Shownotes
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In todayβs social media-driven world, one can easily think VIEWS = MONEY.
You want your videos to go viral because thatβs pretty much what most of us think about our marketing. Who doesnβt want their content to have millions of views, right?! With views come engagement. With engagement comes money π€
Starting to create videos with a mindset like this is FLAT OUT WRONG!
And many content creators have fallen into this trap. They struggle and try all sorts of things just to be trending and stay relevant.
However, itβs important to remember that not every piece of content needs to go viral in order to be successful. Because honestly, you canβt control how big your video will be or how many engagements it will have!
You create videos that add genuine value to peopleβs lives. That is the goal.
So instead of stressing yourself about creating videos that will go viral, start creating videos that give value and change peopleβs lives. And letβs see where that goes.
Now, itβs your turn, going viral or giving value? What will you choose?
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