Fadi El-Jardali, tenured Associate Professor of Health Policy and Systems in AUB’s Faculty of Health Sciences, founded and still leads the pioneering Knowledge To Policy (K2P) center at AUB, which identifies how scholars can channel their research knowledge to positively influence policy-making. This effort is all the more vital in emergency situations like today’s pandemic, as he explains, but also in routine efforts such as the drive to control tobacco use in society.