When your podcast is a marketing tool to grow your business, you may hesitate to share personal stories. How is your story relevant to your business? That’s what Kay Coté of Elevated You and I discuss in today’s episode.

You don’t have to reveal all of your darkest or most painful secrets. But sharing authentic parts of yourself helps your audience connect with you, know you better, and trust you more.

In this episode, you’ll discover:

• How Kay and I shared pieces of our stories at Podfest and what effects it had
• How Kay was guided to share more of her story of being bullied and how that changed the course of her podcast
• Why we still hesitate to share parts of our stories and how to get over it

Connect with Kay

https://kaycote.com

https://instagram.com/thekaycote

https://instagram.com/elevatedyou.podcast

hello@kaycote.com

Mentioned in the episode:

Denise Dee’s Tell Your Story course