For a limited time, you can listen to the audio of my free workshop, “Clear Website, Full Caseload: The 4 mistakes keeping you from booking premium-fee clients in the saturated, skeptical 2026 market” on the podcast!
I highly recommend watching the video of the workshop because the visuals, images, and diagrams show you in detail the systems we’re talking about.
▶️ Watch the workshop and enroll here!
Here’s what you’ll learn in this workshop:
1️⃣ The #1 shift that turns a “nice” website into one that books clients at $200+
2️⃣ The secret to keeping variety in your caseload and still standing out
3️⃣ How to be seen as the go-to expert in your niche (without sounding arrogant or salesy)
4️⃣ Why outsourcing your copy to AI could be costing you real clients (and what to do instead if you’ve already tried ChatGPT)
Resources & Links Mentioned:
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Explore more marketing support for therapists: The Walker Strategy Co website
About Marketing Therapy
Marketing Therapy is the podcast where therapists learn how to market their private practices without burnout, self-doubt, or sleazy tactics. Hosted by marketing coach, strategist, and founder of Walker Strategy Co, each episode brings you clear, grounded advice to help you attract the right-fit, full-fee clients and grow a practice you feel proud of.
Hey everyone.
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Hello.
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Come on in.
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I pressed go a minute early.
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Uh, so all you early birds could
come on in and get settled.
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I'm so happy you're here.
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Um, lots of folks will be making
their way in in the next moment
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or two, but say hi in the chat.
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Um, tell us where you're joining from.
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I always like to see how quickly
we can cover our time zones.
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Um, and if you're from another
country, we always like to make
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note of that as well, as well.
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All right.
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We got California, Washington, Florida,
Houston, Ohio, Maryland, Michigan,
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Idaho, Texas, Colorado, Texas.
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Again, look at all these Texas folks.
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Ashley from Denver.
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Hey, Ashley, Massachusetts
again, Florida, Puerto, uh, oh.
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That was Mexico.
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Did I miss that?
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Wonderful, Carrie, so happy you're here.
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Oregon, Illinois, Brooklyn.
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Okay.
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Safe to say, we've covered our
time zones very heavy on both
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our coasts, which is very normal.
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Uh, Gabriela joining us from England.
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Hello.
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Oh, so happy all of you are here.
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All right.
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Amazing.
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Okay.
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So happy you're here.
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We're gonna give folks one more moment
and then we're gonna get started.
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We have so many good things
happening here today.
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Um, some good bonuses, but mostly just
some really great guidance that I want
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to equip you with as you head into 2026.
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Um, hey, Scott from Seattle,
Bloomington, Indiana.
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Hi, Emily.
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Uh, go Hoosiers.
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Big week for, uh, our IU fans.
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Thought it was fun.
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Uh, Amanda from Ontario.
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Hello.
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Awesome.
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Yeah, we got some IU
fans in the, in the chat.
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I love that.
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All right.
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Um, will you guys do a thumbs up or give
me something if you can see my screen?
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Okay.
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Last time I did this presentation,
I shared the wrong screen, which.
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Whoops, that happens.
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Uh, but if you can see and hear
me, will you give me some sort
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of indication That all is well.
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Amazing.
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Alrighty.
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Thank you.
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Um, one thing to know, we are
joined here by, uh, Monica, who
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is a confident copy coach of ours.
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Um, she is hanging out in the chat.
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Um, if you need a link to something,
that kind of thing, she's around.
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Thank you for those thumbs up y'all.
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Um, alright, let's get into it.
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We have lots of good, um, teaching
and other folks will certainly
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be making their way in as we go.
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Now, like we said, say hello in the chat.
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You guys have understood the assignment
to let us know where you're joining from.
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So happy that you are here.
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Um, if we haven't met yet, um, hopefully
we have, but if not, hi, I'm Anna.
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Hi, I'm Anna.
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Um, I am a Colorado native.
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Uh, so our Colorado friends.
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Hello.
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Uh, but I am based in
Nashville, Tennessee.
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I am a mom of two with,
uh, third on the way.
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So working on, uh, cooking
that, that third one.
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Um, I have an m an avid reader
and audiobook consumer, especially
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while walking at the track.
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And I do love to bake on the weekends.
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So a couple fun things to know about me.
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That is not why you're here.
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You are here because I am a
marketing coach who believes
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that the work you do matters.
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And I am obsessed.
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I mean, like I lay awake at night thinking
about how to help you see results so
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you can do more of that important work.
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Do you understand me?
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Like I think what you do.
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Is critical that you are impacting
your clients and your clients' lives,
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and ultimately your communities.
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If I can help you do more of
that in any way, then I have,
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I've done what I wanna do, okay?
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At this point, I've helped over 5,000
clinicians in our paid programs and
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services, 5,000, isn't that wild?
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Uh, gain confidence in their marketing
and bring in full fee RightFit
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clients into their practices.
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I am committed to empowering
clinicians like you to market
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yourself and to get results in a way
that feels good and is true to you.
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Okay, so that's a little bit about me.
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If we haven't had the chance to meet,
I know we do have some folks who heard
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about us from a friend or a colleague,
and I'm so thrilled you're here.
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Thank you for all of your
congratulations in the chat as well.
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Now, before we start, I really wanna
encourage you like, this is one hour
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of your year and it really can't change
the trajectory of it, so I really
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encourage you to give yourself that hour.
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Okay?
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Close other tabs.
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Maybe pull up your
workbook if you've got it.
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But other than that,
close your other tabs.
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Put that phone on Do not disturb.
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I haven't done that yet.
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Done.
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Stay present.
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Engage with us.
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Be here with us.
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Okay?
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Give your practice and yourself this hour.
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Now, how to engage.
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Like I said, you guys are already
understanding the assignment.
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Ask questions in the chat.
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Share the light bulb moments.
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Tell us what you're noticing
in your own practice.
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Your insight matters.
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You are the boots on the ground
seeing what's happening, right?
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And don't forget to stay till the end.
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We are gonna keep this to an hour.
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I'm gonna keep an eye on that clock,
just like you do in your sessions.
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Uh, we are giving away a free Squarespace
website template, a VIP copy review,
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and 50% discount on confident copy to
three folks that are here at the end.
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There's also a fast action bonus
you're not gonna wanna miss.
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I'm really excited about it.
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So let's get started.
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Let's get a lay of the land one.
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Do you have a website yet?
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Two.
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If you do, what's your
biggest challenge with it?
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Will you tell me in the chat?
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If you've got a website,
if you don't give us a no.
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And if you do, what's
your biggest challenge?
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SEO says Ariel.
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Mm-hmm.
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Conversion.
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Don't have one yet.
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Okay.
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Get no clients.
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Don't have one yet.
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Not converting, ranking on Google.
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Oh, it's overwhelming.
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To even think about making one
biggest challenge is conversion.
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We're gonna talk a lot
about conversion today.
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You are in the right spot.
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Awesome.
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No link for people to schedule.
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Struggling to make updates.
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You're on like a, a difficult platform.
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Maybe unsure how to know if it's working.
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Hello?
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Is this even doing what I need?
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Uh, get lots of hits, but
from, um, blog posts and states
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that you're not licensed in.
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Don't know what to do.
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Woo.
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Can be overwhelming.
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Getting seen.
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Conversion.
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I'm a designer and can't
design my own site.
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Perfectionism, I understand that.
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Absolutely.
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Bilingual.
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Okay.
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Editing a simple practice website.
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So you've got one, but like, is
it doing what you need to do?
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We're gonna chat about that here today.
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Okay.
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Really helpful.
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Now, tell me if this part sounds like
you, when it comes to your marketing.
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One, you want to attract full
fee clients, but your site
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doesn't feel like it's helping.
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It sounds like some of you
would fall into that camp.
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Two, really curious on this one,
you've tried templates or ai,
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but nothing sounds like you.
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Or three, you're in a saturated area.
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It feels like there's a therapist
on every corner and you feel
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like you're blending in.
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Which one describes where
you're at right now?
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1, 2, 3, right?
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Lots of ones.
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Threes, some twos, three.
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Big time.
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All right.
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If you identify as being in a
saturated market, this is the reality.
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All of them one's, for sure.
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Okay.
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Absolutely.
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All right.
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Yeah.
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Okay.
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Really good to get at the lay of the land.
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I always wanna make sure,
you know, I, I do this.
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In real time, like I have slides,
but I'm also chatting with you.
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So it's important for me to know this
so I can really make sure I tailor
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what I'm talking about here to you.
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Mm.
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Saturated area.
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But my expertise isn't
coming across Tammy.
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You're not alone in that.
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Okay?
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Now I want you to know, uh, one of the
cool things about this presentation
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right here is I'm sharing the most
up to date data we got from our state
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of the industry survey last month.
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Um, so today I'm not
sharing all of that data.
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We'll share that all later.
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But, um, some of the key things,
uh, that I want you to know and to
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equip you as you go into 2026, and
one of them is that if it feels like
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marketing is harder right now, you're
not imagining it, you are not alone.
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58% of clinicians who, uh, who
for whom 2025 was not their first
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year said they felt it was harder
to get clients in years past.
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Okay?
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Alright.
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Things are different.
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Things are different.
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Let's name it, let's acknowledge it.
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And yet.
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What else did we see?
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The revenue for all solo
practices, especially those
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full fee and still growing.
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So if you are full fee and still growing
revenue was up over 10%, up to 17% in
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some demographics, conversion rates.
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So when people reach out and
become a paying client, those
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conversion rates are up over 10%.
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The number of clinicians planning to
depa increased 84%, which is one of
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the most mind blowing stats I saw.
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More and more clinicians are motivated
to get off of insurance panels and
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most fully booked therapists are
making at least 105 K annually.
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Far upwards from there,
but at least that much.
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Alright, so that tells me that success is
still possible, but it's the way that you
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get there that's different, and that's
what we're talking about here today.
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Okay?
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Now, when it comes to attracting
premium fee clients in this market.
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Guess what?
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Your website has the power to
make or break that success.
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Legitimately, what we saw in
the data is that therapists
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whose websites produce clients.
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So if you're here right now and you're
like, I have one, but it's not making
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clients, if we can change that, you
are two times more than two times
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as likely to have a full caseload.
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Okay?
247
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It's huge.
248
00:08:48,569 --> 00:08:51,300
This is the benchmark, but why?
249
00:08:51,689 --> 00:08:53,939
Why does your website
actually matter so much?
250
00:08:54,270 --> 00:08:57,240
Because no matter what you're doing
to market yourself, going to doctor's
251
00:08:57,240 --> 00:09:01,230
offices, talking to other therapists,
posting on social media, dancing on
252
00:09:01,230 --> 00:09:05,970
TikTok, posting in directory psych
today, and all of the niche ones, talking
253
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with your friend or your dentist, okay?
254
00:09:08,430 --> 00:09:12,060
Doing interviews, Google, the whole
SEO thing, all of these things,
255
00:09:12,089 --> 00:09:14,910
all the things everyone's telling
you to do to market your practice,
256
00:09:15,510 --> 00:09:17,040
they all lead back to your website.
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00:09:17,610 --> 00:09:22,230
And so if your website is not
doing its job, the center of this.
