In this episode of the Church Planter Podcast, Peyton Jones and Pete Mitchell talk about church marketing and how to use big days without losing sight of the mission.

Pete talks about the importance of small businesses being involved in their communities, and how churches can apply that idea to holidays like Easter and Christmas. Peyton explains the importance of Easter, Good Friday, and other high-attendance moments, as well as some of the missteps modern churches take in celebrating those days, and how we should look to connect with people, serve the community, and invite them into something deeper. But the goal is not just getting more people in the room. It is helping people follow Jesus and take steps toward disciple-making.

The conversation also covers community events, small groups, church communication tools, Facebook groups, and how leaders can create space for connection without letting chaos take over. Peyton shares practical examples from his own church plant, including neighborhood outreach, supporting other churches, preparing for growth, and building a culture where people are mobilized instead of just gathered.

If you are a church planter trying to reach your community without letting marketing replace disciple-making, this episode will help you think clearly about outreach, growth, and mission.

Resources and Links Mentioned in this Episode:

NewBreed Training

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