It’s my pleasure to share with you the latest episode of the Communicating Purpose podcast, with Kate Barnard, CEO of Enjoy the Air.

Kate, the self-proclaimed ‘Data Diva’, leads Enjoy the Air’s campaigns for clean air, which use data analysis to reveal the hidden costs of poor air quality and bring awareness to the effect it has on people’s health and wellbeing.

In our discussion, we covered:

🎙️ Why Kate left her job in Engineering to use her data analysis skills to campaign for clean air

🎙️ Why data can be so helpful for campaigning

🎙️ Which communicators inspire Kate the most

Kate also shared her fascinating insight into what some innovators get wrong in trying to communicate their technology.

I hope you enjoy listening.

John Higginson

Founder & CEO, Higginson Strategy