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Nothing else that you're
doing can either, right?
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00:09:25,709 --> 00:09:27,959
So what I wanna be talking about today
and what you're really gonna walk
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away with one, the number one shift
that's gonna turn a nice website.
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00:09:31,380 --> 00:09:34,650
So if someone who's like, I have
one into one that is capable of
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booking clients at $200 plus a
session, the shocking conversion gap.
263
00:09:39,660 --> 00:09:43,170
I saw that word a lot that opened
up last year and what fully booked
264
00:09:43,170 --> 00:09:44,910
therapists are doing differently now.
265
00:09:45,839 --> 00:09:47,910
The secret to keeping
variety in your caseload.
266
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Are you someone who loves
multiple kinds of clients?
267
00:09:50,400 --> 00:09:53,880
Here's the secret to keeping that
variety and still standing out right now.
268
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'cause I know some of you're like that.
269
00:09:55,110 --> 00:09:59,160
Yes, I'm seeing some yeses in the
chat and why outsourcing your copy to
270
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ai, sorry, could be literally costing
you clients and what to do instead.
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Chat GBT is not the enemy,
but we have to be careful.
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We're gonna talk about that
today in this workshop.
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I want to show you how to turn
your practice website, that
274
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center of your marketing universe
into a client conversion engine.
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00:10:18,329 --> 00:10:21,150
One that actually does
the heavy lifting for you.
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00:10:22,230 --> 00:10:25,050
Because what would it mean, and the
other things I've actually heard from
277
00:10:25,080 --> 00:10:28,530
from my students, what would it mean
if you started hearing the ping of
278
00:10:28,530 --> 00:10:31,650
a new consultation being scheduled
while you're making dinner, or in the
279
00:10:31,650 --> 00:10:34,140
school pickup line or on vacation?
280
00:10:34,350 --> 00:10:37,710
Seeing that come through while you're
busy doing other things, reducing your
281
00:10:37,710 --> 00:10:40,680
number of weekly sessions, which is a
trend we saw that people are wanting
282
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while increasing your monthly revenue.
283
00:10:43,380 --> 00:10:44,280
How nice would that be?
284
00:10:44,610 --> 00:10:47,670
Or checking emails between sessions
and seeing ones that say, I know
285
00:10:47,670 --> 00:10:48,900
you're the therapist I wanna work with.
286
00:10:48,900 --> 00:10:50,130
I'm ready to get started.
287
00:10:50,730 --> 00:10:51,420
What would it mean?
288
00:10:51,600 --> 00:10:52,110
Right?
289
00:10:52,470 --> 00:10:53,250
It'd be huge.
290
00:10:54,300 --> 00:10:58,650
I've helped hundreds of clinicians
experience these sweet moments and every
291
00:10:58,650 --> 00:11:00,810
single time it started with their website.
292
00:11:01,680 --> 00:11:03,660
Like Monica, Monica's a really cool story.
293
00:11:04,155 --> 00:11:07,965
A student of ours that just graduated
last year when I first met her, she had
294
00:11:07,965 --> 00:11:12,915
made the decision to depa, I'm going
to get off of insurance panels, but
295
00:11:12,915 --> 00:11:14,505
the decision felt incredibly risky.
296
00:11:14,535 --> 00:11:15,825
Can anyone identify with that?
297
00:11:15,825 --> 00:11:16,245
Right?
298
00:11:16,395 --> 00:11:19,215
She'd filled really quickly with
insurance clients and she was
299
00:11:19,215 --> 00:11:22,575
worried, as she said, the bottom
would drop out if she took the leap.
300
00:11:23,295 --> 00:11:26,655
Not only that, but she didn't know how to
use her website to communicate her niche
301
00:11:26,655 --> 00:11:28,245
or why clients were gonna choose her.
302
00:11:28,455 --> 00:11:30,915
She actually told me it was
like a rambling Oscar acceptance
303
00:11:30,915 --> 00:11:32,475
speech when she tried to do that.
304
00:11:32,475 --> 00:11:34,995
When like they play the music
and try and get you off stage.
305
00:11:35,085 --> 00:11:36,525
She couldn't figure out how to do it.
306
00:11:37,335 --> 00:11:40,185
Maybe you can relate, maybe you feel
nervous about the jump to full fee,
307
00:11:40,245 --> 00:11:42,525
and I want you to know if you choose
to take insurance and you're looking
308
00:11:42,525 --> 00:11:43,845
for a hybrid practice, amazing.
309
00:11:43,845 --> 00:11:45,075
You're welcome here as well.
310
00:11:45,615 --> 00:11:47,955
Maybe you're realizing you
don't know how to communicate.
311
00:11:48,105 --> 00:11:50,895
What makes you different from
everyone else who said that they
312
00:11:50,895 --> 00:11:52,785
were in a saturated market, right?
313
00:11:53,355 --> 00:11:56,145
Maybe you wonder if it's even possible
to build a full fee practice right
314
00:11:56,145 --> 00:11:59,085
now, because a lot of the people out
there, they say it's harder than ever.
315
00:11:59,805 --> 00:12:01,395
Maybe you're sitting there now.
316
00:12:01,395 --> 00:12:05,444
Monica felt all of those things, but she
knew in order to make this change, she had
317
00:12:05,444 --> 00:12:10,035
to uplevel her website, so she spent time
figuring out how to clearly talk about her
318
00:12:10,035 --> 00:12:14,235
work, how to create a website that would
help those right fit full fee, just ugh.
319
00:12:14,745 --> 00:12:18,375
Best clients realize that she
had something special to offer.
320
00:12:19,275 --> 00:12:22,275
Monica officially depa
in August of last year.
321
00:12:22,515 --> 00:12:25,605
Guess what we heard in September,
she'd had her first 10 K month
322
00:12:26,025 --> 00:12:27,885
in private practice ever.
323
00:12:28,725 --> 00:12:31,605
She told us that she had left the
insurance panels, dropped her final
324
00:12:31,605 --> 00:12:35,895
ones, lost 25% of her caseload,
and have almost completely refilled
325
00:12:35,895 --> 00:12:38,954
with full fee great fit clients.
326
00:12:39,735 --> 00:12:42,704
She said, here's the part I've seen in
this group, but hadn't experienced yet.
327
00:12:42,704 --> 00:12:45,375
The prospective clients were saying,
I really connected with what you wrote
328
00:12:45,375 --> 00:12:48,765
in my website, and even repeating
the exact phrasing back to me.
329
00:12:49,485 --> 00:12:52,574
She said that learning to nail her
niche, build an ideal client profile
330
00:12:52,574 --> 00:12:56,055
and speak directly to those folks,
have been absolute game changers.
331
00:12:56,670 --> 00:12:59,760
All because she decided to focus
on that center of her marketing
332
00:12:59,760 --> 00:13:01,440
universe and then grow from there.
333
00:13:02,790 --> 00:13:05,730
Now, one concept I want you to be
really clear on as we get into these
334
00:13:05,730 --> 00:13:07,830
four mistakes is the client's journey.
335
00:13:08,130 --> 00:13:08,310
Okay?
336
00:13:08,310 --> 00:13:11,220
There are three phases your
clients go through when deciding
337
00:13:11,250 --> 00:13:13,020
whether or not you're the
therapies they're gonna look at.
338
00:13:13,050 --> 00:13:16,290
'cause guess or they're gonna work with
'cause guess what they're looking at.
339
00:13:16,350 --> 00:13:17,490
Lots of other therapists.
340
00:13:17,490 --> 00:13:20,790
We know that like seven, 10, maybe more.
341
00:13:21,000 --> 00:13:21,930
Why do they choose you?
342
00:13:22,260 --> 00:13:23,250
Well, they go through these phases.
343
00:13:23,250 --> 00:13:25,440
First, they realize they need support.
344
00:13:25,890 --> 00:13:27,510
I probably should talk
to someone about this.
345
00:13:27,600 --> 00:13:28,770
They have no idea you exist.
346
00:13:28,770 --> 00:13:30,390
They have no idea any
other therapist exists yet.
347
00:13:30,420 --> 00:13:31,590
They just know they need help.
348
00:13:32,100 --> 00:13:35,940
Then they research therapists, so
they figure out you are out there.
349
00:13:36,480 --> 00:13:39,180
That doesn't mean that they
choose you as as their therapist.
350
00:13:39,180 --> 00:13:42,630
It's only when they get to that final
stage of choosing you that you've
351
00:13:42,630 --> 00:13:44,160
actually secured them as a client.
352
00:13:44,880 --> 00:13:46,500
So your clients are
moving through this phase.
353
00:13:46,920 --> 00:13:51,750
Now, most therapists just focus on
this first phase, realizing people need
354
00:13:51,750 --> 00:13:54,450
support and knowing that they exist.
355
00:13:54,855 --> 00:13:58,605
Getting to that research phase,
but this the latter phase.
356
00:13:58,695 --> 00:14:00,255
This is how you stand out.
357
00:14:00,495 --> 00:14:04,575
This is how they choose your tab and not
one of the other 10 they have open of
358
00:14:04,575 --> 00:14:06,495
different therapist websites or profiles.
359
00:14:06,975 --> 00:14:12,135
That's what we wanna focus on because the
fact is clients in 2026 are different.
360
00:14:12,405 --> 00:14:14,085
They are different than they used to be.
361
00:14:14,085 --> 00:14:15,105
They are more discerning.
362
00:14:15,315 --> 00:14:17,685
They can sniff out BS in
ways they didn't use to.
363
00:14:17,745 --> 00:14:18,225
Right?
364
00:14:19,215 --> 00:14:20,655
They are more skeptical.
365
00:14:20,685 --> 00:14:23,385
We all are, understandably,
it's healthy right now.
366
00:14:23,385 --> 00:14:25,995
We have to be skeptical and
therefore they're entering into
367
00:14:25,995 --> 00:14:29,655
this journey of finding a, finding
a therapist with that skepticism.
368
00:14:30,705 --> 00:14:34,515
And they're more inundated with
choices, not just choices of therapists.
369
00:14:34,515 --> 00:14:37,125
If you go on psych today and
you have 16 pages to scroll
370
00:14:37,125 --> 00:14:39,195
through, but other things, right?
371
00:14:39,525 --> 00:14:41,745
I could talk to chat GPT, hopefully not.
372
00:14:41,955 --> 00:14:45,615
Uh, I could scroll through a carousel
that an Instagram psychologist posted.
373
00:14:45,615 --> 00:14:48,015
I've got other things I could choose from.
374
00:14:48,795 --> 00:14:49,455
So.
375
00:14:49,860 --> 00:14:54,300
That's why I'm doing this workshop
today because too many wonderful,
376
00:14:54,330 --> 00:14:57,870
deeply skilled therapists, which I'm
sure you are if you're here right now,
377
00:14:57,960 --> 00:15:01,740
are getting passed over, but when you
can learn a different way of doing
378
00:15:01,740 --> 00:15:05,700
things, I believe, because I've seen
that your practice can transform.
379
00:15:06,330 --> 00:15:06,750
Okay?
380
00:15:07,440 --> 00:15:10,440
Now, if I just sum up what I'm
hearing from you that you want,
381
00:15:10,560 --> 00:15:14,340
you want a full caseload, but you
want that caseload to feel good.
