Our guests in this episode of The Auto Repair Marketing Podcast are Tim Chakarian of Bimmer PHD and Tatsu Tsuchida of Tokyo Automotive. We talk about a lot in this episode, including guerrilla marketing, 20 groups, and industry associations. Tim and Tatsu both run incredible shops and are very involved at an industry level. They believe in learning from and helping other shop owners.
Tim and Tatsu both have had great success in using “bird droppings” to market their shops
Both also have gifts that they give to their clients
The relationships they have built with each other and other shop owners through their 20 group have had a large impact on their business and themselves personally
Being a member of ASCCA has allowed them to work with other local shop owners and create relationships that benefit their clients