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#59: 11 PR Lessons Luxury Outdoor Brands Can Learn from a Pro
Episode 612nd September 2025 • The Landscaping Growth Script • Script Marketing
00:00:00 00:29:20

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Think your outdoor brand isn't newsworthy? Think again. In this episode of The Landscaping Growth Script, Katy sits down with Colleen Gallagher, founder of Onwrd & Upwrd PR, to unpack the power of earned media and how luxury outdoor businesses can start getting press — without a publicist or a press release. 

From how to pitch the right stories to the right outlets, to why storytelling beats specs every time, Colleen shares practical tips (and some spicy truths) that’ll help you get noticed by the media — and by your ideal affluent clients. If you’ve ever wondered how to build visibility without feeling like a braggy show-off, this episode is your PR playbook. 

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