What happens when a seasoned corporate innovator launches a side business—and it fails hard? In this episode of Direct Or Detour, author and entrepreneur William Holsten unpacks the highs and “Uh-Oh!” moments of his unconventional journey. From leading global innovation workshops to inventing backyard carnival games, William’s path is filled with creativity, risk, and resilience. He shares how a business misstep nearly derailed everything—and how it inspired his new book, UH-OH! Avoid Unintentional Blunders that Derail Entrepreneurial Success. Discover 10 powerful tools he now uses to help entrepreneurs goof-proof their businesses and turn setbacks into stepping stones.

🎙 Guest: William Holsten – The “Uh-Oh!” Navigator

📚 Book: UH-OH! – Now available at www.williamholsten.com

🔗 Connect with William:

🌐 Website: williamholsten.com

💼 LinkedIn: linkedin.com/in/william-holsten

📘 Facebook: facebook.com/william.a.holsten

🚀 Interested in being a guest? Connect on PodMatch:

👉 https://www.podmatch.com/hostdetailpreview/directordetour

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