Episode 033 – Top 8 Tips for Efficiency and Effectiveness

You want to get more leads, more sales, do more demos? Then get more efficient!!

1.    Bring a tote of fix-it items

2.    Take pics of all show docs and keep in phone, as well as contact info for show contacts

3.    Consider using a Brand Ambassador

4.    Memorize a script

From the opening questions to the quick description of your company or product, you should know what to say and say it the same way each time. This will help you be more efficient and not ramble on.

And have short, quick answers to popular questions. This takes planning and practice! It’s much easier to give long, rambling answers. Takes time to create short, succinct answers and statements. But it’s worth it!

5.    Ask someone’s name and then Use it

6.    Learn about the attendee first

7.    Avoid small talk

8.    Keep good notes

Last thing you want is to get back after a show with just a business card or contact info without any detail.

Whether its writing on back of a card, or in your lead retrieval program or however you’re collecting info, make good notes!

Special FREE Offer!!

Go to tradeshowu.biz right on the home page, sign up for our newsletter and I’ll send you at no charge my Ultimate Goal Setting for Trade Shows Workbook!

Mentioned in this episode:

Subscribe to the new Trade Show University YouTube channel!

Check out the new Trade Show University YouTube channel where we feature a growing number of training videos to help businesses get More Leads, More Sales and More Profits through the power of Trade Shows! Many videos are exclusive to YouTube and not found on the podcast. Visit, Subscribe and Binge! https://www.youtube.com/@tradeshowuniversity