Bri Campano began her journey as a Co-Founder and Creative Executive at NumoSpect Media. Nowadays, she is your go-to for all things social media, brand development, community building, and networking within the indusry.

Bri is a graduate of Cornell University. She is also a HUGE Survivor fan, rock climber, and an author!

To connect with Bri Campano, find her on LinkedIn!

You got your 9 to 5, your 8 to 8:30. I feel you. I've been there. Right Now I'm working 18 hours doing the damn thing. Blind Knowledge thing.

This is the Blind Knowledge podcast presented by Blind Knowledge. That's the company name. And yeah, we have a lot of friends that we've made in the industry.

What's the best thing about having friends in the industry and networking, working, especially as an entrepreneur and in digital, digital media? Well, you learn from others, you know, you understand the. The experiences that other people have been through because they enlighten you and they.

And they pass knowledge along.

And I think any relationship that you make, you know, whether it's a high and a hello, especially in business, should be mutually beneficial for sure. If it's not, then you're probably wasting your time and there's not a lot of time to get a lot of things done, especially when you're in your.

I don't know where that came from, but I had to throw it out there. We have a really, really cool guest. We have Nemo Specs, just wide ranging angel, basically. She does a lot of things, a lot of positions.

She's gonna let us know exactly what she does. We have Bri. We're gonna bring her on in just a sec. We have a lot happening. We have 22 active podcasts over at Blind Knowledge.

Really exciting time to be part of Blind Knowledge. And we need more video content. We need more video content creators. We need more. We need more content. We need more people. We just need more.

So if you're a content creator, you know, if you're creative and if you're down for the cause and you want to actually see your investments and your work start to actually monetize. And that was a lot of words. There was a lot of words that I just said very quickly. And the reason for that is we don't want to waste time.

We got a really good guest. I'm gonna bring her on right now. Hey, what's up, Bray? How you doing?

Hey, how you doing? I'm good, yo.

It's good to see you. It's good to see you. Once again, you are a badass chick. And you're on a badass show. So thank you so much for being here.

Thanks. It feels like a badass show. I'm ready for it Monday morning. Let's bring it. Let's do. Do the thing. I'm here.

We're gonna do the thing. We're gonna definitely get some expresso at some point during the show too, because the energy is high. We don't wanna crash.

And Bri, for those that don't know, can you just explain what the hell Nemo Specs Media is?

Right. Well, it is a lot of things. It means numerous perspectives.

So that's our goal, is to give those that are not very well served in the media a place and a home and a megaphone for their voice, a way to amplify them. We're a creator lab. Creators develop and grow and come up with ideas and do new shows, and we produce shows.

And then on the other side, we also have our streaming app where you can watch all of what our creators are producing and creating. And it's so it's a lot of fun. And our time is spent really in the heart of a creator. And that is what drives us. That is what pushes us forward.

That is what gets us up in the morning and gets us excited. Excited. And so that's what we do. So it's been a lot of. It's a lot of fun, and I get to do it all the time, and that's that.

It's a world I love to live in. I love to help creators do their thing, because it's a lot, man. It is a lot of shit to do. Did you find that? Was that what you figured out?

When you get into it, they say.

It's like 8 to 10 hours per episode of a podcast that you've. That you actually record, that you spend researching, booking, doing podcast art, going to a hundred thousand different podcasters. It's.

It's a lot of time, a lot of effort, a lot of work.

Yeah. I don't think people realize, like, how much you have to do. Like, we do it all the time, Right.

You do have to create and then you have to, like, promote yourself. Right. You have to be out there. You have to work the social media. And it's like, what social media do. I use all of them, I guess. Right?

Yeah. And each one is different. Each one works differently, you know? And like, now you see, especially with AI getting big, there's that AI talk again.

You're seeing all these new apps pop up for, like, transcription services. You see show notes. You have apps that'll just connect you to Zapier, just because, you know, just all like, filling that.

That gap of these things that just take forever to do. And no one wants to do it. It's just part of the gig.

Yeah. No, well, it's just that you don't.

When you get into it, you're, you know, you start out, you're like, I think I want to do a podcast, or I think I want to do. You have a YouTube channel, and I want to do these things. And it's like, you get.

You think, I got to get a microphone, I got to get headphones, I got to have a studio. I got to have a place to do it. And that's really, like. And I have to have something to say.

That's as far as that. That thought process goes.

Yeah. And then. Hold up, hold up. But did I tell you. But did I say to you, you're gonna have to have, like, a strategy for it.

You're gonna have to get it out there. You're gonna have to find a place to put it.

You're gonna have to get, you know, and then you gotta find guests, or you have to, like, change your topics, and then you'll have to change your cover art for that week's episode, and then show notes, like you said. And it's great that there are so many services out there for you to help you, but, man, you're gonna get nickeled and dimed to death.

Nickeled and dimed to death. For sure. For sure. I'll echo that for sure.

Yeah, you do, because, yeah, it's only $15 for this or it's only $10 for that, but at the end of the month, you're looking at your bills and you're like, I'm $200 into this podcast, which isn't making me any money, and I'm doing it all by myself. And. And so, you know, networks and connecting with people that are doing the same thing you're doing is basically the lifeline that we need. Right.

Because we're. Otherwise, we're just like. We're hanging ourselves every day with all, like. It's so overwhelming. We didn't plan all this. And what are you doing?

My podcast. What happened to my life? Where's my free time? What?

Yeah, what free time? Right there. You gotta love the. You gotta love what you're doing.

I mean, I've basically, you know, all the free time that I have is done through this thing. This thing, meaning the greatest thing that's Ever happened to me at Blind Knowledge.

