Catherine Jinks is a multi-award winning author of books for all ages, with over fifty books published in a 35 year career. In this conversation with James Roy, Catherine talks about trends in publishing and where writing might be heading as a profession, gives her theories on why royalties are shrinking despite books still being massively popular, what elements are influencing how we write, and provides some nuggets of wisdom for those writers who might be struggling to keep on keeping on.