382
00:15:14,610 --> 00:15:15,180
Is that right?
383
00:15:15,180 --> 00:15:16,290
Like a full feel good caseload?
384
00:15:16,290 --> 00:15:19,320
Does that kind of summarize
what it is that you want?
385
00:15:19,320 --> 00:15:20,820
All right, see some yeses for sure.
386
00:15:21,480 --> 00:15:24,030
Now, to get there, we help you
build what's called the client
387
00:15:24,030 --> 00:15:27,450
conversion engine, and there
are three pieces to that engine.
388
00:15:27,900 --> 00:15:30,000
The first is your confident
identity, and we have to have
389
00:15:30,000 --> 00:15:31,410
all three of these in place.
390
00:15:31,410 --> 00:15:33,060
If one is missing, the engine can't run.
391
00:15:33,420 --> 00:15:33,600
Okay?
392
00:15:33,600 --> 00:15:37,710
So confident identity is who knowing
who you are in order to confidently
393
00:15:37,710 --> 00:15:40,770
put yourself out there, if you don't
know this piece, you can do all
394
00:15:40,770 --> 00:15:42,030
the things and spin all the wheels.
395
00:15:42,435 --> 00:15:43,515
It's not gonna go anywhere.
396
00:15:43,575 --> 00:15:44,055
Okay?
397
00:15:44,595 --> 00:15:46,605
Then there's what we
call confident presence.
398
00:15:46,695 --> 00:15:49,785
This is putting yourself out
there in a way that people can
399
00:15:49,785 --> 00:15:51,705
connect to and take action with.
400
00:15:51,885 --> 00:15:55,335
It's one thing to know it's another
to make that available and clear.
401
00:15:56,145 --> 00:15:58,725
And then finally, there's what
we call confident connection.
402
00:15:59,205 --> 00:16:02,685
That's getting out there and making
sure people know you exist so
403
00:16:02,685 --> 00:16:04,125
you can drive back to the engine.
404
00:16:04,155 --> 00:16:06,795
The engine can turn and
it can take you places.
405
00:16:06,945 --> 00:16:09,345
The clients can come from it, okay?
406
00:16:09,705 --> 00:16:13,485
That client conversion engine is
what leads to that full fee caseload,
407
00:16:13,515 --> 00:16:15,645
that full feel good caseload.
408
00:16:16,215 --> 00:16:19,155
Now this is exactly what we do in
Confident Copy every single day.
409
00:16:19,755 --> 00:16:22,365
Doors to CC are opening today
at the end of the workshop.
410
00:16:22,395 --> 00:16:25,485
If you didn't know, now, you know, and
those who join us are gonna get that
411
00:16:25,485 --> 00:16:29,835
proven framework for creating this engine,
for standing out in the skeptical market
412
00:16:29,835 --> 00:16:33,615
for identifying the niche that sets you
apart, even if you like variety, right?
413
00:16:33,615 --> 00:16:36,135
And turning your website into
that client conversion machine.
414
00:16:36,885 --> 00:16:39,225
Everyone that's joining today
also gets the bonus I mentioned
415
00:16:39,225 --> 00:16:40,425
that I'll be diving into later.
416
00:16:40,845 --> 00:16:42,435
Um, and we will chat more about this.
417
00:16:42,435 --> 00:16:44,985
If you're wanting to know more though,
if this has got your curiosity peak,
418
00:16:44,985 --> 00:16:45,975
do you wanna do a little research?
419
00:16:45,975 --> 00:16:47,895
Just drop cc into the chat.
420
00:16:48,075 --> 00:16:50,265
And Monica, if you don't mind
just dropping the, the page
421
00:16:50,295 --> 00:16:51,375
for confident copy there.
422
00:16:51,375 --> 00:16:53,925
But this is what we want for you.
423
00:16:54,405 --> 00:16:57,795
Now, today we're gonna be looking
specifically at confident presence
424
00:16:58,095 --> 00:17:01,695
because this is how you're going to
be distinguishing yourself and being
425
00:17:01,695 --> 00:17:03,585
chosen from the other nine tabs.
426
00:17:03,585 --> 00:17:03,885
Okay?
427
00:17:03,885 --> 00:17:05,805
When you imagine your client's experience.
428
00:17:06,555 --> 00:17:07,935
So let's get into it.
429
00:17:07,935 --> 00:17:12,045
Let's walk through the four biggest
mistakes that are holding therapists
430
00:17:12,045 --> 00:17:14,085
back right now and what to do instead.
431
00:17:14,265 --> 00:17:15,704
Let me take a quick water break first.
432
00:17:16,089 --> 00:17:21,494
You know what's interesting is what we saw
in the data in the state of the industry
433
00:17:21,765 --> 00:17:26,265
is not that therapists like aren't doing
stuff that used to kind of be the issue.
434
00:17:26,325 --> 00:17:26,685
These days.
435
00:17:26,685 --> 00:17:27,765
People are out doing things.
436
00:17:28,005 --> 00:17:30,975
It's not effort, it's not
intent, but it's alignment.
437
00:17:31,185 --> 00:17:31,425
Okay?
438
00:17:31,425 --> 00:17:35,295
So the mistakes we're seeing are where
misalignment is showing up most often.
439
00:17:35,685 --> 00:17:36,165
Okay.
440
00:17:36,690 --> 00:17:41,010
So mistake number one, you're
trying not to box your box yourself
441
00:17:41,010 --> 00:17:42,330
in, 'cause that feels scary.
442
00:17:42,780 --> 00:17:43,710
And then guess what?
443
00:17:44,040 --> 00:17:48,570
You end up sounding vague and forgettable,
and we cannot afford that right now.
444
00:17:48,660 --> 00:17:49,110
Okay?
445
00:17:49,530 --> 00:17:53,280
So you help a range of people, you
like different types of clients,
446
00:17:53,430 --> 00:17:56,850
but you're unsure how to say
that without sounding scattered.
447
00:17:57,600 --> 00:17:58,560
You're afraid.
448
00:17:58,800 --> 00:17:59,580
Can you identify with this?
449
00:17:59,580 --> 00:18:01,890
You're afraid you're gonna lose out
on clients if you get too specific,
450
00:18:01,890 --> 00:18:05,490
but I could serve them, but I could
work with clients, but I do like X,
451
00:18:05,490 --> 00:18:10,140
Y, Z, but you also don't wanna let go
of the populations you enjoy, right?
452
00:18:10,140 --> 00:18:13,980
You don't want to choose a niche
and forsake work that likes you up.
453
00:18:14,430 --> 00:18:16,950
So in order to do that, you keep
your language broad so you can
454
00:18:16,950 --> 00:18:21,540
stay open to them, unfortunately,
instead of sounding flexible.
455
00:18:21,750 --> 00:18:24,210
You sound, you sound generic.
456
00:18:25,110 --> 00:18:27,420
What was interesting in our state
of the industry survey is that
457
00:18:27,630 --> 00:18:29,310
pretty much everyone has a niche.
458
00:18:29,400 --> 00:18:33,690
Almost everyone says, yes, I have a niche,
but even the therapists who feel stuck,
459
00:18:33,720 --> 00:18:35,640
who don't rate themselves effectively.
460
00:18:36,390 --> 00:18:38,160
It, they, they, they know their niche.
461
00:18:38,160 --> 00:18:41,160
So the issue to me isn't that they
don't know who they help, it's that
462
00:18:41,160 --> 00:18:45,330
they're not communicating it clearly to
the client on the decision making end.
463
00:18:45,540 --> 00:18:46,980
That's where this mistake comes in.
464
00:18:47,820 --> 00:18:48,660
So what does this look like?
465
00:18:48,660 --> 00:18:49,890
How do you know if you're
making this mistake?
466
00:18:50,370 --> 00:18:53,520
Your website says something like, I
help teens, adults, and couples with
467
00:18:53,520 --> 00:18:55,470
anxiety, depression, trauma, and more.
468
00:18:55,980 --> 00:18:57,240
Okay, what don't you do?
469
00:18:57,300 --> 00:18:59,310
It would be a shorter
list to list that, right?
470
00:18:59,790 --> 00:19:03,120
Or laundry lists of so-called
specialties that actually just water
471
00:19:03,120 --> 00:19:04,980
down what you're especially good at.
472
00:19:05,610 --> 00:19:08,970
Or generic headers like start
feeling better today or you
473
00:19:08,970 --> 00:19:10,590
don't have to do this alone.
474
00:19:11,490 --> 00:19:14,460
And quite frankly, website copy that
could belong to any other therapist.
475
00:19:14,520 --> 00:19:16,350
That's kind of my like gut check.
476
00:19:16,350 --> 00:19:19,650
If I copied and paste this, put on another
website, would it be true of them too?
477
00:19:20,220 --> 00:19:21,390
We've probably got an issue then.
478
00:19:21,690 --> 00:19:22,110
Okay.
479
00:19:22,650 --> 00:19:26,190
So I'm curious, I'm seeing some folks
say this, but do you struggle with this?
480
00:19:26,280 --> 00:19:28,530
Like what are, and, and if so,
what are some of the different
481
00:19:28,530 --> 00:19:29,760
types of clients you enjoy?
482
00:19:31,045 --> 00:19:34,980
So if you like different types of clients.
483
00:19:35,745 --> 00:19:36,375
Who are they?
484
00:19:36,375 --> 00:19:38,655
And, and what, what's the,
what's the struggle there?
485
00:19:38,655 --> 00:19:39,075
Anxious.
486
00:19:39,075 --> 00:19:39,735
Overthinker.
487
00:19:39,765 --> 00:19:40,635
Overthinkers.
488
00:19:41,805 --> 00:19:42,525
Career counseling.
489
00:19:42,525 --> 00:19:43,245
Life transitions.
490
00:19:43,245 --> 00:19:45,195
Healthcare professionals who
have That's one of my favorites.
491
00:19:45,615 --> 00:19:46,335
Female doctors.
492
00:19:46,365 --> 00:19:47,445
Ooh, Ariel and Katie.
493
00:19:47,445 --> 00:19:48,345
You guys need to connect.
494
00:19:49,155 --> 00:19:51,075
Perfectionists, para parents.
495
00:19:51,405 --> 00:19:56,655
OCD, panic, academics, social
justice workers, travelers, people
496
00:19:56,655 --> 00:19:58,335
of color, curious creatives.
497
00:19:58,905 --> 00:19:59,985
Love lgbtq plus.
498
00:19:59,985 --> 00:20:03,465
And performing artists,
veterans, but also anxious.
499
00:20:03,525 --> 00:20:04,275
Was that anxious?
500
00:20:04,275 --> 00:20:04,995
A DHD.
501
00:20:05,025 --> 00:20:05,595
Girlies.
502
00:20:06,075 --> 00:20:06,615
I love that.
503
00:20:07,425 --> 00:20:09,135
Narcissistic abuse survivors.
504
00:20:09,135 --> 00:20:12,045
Women navigating infertility, pregnant
loss, and pregnancy after loss.
505
00:20:12,045 --> 00:20:13,245
So close to my heart.
506
00:20:13,995 --> 00:20:14,565
Awesome.
507
00:20:15,075 --> 00:20:15,255
Alright.
