You don’t need expensive tech to go live. You just need two things - a device (either a smartphone or a computer) and decent internet. But over time, you can slowly build up your live video studio - adding better microphones, cameras and lighting. Unless you have tens of thousands of dollars to invest right at the start, I am a big believer in bootstrapping your live video studio over time. Now that Social Media Marketing World 2020 is over, it’s time for another upgrade. I’ve been using my Logitech C920 cameras for years. I had to send my Logitech Brio back as it wasn’t working well. So now, I’ve ordered a Canon EOS M50 with an extra lens. In today’s show, we’re talking about cameras!

Show notes: iag.me/43

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The Confident Live Marketing Show

The Confident Live Marketing Show is a weekly live video show and podcast. It’s aimed at established entrepreneurs who want to level up their impact, authority and profits through the power of live video, webinars and podcasts. We’ll focus on knocking down the 3 main barriers these entrepreneurs face when creating live content - camera confidence/mindset, tech/gear and content marketing.

It’s hosted by Ian Anderson Gray. He is the founder of the Confident Live Marketing Academy and is the host of the Confident Live Marketing Podcast. He helps entrepreneurs to level up their impact, authority and profits by using live video confidently. He’s founder of Seriously Social - a blog focused on live video and social media tools. He’s an international speaker, trainer, teacher and consultant. He has a passion for making the techno-babble of live video and social media marketing easy to understand. As well as being a geek, husband, and dad to two kids, Ian is also a professional singer and lives near Manchester in the UK.