua Routh:

Thank you.

Joshua Routh:

Thanks so much for having me.

Joshua Routh:

Wessa.

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