Shownotes
Kate Towers designs and creates colourful, feelgood prints, cards and homeware, helping bring colour into people's lives.
Listen in to hear Kate share:
- An introduction to her business and what she creates and sells (00:57)
- How she learnt the skills she uses to design and create her products (03:01)
- How she went about finding suppliers for digital printing (07:01)
- The importance of ordering samples (09:42)
- When and how she became a business (10:18)
- Why (and how) she built a following on social media, alongside her Etsy store (11:15)
- How she used Instagram ads successfully (13:51)
- How Etsy analytics work (17:12)
- Rebranding her business (20:40)
- How she manages stock (24:28)
- Tips for other Etsy sellers - particularly if you’re just starting out (25:44)
- The importance of gettings reviews - and how you can do that (27:59)
- Where she gets her inspiration (30:22)
- Managing her business, a day job and a young family - and why having passion for what you do is so important (32:16)
- Her number one piece of advice for other product creators (38:00)
USEFUL RESOURCES:
Kate Towers website
Kate Towers on Etsy
Kate Towers on Facebook
Kate Towers on Instagram
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Mentioned in this episode:
Amazon Made Easy is now open
My membership, Amazon Made Easy is now open.
It’s a membership for people who are selling on Amazon (or planning to) and want regular access to support, somewhere to ask questions and talk things through, and a bit of structure and accountability as they grow.
Inside, there are live Q&A calls, optional co-working sessions and a small, supportive community.
Find out more:
https://vickiweinberg.com/membership
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