Visit ShopMarketingPros.com/chris to partner with a team that
understands your business. Because every great shop deserves marketing
that’s just as great.
Check out their podcast here: https://autorepairmarketing.captivate.fm/
If you would like to join their private Facebook group go here:
https://www.facebook.com/groups/autorepairmarketingmastermindIn
In this episode of the "Auto Fix Auto Show Coaching" podcast, Coach Chris Cotton dives deep into the parallels between running a successful auto repair shop and leading a championship football team. Coach Chris unpacks six essential lessons—energy, discipline, process, stepping up, hard work behind the scenes, and striving for greatness—that are crucial for building a high-performing, winning culture in any shop. He explains how bringing the right energy every day sets the tone for the entire team, while maintaining discipline ensures that everyone stays focused on their goals. Coach Chris emphasizes the importance of having solid processes in place, encouraging owners to step up as leaders and set the standard for their staff. He also highlights the value of the hard work that happens out of the spotlight, reminding listeners that true success is built on consistent effort and dedication. Throughout the episode, Coach Chris offers practical advice and motivational insights, inspiring shop owners to lead with passion, reject mediocrity, and execute with the precision and commitment of champions. By applying these lessons, owners can create a standout shop culture that not only attracts customers but also drives long-term success in a highly competitive market.
Introduction and Sponsor Message (00:00:12)
- Coach Chris introduces the podcast, shares sponsor info, and sets up the football-business analogy.
Why Run Your Shop Like a Football Team? (00:01:07)
- Explains the inspiration for the episode and draws parallels between coaching football and managing a shop.
Lesson 1: Have a High Motor (00:02:19)
- Discusses the importance of energy, enthusiasm, and hustle in both football and shop leadership.
Lesson 2: Losers Jump Offsides (00:04:18)
- Covers discipline, avoiding mistakes, and not giving away “free yards” in business operations.
Lesson 3: Play Your Technique (00:05:26)
- Stresses the value of following processes and procedures consistently for success.
Lesson 4: Be a Hero (00:06:35)
- Encourages stepping up in critical moments and seizing opportunities to lead and excel.
Lesson 5: Work Your Ass Off When Nobody’s Looking (00:07:38)
- Highlights the importance of unseen hard work and preparation behind the scenes.
Lesson 6: Be Pissed Off for Greatness (00:08:39)
- Motivates listeners to strive for greatness, avoid mediocrity, and hold themselves accountable.
Personal Story: Effort Is Between You and You (00:10:03)
- Coach Chris shares his personal journey with self-discipline and effort, reinforcing the previous lesson.
Ray Lewis Quotes and Final Motivation (00:10:54)
- Shares favorite motivational quotes and ties them back to business and personal growth.
Closing and Sponsor Reminder (00:11:47)
- Wraps up with a summary, call to action, and another sponsor mention.
To listen to more episodes, make sure and go over to iTunes and or Spotify.
Don't forget to rate and review us!
Connect with Chris:
AutoFix-Auto Shop Coaching
www.autoshopcoaching.com
www.aftermarketradionetwork.com
940-400-1008
Facebook: https://www.facebook.com/AutoFixAutoShopCoaching
YouTube: https://bit.ly/3ClX0ae
Email Chris: chris@autofixsos.com
The Weekly Blitz is brought to you by our friends over at Shop Marketing Pros. If you want to take your shop to the next level, you need great marketing. Shop Marketing Pros does top-tier marketing for top-tier shops.
Click here to learn more about Top Tier Marketing by Shop Marketing Pros and schedule a demo: https://shopmarketingpros.com/chris/
Check out their podcast here: https://autorepairmarketing.captivate.fm/
If you would like to join their private facebook group go here: https://www.facebook.com/groups/autorepairmarketingmastermind
The Aftermarket Radio Network
Remarkable Results Radio Podcast with Carm Capriotto: Advancing the Aftermarket by Facilitating Wisdom Through Story Telling and Open Discussion
Diagnosing the Aftermarket A to Z with Matt Fanslow: From Diagnostics to Metallica and Mental Health, Matt Fanslow is Lifting the Hood on Life.
The Auto Repair Marketing Podcast with Kim and Brian Walker: Marketing Experts Brian & Kim Walker Work with Shop Owners to Take it to the Next Level.
The Weekly Blitz with Chris Cotton: Weekly Inspiration with Business Coach Chris Cotton from AutoFix - Auto Shop Coaching.
Business by the Numbers with Hunt Demarest: Understand the Numbers of Your Business with CPA Hunt Demarest.
Speak Up! Effective Communication with Craig O'Neill: Develop Interpersonal and Professional Communication Skills when Speaking to Audiences of Any Size.
