You might not think that entrepreneurs could learn much from a big corporation, since they are so different. But this week’s guest is here to prove that wrong. After all, she learned a lot from her own time in the corporate world.

Nicole Walters, talks about her corporate background and how she started her 8-figure business while working a 9–5. She walks us through how she started her blog, figured out how to monetize it, and then created a package that any product business can use to sell their products.  

IN THIS EPISODE YOU’LL LEARN:

• Nicole’s 3 takeaways from corporate culture and corporate marketing—structure, surveys, and customer conversations
• The first 3 business moves every new entrepreneur should make—get an EIN, apply for an LLC, and set up a business bank account
• Why businesses need to tell more stories in their marketing
• Nicole’s Golden Arrow Rule and how to use it to extend your customer lifetime value

LINKS AND RESOURCES MENTIONED IN THIS EPISODE:

Nicole on LinkedIn

Nicole’s Website

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