Yeah, there's a lot to it from editing to mixing, and then you got to figure out what you're gonna, you know, outsource, maybe, or maybe, you know, someone that can kind of swap services with someone. That's why I want to get back into production. Because if you have just like some.

You have an engineer or, you know, just a production, a sound production, or a guy that can. Like myself not to just say it, but someone that was doing audio and doing social media and building the website, like, kind of weighing the.

The promotion and the marketing with the sound at the same time. So I'd have, like, the sound on one computer. I'd have Facebook up over there. It's. It's. Blow your mind. It's crazy. It's crazy.

And then you want to go back through your stuff that you recorded, especially do a podcast. Because we got to keep in mind, too, all digital media is different. There's different approaches.

There's different, like, aspects and things you got to keep in mind. But especially for audio podcasts, there's editing, there's sound levels. So you want to make sure in check.

Because if your podcast sounds like you're in a basement or in a rainstorm outside, I mean, you're killing yourself. You're giving yourself no lifeline there. To be one of the best or to be something that sparkles, that someone hears.

And it's like, wow, I gotta tell people about that.

Yeah. And I think that's one of the things that they say. There's so many podcasts that have been put out, but not all of them are active.

There's a much smaller percentage that are active. And that is because they get in and they want to do these things and they don't get.

They don't realize the intensity, the cost, the time sucking vacuum that you get put into when you're doing a podcast. And there's a lot more to it, and those that can try to get through all that and balance it keep going. And the ones that are like, oh, hell no. Right?

We're like, we're done. Like, I can't. I cannot, you know, oh, it was fun for a while, and I just kind of moved on. Like, that's, to me is like, fade, right?

It's like, I lost interest. I lost interest. I don't think these people. I, for the most part, I don't think they're losing interest. I honestly don't.

I think they're overwhelmed, they're overworked. They are out of Their depth. They don't. It's so. It's so much that they're just like, no, like, this is not what I signed up for. I had no idea.

And they have no idea what they're.

Doing well and that. And I can't blame them because they. When they started a podcast, you know, everyone's like, well, I'm starting.

I see it all the time and all the things. I'm starting a podcast. What do I need? And they're like, oh, you need a microphone. You need headphones.

You got to have a strong topic and know your needs, like five bullet.

Points that start with microphone, computer software, and always soundproofing. For some reason, soundproofing is essential for someone that doesn't know what they're doing to start a podcast, right?

And then. And. But no one tells them the rest of it, like, you know what I mean? And they don't realize that it's like.

And then they start getting bogged down with all the other things that they didn't know were coming to them and that they were supposed to do or whatever. Oh, you got to do audiograms now. You got to put shorts out, you got to put reels out. You got to do this SEO. You got it. You got to work.

Oh, your SEO sucks. You have to have a website. You have to do these things. You've got to climb the charts.

There's got to be a way for your. You got to stand out somehow.

You got to make moves and kind of like figure out, fit into these little cracks in the ground and just kind of sweep in there and just get some listeners and viewers that way. Any. Any way you can. Because it's just so overpopulated, so saturated.

Yeah. So I want to change the name. I want to change the name. I don't want to call it Pod Fade, because I don't think anyone faded.

I want to call it Pod Fuck. Because you got fucked.

Pod Fucked.

You got POD Fucked. That's what happened.

You got in there and you were doing the thing, and then all of a sudden, this royal fubar mess came your way, and it wasn't fun anymore.

Because it couldn't get figured out. Yeah, that's what happens. The high is gone. Because even when you do karaoke, right?

When you sing karaoke, you get that, like, nor Nephrom, you know, your body produces that adrenaline. You get that high, you know, and then that goes away.

So, yeah, to get pumped and to really get into, and you found that God mode and that mode of genius that our Buddy Scoo talks about, you know, and you start outlining and you start figuring out, okay, this is what we're talking about. And then you listen to some back, and it's like, ooh, that doesn't sound like the other podcasts out there. Yeah, it takes work.

It takes practice to even do that.

And you can't do editing anymore because it's driving you nuts. I hate editing the one thing, like, dry. That's why I go live. I, like, make it live. And that's all we need to do.

Exactly, mama. That's what I'm saying. That's what I'm saying. Because just fuck it. We'll just do it live. It's gonna be what it is.

And then usually what I do is I'll send it to my buddy Mike, who's with Monkey Hill Media, shout out to Monkey Hill Media. He'll do like a once over and fix the eq.

Yeah, that's all I do, too. I'll just go in there and fix some things and do some things.

And usually it's like if I'm putting it out in podcast form, so like uploading it to Buzzsprout or Libsyn or whatever, and then they shoot it out everywhere.

Like, I will go in and like, all I do is like some normalization and just like, sure, noise, like some reduction things just to just a crisp, but give that little crispness that before it goes out. But that's it. Like, I'm not. I'm not screwing around with it. I don't have time for it. I want it to be because, like.

Because, you know, I have to do all the other things with it, right? I got to do shorts and clips and promote it and get it out there.

And then I have another one to do because of course, none of us that are like, it's kind of like tattoos. You either get one and you're done or you get one and you can't stop.

It's like a cocaine addiction.

It is, right? So obviously I have a lot, so I couldn't stop.

And so I have a lot of podcasts, I do a lot of lives, and I do a lot of things all the time, so I don't have time to spend in any one.

But you love it, right? You love doing it.

I love doing it, but I also know all the shortcuts and I'm going to only. And I do a lot of minimal on things because I just have a full. An overflowing plate, right?

