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Tech Titans Talk: Bill Gates and Sam Altman Weigh in on the Future of AI, GPT-5 & Google Gemini
Episode 9116th January 2024 • Mesmerizing Marketing™ • Dimple Dang
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Speaker:

Welcome to the mesmerizing marketing

podcast, where we take a deep dive

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into the latest marketing trends,

tools, and tips, and provide you with

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the top resources you need to thrive

and make your marketing mesmerizing.

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And now here's your host Dimple Dang.

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Welcome back.

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My mesmerizing marketing tribe.

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I know it's been a little bit since

I have uploaded a new episode, but it

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was December and the holiday season.

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And as we know, things can get a little

bit busy with holiday travel and all those

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things, but I am back and I'm here to talk

to you about the latest and greatest in

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AI and what you need to know about the

latest AI releases, the latest AI news,

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and what you can expect in the upcoming.

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Months, years in terms of what the top

thought leaders are saying about AI.

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So one of the things that I want to

talk to you guys about is something

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new that Google has released,

and it is called Google Gemini.

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Google Gemini is a new

generative AI platform.

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And what Google Gemini is, is

it's basically next generation.

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generative AI model family, and

it's developed by Google AI Research

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Labs, DeepMind and Google Research.

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There's three different variations of it.

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There's Gemini Ultra,

which is a flagship model.

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There's Gemini Pro,

which is a light model.

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And then there's Gemini Nano,

which is a smaller distilled

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model that runs on mobile devices.

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For example, the pixel a pro and what's

interesting to know is what is really

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different from Bard versus Gemini.

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So Bard, it's an interface through which

certain Gemini models can be accessed.

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So think of it like an app

or a client for Gemini.

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And other gen AI models, but Gemini,

what that is, is it's a family of models.

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It's not an app or front end.

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There's no standalone Gemini experience,

nor is there ever going to be one.

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So if you compare the two products, Bard

really corresponds to chat GP team, which.

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Is, you know, opening eyes, AI app, and

then Gemini corresponds to the language

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model that powers it, which is chat.

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GPT is GPT for right now.

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So what exactly does Gemini do?

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So Gemini models are multimodal.

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So what they can do is they can

perform a range of tasks anywhere from

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transcribing speech to captioning images.

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And videos to generating artwork.

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And a lot of these capabilities

have reached the product stage

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so far, and there's going to be

more coming up in the near future.

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So you guys can check this Google Gemini

out and let me know what you guys think.

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And then other exciting news

in AI, let's talk about.

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GPT and the upcoming release of GPT 5, you

know, Sam Altman has been talking a lot

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about, you know, different things when it

comes to GPT 5 and basically it's going to

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be expected to be a true multimodal model.

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It's going to be similar to actually

Google's new Gemini Ultra and

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OpenAI, you know, last year started

training GPT 5 and Altman said

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that it's going to be, obviously.

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A significant improvement over GPT 4,

especially with its ability to understand

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complex queries and the real world.

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And what Altman said to Bill Gates is

that for at least the next 5 to 10 years,

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we will be on a steep improvement curve.

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This is the stupidest

these models will ever be.

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So then the question is, is there

ever going to be a super intelligence?

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So one of the goals of open AI is to

have artificial general intelligence,

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which is a G I as their final goal.

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And that's basically, it's creating

a form of super intelligence.

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That's supposed to be smarter than

humanity and much more capable.

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And there were some suggestions

early on that the GPT five model.

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Might be some form of super intelligence,

however, speculation that surrounding

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the model suggests that it's going

to be basically a better version of

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the AI that we already have using

Chachapiti 4, or for example, Google's

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Gemini Ultra, or Anthropic's Clawed 2.

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But it's going to have much better

reasoning capabilities and not just

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in terms of outperforming humans

on things like academic tests and

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assessments, but also having a degree

of understanding that goes beyond just

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copying and mirroring human intelligence.

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So what is it that people

actually want from GPT 5?

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So one of the biggest problems with models

like 4 is that it tends to make up things.

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So AI tends to make up things,

which is known as hallucinations.

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And that in part is like an

issue that needs to be solved

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and will be solved in GPT 5.

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So that's really, really good because

Made up information is not good.

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And if you guys are using chat,

GBT and other similar AI tools,

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and you're not proofchecking the

information before you're putting

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it out there, that's a big, no, no.

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I say that all the time.

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You don't want to do that

because you will get screwed.

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And let's just put it that way.

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You don't want to do that.

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So then the other thing that Altman

told Gates is that he said, if you ask

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GPT 4 most questions 10, 000 times,

one of those 10, 000 is probably pretty

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good, but it doesn't know which one.

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And so if you want to get the best

response of 10, 000 every time, so that's

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going to be important in reliability.

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The other improvement that's going

to be made is going to be the

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ability to customize how AI responds.

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And acts and solves problems.

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So some of this problem solving has

actually become possible with them

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adding GPTs, which are these personalized

chatbots that are built on top of

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chat GPT to function a particular

way to do things a particular way.

