Today’s episode is a little different. I’m reading my newly revised Profitable Practitioner’s Guide, updated for 2026, because so much has shifted and no one seems to have sent the memo.

If you’re a coach, therapist or practitioner who feels stuck at the same revenue ceiling despite working incredibly hard, this is for you.

I share the three funnel mistakes I see over and over again, the identity patterns quietly sabotaging your growth, and what it really takes to build a cushy business, one that’s profitable, spacious and doesn’t need you glued to your phone 24/7.

If you’re done with launch burnout and visibility for visibility’s sake, this will feel like a deep exhale.

Highlights:

(01:42) Why I rewrote the guide for 2026 and what’s changed in the market

(08:31) The three funnel mistakes keeping brilliant practitioners stuck

(12:07) Dr Anna’s shift from scattered offers to one clear customer journey

(16:05) Visibility versus authority, and why posting more is not the answer

(21:05) The truth about launches and the revenue roller coaster effect

(27:53) The six scale stopping identities, which one are you?

To find out more:

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(FREE) THE PROFITABLE PRACTITIONER'S GUIDE

This podcast is proudly produced by Wavemakers Audio