You know how to. You know how to Navigate now, but not everybody does.

And that's what I try to help people with.

That's why I love the collective aspect. That's why I love what you guys are doing at Nemo Spect. It, it mirrors a lot of what I started with Blind Knowledge, looking for more collaboration.

People help each other out.

Like if someone doesn't know, like, you know, the, the where to find the stream key to Twitter, you can put that into a chat and, you know, maybe One of the 50 other members will see that. Like that's, that's kind of the what we have in common, especially with our two companies.

And you guys do it way better than us, but we're getting there for sure. You have people meeting people now, Bri, at least.

Exactly, exactly.

Which is like, just to me, such a no brainer. But it's like, yeah, it's happening. Which is good, you know, because that's really how you boost your audience reach. It's not social media marketing.

It's being on other podcasts and promos. But I digress.

No, it is definitely networking. It is definitely being part of something. Because here's the thing too.

You get stuck and you're sitting by yourself in your studio, which is probably in your house or in your closet or wherever you put it, but you're by yourself. I'm sitting here by myself. Unless I'm on someone's show, like with you, I'm just doing this. Right. And so it's very lonely, it's very solitary.

Many times. And I. So that is this. I think the secret sauce.

The secret sauce to keep you from getting pod fucked is to be part of a network, be part of a collective where you just have maybe someone that just would listen to you and bounce ideas off of or help you out and promote you. Guidance, support, cheer.

Yeah, cheer even that you just be part of the team. Right?

Yeah. It's nice to know that you're not doing this alone, you know, and that is the secret.

And that has been the thing that took me from just doing a little podcast to exploding in business and in all of the things that I've wanted to do. It happened when I became part of a network and a collective. Right. That was the 100% difference for me. And so it is, I think, a crucial component.

So when you ask me what do I need to start a podcast, I will tell you. The first thing you need is a network. You need a collective of people to join forces with. Where.

And it's not just a group that you're like Asking questions in. And they're moderators that are letting, like, deciding what you could post in there.

Like, I'm talking about a group that, like, meets up, that, like, hangs out like we do and can just have conversations about. Because you're not going to write in a Facebook group. Oh, man, this is driving me nuts. And I, you know, whatever.

You need an actual group group that you're meeting with that you're, like, you're a part of. You're an integral member, utilizing it for.

Its need for what it's for, which is collaboration.

So I think, you know, get a headphones, get great headphones, get a great mic and get a great network.

I love that because networks get such a bad rap. And I know it. I know it because I've been around them ever since. Like, just even.

Even being a musician growing up, there's bad labels, there's good labels.

Then Internet radio, there was all kinds of people that were trying to do the label thing and network thing that people are trying to do in podcasting now, but they can't figure it out. You know, we were successful. I have a blueprint, you know, and. But it really takes so much more. It takes so much more, Bray. I have to be the coach.

I have to be the motivator. I have to be completely organized. I gotta reach out to 22 different podcasts sometimes.

Hope to God that someone gets back to me on either Discord, YouTube, like, any of the eight messenger apps. Because some people don't want to use cell phones. Some people only use Twitter. It's like it'll fucking blow your mind.

I didn't think of this when I started a podcast again, you know, and then a podcast network. It's like you got a caveat, you know? And then it's off to fucking working on the website. And you got to get an IG post out there.

And do you promote it or do it? What time is it? Is it dinner time? Maybe you'll get more hits that way. Is it a male or female? It's like, yo, this thought process is crazy.

What. What's been. What's been like, your secret to doing that?

Because you're really, I have to say, you're really, really good at getting things out to a lot of people in a lot of places. And I think you have a lot of automation that's involved in that, but I think it's brilliant and I see it. You're so consistent with that.

So what is the secret that you use or do that makes it a little easier for yourself.

So that part of the plan, that part of the secret sauce, if you will, using the automation, using the social media posts, it's for brand recognition, boosting the brand. Because Blind Knowledge should be a super duper brand, and it should have super duper podcasts under it, basically. But we all.

Even my podcast, the Blind Knowledge podcast, I'm promoting Blind Knowledge because that's. That's like our. I don't know, it's our. It's our secret sauce.

It's our special ability that we all have and we can share, we can promote together, and we can get people to. So we have 22 different podcasts that can kind of promote that. And if they're all doing that in some way, shape or form, they.

That's giving recognition and a possibility for audience members to listen to a new podcast that's on Blind Knowledge that maybe they never would have even discovered. Now, that's kind of how it should work and how it should flow.

But then it's like figuring out, okay, well, everyone's doing their own thing, of course, you know, it's a tight walk. It's a tight walk to do.

And it definitely helps to have teammates and people that know what they're doing, too, out there, because a lot of people think they know, and it's. I don't know everything.

I'm not saying I'm fucking Yoda over here, but I have a lot of networking contacts that I can reach out to ask a lot of questions, because I get stuck.

Yeah, they ask questions, I think. And that's the other thing. When we were talking about having a group and stuff, you know, we're like, there's people that all come in with their.

All their. All their stuff, right? So that's the thing. Like, when we. When. When we're talking in our.

So in our Creator Lab, which we have over on Mighty Network, we decided, well, like, y' all have to go to the same place, because I can't message you in 50 million places. I guess you could call me up, you can call me a biatch about it, but I don't care. But, like, I needed one place. Like, don't make me.

I'm already working my ass off for you, and I'm doing everything I can to help you. Don't. Don't make me work extra hard to,.

Like, go happen with me. This is like something that you.

Please come to one place. But we. But we have. In that space.