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And to streamline processes for people so

that people can have a more personalized

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experience with their custom GPT.

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And if you guys need a custom GPT,

I'm actually creating custom GPTs.

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For law firms, for entrepreneurs, for

business owners, I've created a couple

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for myself already and for some clients.

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And I have to tell you, it

really, really makes a difference

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in how you're using chat GPT.

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It streamlines the process of how much

time it takes to do different things.

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And it just.

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Pretty amazing.

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And I am going to be spending more time

creating more because there's a GPT store.

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And if you guys don't know, you

can make money creating GPTs.

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I'm going to talk about that a

little bit later on this episode.

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So make sure that you guys are continuing

to listen all the way through the end.

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So the other thing that people want,

that's not, you know, currently happening,

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they want to see different styles and

responses and even like different.

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Variations of assumptions, right?

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And they're going to make it possible to

have that and also to use our own data.

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And that's important.

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And then the other interesting thing

to note is that Microsoft and Google

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have already taken steps to integrate

AI models with personal data through co

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pilots integrations with 365 and then

with Bards association with Workspace.

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So this is going to be making it easier

for people to, you know, have AI within

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their calendars within their appointments

and really just improve the way that

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they're working from day to day.

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Okay.

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The other thing I wanted to share with

you guys, because I thought that this

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was really interesting is I want to share

with you what the 10 most popular top AI

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tools were for 2023, based on rankings

and how many total visits that they had.

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So number one, of course, is chat GPT.

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And that is basically in the category

of an AI chat bot and chat GPT had 14.

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6 billion.

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Total visits from the data

that I pulled this from.

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And then number two is character

dot AI, and that's also an AI chat

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bot and character dot AI had 3.

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8 billion total visits.

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And then number three, we

have Quillbot, which is an AI

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writing tool, and that had 1.

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1 billion, and then we have Midjourney,

another one of my personal favorites

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that I use to create thousands of

images that I can even turn into

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mugs and wall art, all those things.

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So Midjourney is an image

generator, and that had 500.

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4 million.

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And then we have Hugging Face, which

is in the category of data science.

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And And that had total 316.

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6 million visits.

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And then number six, we've got

BARD, and that's an AI chatbot

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as well, similar to chatGBT.

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And that one had 241.

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6 million.

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And then we have Novel AI, that's N O

V E L, and that's an AI writing tool.

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And that had 238.

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7 million.

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And then we've got another one of my

favorites, number eight, which is CapCut.

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And CapCut is a tool that you can

use on your desktop or on your phone.

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And it's a video editing

tool and a video generator.

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And CapCut had 203.

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8 million.

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And then number nine, janitor

AI, and that's an AI chat bot.

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And that had 192.

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4 million.

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And then number 10, we have something

called CIVIT AI, C I V I T A I.

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And that one is an image

generator that had 177.

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2 million.

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So I hope that you found those

numbers insightful because.

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That's a lot of that's a lot of

because that's a lot of views.

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It really, really, really is.

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All right.

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So some other interesting things that I

wanted to talk about in terms of what's

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new in AI is that Bill Gates, of course,

is really big on artificial intelligence.

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And he's actually predicting that

AI is going to be transformative for

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everyone within the next five years.

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And, you know, he's saying that there

was like actually another article that

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talked about how The International

Monetary Fund reported that about

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40 percent of jobs around the world

would be affected by the rise of AI.

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So Bill Gates, he actually does not

necessarily disagree with that notion.

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However, he does believe that history

shows every new technology comes with fear

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and then it comes with new opportunity.

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And I think that's huge

because what he's saying is.

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That a lot of new job categories,

you know, were created and we're

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way better off than we were

when we were doing farm work.

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When you think about

like back in:

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So you said this situation with

AI is going to be just like that.

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So he's saying that AI is going

to make everyone's life easier.

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And he indicated specifically to

the medical industry that doctors.

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It's going to really help them do

their paperwork part of the job that

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they're not really fond of doing.

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And it can help them be

very efficient with that.

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The other thing that he shared in this

article is that he said that, you know,

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AI, it's actually like having a white

collar worker to be a tutor or to give

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healthcare advice or to help write code

or to help with technical support calls.

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And when you think about it, it is true.

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AI can actually do a lot.

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And it's like about knowing how to

use it the right way, but it can,

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it can help, help you do a lot.

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And then some of the things like I

want to talk about next is, well, how

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do you use chat GPT for your benefit?

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And what can you use it for?

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So one of the ways that you can

use chat GPT is to land yourself

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a promotion or get a raise.

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So.

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If you feel like, okay, you've been

working hard, go for America, whatever,

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and you want to basically be able to

present a strong argument that you can

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go over with your employer, your boss,

and your next performance review, well,

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You can actually tell it, hey, I want

you to give me like, you know, the

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skills I would need for this promotion.

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I want you to even help me plan what

questions they may ask or how I can

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highlight all my achievements this year.

