This episode is all about looking at the foundations of your business to see if you are ready to start running Ads.

If your foundations are shaky, your Ads are going to cost more and be less effective, so it’s really worth taking the time to check you have everything in place, before you start Ads.

I run you through the 5 key elements you need to look at, and if you aren’t quite ready, how you can get it sorted so you can get started!

Episode key takeaways:

• You need to have a proven product or service. If you don’t. I share way way to start getting sales quickly, before you invest in Ads.
• Do you have a warm audience? Should you use Ads to warm up your audience?
• A website that converts is KEY. I share the metrics you need to be looking at and some quick wins you can check and improve straight away.
• The pixel, cAPI and domain verification… if needs to be done, get help if you can’t/don’t want to do it yourself.
• Imagery is key, make sure you have a variety of style to give you options to test.

If you enjoyed the podcast, here are some ways you can be a part of my world:

Social:

Love Instagram? Click here to watch a video I made on the Warm audience trap (hint, it's something almost every client struggles with!)

More of a LinkedIn fan? I'm there too! Come and follow me here: Sophie Griffiths

Free Resource:

Ready to grow an audience of people who WANT you to sell to them? Radical idea I know, but it shouldn’t be! Click here to get access to my step by step guide to using simple, effective ads to build & nurture a community of superfans,

Work together:

Ready to build an audience of superfans who are excited and ready to buy from you?

Whether you are just starting with Meta (Facebook & Instagram) Ads, you have dabbled but want to build your confidence with your first funnel, or you're already killing it and you're ready for fast growth - I can help! Click here to choose the best option for you

Got questions?

DM me on Insta or LinkedIn

Email me here: hello@sophiegriffiths.co