If you’re an entrepreneur looking to create a remote team, how can you find high-end freelancers? 

John Winsor is an expert on the concept of “open talent,” which he’s written a book about. He’s also started six companies and is cofounder of an organization that has the goal of revolutionizing the workplace for a billion people by 2025. 

Key topics that Bill and John explore in this episode: 

- John discusses his book, Open Talent, and experiences applying his theories on open talent in business.

- John’s story about using $10,000 of his own money to fund a pitch to Harley-Davidson.

- The challenges of implementing new ideas in the French advertising industry, including resistance from the French creative team, who felt threatened by an American upstart disrupting their industry.

- NASA's early use of open innovation. 

- NASA's shift from an organization with 17,000 full-time employees to a networked organization with 110 million people to solve problems.

- The average salary for AI engineers is high, but there are many people getting paid well without being exceptionally skilled, creating a correction in the industry.

- Using freelancers and vendors for work, rather than traditional employees.

- The challenges of scaling open talent in a corporate environment, citing the difficulty of navigating a sea of supply and evaluating freelancer quality.

- The challenges of finding and selecting top talent in the tech industry.

- The need for transparency and post-mortem debriefs to improve the startup ecosystem.

Thanks to John Winsor for being on the show! 

Visit John’s website: https://johnwinsor.com

Get John’s book: Open Talent: Leveraging the Global Workforce to Solve Your Biggest Challenges: https://amzn.to/3Y8sdtk 

Connect with John on LinkedIn: https://www.linkedin.com/in/johntwinsor/ 

Bill Gallagher, Scaling Coach and host of the Scaling Up Business podcast, is an international business coach who works with C-Suite leaders to achieve breakthrough growth. 

Join Bill in the Growth Navigator Coaching Program: https://ScalingCoach.com/workshop 

Bill on LinkedIn: https://www.LinkedIn.com/in/BillGall

Bill on YouTube: https://www.YouTube.com/@BillGallagherScalingCoach 

Visit https://ScalingUp.com to learn more about Verne Harnish, our team of Scaling Up Coaches, and the Scaling Up Performance Platform, which includes coaching, learning, software, and summit. We share how the fastest-growing companies succeed where so many others fail. We help leadership teams with the biggest decisions around people, strategy, execution, and cash so that they can scale up successfully and beat the odds of business growth. 

Did you enjoy today’s episode? If so, then please leave a review! Help other business leaders discover Scaling Up Business with Bill Gallagher so they, too, can benefit from the ideas shared in these podcasts.

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Bill on Facebook: https://www.facebook.com/billgall/ 

Bill on Twitter/X: https://twitter.com/billgall 

Chapters in this episode: 

0:00 Open talent, freelancing, and talent shortages in the future. 

3:57 Entrepreneurship, marketing, and crowdsourcing in the 80s and 90s. 

7:51 Cultural clashes in the advertising industry. 

14:08 Open innovation platforms. 

19:50 Remote work, freelancing, and the future of employment. 

31:03 The evolution of advertising. 

34:55 Pricing in project management. 

38:44 Finding and working with talent in the tech industry. 

This episode was produced by Story On Media & Marketing: https://www.successwithstories.com