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85 - The Best Strategies for Engaging Sports Fans Through Innovative Gameplay with Next Play's Sid El Saghir
11th March 2025 • Product Led Growth Leaders • Thomas Watkins
00:00:00 00:18:15

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Your host, Thomas Watkins, talks with the Founder and CEO of Next Play, Sid El Saghir. Sid discusses his transition from big tech to startups and the mission of Next Play to enhance live sports viewing by addressing boredom during game breaks. Initially offering a physical card game, Next Play is now developing digital games. Sid emphasizes understanding customer needs through feedback and leveraging AI in product development.

Learn more about Sid's work HERE.

Connect with Sid on LinkedIn HERE.

Think you'd be a great guest on the show? Apply HERE.

Learn more about Thomas's work at 3Leaf HERE.

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