There are four layers of goals: the crazy layer, the control layer, the concrete layer, and the everyday. To work effectively towards a goal you need to break it down into output you can control and create steps you can build upon.

As entrepreneurs, we have to do things every day to get to our goals. But if “more money” is your goal, what will more money buy you?

Carlos and Ben explore setting financial goals that do more than help us meet our core needs, but actually excite us to do our best work.

Links

• Will it Make the Boat Go Faster? Olympic-Winning Strategies for Everyday Success, by Harriet Beveridge & Ben Hunt-Davis
• The Web of Meaning, with Jeremy Lent – Episode 1of Peripheral Thinking, with Ben Johnson
• How to triple your income, lose it, and get it back again – Episode 34 of the Happy Pricing podcast, with David Papa
• Join the Happy Pricing course