In that space, we have such a vast array of, like, expertise in different areas from entertainment lawyers to web, you know, web builders to, you know, audio guys to animation people to, like, we have people that have radio. Like, that bring in that perspective and that knowledge. And so, like, that's the. That's the most amazing thing.

It's like, you know, you don't have to be an expert in everything. You.

You can't and you shouldn't, but you need to be somewhere where you have access to the people that do have expertise in that particular field that you're going to need help with, and they're going to show you stuff that you don't know you needed to know. You're like, oh, I never thought of it that way.

It's an invaluable resource because that's. That's people on the roster connected A to B, no problem at all. That's like a free service.

But also that's like a stroke of genius too, if you can get people on the same page and working together. Of course.

Can you imagine building a football team with just a middle linebacker or with just a, you know, offensive guard or something? You know what I mean? You're not going to have a whole team of the same person. It's just not going to work.

You need cheerleaders, too, and you need the concession stand operators. You need the security guards that will.

The GM is questionable, but, you know, you got to have all of it. You got to have all of it. And so it takes many different components to be a successful team, whatever it is.

I use football because that's one of my favorite sports to watch, but, like, but so in podcasting, it's the same thing. You need to build your roster, your team, all of it, with many different components because that's what's needed.

And so again, I mean, we could talk forever about how important a network is, but it's definitely got to be headphones, microphone, the software, whatever it is to do it.

Wired headphones, by the way, wired headphones matters. It does matter. Because of Bluetooth, I'm huge on sound quality.

And like, if it's worth editing something, I definitely want to edit it and I can do it myself.

It's just the time that it takes and the frustration sometimes that it takes if you're not doing it regularly, regularly all the time, like, you get out of the flow and drives me crazy. But it has to be done. It has to be done.

Yeah, it does.

And you guys are doing. You guys are more focused on video now too, right?

We are. And I do think it's, you know, that We. It's been proven by YouTube.

They already did prove a concept years and decades ago of people want to see what's happening. And, you know, podcasting, some people just really like the anonymity of it. They just want to not be seen. And I get that.

And I was reluctant and I never wanted to do it either. But then you have to spend the time on all of the things and get yourself in the prepared for video.

And then you got to be the person, Bri. You gotta be the. If you're. If you're doing your show, you gotta be the host of that show.

You gotta be the one that's maybe organizing or sequencing the show, you know, and that. That can be a whole different personality switch for some people.

Yeah, I definitely switch. I think I switch on when I'm doing lives. I think it's a. It's still me. And this is who I am pretty much 24 7. But it's. It, like, it takes. I can.

I know it's taking a different part of my brain to, like, focus and know.

Set up to 10, you know.

Yeah. You gotta have the energy and only so much coffee.

It's tough. It's like you said, you're kind of alone when you do a lot of this stuff. Like, And. And that's why for me, I'm looking at the next.

The next steps for the company. And I want. I want to get a studio for sure. I want to get production going again. I want. I gotta find. I did the business plan. All 25 pages.

Finally did it. I'm getting, like, everything pieced together this week. I'm taking like a bunch of days off so my head doesn't explode.

But everything's like, going well, positively. And yeah, I think I'm just gonna get a tan and just kind of just chill and figure out what needs to be fixed, what we can outsource.

And like, I gotta put some. Some. Some ideas together on the paper. I think by June we could have some. Actually.

Could actually have our first ad campaigns that pay out to our creators.

Wow. Hell yeah.

Yeah. We're taking. We're going to go in a different direction than. Than I started because you got to pivot sometimes.

So we're going to focus on paying out to our creators.

That's right. Even if it's a little bit, it'll cover some of the costs that you're doing. And, you know, it makes it. You're a paid creator at that point.

It's got to start anywhere. Dude. If I was getting. If I was getting 10 bucks an episode. That would be a win, I guarantee. Like, seriously would be a win.

Because that's, you know, like, it just builds from there and it grows from there. And you. You're doing that. You're doing the thing and there's. It's. It's a hard. It's a hard thing, man. It is so hard. I get.

I get hung up on the little shit sometimes.

And then I have to, like, then I'll get a reminder from somewhere or someone at some time, and I will take a step back and I'll be like, oh, yeah, I know why. Like, I know what my purpose is and why I'm doing it. But those little things, you know, even if it's 10 bucks, it pays for my coffee, right?

But it's also. But it's like, it says you're doing something right. And sometimes you need to know you're. You're doing something. And it.

More than you, you just need that little bit of reinforcement, that little lift, that little spark that just starts more sparks and it grows from there. And, man, you got to get it where you can get it. And I think that's fabulous that you're doing that. I'm excited for you.

Thank you. I've got really creative and kind of gone really creative with ways to make revenue that no one else is focused on.

Everyone else is doing all the same stuff, so I'm gonna let them do that over there. And we appreciate you guys for doing all that, but everyone's making these grow. Your show accelerator courses. I mean, we could do that.

That's one way to go. But there's like 18 others, you know, and they all. They're just tough to compete with. It's like, where do you go for your revenue?

And no one likes ads, but it's kind of the way you got to start with this. And then hopefully, who knows, we build the brand, we get some funding. We just need some funding. So I get a studio.

For sure. I got a studio. I. I bought a camper last week. I'm like, I think I. It's tight. It's only an 18 footer. It's very small, but it has the.

It's like perfect for it. But I got this, like, I got this camper, and I'm like, I'm like, let my son live in it for the summer while he gets back on his feet.

I'm like, it's cool, but I get something out. It's like, I'm not throwing money away.