508
00:20:15,255 --> 00:20:17,925
You guys know who you want
to be talking to, okay?
509
00:20:17,985 --> 00:20:20,805
And for those of you who like different
types of things, I want to tell you
510
00:20:20,805 --> 00:20:22,995
that there is a way to speak to them.
511
00:20:23,505 --> 00:20:26,415
But if you are making this mistake,
if you are trying not to box
512
00:20:26,415 --> 00:20:30,495
yourself in, then you blend in with
every other generalist out there.
513
00:20:30,705 --> 00:20:33,075
And that right now is a
very expensive decision.
514
00:20:33,495 --> 00:20:33,945
Okay?
515
00:20:34,530 --> 00:20:37,980
Your website visitors leave confused
and unsure if they're a good fit.
516
00:20:37,980 --> 00:20:40,560
I don't know if this is the
right therapist for me or not.
517
00:20:41,070 --> 00:20:44,490
Potential clients don't view you as
an expert in their problems, and we
518
00:20:44,490 --> 00:20:47,700
know right now that people are valuing
expertise in ways they never used to.
519
00:20:47,730 --> 00:20:49,950
They're looking for an
expert and a specialist.
520
00:20:50,460 --> 00:20:52,530
If you're making this mistake,
they don't view you that way.
521
00:20:52,560 --> 00:20:54,120
Even if you are, which is what?
522
00:20:54,270 --> 00:20:55,170
Oh, that's what bothers me.
523
00:20:55,170 --> 00:20:56,010
That's what I wanna change.
524
00:20:56,580 --> 00:21:00,780
You don't communicate anything that sets
you apart from the other 10 therapists.
525
00:21:00,780 --> 00:21:03,270
The other 10 tabs they don't know.
526
00:21:04,470 --> 00:21:06,810
The clients you do get
aren't actually a good fit.
527
00:21:06,930 --> 00:21:08,430
It's great to get a new client.
528
00:21:08,580 --> 00:21:12,180
It is draining when you know that they
are not their best fit for you, right?
529
00:21:12,270 --> 00:21:15,150
Taking on people because you feel
like you need them instead of
530
00:21:15,570 --> 00:21:17,220
being truly, truly lit up by it.
531
00:21:18,120 --> 00:21:21,780
And when you make this mistake, people
are more likely to price shop or
532
00:21:21,780 --> 00:21:24,180
ghost you because you don't stand out.
533
00:21:24,210 --> 00:21:27,060
You aren't being memorable, and they
aren't compelled to stick around.
534
00:21:28,035 --> 00:21:28,845
I don't want that for you.
535
00:21:30,165 --> 00:21:34,935
You need a niche that gives you the space
to breathe and enjoy the breadth of the
536
00:21:34,935 --> 00:21:37,215
work that you do and helps you stand out.
537
00:21:37,215 --> 00:21:38,445
And there is a way to do that.
538
00:21:39,045 --> 00:21:43,035
That means language that clients
see and can immediately relate to.
539
00:21:43,965 --> 00:21:47,685
That means a way to speak to multiple
client types without sounding scattered.
540
00:21:47,715 --> 00:21:48,675
There is a way to do that.
541
00:21:48,675 --> 00:21:49,995
There is an art and a science.
542
00:21:50,055 --> 00:21:51,375
I would love to teach that to you.
543
00:21:52,065 --> 00:21:55,215
And clear positioning that
sets you apart from every other
544
00:21:55,395 --> 00:21:57,045
anxiety and trauma therapist.
545
00:21:57,255 --> 00:21:59,865
'cause other people can serve this
client, they can probably serve them well.
546
00:21:59,865 --> 00:22:01,905
But you do something special.
547
00:22:01,965 --> 00:22:02,865
You do something different.
548
00:22:02,865 --> 00:22:05,835
There's a reason, the right tr,
the right client chooses you.
549
00:22:05,895 --> 00:22:08,895
We gotta figure out what that is and we
got to insert that into your marketing.
550
00:22:10,395 --> 00:22:11,865
Our signature niching system.
551
00:22:11,865 --> 00:22:15,585
This art and science will help you
identify what we call that red thread that
552
00:22:15,585 --> 00:22:20,895
allows you to enjoy variety and articulate
your unique focus clearly and confidently.
553
00:22:21,405 --> 00:22:24,165
But it is never cookie cutter
advice because you aren't
554
00:22:24,254 --> 00:22:25,455
a cookie cutter clinician.
555
00:22:25,754 --> 00:22:29,504
Your therapy isn't cookie cutter, so
you get personalized support on your
556
00:22:29,504 --> 00:22:32,895
specific areas of interest and what's
gonna set you apart in this market.
557
00:22:33,945 --> 00:22:35,804
Quinn, I see you here in the chat.
558
00:22:36,165 --> 00:22:36,585
Look at you.
559
00:22:36,585 --> 00:22:37,514
You're on the, you're on the screen.
560
00:22:37,514 --> 00:22:40,635
Quinn told us, I'm able to be much more
concise when networking and I see it
561
00:22:40,635 --> 00:22:44,774
pay off when people are able to clearly
remember my niche and refer clients to me.
562
00:22:44,955 --> 00:22:48,044
Critical right now, to be memorable
in your networking, I feel
563
00:22:48,044 --> 00:22:49,155
much better work life balance.
564
00:22:49,155 --> 00:22:51,705
I'm attracting clients that are an
ideal fit and has reignited what
565
00:22:51,705 --> 00:22:54,074
makes me feel passionate about
this work in the first place.
566
00:22:54,225 --> 00:22:57,044
It feels refreshing and rejuvenating
after coming from a place of burnout.
567
00:22:57,615 --> 00:23:00,675
Quinn happier here and so
thrilled to hear that from you.
568
00:23:01,064 --> 00:23:04,304
Kyrie told us, I feel so much more
confident when I speak about my work
569
00:23:04,304 --> 00:23:08,085
in non-formal marketing settings,
which these days is everything, right?
570
00:23:08,085 --> 00:23:09,645
Your, your work is showing up everywhere.
571
00:23:09,885 --> 00:23:12,915
Whether it's a masseuse I use or fellow
therapist I'm friends with, I have the
572
00:23:12,915 --> 00:23:15,585
language now and people ask me for cards.
573
00:23:16,004 --> 00:23:16,905
Not dish out cards.
574
00:23:16,905 --> 00:23:19,695
People are asking for them because
they're interested and because
575
00:23:19,695 --> 00:23:21,435
Kyrie's communicating herself clearly.
576
00:23:22,035 --> 00:23:25,425
Jenny told us straight up, her whole team
redid their niches using our approach,
577
00:23:25,425 --> 00:23:27,014
and everyone saw an uptick in referrals.
578
00:23:27,014 --> 00:23:30,345
So group practice owners, this applies
to you two, and we have a unique
579
00:23:30,345 --> 00:23:32,235
process just for group practice owners.
580
00:23:33,735 --> 00:23:35,025
All right, so that's our first mistake.
581
00:23:37,004 --> 00:23:37,995
Mistake number two.
582
00:23:38,595 --> 00:23:44,115
You're treating your site like a business
card, not like a client conversion engine.
583
00:23:44,385 --> 00:23:47,865
Not like the engine it
needs to be now in 2025.
584
00:23:48,315 --> 00:23:48,855
Hi Piper.
585
00:23:49,215 --> 00:23:52,875
The strongest separator we saw between
therapists who are effective in their
586
00:23:52,875 --> 00:23:56,565
marketing, who rated themselves high
and effective and those who aren't,
587
00:23:56,865 --> 00:23:58,395
was not their use of social media.
588
00:23:58,575 --> 00:24:00,915
It was not SEO, it was
not their networking.
589
00:24:00,975 --> 00:24:05,025
It was like I mentioned earlier,
whether or not their website converted.
590
00:24:05,355 --> 00:24:08,055
If their website converted,
they were often confident and
591
00:24:08,055 --> 00:24:09,225
had the results to back it up.
592
00:24:09,975 --> 00:24:13,155
Like I mentioned, you're over two times
more likely to have a full caseload if
593
00:24:13,155 --> 00:24:14,745
you get clients through your website.
594
00:24:15,255 --> 00:24:18,165
So if you're not doing that, if your
website is just out there like a business
595
00:24:18,165 --> 00:24:19,905
card, then we are missing things.
596
00:24:20,655 --> 00:24:21,585
Now what does this look like?
597
00:24:22,125 --> 00:24:26,295
You focus mostly on how your website
looks, colors, logo, headshots,
598
00:24:26,295 --> 00:24:27,615
fonts, all the fun things.
599
00:24:27,615 --> 00:24:28,305
I'm a designer.
600
00:24:28,305 --> 00:24:29,355
I love that stuff.
601
00:24:29,385 --> 00:24:30,285
I love that stuff.
602
00:24:30,285 --> 00:24:31,755
I'd say stay there all day.
603
00:24:31,965 --> 00:24:34,575
That's not the thing that's
actually driving conversions.
604
00:24:34,575 --> 00:24:38,985
Fundamentally, one to three page
websites, our simple practice website
605
00:24:38,985 --> 00:24:40,665
folks, it's better than nothing.
606
00:24:40,845 --> 00:24:42,345
It's not enough in this market.
607
00:24:42,435 --> 00:24:44,205
It's just not enough in this market.
608
00:24:44,655 --> 00:24:48,945
No clear process or call to action
inviting clients to take the next step.
609
00:24:49,545 --> 00:24:52,515
This is something some client, some
people just sort of forget or don't
610
00:24:52,515 --> 00:24:55,215
realize they're doing, when in
fact, I don't know what I should do.
611
00:24:55,365 --> 00:24:58,365
When I'm seeing your, your website,
I don't know what the next step is.
612
00:24:58,785 --> 00:25:00,705
We're missing an
opportunity for conversion.
613
00:25:01,530 --> 00:25:06,030
Low or zero contact form submissions
despite getting traffic to the site.
614
00:25:06,270 --> 00:25:08,970
So if you look at your analytics,
you're seeing eyeballs, but you're
615
00:25:08,970 --> 00:25:12,270
not getting inquiries that tells
us there may be an issue and a
616
00:25:12,270 --> 00:25:14,580
drop off in that conversion system.
617
00:25:14,790 --> 00:25:15,210
Okay.
618
00:25:16,080 --> 00:25:18,240
When you make this mistake,
you are leaving conversions on
619
00:25:18,240 --> 00:25:19,740
the table every single week.
620
00:25:20,070 --> 00:25:22,830
That's not to say every single eyeball
that hits your website is the right fit.
621
00:25:22,830 --> 00:25:23,910
No, of course not.
622
00:25:24,030 --> 00:25:26,340
And it should be blessing and
releasing those who are not.
623
00:25:26,340 --> 00:25:26,550
Right.
624
00:25:26,550 --> 00:25:28,470
But we should be seeing traction.
625
00:25:29,220 --> 00:25:33,630
It means missed opportunities from ideal
clients who would have reached out, which
626
00:25:33,630 --> 00:25:35,700
is like painful to think about, right?
627
00:25:35,850 --> 00:25:38,250
That an ideal client was on your
website and didn't reach out
628
00:25:38,700 --> 00:25:39,750
because it wasn't clear to them.
