🎬 Ready to record your first video? Steal my free script and title ideas below.
https://mailchi.mp/podcastprinciples.com/script
I’ve been podcasting for 8 years, but I’ve never really sat down and told the full story of how I got here. This episode is my raw, uncut conversation with Dan Goldberg on the Digging for Gold podcast.
We talk about how I went from working as a mechanic and recording in my parents’ garage to building Podcast Principles, working with over 200 clients, hiring a team, going broke more than once, and figuring out the business one step at a time.
We also get into the reality of entrepreneurship, why most people misunderstand what it takes to build a podcast, the difference between influencer shows and business podcasts, and why networking has been one of the biggest drivers of everything I’ve built.
📌 Jump In Here:
0:00 - The story I’ve never fully told before
1:04 - How I first got into podcasting
6:06 - Going from mechanic to freelance podcast work
8:46 - The fake sales call that landed my first client
12:14 - Becoming the face of someone else’s company
16:37 - Starting Podcast Principles
20:24 - The reality behind entrepreneurship
27:07 - Why podcasting has to be learned by doing
31:12 - Influencer podcasts vs. business podcasts
36:40 - Staying consistent for hundreds of episodes
40:17 - Matching passion with what the market actually needs
45:40 - How LinkedIn helped build the business
48:28 - Networking where your actual audience is
56:15 - My simplest advice for anyone thinking about podcasting
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👉 RIA Marketing Plan: https://youtu.be/SpPmemMPhmo?si=2xoFUpCtRvdzp27j
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