And I'm like, I could turn it into a studio, and I throw it in the back of my truck and I could go have a studio anywhere. I could go on location anywhere and be able to, like, grab people from all different walks of life and what they're doing.

And I'm like, that, to me is like, that's dope as hell. Like, I want. I want to do that more and be able to travel and still do what I love. I think it's. Yeah. You know, and so we could, like.

I want to put in a bigger window, so. So, like, people could actually be watching it. But then I don't have. Talking about sound quality. I'm not going to have that mob or that wind.

You know, the wind that blows and screws up the microphone. Always all over the place. I'm like. And I got it dirt cheap, but it's nice and it's doable. I'm going to put new siding on the outside.

I'd love to get it now. Tell. I'd love to get it wrapped. Like, come on now. Like, have a big wrap on the outside. Make it all cool as shit. Right?

That'd be cool as hell.

Numerous perspectives, like, in the house. I don't know.

I'm like, yeah, that'd be cool.

Yep. The storm chasers are doing it. They're out through chasing storms in their vehicles with all their stuff on it. And I'm going to be like, the.

The traveling podcaster can go anywhere and, like, do it.

You're recording on the reporting. That's pretty cool.

Yeah, that'll be fun. I love that Gordon wanted to have an Airstream tailor built out as a studio. Yeah, those are sweet.

A lot of people are doing that. A lot of people are doing the van thing. They'll get the big old creepy white van. Yeah, they'll, like, take all the seats out of it.

I mean, it's a lot of room in those things. You can do a lot.

Well, then it still would be like a functional camper, too. So, I mean, it's pretty. It's gonna have pretty cool shit in it. So I'm. I'm like, that's, like, my dream to do.

I also want to have my own studio here, but I want to build it separate from my house so that, like, I can just walk. Like. Like you would have, like, an extra garage. I'm gonna build. I calling it the Bitch Barn. The best pine. I think it'll be fun. Yeah, I.

There's a lot of stuff. And see, that's what happens when you get Involved in podcasting, you're just like. If you really get.

If it becomes ingrained in who you are and what you do, it's like, just bigger, bigger, better. I want to do more.

Yeah. I've gone from, like, podcasting to whatever the fuck this is. This is like live streaming, like, live broadcast that we.

I just take the recording and put it as a podcast. But I could. And I could do so much more, too. I could go into post and make.

That's one thing I want to do with Chris, our buddy Chris that joined is make skits. You know, get really creative with the shit, because it's almost too easy to just do a live stream and then to say, oh, we got a new podcast episode.

Yeah.

You know, but video is taken over. It's crazy. You got to have the video, and now you have AI. There's an AI app where they'll actually put AI people into the video if you just enter.

You just enter text and they. They convert it with AI people into video.

Yeah. That's crazy. I. Listen, I got. I got a stream deck. It's not even plugged in because I can't use it because I don't know how to use it, because.

And then I have to know obs. Thank you, thank you, thank you, thank you, thank you.

I got it, but I ain't using it yet because I got to learn about it, and I got to learn it to put program, and I need obs. And I had to get a. A splitter thing because my laptop only has so many USB ports. And it was like. It's a process, like.

So now I'm like, I'm excited to use the thing, but I don't know how to use the thing, so.

I got your guy. I got your guy.

Thank you.

Texas Tony from Tennessee. He's a good man.

He goes by Absolutely no sense.

Yes. It's a long story with Tony. His name is Texas Tony. He's from Tennessee, but he's actually from California. He goes by the names, which.

Long story short, he's got a lot of experience. There he is right there. He might be your guy when it comes to obs, and especially, like, an obs switch. No pun intended.

You know, hopefully, if he's not too busy, he'd probably hook you up with that.

Yeah, I love it. I was, like, excited to have it. Now I don't know what it does and how to use it, so. But I did get.

Yeah, it was a Mother's Day present, so it was sweet. And, yeah, I do need A new mic as well, so. But I'm hoping to get sponsored by a mic company at some point in time. And I'll do lots of.

I'll do lots of advertisements. I will work for stuff. I'm a cheap date and I will work for things. So whatever you need.

I think that's something where Nemo Spect and Blind Knowledge can actually kind of one to it, too.

And now that I have Megaphone and I have the business plan, and I'm actually putting together the marketing paperwork that Jay's helping me out with from Go Network, you know, I think there's a lot of opportunity there to double sell. We can sell two products at the same time. You know, it's endless, really.

A lot of things. I have a lot of space for new stuff back here, so I could switch my whole setup if they want me to put a big sign behind me.

Oh, you're going to be in a van.

Anyway, I know I got a Green Bay packers sign over the weekend, right. Because my son's a big. Yeah. I'm not a Packer fan. They're just a bunch of cheese. Well, we call them cheese dicks, but,.

Yeah,.

If you're a Vikings fan, that's what you call them. I'm just going to put that out there.

Not that we have any laurels to stand on because our Vikings have not ever won a Super bowl and barely gotten to the big show. But I did get him a sign because he does like the packers, so I thought that would make him feel more at home.

But I will quickly be replacing that with my own sign for my stuff when he's decided to.

I will quickly be taking over the entire thing and making it my own because I am better now.

I'm just going to get one of those big satellite, like those big satellite dish things on the roof so I can get signal wherever I'm at.

So here's what you do. If you had a van like that and you had insulation issues where you heard the weather, or you'd have some kind of airflow.

What you do and what's really popular right now, especially for voiceovers booths, they make makeshift booths with different kinds of material, like a recording booth that you'd have at a professional place. You can do it with foam, you can do it with blankets. There's, like, all kinds of ways to do it, but that's how I would approach that one for sure.