629
00:25:40,530 --> 00:25:44,310
Low, ROI on everything else you're
doing in your marketing, the
630
00:25:44,310 --> 00:25:46,650
networking, the directories, the
local marketing efforts, they're
631
00:25:46,650 --> 00:25:48,720
visiting, but they're not contacting.
632
00:25:49,440 --> 00:25:54,150
Or a site that by all accounts feels
nice but doesn't book sessions.
633
00:25:54,810 --> 00:25:56,130
Is this something you guys see?
634
00:25:56,310 --> 00:25:59,670
It looks like I am seeing some yeses.
635
00:25:59,670 --> 00:26:00,210
Yeah.
636
00:26:00,795 --> 00:26:01,515
For sure.
637
00:26:02,895 --> 00:26:03,405
Yep.
638
00:26:04,035 --> 00:26:04,995
Definitely some agreement.
639
00:26:04,995 --> 00:26:05,475
Big yes.
640
00:26:05,475 --> 00:26:06,015
From Erin.
641
00:26:07,215 --> 00:26:07,725
Yeah.
642
00:26:08,475 --> 00:26:08,715
Yeah.
643
00:26:08,715 --> 00:26:11,505
I want you to actually
get results from the site.
644
00:26:11,535 --> 00:26:14,325
There's nothing better than seeing that
contact form submission come through
645
00:26:14,325 --> 00:26:17,625
in your email or a simple practice
scheduling of a, of a consultation.
646
00:26:17,835 --> 00:26:18,855
That's what we want for you.
647
00:26:20,685 --> 00:26:23,865
You need your website to act like
the conversion engine one that
648
00:26:23,865 --> 00:26:27,825
consistently guides clients toward
action, helps them see themselves
649
00:26:27,915 --> 00:26:29,715
and invites them to do something.
650
00:26:30,405 --> 00:26:34,425
That means a site structure that is
built to convert, not just exist.
651
00:26:34,485 --> 00:26:36,435
This is so much more than
checking a box right now.
652
00:26:36,555 --> 00:26:41,685
Your website has the power to drive
conversions or not content that leads
653
00:26:41,685 --> 00:26:44,685
visitors from skimming, hmm, to interest.
654
00:26:45,195 --> 00:26:47,054
My interest is peaked to inquiry.
655
00:26:47,324 --> 00:26:51,764
I actually wanna talk to you a plan
for what each page is doing and why.
656
00:26:51,945 --> 00:26:54,375
That's why we've gotta go move beyond
these one to three page websites.
657
00:26:54,375 --> 00:26:58,574
We have to have a serious intention and
strategy behind every single one, and
658
00:26:58,574 --> 00:27:01,395
we need those strong calls to action
to help the right people take the
659
00:27:01,395 --> 00:27:04,514
next step, obvious, but often missed.
660
00:27:05,294 --> 00:27:08,925
We'll show you in Confident copy how
to structure your website to create
661
00:27:08,925 --> 00:27:14,534
the journey that leads from RightFit
clients from interest to inquiry Over
662
00:27:14,534 --> 00:27:18,104
and over again, we walk you through
a proven page by page strategy.
663
00:27:18,104 --> 00:27:20,745
Every page your website has a different
job to do, and we're gonna walk
664
00:27:20,745 --> 00:27:24,104
you through that tailored to your
unique niche, your practice setup.
665
00:27:24,104 --> 00:27:26,114
We're gonna show you how to
choose what makes sense for you,
666
00:27:26,475 --> 00:27:29,445
and you're gonna learn exactly
what to say and where to say it.
667
00:27:29,985 --> 00:27:32,715
Armed with the formulas, the
examples of real life sites that
668
00:27:32,715 --> 00:27:34,335
are converting RightFit clients.
669
00:27:34,335 --> 00:27:38,355
Right now we have examples from sites that
we actually know are producing results.
670
00:27:38,805 --> 00:27:42,165
Plus the beauty of this is you get
feedback on your site structure
671
00:27:42,165 --> 00:27:43,125
so that you're never guessing.
672
00:27:43,125 --> 00:27:45,675
You can ask, is this
the right move for me?
673
00:27:46,395 --> 00:27:49,665
The end result is a website that actually
does the heavy lifting for your practice.
674
00:27:50,565 --> 00:27:54,105
Jen told us recently, my new copy,
including via my site today profile, has
675
00:27:54,105 --> 00:27:57,285
been attracting clients and generating
comments like, you are exactly who I
676
00:27:57,285 --> 00:28:00,975
was looking for and when I read about
your specialty, I was so excited.
677
00:28:01,395 --> 00:28:04,125
How cool would that be if people
told you they were excited
678
00:28:04,245 --> 00:28:05,655
after they saw your website?
679
00:28:06,285 --> 00:28:07,125
That's what I want for you.
680
00:28:07,305 --> 00:28:10,605
Nothing feels better than
that, or Parker told us.
681
00:28:10,605 --> 00:28:13,395
I booked three initial consultations
in one day with folks who
682
00:28:13,395 --> 00:28:14,565
seemed like ideal clients.
683
00:28:14,565 --> 00:28:16,095
One told me, I love your website.
684
00:28:16,245 --> 00:28:18,585
When I saw your site, I stopped
engaging with the other therapists.
685
00:28:18,585 --> 00:28:20,595
I reach out to the other 10 tabs.
686
00:28:20,595 --> 00:28:20,985
Right.
687
00:28:21,345 --> 00:28:23,625
That was because your site conveyed
that you were speaking the very
688
00:28:23,625 --> 00:28:26,745
intimate language that I only really
get to use with my friends who really
689
00:28:26,745 --> 00:28:28,065
understand what it's like to be me.
690
00:28:28,665 --> 00:28:30,255
This person felt so seen.
691
00:28:30,735 --> 00:28:33,975
Parker said, thank you so much for helping
me learn to arrange my copy in a way
692
00:28:34,005 --> 00:28:36,975
that keeps people reading so they know
I'm exactly who they're looking for.
693
00:28:37,485 --> 00:28:41,355
That's the power of a website that
acts like a conversion engine for you.
694
00:28:42,855 --> 00:28:44,115
Alright, mistake number three.
695
00:28:45,735 --> 00:28:47,865
Your marketing sounds nice.
696
00:28:48,255 --> 00:28:50,805
You sound nice, but not an expert.
697
00:28:50,835 --> 00:28:52,455
Worth $200 a session.
698
00:28:52,875 --> 00:28:54,525
This is hard 'cause you probably are nice.
699
00:28:54,525 --> 00:28:56,625
You're a therapist,
hopefully you are right.
700
00:28:57,165 --> 00:28:58,755
You come across as caring.
701
00:28:58,785 --> 00:28:59,415
Sure.
702
00:28:59,715 --> 00:29:01,785
But not someone who commands premium fees.
703
00:29:01,815 --> 00:29:03,075
And there's a difference these days.
704
00:29:03,615 --> 00:29:05,355
You can't deny your warmth or compassion.
705
00:29:05,355 --> 00:29:08,475
I bet you do show up to room, to
the room with those things, but
706
00:29:08,475 --> 00:29:12,225
you're not positioned as someone
clients trust enough to invest in.
707
00:29:12,465 --> 00:29:16,155
They're paying for more than warmth
and compassion in this market.
708
00:29:17,325 --> 00:29:18,975
What does it look like when
you're making this mistake?
709
00:29:19,455 --> 00:29:23,445
A website that centers you and your
approach, primarily not the client.
710
00:29:23,835 --> 00:29:25,695
My approach is warm and client centered.
711
00:29:26,310 --> 00:29:26,850
Okay.
712
00:29:27,540 --> 00:29:32,850
And vague phrases like, I'm here to
support you in your healing journey.
713
00:29:34,140 --> 00:29:39,480
A lack of defined specialties or focus
areas, a focus on branding and vibe.
714
00:29:39,780 --> 00:29:43,620
More on that visuals again, instead of
substance or a general tone that's just
715
00:29:43,620 --> 00:29:45,300
kind of passive and easy to scroll past.
716
00:29:45,300 --> 00:29:46,620
Nothing grabs the attention.
717
00:29:46,650 --> 00:29:50,220
And that's not to say that you
need to be, uh, you know, having
718
00:29:50,910 --> 00:29:53,880
bright colors and swear words on
your website to capture attention.
719
00:29:53,880 --> 00:29:57,450
You can do this in an incredibly
genuine and warm way, but it's
720
00:29:57,450 --> 00:30:00,750
different than just centering what
it is that you bring to the room.
721
00:30:01,380 --> 00:30:06,360
Because at the end of the day, warmth
alone won't command 200 plus a a session.
722
00:30:08,670 --> 00:30:11,760
This matters more than ever in 2026,
'cause we're seeing that private
723
00:30:11,760 --> 00:30:13,800
pay fees are actually rising.
724
00:30:13,800 --> 00:30:17,130
You guys are raising your rates
even faster than inflation,
725
00:30:17,670 --> 00:30:21,150
but only for therapists whose
expertise is clearly communicated.
726
00:30:21,870 --> 00:30:23,070
Warmth is expected.
727
00:30:23,400 --> 00:30:24,480
It's the baseline.
728
00:30:25,020 --> 00:30:29,730
Clarity and specificity are what are
earning trust and buy-in right now.
729
00:30:30,360 --> 00:30:30,840
Okay.
730
00:30:32,130 --> 00:30:35,700
Clients, when this happens, don't
see you as different or better than
731
00:30:35,700 --> 00:30:36,930
the next therapist on the list.
732
00:30:36,990 --> 00:30:39,330
And of course, sometimes another
therapist is a better fit.
733
00:30:39,330 --> 00:30:40,740
Absolutely, let's bless and release.
734
00:30:40,745 --> 00:30:44,700
But if you are the right fit, I want them
to know or you get a lot of visitors.
735
00:30:44,700 --> 00:30:46,140
But again, very few conversions.
736
00:30:46,140 --> 00:30:47,460
Sometimes this can be the issue.
737
00:30:47,670 --> 00:30:49,920
So it's not necessarily the conversion
issue in mistake number two, but
738
00:30:49,920 --> 00:30:51,930
instead how people are perceiving you.
739
00:30:53,100 --> 00:30:56,880
Maybe consults ask you if you specialize
in their issue rather than already showing
740
00:30:56,880 --> 00:30:58,920
up, knowing do you do couples work?
741
00:30:58,920 --> 00:31:00,870
You're like, yeah, I do couples work.
742
00:31:00,870 --> 00:31:01,890
I thought I said it everywhere.
743
00:31:01,890 --> 00:31:06,210
But they're not seeing you
as that expert or full fee.
744
00:31:06,210 --> 00:31:09,060
Clients are hesitating to reach out
because they're not as confident
745
00:31:09,060 --> 00:31:12,660
that you are the one I want, that
you are the one experience for you.
746
00:31:13,995 --> 00:31:18,135
To combat this mistake, you really need
a website that's built to cultivate
747
00:31:18,135 --> 00:31:19,935
both authority and connection.
748
00:31:19,935 --> 00:31:22,905
It is not to say you just need to be
commanding premium fees at the expense
749
00:31:22,905 --> 00:31:25,335
of warmth, but instead in addition to it.
