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Learn Marketing From My 10yr Old Son
Episode 10714th June 2022 • Business School with Sharran Srivatsaa • Sharran Srivatsaa
00:00:00 00:09:50

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What is marketing? Why do brands advertise? No matter how good you are at what you do, it doesn’t automatically mean that people know you. So it is your responsibility to make your brand known. That’s where marketing comes in. And one of the coolest ways to market your brand is by product placement. The more familiar you are, the more people will trust you and buy from you. In today’s episode, you will hear a  conversation between Sharran and his 10-year-old son about this essential aspect of marketing. 

“It doesn't really matter how good you are if no one knows about you.”

- Sharran Srivatsaa


00:00 A walking conversation between father and son 

02:39 What is marketing, according to a 10-year-old boy? 

02:55 Let’s talk about Product Placement 

03:33 Why Iron Man drives an Audi R8 Spyder

05:01 The reason Agents of S.H.I.E.L.D. only drive Lexus cars

05:29 What does the Reticular Activating System (RAS) have to do with marketing?

06:51 The simple reason brands advertise

08:21 Why product placements work


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