Because we drop knowledge here, Bri.

We do drop knowledge. You are rocking it with the knowledge today, I have to say.

It's what I do. It's my company. I have to drop the knowledge.

I have to be 100% or as much as possible, transparent, you know, because, I mean, shit, we had a lot of knowledge to drop. And, you know, you guys are doing a neumo spect. Let me ask you this. How do you. How do you recruit your folks? How do you find your folks?

Do they just kind of find you? Do you find them? Is it always through someone? Like, is it just adventure? Like, how's it been happening for you?

I think Trevor would say this, and he gets it from Pat McAfee. Maybe it's asking, have a friend, tell a friend, whatever. It's just.

It's just all of our friends and it's all of our people, and it's going out and saying, hey, do you need some help? Do you want to be part of something? Do you need a little support? Do you want to be, you know, do you.

Are you tired of working alone and you want to be a part of something bigger? That's, like we said, part of the things that you really need. If you want a podcast or have a.

Some kind of content creation, Whether it's a YouTube or whatever, why not be a part of. Why not be a part of a group? And so I just talk to people. That's. That's like one of. It's one.

Like, I know all the people that work at my local grocery store. I'm friends with the people at my local gas station. I know my mailman. I like. I don't know my neighbors because I don't like them.

But I know all the other people that I deal with all over the place, and I have conversations with them, and it's just because I ask them how they are. I ask them a few questions, I try to offer help, and I try to be a nice person to them.

And that is really how I go about doing things, is just networking and talking to people, saying, hey, you know, you could come join us and be a part of it. And that's how I brought people in, you know, and so that's. That's the way to do it.

And that's really the coolest way to go, is to just group everyone together and we'll just split it up evenly and we'll just call it a day. Because sometimes to do something yourself, even if it is a little more monetarily good or. Or it's. It's more money, I guess, for the.

For one company, I mean, sometimes time and effort and actually networking with other companies is it's worth more.

We got to do more. That's the network thing. And that's why I love that we're like that. We work together on a lot of that stuff.

So we can help your people at Blind Knowledge and you help us a tremendous amount at Pneumospect. And so that just. That just. That's what just grows this global friends network. Right. That's what I like to call it.

It's like global friends, like bringing all of the networks together in a place that just helps more exposure, more promotion, more. Just like great space for people to learn. Like, oh, there's a new podcast. I might. You know, we can listen to many podcasts.

It's like the Facebook of content creation.

Oh, my gosh. That's perfect. You fucking nailed it.

Yeah, I mean, that's. That's what's up, you know, And I've encountered. I've had meetings with other networks. I've encountered other networks. I DM'd.

A lot of people don't want to work together, and that's fine. That's cool. I just think it's their loss.

I mean, I think there's some way, usually somewhere where there can be a collaboration or, you know, hopefully some kind of funding that pops up, some revenue, you know, work. Work that pops up, ways to make money, basically, for anyone that doesn't know what I'm talking about. Yeah. And because that's what businesses need.

They. They need to not be in the red. They need to actually gain positive income in order to grow, you know, because it's.

It's expensive to have a restream membership, you know, to pay for a premium discord, to have a website, to have a former website that just out in the air right now because there were mistakes and there was just things that happened that no one knew were gonna happen. Jesus. I can't wait. You know, I think as Blind Knowledge continues to, you know, rock and roll after June, once we.

Once we figure out the revenue thing and we land some ads, if we start there, I think we'll be good going into the summer. We might be able to find, fund and might be able to actually get a social media manager or an ad sales dude and something.

I want to get back to beer before we forget, before the energy sizzles. You know, you. You said it before, like, there's so many pieces to this. There's so many hours that need to be done.

There's so many things that need to be done. Things come up that you Got to figure out. It's a continuous cycle and it can spiral if you're not careful. No one wants to pay for anything, though.

People want to jump into networks and get a free ride, hopefully, or just kind of do their own research. Hopefully. Do you think it's worth investing in your brand and your products just a couple bucks into a network?

Yeah, I think it's imperative. It's showing up so much more.

I'm in a creator project with some of the big players who are critically looking at how things are funded and how creators are big, big, big players. We're talking Mr. Beast level players like those, the guys that help those guys. Right.

So that's a group that I'm in that I'm learning and trying to put my 2 cents worth in and learn and listen from them as much as I can. But I'm also seeing it from people that have been in the industry for years. Elsie Escobar, who is.

We want to have these networks, we want to have these groups that support our creators. But even she is feeling it.

She wrote an article about how she podcasts, is now going to be doing their event in a virtual space instead of in person because nobody wants to pay to be there. And we need to support these amazing groups, these amazing networks that are here to help creators and make it just an incredible space.

It needs funding. And you can't just think they're always going to be there because they're doing it, because they love to help people. But it costs money.

Bottom line, it costs money. And even if everyone's chipping in a few dollars, it makes. It makes it doable. It makes it us able to continue to do what we do.

And it's hard to run on fumes for so long and to expect that it's, you know, to expect people to just keep showing up and doing the things.

If you write a book, Bri, you try to sell the book, you try to get it published. If you draw something and you're looking to, you know, if you're not Banksy, I guess, but you look to sell that art, you know, that's.

That's survival. What I'm learning and I'm consistently learning. And of course, there's podcasters, there's videographers, there's even TikTokers that are different.

Like, everyone's a little different. But if we just look at podcasting especially, and YouTubers, I guess, because a lot of them have YouTube video as well.

It's like you can learn so much more than you are. You can do so much more than you are. At Blind Knowledge, I'm there as more of a. The first thing I am is a producer.