750
00:31:26,534 --> 00:31:29,955
That means marketing that is both
deeply human and highly trustworthy.
751
00:31:29,955 --> 00:31:30,915
There's a way to be both.
752
00:31:30,945 --> 00:31:32,955
You don't have to do one at
the expense of the other.
753
00:31:33,705 --> 00:31:37,455
Enough clarity and credibility
that clients search engines.
754
00:31:37,455 --> 00:31:41,294
Even ai, recognize your expertise, right?
755
00:31:41,445 --> 00:31:44,024
Because that's actually what's
ranking right now is your ability
756
00:31:44,024 --> 00:31:49,185
to be authoritative and client
friendly, strong, specific language
757
00:31:49,215 --> 00:31:50,774
that signals premium value.
758
00:31:52,185 --> 00:31:52,815
Confidence.
759
00:31:52,815 --> 00:31:55,995
It's that intangible in how
you describe your work on your
760
00:31:55,995 --> 00:31:59,295
site in your consults and your
networking conversations and beyond.
761
00:31:59,985 --> 00:32:01,635
You've gotta have both of these pieces.
762
00:32:02,205 --> 00:32:05,895
Now, we show you how to exert
that expertise without losing you.
763
00:32:05,925 --> 00:32:07,875
Remember when I told you way back in
the beginning when I was introducing
764
00:32:07,875 --> 00:32:09,945
myself, I want you to be effective.
765
00:32:10,215 --> 00:32:11,115
I want you to get results.
766
00:32:11,115 --> 00:32:14,565
I want you to have a full fee, feel good
caseload in a way that feels good to
767
00:32:14,565 --> 00:32:18,795
you, and not in a way that feels slimy
or salesy, but in a way that is true.
768
00:32:19,365 --> 00:32:23,025
A way where it feels like an
extension of you and of what a client
769
00:32:23,025 --> 00:32:23,955
would get in the room with you.
770
00:32:24,825 --> 00:32:27,825
So we're gonna show you a proven
step-by-step framework for your home
771
00:32:27,825 --> 00:32:32,115
about specialty method, intensive
supervision, all the pages, not
772
00:32:32,115 --> 00:32:34,905
just what to say, but why and how.
773
00:32:35,535 --> 00:32:38,715
All of these are also guided by
SEO best practices and proven
774
00:32:38,895 --> 00:32:42,405
private pay approaches, things we've
actually seen work in the market.
775
00:32:43,395 --> 00:32:43,845
Okay.
776
00:32:44,534 --> 00:32:47,504
Sean told us it's been a breath of
fresh air to speak with clients who
777
00:32:47,504 --> 00:32:49,574
fit, whom I've been writing for.
778
00:32:49,754 --> 00:32:52,215
So Sean was putting it out there and
actually hearing from clients that fit
779
00:32:52,215 --> 00:32:56,774
that bill and I'm showing that I have
the chops to bring in clientele in the
780
00:32:56,774 --> 00:32:59,804
last six weeks, four clients fitting the
niches I've written copy for, found me.
781
00:32:59,804 --> 00:33:01,905
It's very clear that the
steps I've taken are working.
782
00:33:01,905 --> 00:33:02,595
I'm stoked.
783
00:33:03,524 --> 00:33:04,095
Amazing.
784
00:33:05,145 --> 00:33:10,274
Alright, this last one, we can't talk
about 2026, not talk about ai, right?
785
00:33:10,365 --> 00:33:11,175
It matters right now.
786
00:33:11,175 --> 00:33:12,314
We have to be mindful of it.
787
00:33:12,495 --> 00:33:13,514
It's a great tool.
788
00:33:13,665 --> 00:33:14,715
You can get clients from it.
789
00:33:14,715 --> 00:33:16,455
So many opportunities here.
790
00:33:16,514 --> 00:33:21,225
But mistake number four that I'm
seeing more and more rampantly is that
791
00:33:21,225 --> 00:33:28,195
you're relying on AI or templates or
reversed engineered copy and it shows.
792
00:33:28,905 --> 00:33:30,405
So I wanna pause here.
793
00:33:31,155 --> 00:33:33,885
Do you use chat GBT or other
tools for your marketing?
794
00:33:35,865 --> 00:33:36,554
It's okay if you do.
795
00:33:36,615 --> 00:33:36,975
I do.
796
00:33:37,455 --> 00:33:38,235
Got a couple nos.
797
00:33:38,264 --> 00:33:38,385
Okay.
798
00:33:38,385 --> 00:33:39,314
We got some big nos.
799
00:33:39,314 --> 00:33:40,125
We got some yeses.
800
00:33:40,185 --> 00:33:40,605
Okay.
801
00:33:41,024 --> 00:33:41,504
Absolutely.
802
00:33:44,010 --> 00:33:44,459
Yep.
803
00:33:45,240 --> 00:33:45,959
Absolutely.
804
00:33:46,500 --> 00:33:46,919
Okay.
805
00:33:47,040 --> 00:33:47,280
All right.
806
00:33:47,310 --> 00:33:47,879
We got some.
807
00:33:47,939 --> 00:33:51,209
I would say we're maybe 60 40 here.
808
00:33:51,389 --> 00:33:51,870
Sometimes.
809
00:33:51,870 --> 00:33:53,189
I'm scared it'll atrophy my brain.
810
00:33:53,340 --> 00:33:54,870
Katie, that's actually
something to be mindful of.
811
00:33:55,260 --> 00:33:56,159
Um, sometimes.
812
00:33:56,850 --> 00:33:58,679
Okay, that's okay.
813
00:33:59,219 --> 00:34:04,469
Cha g, BT and AI are powerful tools,
but this mistake I see show up when
814
00:34:04,469 --> 00:34:06,360
you've tried the plug and play guides.
815
00:34:06,780 --> 00:34:11,069
When you go to chat GPT and you ask for it
to help you with your website or rewrite
816
00:34:11,069 --> 00:34:14,699
this, you peek at other therapist's
websites and you become very inspired and
817
00:34:14,699 --> 00:34:19,110
end up accidentally reverse engineering
what you think is working there.
818
00:34:19,170 --> 00:34:22,980
But the final result still doesn't
sound like you and it's not bringing
819
00:34:22,980 --> 00:34:23,969
in the clients that you want.
820
00:34:25,170 --> 00:34:25,710
Right?
821
00:34:26,190 --> 00:34:27,480
What does it look like
when you're doing this?
822
00:34:27,480 --> 00:34:32,100
Headlines that sound just like your
colleagues accidentally or otherwise?
823
00:34:32,219 --> 00:34:33,600
It could go somewhere else.
824
00:34:34,020 --> 00:34:38,580
Phrases like safe space and healing
journey that say nothing specific, or some
825
00:34:38,580 --> 00:34:40,920
of the chat GPT giveaways, like quietly.
826
00:34:42,315 --> 00:34:43,665
Quietly drives me nuts.
827
00:34:43,725 --> 00:34:45,405
Judge loves that one copy.
828
00:34:45,405 --> 00:34:46,335
That is fine.
829
00:34:46,335 --> 00:34:46,995
By all accounts.
830
00:34:46,995 --> 00:34:47,864
That's the thing.
831
00:34:48,435 --> 00:34:49,185
It's fine.
832
00:34:50,145 --> 00:34:51,195
It fits the bill.
833
00:34:51,225 --> 00:34:53,955
You, there's nothing fundamentally
wrong with it, but it doesn't
834
00:34:53,955 --> 00:34:55,725
actually feel or sound like you.
835
00:34:55,784 --> 00:34:57,975
And when your clients are more
discerning than they've ever been,
836
00:34:57,975 --> 00:35:00,285
when they're trying to sniff out
whether or not this was written
837
00:35:00,285 --> 00:35:02,535
by a robot, it has to be human.
838
00:35:03,165 --> 00:35:07,335
We can't just be fine, we've gotta be
human, we've gotta be excellent here.
839
00:35:07,905 --> 00:35:10,455
Or an overuse of cliches,
stereotypical metaphors, you
840
00:35:10,455 --> 00:35:12,555
know, we've all seen those happen.
841
00:35:12,555 --> 00:35:13,935
It's like the, the, yeah.
842
00:35:13,935 --> 00:35:14,805
Safe space.
843
00:35:14,895 --> 00:35:16,335
That's a great example, Samantha.
844
00:35:16,665 --> 00:35:19,695
Um, that's, that's another,
yeah, another good one.
845
00:35:20,055 --> 00:35:23,235
So the result here is you're not showing
clients why they should choose you.
846
00:35:23,835 --> 00:35:27,315
You're just spitting out or regurgitating
something you saw elsewhere.
847
00:35:27,645 --> 00:35:28,815
Like I said, powerful tool.
848
00:35:28,815 --> 00:35:29,535
We love ai.
849
00:35:29,565 --> 00:35:32,805
I'm actually gonna tell you about how
we've, uh, continued to leverage it.
850
00:35:33,330 --> 00:35:36,360
But we gotta be careful because
there are certain things AI can do
851
00:35:36,360 --> 00:35:39,630
for you, and there's certain things
AI can't, and it cannot replace you.
852
00:35:40,470 --> 00:35:43,200
When you make this mistake, you
fade into the crowd of therapists
853
00:35:43,200 --> 00:35:44,400
who are saying the same thing.
854
00:35:45,270 --> 00:35:45,660
Okay?
855
00:35:46,140 --> 00:35:49,710
Your marketing feels like Groundhog
Day to prospective clients,
856
00:35:49,710 --> 00:35:51,390
which increases their skepticism.
857
00:35:51,420 --> 00:35:54,150
Oh, this sounds sort of like
that other website, huh?
858
00:35:54,300 --> 00:35:55,440
I'm not so sure about that.
859
00:35:55,800 --> 00:35:58,920
We cannot afford to be increasing
skepticism in your marketing.
860
00:35:58,950 --> 00:36:00,990
It's only creating friction
where we need to be.
861
00:36:00,990 --> 00:36:05,820
Smoothing things over your site does
not spark trust, urgency or connection.
862
00:36:05,820 --> 00:36:06,450
It's fine.
863
00:36:06,870 --> 00:36:11,430
It's fine, but it's not doing what it
needs to in really moving people forward.
864
00:36:12,404 --> 00:36:16,275
You attract fewer inquiries or ones
that don't feel like a great fit.
865
00:36:16,395 --> 00:36:21,075
Again, taking on clients because you
have to, not because you want to, or you
866
00:36:21,075 --> 00:36:24,735
waste time editing copy that was never
rooted in your voice to begin with.
867
00:36:24,735 --> 00:36:27,674
This is one of the best, or it's one
of the worst things of going to AI and
868
00:36:27,674 --> 00:36:30,315
asking it to write for you, and all
of a sudden you sit there and you're
869
00:36:30,315 --> 00:36:32,835
like, okay, maybe I wouldn't say that
when they, maybe I wouldn't say that,
870
00:36:32,835 --> 00:36:36,555
but the end product is something you
never would've said either, right?
871
00:36:36,795 --> 00:36:38,055
That's the challenge here.
872
00:36:38,805 --> 00:36:42,495
You need a website that sounds
like you and does it its job.
