It’s a common concern for bloggers: The fear that one day you’ll wake up and have absolutely nothing left to say. If the prospect of running out of blog post ideas fills you with dread, we need to chat.
and that is the fear of running out of ideas. Because the fact is that bloggers need a steady stream of relevant topics in order to create consistent content. We all dread that moment when we're looking at a blank page with a blinking cursor and have nothing to say. This fear hits the same, whether you're just getting started with a blog and are having trouble brainstorming topics, or you've been blogging for a long time and feel like the well has run dry.
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Blogging is a creative endeavor and we all know that creativity comes in waves. You cannot force it, so that's why creative dry spells can be so disheartening. When you're already not feeling inspired to blog. It gets even worse when you don't know what you're even going to write about. I can't even begin to tell you the number of times that having a blog post topic ready to go has saved me from completely ditching my plans to blog for the day because I just wasn't feeling it. But having that topic ready to go
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to come up with blog post topics and as a teacher business owner creating products for teachers, your creativity reserves are being taxed every day. Adding blogging to the mix can feel like a challenge on its own, but then when you add blog topic selection to the mix, it's no wonder if you start to worry about running out of ideas.
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For example, let's say you notice that many of your comments on TPT talk about how customers use your color by code printables as a station during their literacy centers. And so when you notice that pattern, you might decide, Hey, I could write a blog post all about print and go literacy station ideas.
And then you would include that color by code printable in the post. And next, you likely won't run out of ideas because teaching is cyclical. Even though seasoned teachers have their tried and true solutions for common pain points when it rolls around each year, even veteran teachers will be open to reading or learning about a fresh perspective or solution.
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And so that was just a quick example, but there are other ways that even though the rhythm of a school year is so similar from year to year, teachers are always on the hunt for things that will help to keep it fresh. Which leads to the final point, and that is that education is always changing and your teacher business will be changing with it.
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So let's talk about how you can do that. I know that saying you'll never run out of ideas is one thing. Having them ready to use is another. So here are five tips to help you make sure you always have a steady stream of ideas flowing for your blog. First and foremost, have a place for your blog post ideas to live.
I've talked about it before and I probably will talk about it again. It doesn't have to be fancy. Just make sure it's somewhere that you will actually use it. You'll have it handy when an idea comes to mind and you can add it to your bank, and then also you have it somewhere where you can look at your gathered ideas when you're ready to plan your blog content.
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Number three, regularly visit Google Search Console. This is one of the best places to gather blog post ideas that are relevant to your business. You can see the queries that are bringing people to your website. Are there questions in there that you haven't actually addressed with a full post? Add them to your list.
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So what I love about that is that you have an immediate internal linking opportunity because once that new post is written, you can go back to that older post where you just briefly mentioned it and add an internal link to the fresh post. And finally, when you feel like you are running out of ideas, I want you to frame it as this
instead. It's time to pause and connect with my audience. Spend some time in the comment section of your social media account. Go back through customer emails and dms. There are likely signals that your audience is sending you in the various business touchpoints that you have in the customer journey, so don't try to force creativity
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Don't feel discouraged if you are feeling uninspired, because it happens to everyone. Just do what you can to prevent total burnout. If you haven't grabbed my free guide with 37 places to find blog post ideas, be sure to check it out. These are all places where you can gather those breadcrumbs from your audience and come up with relevant content topics for your business.
If you want to grab this free guide, you can find it@stephanieroyersolutions.com slash podcast. You can also find the link in the show notes.
