Shownotes
Check out the rest of the content from "SEO in 2022" here:
http://seoin2022.com/
Questions in this episode include:
What is Heisenberg's uncertainty principle?
Ranking and performance are stochastic variables - what does that mean?
(Stochastic means nondeterministic or unpredictable. Random generally means unrecognizable, not adhering to a pattern.)
What type of business can take advantage of this?
What are a few specific steps that an SEO needs to do, to start putting this into action?