873
00:36:42,944 --> 00:36:44,714
And if you're watching this
workshop right now and you're
874
00:36:44,714 --> 00:36:46,275
being like, Anna, what does work?
875
00:36:46,365 --> 00:36:48,795
This, this list, these
lists are what works.
876
00:36:49,125 --> 00:36:52,335
A clear voice that balances
your warmth with your authority.
877
00:36:52,605 --> 00:36:58,335
Again, there's a way to do both copy that
feels natural while still being strategic.
878
00:36:58,545 --> 00:36:59,355
There are giveaways.
879
00:36:59,355 --> 00:37:01,935
You guys are talking about M dashes
in the chat, which you can p you can
880
00:37:02,384 --> 00:37:03,525
pry that outta my cold dead hands.
881
00:37:03,525 --> 00:37:08,805
I love the M dash, but there are giveaways
if you're using these, these tools, right?
882
00:37:09,480 --> 00:37:11,730
We need it to feel natural,
but it can still be strategic.
883
00:37:11,760 --> 00:37:16,170
We need it to do its job language
that connects with clients and signals
884
00:37:16,170 --> 00:37:21,570
expertise to both those search engines
and AI positioning that reflects
885
00:37:21,570 --> 00:37:24,630
your unique style voice and values.
886
00:37:24,630 --> 00:37:26,580
Do you wanna do you wanna know
one of the only ways you can
887
00:37:26,580 --> 00:37:29,880
communicate your unique style voice
and values is if you know them.
888
00:37:30,900 --> 00:37:33,660
Your marketing starts with a deep
knowledge of you and what you bring to
889
00:37:33,660 --> 00:37:38,250
the table and why you are the right fit
for some clients and not right for others.
890
00:37:38,400 --> 00:37:41,400
And then it's about infusing
that into your marketing and a
891
00:37:41,400 --> 00:37:45,360
site that feels aligned with you
and differentiated from others.
892
00:37:45,660 --> 00:37:47,640
There's something special you bring.
893
00:37:47,850 --> 00:37:48,960
We gotta figure out what that is.
894
00:37:48,960 --> 00:37:52,740
We gotta highlight that
in your marketing now.
895
00:37:52,740 --> 00:37:55,980
We are gonna help you cultivate
and develop your own voice, right?
896
00:37:56,580 --> 00:38:02,250
Confident Copy is designed to cultivate
that voice rather than just fill in the
897
00:38:02,250 --> 00:38:04,200
blank templates that used to cut it.
898
00:38:04,620 --> 00:38:05,670
In this market, it doesn't.
899
00:38:05,760 --> 00:38:09,300
And so instead, we equip you
with honing that yourself and
900
00:38:09,300 --> 00:38:10,830
then using it with intention.
901
00:38:11,100 --> 00:38:15,150
Now we provide frameworks deeply,
deeply, specific frameworks that
902
00:38:15,150 --> 00:38:18,000
support finding your own voice rather
than just filling in the blanks.
903
00:38:18,390 --> 00:38:21,480
You're gonna get real feedback on your
writing as well if you join for the
904
00:38:21,480 --> 00:38:25,800
supported version, not just templates
or theory, along with a hundred plus
905
00:38:25,800 --> 00:38:28,470
examples, so you can actually see
how other therapists are doing it.
906
00:38:28,800 --> 00:38:31,470
They're there for inspiration, not
duplication, but it can be really
907
00:38:31,470 --> 00:38:35,160
helpful to see what other people are
doing, how they're structuring it to get
908
00:38:35,160 --> 00:38:37,170
inspiration as you use your own voice.
909
00:38:39,495 --> 00:38:42,555
Taylor told us that she had tried
DY DIYing, her website, psych
910
00:38:42,555 --> 00:38:45,435
Today page, even about marketing
courses, but nothing was working.
911
00:38:45,615 --> 00:38:47,985
She said Confident copy was different
'cause it wasn't just fluff,
912
00:38:48,285 --> 00:38:50,085
it gave her an actual strategy.
913
00:38:50,565 --> 00:38:52,695
She said, you don't have to have
it all figured out where you start.
914
00:38:52,755 --> 00:38:54,885
If you guys don't know your niche
right now, you don't know your voice.
915
00:38:54,885 --> 00:38:56,175
That's what we help you figure out.
916
00:38:56,415 --> 00:38:57,975
This program will help you get there.
917
00:38:58,155 --> 00:39:00,345
I knew you'd help me get a good
website, but I didn't expect to learn
918
00:39:00,345 --> 00:39:01,845
so much about myself as a clinician.
919
00:39:01,845 --> 00:39:04,125
It's one of the most common
things I hear from our students.
920
00:39:04,425 --> 00:39:06,615
I went and open-minded and your
program met me right there.
921
00:39:06,675 --> 00:39:09,675
Now I love what I do, or
Stephanie said I could have never
922
00:39:09,675 --> 00:39:10,755
found these words on my own.
923
00:39:11,085 --> 00:39:13,515
I walked away with amazing copy that
I'm so thrilled to share with the world.
924
00:39:13,515 --> 00:39:15,945
I feel like I finally found
the words that describe what I
925
00:39:15,945 --> 00:39:17,865
do and I practice is full now.
926
00:39:18,375 --> 00:39:19,035
It's awesome.
927
00:39:20,085 --> 00:39:22,605
Alright, so we went through our four
mistakes here and I'm curious which
928
00:39:22,605 --> 00:39:24,525
of these mistakes hit home for you?
929
00:39:24,765 --> 00:39:27,795
One, you're trying not to box
yourself in and you end up
930
00:39:27,795 --> 00:39:28,995
sounding vague and forgettable.
931
00:39:28,995 --> 00:39:31,725
So the client who's the, you know,
therapist who's like kind of afraid of.
932
00:39:32,430 --> 00:39:32,940
The niche.
933
00:39:32,940 --> 00:39:33,630
Fomo.
934
00:39:34,230 --> 00:39:37,620
Maybe you treat your site like a business
card, not a client conversion engine.
935
00:39:37,800 --> 00:39:38,850
I'm seeing some ones.
936
00:39:38,940 --> 00:39:40,740
Yeah, twos three.
937
00:39:40,740 --> 00:39:42,510
Your marketing sounds
nice, but not an expert.
938
00:39:42,510 --> 00:39:46,110
Worth 200 or relying on AI templates.
939
00:39:46,110 --> 00:39:47,400
Reversed engineered copy.
940
00:39:48,690 --> 00:39:49,020
Alright.
941
00:39:49,020 --> 00:39:50,550
Seeing lots of ones, twos and threes.
942
00:39:50,550 --> 00:39:51,450
Couple fours?
943
00:39:51,540 --> 00:39:51,810
Mm-hmm.
944
00:39:53,100 --> 00:39:53,520
Yeah.
945
00:39:54,780 --> 00:39:55,290
Awesome.
946
00:39:55,320 --> 00:39:58,650
Okay, so definitely
resonate, resonating here.
947
00:39:59,070 --> 00:40:02,520
Now one other bonus, and this is something
I think is especially prevalent because
948
00:40:02,520 --> 00:40:05,370
of the use of AI and the availability
is you think you can just go to these
949
00:40:05,370 --> 00:40:07,590
tools, but you're doing it alone.
950
00:40:07,980 --> 00:40:09,600
And therefore, like some of
you said at the beginning, you
951
00:40:09,600 --> 00:40:10,920
have no idea if it's working.
952
00:40:11,250 --> 00:40:12,810
You are like, I, I have the website.
953
00:40:12,810 --> 00:40:13,740
Is it doing what I need to?
954
00:40:13,740 --> 00:40:14,400
I'm not sure.
955
00:40:14,400 --> 00:40:14,850
Right?
956
00:40:15,120 --> 00:40:17,430
So you end up tweaking and
rewriting and refreshing your
957
00:40:17,430 --> 00:40:18,690
analytics every single day.
958
00:40:18,750 --> 00:40:21,450
Open it up and see how many people
visited yesterday kind of thing.
959
00:40:21,990 --> 00:40:25,110
And you're wondering what needs
to change, but it's impossible
960
00:40:25,110 --> 00:40:27,930
to know what's helping or what is
silently killing your conversions.
961
00:40:27,930 --> 00:40:28,980
And you had no idea.
962
00:40:29,730 --> 00:40:32,850
The fact is that in a market that's
more discerning, when your clients
963
00:40:32,850 --> 00:40:36,690
are sniffing things out and making
decisions more thoughtfully, these
964
00:40:36,690 --> 00:40:41,220
small conversion issues, they
compound faster than they used to.
965
00:40:41,640 --> 00:40:43,920
And then guessing gets
really, really expensive.
966
00:40:43,980 --> 00:40:47,460
'cause you're sitting there wondering,
well, if we made this change, we made
967
00:40:47,460 --> 00:40:50,850
this one, maybe that could compound
in a positive direction for you.
968
00:40:50,850 --> 00:40:51,330
Right?
969
00:40:52,140 --> 00:40:55,230
That's really why Confident Copy is
as powerful as it is, is 'cause not
970
00:40:55,230 --> 00:40:58,530
only are, not only are you learning
what to do, but you're getting the
971
00:40:58,530 --> 00:41:01,830
community, the feedback, the coaching,
to know if you're doing it right.
972
00:41:02,340 --> 00:41:04,830
That's what's so amazing about the
supported version of this program.
973
00:41:05,730 --> 00:41:07,350
Bria Bria, did I see you here?
974
00:41:07,710 --> 00:41:07,920
Bria?
975
00:41:08,745 --> 00:41:10,380
It's so fun to see confident
coffee students here.
976
00:41:10,380 --> 00:41:14,430
We don't actually like actively,
um, market this to them, but I
977
00:41:14,430 --> 00:41:15,480
love when I get to see 'em anyway.
978
00:41:15,870 --> 00:41:19,740
Um, but Bria said that this program
has been the best beneficial, um,
979
00:41:19,740 --> 00:41:21,900
the most beneficial investment
she's made in her practice.
980
00:41:22,170 --> 00:41:24,330
It's easy to follow so
many ways for support.
981
00:41:24,600 --> 00:41:27,600
I really can't thank us enough
for professionalism, simplicity,
982
00:41:27,660 --> 00:41:29,820
and really feeling like you had
great support along the way.
983
00:41:29,820 --> 00:41:30,990
So amazing.
984
00:41:31,080 --> 00:41:32,610
Um, and Brita, if you are
here, it's great to see you.
985
00:41:33,210 --> 00:41:37,470
Um, now this, this fourth mistake or this
fifth bonus mistake of not doing things.
986
00:41:38,370 --> 00:41:38,730
Alone.
987
00:41:38,730 --> 00:41:40,770
That's actually why we created this bonus.
988
00:41:41,100 --> 00:41:44,010
Um, Monica, who is here, uh, in
the webinar, she and I came up
989
00:41:44,010 --> 00:41:46,350
with this, uh, conversion audit.
990
00:41:46,380 --> 00:41:49,470
And it's the bonus that we're offering
just to folks that join us today.
991
00:41:49,800 --> 00:41:53,190
After you launch your new site in
Confident Copy, you can submit it to
992
00:41:53,190 --> 00:41:57,960
us and then we review it for strategy,
for user experience, and for flow.