Like, I'm all about quality and creativity and sound like that. That's where my. My love lays. Because without that, we're nothing. We're just another run of the mill thing. We have to be something that stands out.

If we're not doing that, we're not punk rock. And if we're not punk rock, then this break, I want to be the remotes of. Of digital media. And. And there's different.

There's just so many different avenues with it. It's. It's a bundle of joy. I love it. I love talking about it. I love venting about it. Because I don't have, like, a teammate to go to.

Like, I have Jay from back in the day. I can DM him. And I'm always, like, looking for the next best resource, I guess. And I got you guys over Numospec, Thank God.

It's like a family, you know, And. And I got the Bego app. And it's fun. And I'm learning, like, this Bego stuff is like plenty of fish.

And then there's other sites like this to where people just. Like you were saying before with the Survivor thing, people just jump up and play games, you know, I'll have to show it to you offline.

Yeah, you have to. For sure.

I mean, it's so easy for people to go spend money on a lot of different things. And. And I know that it in the economy is rough. We think about it, but, like, if we need to have. I know. Yeah.

I'm saying they kind of like, literally I'm looking at, like, gas prices really closely and where can I get it the cheapest? And I know I have to save my pennies, but I want to, like, put some money into the people that provide things for me because they're important.

You gotta pay for shit, you know,.

For it to get it or for it to work, you know, a lot.

Of the time, Right. My coffee shop, if I go get coffee, what I choose to make Mine at home.

But I still got to buy the beans and I still got to buy all the stuff that I need to make what I do. And. But it's like I want to support, like I want to support the people that are doing the things. So how do I do that?

Because I get to be a part of that. Right? And so it's, it's just something, it's, it's just, it's devastating to hear.

When I heard Elsie talking about that and the things that she said it like, I totally related to it. I could feel her frustration, I knew her frustration of just being like, we put all of this stuff out and like, do you not understand the.

There needs to be some support for that. Like, we have it here. We're not asking you to pay ridiculous prices for things.

It's only 40 bucks when you get a lot for it. And right now I'm giving away through these fine folks, 30 free days, which I've been, I've been showing that because that's.

It's not for money, is for dude. It's like this is the spot to come to. I want to hang out with you and what kind of ideas do you have?

And like that's, it's like being in a band again, you know, I love it.

It is. And that's the thing. And we also have. This Friday is our celebrate summer happy hour. It is from 6 to 7 Eastern Time. And yeah, bring people.

We're going to be signing people up for our creator Lab during that happy hour and we're going to be giving out prizes. We've got a recording artist, we're going to give away some merch. We're going to give away all kinds of fun things so people can.

We're going to walk them through the press list, get them signed up. The first 30 days are free. So we're ready. You know, you can come in and you can win some prizes and hang out with us and get to know the family.

So yeah, we got stuff we're doing. We want to, we want to bring more people into the family.

We want to bring more people in to Blind Knowledge and to our guys over at Sports Talk with Friends, to all of the different networks and people that we work with and bring them into Creator Lab. We got a new course that's starting. It's an eight module course that will be starting next Tuesday, a week from tomorrow.

And it's going to be all of those like things you need to know, from legal sides of things to setting up the website to how to do podcasting besides just what Mike, you know, the mic and all that stuff, but like. Like the extra stuff, all the other stuff that. That keeps you from getting pod.

Yeah, stay away from being pod fucked. For sure.

That's what we're going to do. Now that we've talked about it, we're bringing us back.

Yeah, it's all. It's all reciprocal.

Could be a party. It's going to be a party. And that's just the way we roll. We do always. It's always a party.

That's what we do. And you know what? You guys do well, too. You guys have really good balance of experience.

Like, the people you've brought in, like, know what they're doing for sure.

And that's really what I'm going to be aiming for, too, when it comes to adding more talent and grabbing more creators that want to be a part of this. This rock and roll experience that is digital media through blind knowledge is people that kind of, like, have a grasp on what they're doing.

Maybe there's some aspects. Maybe they have trouble booking guests or something. All right, well, we can help with that.

But, like, the rest, they're good with and they're motivated and they like. And they like what they're doing, and they're down for the cause. They're, like, in. They're in it with us. You know, we're all chugging.

You know, it doesn't have to be to a ridiculous, ridiculous speed, but, you know, they're in it. They're doing it. They're. They're. They're trying. They're trying to make a difference. So that's what we want to see is a spark.

Bring the spark, bring the fun. We're going to have all of that stuff. We have a lot of it going on.

I think podcasters, you know, or whatever it is that whatever content you're creating or maybe content that you want to create and you just don't even know how, like, you have crazy ideas. We love. We are. We are the home of crazy ideas. To be honest with you.

There has to be a place like that. There has to be a practice place. There has to be a workshop place, like, and, you know, maybe, hopefully someday a physical place, too.

That's right. It probably won't be here in Minnesota, but it'll be somewhere nicer and warmer.

Hopefully not in North Dakota either.

I'm not going to. I'm sorry, North Dakota? Anyone in North Dakota, my apologies, but I ain't fucking going there.

Bri's not going. Bri's not going. She put her foot down.

What's something that we can tell the fine folks out here about what your role is at Nemo Spect or even where you see it going that maybe like, the inside scooper folks.

You know, I fell in love with being a producer on shows. I love helping put together a show and doing creative ideas and getting things out there.

Like, I learned that this last year, that that's, like, my very happy space. As much as I love Survivor, and I do, but I also love the creative. I really like the creative process on concept and idea and getting it into a show.