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So ChatGPT can help you draft

that in a concise manner.

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It can help you predict what are

the factors that they would look

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for in giving someone a promotion.

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It can even tell you how to

negotiate the promotion, right?

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So there's one way that you can use it.

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The other way that you can use

chat GPT Is you can actually

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use it to get business ideas.

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So let's say if you were leaving corporate

America, you're starting your own business

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and you're not even quite sure exactly

what type of business you want to start,

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but you have an idea of like, okay, you

know, what criteria you're looking for?

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Like, do you want to be

able to work from home?

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Do you want it to be like low investment?

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You can give chat GPT all that

information and you can say, give me

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a list of 25 different business ideas.

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Then you go look through that list.

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You pick one or two that you like, then

you say, okay, chat GPT, I want you to

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write me a detailed business plan and you

can say, act as a professional business

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advisor and write a detailed business

plan, you know, write a detailed marketing

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plan and it can do all of that for you.

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So then you can even say,

give me resources for my city.

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In terms of what I would need to start

a new business or what are some things I

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need to know about you can do all of that.

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Now, the one I'm really excited about

is that you can actually make passive

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income with their new chat GPT GPT store

like last year, they announced it, but

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they really just released it in January.

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And now, like, basically, you can have

developers make custom GPTs, and depending

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on how popular their GPT is in terms

of how people are using it, you know,

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you can Make money off of that and you

are also allowed to promote it from, I

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think, reading opening as guidelines that

says you are allowed to advertise it.

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You're allowed to share it on

social media, you know, and

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groups and things like that.

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So that's a great way

of making extra money.

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You just have to, you know, be creative

in terms of what you're coming up with.

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So just be creative, think outside

the box and think of how we can solve

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a problem or, you know, fill like a

gap in the marketplace that's there.

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And I think that's just a great way

to have some extra income coming in.

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Now, the other way that you can use

ChatGBT, which I think a lot of people

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are already using it for, it's one of

the major ways they're using it, is

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to really save time and, you know, use

it for content creation, for writing

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blog posts, for writing, you know,

landing pages for your events, maybe

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you're doing a live LinkedIn room.

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Things like that, or even to improve

your current website copy and make it

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a little bit more personalized, add a

bit of a personal brand touch to it.

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And it's great for that.

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But you do want to look it over

and tweak it and put the human

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element and intelligence into it.

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Like I always say, that's

what my caution is about.

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Use AI, but use it intelligently.

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And then the other thing is, you

can use it to You know, to get

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more business, you can ask it

like, how can I get more business?

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This is exactly what I do.

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And it can give you a ton of ideas.

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And if you like some of those ideas,

then you can take those ideas.

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So you can say, Oh,

please elaborate on that.

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Right.

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Please elaborate.

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So I think it's just really

interesting where AI is going.

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It is like just improving.

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It's going to get better and better.

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Like I said earlier, the next

generation model of GPT five, it's

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going to have like way better,

you know, reasoning capabilities.

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It's going to be more accurate.

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It's going to have video support.

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So I'm really excited for that

because things are just going.

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To be more improved.

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It's only going to get

better and better with time.

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So my question to you is if you're not

currently embracing AI, and if you're

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not currently using these tools, you

currently do not have a plan for how

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you're going to incorporate AI in your

law firm or in your business to be

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more productive or even into your life.

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Maybe you're.

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In corporate America, you should be

thinking about all these things right

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now, because if you're not going

to, you're going to get left behind.

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And I don't say that to scare you,

but the reality is AI is moving

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so fast and it makes my head spin.

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And I'm an AI strategist

and a marketing expert.

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And if I'm seeing that it's moving so fast

that I'm like, Oh my God, there's so much.

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To learn.

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There's so many new tools.

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There's so many new things happening

that the ordinary person they're going to

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feel like they're becoming irrelevant if

they're not learning about AI and how to

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use it in their business and their life

to be more productive, to get the answers

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that they need to type up those letters

that would have taken them an hour, and

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now they can have a letter in 30 seconds.

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How much more time can

they get back in their day?

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So those are all things to think about.

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If you do need help with your AI or

marketing strategy, reach out to me.

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My information is in the show

notes, or you can go to my website,

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which is attorneymarketingexpert.

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com and fill out the form.

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And I would love to have

a conversation with you.

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And if you found this podcast episode

insightful, and you thought there was

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some really good information in here.

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Share it out with a friend and don't

forget to leave me a five star review

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on Apple podcasts with some detailed

information and let me know what other

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topics you would like to hear next and

I'll see you guys on the next episode.

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Thank you for listening to the

Mesmerizing Marketing Podcast.

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If you found this episode valuable,

please subscribe to the show so

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you don't ever miss an episode and

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Dimple would be so grateful if you

could take a minute to leave a review

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and visit the podcast website to

check out all the latest episodes.

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At www.mesmerizingmarketingpodcast.com.

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That's

www.mesmerizingmarketingpodcast.com.

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And follow Dimple on Clubhouse.

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