In a small Swiss hotel garden, with the Jungfrau mountains standing tall in the background, Michaela Sandmayr, a grain and crop farmer based in Austria, sits down to share her story with Food For Mzansi’s assistant editor, Duncan Masiwa.

Though her heart belongs to her family’s farm in Austria, Sandmayr is not just farming; she is helping farmers do something they never thought they needed—better communicate their stories to the broader public and industry.