It's such a. And then not doing that alone, but, like, doing that in a team is, like, the. My very favorite place to be. So I love doing that. I do that a lot.

I'm also a community builder at heart. I love being a part of getting people, connecting people together and networking, but also building a space where they feel safe and comfortable.

Whenever I think of community, I think of home. I want it to feel like Norm walking into the bar on Cheers. Probably a show before your time, but it's a Boston show, so you should know it.

And so anytime that Norm walks in, everyone's like, norm, right? We all know everybody. Where everybody knows your name. I want that. That's, like.

That's my goal when I build this community, is to make that, like, so you feel like when you show up, everyone's gonna be like, joe's here. Hey, Joe. Like, you're all. Well, we're all. Everyone's welcome and appreciated. And so that's. That's what I build. That's what I do. That's my.

Like, the main thing that I focus on is working on that and keeping that running.

So how the hell did you get into this, anyway?

I don't know. How did I get into this steak? Yeah.

Did you apply for something else and you ended up like this? Like. Like, what happened, seriously?

And then the pandemic hit, right? So everything shut down, and I had a pivot, and I had to go start selling stuff on, like, events in Facebook because that became a thing.

And so I learned how to use Facebook for business, which I'd never done before. I was like, you know, it was always, like, just people whining about their kids or bragging about their. And I.

Like, I didn't really go on it very much. I was like. Like, I don't post about my own shit because I'm like, nobody wants to hear it. But business was a different thing for me.

It was a way to reach people. It was a way to come together in a space that was safe during a pandemic where you couldn't leave your house. And so it. It became that.

That, like, place that I like to be on. It's cool. It was cool in that era, and I tried everything, and I realized that I can't sell online.

I am much better in person, working with a customer and telling them about my stuff. So it became really hard, but I learned really fast. And it was during this pandemic that I got really, really sick. So I got Covid. I got better.

I was like, oh, cool, I'm finally over this. It was dreadful. But I made it through. But I wasn't really getting better. And I ended up having a result from COVID which was. It enlarged my heart.

So I ended up in the hospital. I spent two weeks in the hospital. I almost died.

I had all this shit wrong with me that I now am still dealing with, and I needed to do something different because making may not sound like it, but making soap is very physical. There's a lot of stuff I have to do, and I couldn't do any of it because the doctor was like, you have to take it easy. You can't do this.

You can't do that. Like, shit, now what the fuck am I gonna do?

And I happened upon a lady that was talking about podcasting, and I'm like, you know, I've always wanted to do that. I'd really like to get into that. And I learned a little bit about it. I'm like, oh, I'll take a course. Which I did. It wasn't the big, pricey courses.

And I was like, I don't have to do a lot of physical things to be behind a camera. I can, like, have fun. I could stay connected with people because we're still kind of in the lockdown thing.

It was, like, the fucking perfect solution for what I wanted. And I was like, this is cool. And then I really liked it, and I just. It just kind of went from there.

I started using all the things I learned in Facebook to help with social media for people. I became a Social media manager. I was helping moderate, I was creating graphics, I was writing copy, doing all that kind of stuff.

And then I ran into Trevor and things just kind of worked out that we connected on Numospect last summer and I just went with it. And now this is all I do. And I'm loving it. Like I'm. I'm here because I love it.

There's a lot of people that wouldn't understand, like, how it can be a full time gig if. If everything's flowing, if you. Because it's difficult to have the time. Yeah, it's. It's time. It's time to.

It's an 80 hour work.

It really is. That's no joke. 70 To 80 hours for sure. And like, organization is just so important.

I have different notebooks for different things and I'm always writing down. Like if I think of something, I gotta write it down because I'll forget. Hell yeah. Brie, you've been with me for an hour 26 right now.

You know, I think we might as well call it because I gotta go do some things. You gotta go do some things. Amy Fagan over there in the chat. So much love to you. Jam on. Jam on. She'll be on the show on the 29th.

Br, anything, any wise words of wisdom you want to leave us with and maybe some promotion for your social media?

Yeah, for sure. I am the clever biatch everywhere you can find me. But go check out Numo specifically, see what we're up to.

You can check out some of the videos that we've done or go to our YouTube channel, which is Neumospec Media. We would love to see you over there. Hop in, maybe. Come on. We are always asking people to hop on and come live with us. You're always welcome, Joe.

You are always welcome and you know that.

Appreciate that. Appreciate that. Absolutely. Yes, yes. Referrals and affiliates are a beautiful thing.

If you have any questions, concerns, or if you just want to say hello, hit me up anywhere on social media that blind knowledge is or joelinknowledge.com if you want to get in touch with the people from Nemo Spect I can make that happen for you too. Bri, thank you so fucking much for coming on. This was fun.

It was a blast, man. I had a great time. Don't be pod fucked. Come join us.

Yo, don't get pod. Have a great day. Thanks so much for coming on and I'm sure we will Kumbaya later.

Bye.

Barry. What an amazing show. That was fun. We got a lot of things done. That's Pneumo Specs Media. Pneumo Specs Media is so chill, so easy going.

Breeze a badass. Trevor's a badass. Yo, thank you so much for you guys for your participation in the chat.

We had all kinds of good things [email protected] it is the spot that's hot. 22 Active podcast, three forum leaders, we got a bunch of musicians and we got some special things happening.

So yo blindknowledge.com youm can check it out there if you're a content creator come get down in the cause I can show you how to actually build your audience reach man we do the damn thing and we do it right and yo we pay our content creators too so come on and check it out anytime now My name is Joey B. We just did the damn thing yo and go to nemospec.com oh wait, nemo spec media.com all right, we out.