Steve Anderson on Culture, Communication & Building Enduring Influence in Your Industry
Company culture is a strategic long-term solution, and an ongoing evolving process that we can’t immediately see ROI from, but it’s the hidden factor that drives or diminishes our results. Communication builds the culture that we lead people into. What keeps us from effectively building our culture is speaking to and leading different people on our teams in the same way.
If we want a company that lasts the test of time, and continues to evolve, we have to take a long-term vision and learn to talk to each individual in a language that resonates with them.
Why does culture precede profit? How can we help clients see the value of strategies that don't give them instant results? In this episode, I’m joined by executive coach, founder of Orange Dot Coaching and host of the podcast, Profiles of Leadership, Steve Anderson. He talks about how to build a culture that sticks.