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The Power of Stories in Coaching: An Interview with Aaron Jacobs
Episode 5227th April 2022 • The Masterful Coach • Molly Claire
00:00:00 00:43:08

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We are naturally storytellers and listeners. We connect through stories that deliver an emotional punch. For your current coaching clients, they can deepen your relationships, increasing success. For your potential clients, they can increase your memorability and attraction. Videos that incorporate storytelling work incredibly well for this. But what if you’re camera shy? Uncomfortable with being vulnerable? What if you feel you're no good or don’t have any stories worth telling?

In this episode, I talk with Aaron Jacobs, CEO at Storied Coaching and OMH Creative about the power of stories in coaching. We discuss how stories are all around us, you just need to recognize and apply them. One of the best applications is by creating videos. It’s really not as scary as it sounds, I promise. Aaron shares the uplifting fact that making stories more impactful and memorable can be learned. He even has a free guide to help you choose the right video equipment. I urge you to give it a try. You truly can uplevel your coaching through engaging storytelling, both on camera and off.

“It’s not a talent to get good being on camera, it’s actually just a set of skills that anyone can learn.” – Aaron Jacobs

What You’ll Learn
  • You already have a story
  • Building confidence on camera
  • Jarring your sense of self
  • Marketing through vulnerable connection
  • Directing your brain to recognize stories
  • Moving from default stories
  • 3 ways to up your camera game
  • The “Wonderbra” of production
Contact Info and Recommended Resources Connect with Aaron Jacobs

About Aaron (in his own words)…

No Risk, No New Story. No New Story, No Change.

I have completely re-written my story, stepped into a new version of my life, and now I know exactly how to help others do it as well.

I can help you create a new story for your life too. I have helped hundreds of professionals learn how to identify current stories in their life that are holding them back from reaching their full personal and professional potential. People just like you who felt burned out and stuck.

I lead an amazing team that helps businesses sell more by learning how to tell compelling stories and differentiate themselves by using the camera.

Because you should be inviting your audience to engage with you. Encouraging them to laugh. Helping them feel a connection with their own personal identity that makes their world better than before they started watching you and hearing about what you offer.

Then they become your evangelists. They help you achieve your business goals.

You can learn to tell your audience a story worth listening to. Do it. Do it now. I am happy to help.

Connect with Molly Claire

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