993
00:41:58,140 --> 00:42:00,210
So you get a gut check post-launch.
994
00:42:00,390 --> 00:42:02,850
Hey, is this doing what it
needs to, is this optimized?
995
00:42:02,850 --> 00:42:03,750
Is this gonna help people?
996
00:42:03,750 --> 00:42:07,590
Are we gonna grease the slide right from
people learning about you to inquiring?
997
00:42:07,710 --> 00:42:11,430
And this bonus is, is available just
for you guys, uh, for the next 48 hours.
998
00:42:11,430 --> 00:42:16,140
So today we've looked at
a lot of things, right?
999
00:42:16,140 --> 00:42:18,930
We looked at the biggest website
mistakes that therapists are making
1000
00:42:19,050 --> 00:42:22,920
that are keeping them from booking
premium fee clients, all backed by data.
1001
00:42:24,180 --> 00:42:27,300
You learned what the most
successful full fee therapists
1002
00:42:27,300 --> 00:42:28,860
are doing differently right now.
1003
00:42:29,520 --> 00:42:32,850
You saw what needs to happen in order
to stand out in saturated markets,
1004
00:42:32,850 --> 00:42:35,310
how to be the one out of all the tabs.
1005
00:42:36,390 --> 00:42:40,620
You learned the way your website can
increase trust, decrease skepticism, and
1006
00:42:40,620 --> 00:42:43,350
drive conversions from RightFit clients.
1007
00:42:44,160 --> 00:42:48,540
You saw how your words determine
whether clients, AI and search
1008
00:42:48,540 --> 00:42:50,400
engines view you as an expert.
1009
00:42:50,460 --> 00:42:53,460
At the end of the day, your
words drive those decisions.
1010
00:42:54,960 --> 00:42:58,200
Now, based on what I've seen from
you guys in the chat, what I know
1011
00:42:58,200 --> 00:43:02,370
of clinicians like you, you want to
attract premium fee clients without
1012
00:43:02,370 --> 00:43:04,170
selling your soul on social media.
1013
00:43:05,400 --> 00:43:08,520
You want a clear client
converting website, not just
1014
00:43:08,520 --> 00:43:10,740
another generic template, right?
1015
00:43:11,700 --> 00:43:15,270
You felt like your words
aren't doing your work justice.
1016
00:43:15,480 --> 00:43:19,259
You know you're a good therapist,
your clients get great outcomes.
1017
00:43:19,950 --> 00:43:22,410
You just wanna do more of it, and you
want your marketing to represent that,
1018
00:43:22,950 --> 00:43:24,270
and you're ready for that to change.
1019
00:43:24,750 --> 00:43:28,080
You want marketing that helps you stand
out in an increasingly saturated area.
1020
00:43:28,080 --> 00:43:30,240
The saturation ain't going nowhere, right?
1021
00:43:30,720 --> 00:43:32,130
But you know, you've gotta stand out.
1022
00:43:33,795 --> 00:43:36,975
You wanna finally feel proud of
how you show up online and off.
1023
00:43:36,975 --> 00:43:39,735
There is something to be said
about the confidence that you
1024
00:43:39,735 --> 00:43:41,745
bring into your marketing.
1025
00:43:41,775 --> 00:43:42,975
Your clients can sniff it out.
1026
00:43:43,005 --> 00:43:44,955
We can't measure it, we can't touch it.
1027
00:43:45,195 --> 00:43:47,565
But something about knowing
yourself, it matters.
1028
00:43:48,405 --> 00:43:50,925
And I really do believe that
it's your time to do this with
1029
00:43:50,925 --> 00:43:52,575
a proven step-by-step system.
1030
00:43:52,575 --> 00:43:53,865
If that's what you're looking for.
1031
00:43:54,555 --> 00:43:56,535
I want you to show up as
the expert that you are.
1032
00:43:56,625 --> 00:43:58,395
I believe in your expertise
and in this market.
1033
00:43:58,395 --> 00:44:00,735
You've gotta lean into it even
when it's uncomfortable, even
1034
00:44:00,735 --> 00:44:01,665
when there's more to learn.
1035
00:44:01,665 --> 00:44:05,355
There always is, but you have
the power to transform your
1036
00:44:05,355 --> 00:44:08,895
clients' lives, and that expertise
deserves to be in your marketing.
1037
00:44:10,365 --> 00:44:13,395
I want you to stop guessing and
start writing and marketing with
1038
00:44:13,395 --> 00:44:16,125
strategy instead of wondering
if you're doing it right.
1039
00:44:16,575 --> 00:44:19,635
And I want you to finally feel confident
in what your website is saying about you,
1040
00:44:19,995 --> 00:44:22,755
that it feels like an extension right now.
1041
00:44:22,755 --> 00:44:25,335
Remember, nothing I've shared
with you today is theory.
1042
00:44:25,695 --> 00:44:26,625
Or ideas.
1043
00:44:27,165 --> 00:44:30,915
I wouldn't sleep well at night if
I was blowing smoke up your skirt.
1044
00:44:31,035 --> 00:44:33,285
It's why I've been really real about
the fact that it is harder right now.
1045
00:44:33,285 --> 00:44:34,275
Things are different.
1046
00:44:35,025 --> 00:44:37,605
These are the things that
therapists have done to achieve
1047
00:44:37,725 --> 00:44:40,125
legitimate real life results.
1048
00:44:40,155 --> 00:44:42,285
Okay, these are from the last year.
1049
00:44:42,345 --> 00:44:45,615
That's important for me to tell you
because I have testimonials from six
1050
00:44:45,615 --> 00:44:46,995
years ago that sound really nice.
1051
00:44:47,025 --> 00:44:48,285
They're not as realistic right now.
1052
00:44:48,705 --> 00:44:51,705
Hey, I've heard another week and
another full private pay client.
1053
00:44:51,765 --> 00:44:54,195
Her words today, the opening
paragraph and bullet points on your
1054
00:44:54,195 --> 00:44:56,295
homepage resonates with me so much.
1055
00:44:56,295 --> 00:44:58,755
My website is my powerhouse consistently.
1056
00:44:58,965 --> 00:45:02,400
Thanks to the leadership and support
from Confident Copy or Rhonda said,
1057
00:45:02,400 --> 00:45:05,025
I've actually had two new consultations
scheduled through Psych today.
1058
00:45:05,175 --> 00:45:08,775
The data shows US Psych today still
works and surprised 'cause my psych today
1059
00:45:08,775 --> 00:45:12,285
is usually dead or Noreen said she'd
gotten four new clients in the last two
1060
00:45:12,285 --> 00:45:14,415
weeks and had just updated her homepage.
1061
00:45:15,090 --> 00:45:16,110
With another new client.
1062
00:45:16,890 --> 00:45:19,830
Now, I don't want you to keep
taking on the poor fit clients, the
1063
00:45:19,830 --> 00:45:21,510
ones we were talking about, where
you know they're not a good fit.
1064
00:45:21,510 --> 00:45:24,870
You kinda get that pit in your stomach
because something's better than nothing.
1065
00:45:25,650 --> 00:45:28,650
I won't want you to keep having
to be overwhelmed by this idea
1066
00:45:28,650 --> 00:45:32,220
of marketing and unsure if it's
possible to be private pay in 2026.
1067
00:45:32,220 --> 00:45:35,100
It is, and it takes real,
legitimate work and effort.
1068
00:45:35,400 --> 00:45:37,830
But this foundation can
set you up for success.
1069
00:45:38,460 --> 00:45:40,860
And I don't want you to keep trying a
million different things, selling your
1070
00:45:40,860 --> 00:45:42,660
soul on social media if you don't want to.
1071
00:45:43,320 --> 00:45:44,190
I don't want that for you.
1072
00:45:44,310 --> 00:45:46,200
Wondering where your next
client is gonna come from.
1073
00:45:46,740 --> 00:45:48,720
I want you to have that engine.
1074
00:45:49,050 --> 00:45:53,160
I want you to start getting clients with
a proven process for attracting full
1075
00:45:53,160 --> 00:45:57,720
fee clients and without this enrollment
getting support every step of the way.
1076
00:45:57,750 --> 00:45:59,940
'cause there's nothing
quite like that now.
1077
00:45:59,940 --> 00:46:01,560
I've been talking about
confident copy here.
1078
00:46:02,220 --> 00:46:07,350
The flagship program truly for therapists
who want to want, who want to create
1079
00:46:07,350 --> 00:46:11,760
a website that attracts right fit,
full fee clients, and the confidence
1080
00:46:11,760 --> 00:46:16,260
to market it well, that's what we're
aiming to build here with Confident Copy.
1081
00:46:16,260 --> 00:46:18,600
You're gonna feel a hundred percent
confident in your niche, and you and
1082
00:46:18,600 --> 00:46:21,540
I are gonna go back and forth until
you get there and the expert that
1083
00:46:21,540 --> 00:46:25,590
you are, we're gonna say goodbye to
writer's block to imposter syndrome,
1084
00:46:25,590 --> 00:46:26,970
to constantly second guessing yourself.
1085
00:46:27,000 --> 00:46:28,380
Those things might still come up.
1086
00:46:28,890 --> 00:46:30,240
You're gonna get support
to work through them.
1087
00:46:31,020 --> 00:46:31,380
Okay?
1088
00:46:31,620 --> 00:46:34,530
You're gonna write strategic
client-focused website copy that
1089
00:46:34,530 --> 00:46:37,110
has clients saying, I feel like
you were talking right to me.
1090
00:46:37,530 --> 00:46:40,860
Remember what Monica said at that
beginning story that she was actually
1091
00:46:40,860 --> 00:46:43,020
hearing clients read copy back to her.
1092
00:46:43,230 --> 00:46:44,100
I want that for you.
1093
00:46:45,705 --> 00:46:48,495
Create a Psych Today profile and a
video that stands out from the crowd.
1094
00:46:48,495 --> 00:46:49,845
Like I said, psych today still works.
1095
00:46:49,845 --> 00:46:51,285
Is it gonna fill your practice right now?
1096
00:46:51,345 --> 00:46:51,765
No.
1097
00:46:51,855 --> 00:46:56,055
Is it a powerful strategy for
ranking on AI and getting clients?
1098
00:46:56,145 --> 00:46:56,595
Yes.
1099
00:46:56,655 --> 00:46:57,675
So we're gonna show you how to do that.
1100
00:46:57,675 --> 00:47:01,875
Well, I want, I want you to finally
feel proud of how you show up online.
1101
00:47:02,445 --> 00:47:04,305
Like I said, there is something to that.
1102
00:47:04,305 --> 00:47:06,165
It's intangible, but it matters.
1103
00:47:07,005 --> 00:47:08,325
Now let's take a quick look.
1104
00:47:09,120 --> 00:47:11,640
At how Confident Copy is
structured and what we cover.
1105
00:47:11,640 --> 00:47:13,860
You can get all the details
for this on our program page.
1106
00:47:13,860 --> 00:47:16,140
Monica, if you don't mind dropping
that link, um, there's a, an
1107
00:47:16,140 --> 00:47:18,660
outline of every module, but
in general, here's the process.
1108
00:47:19,140 --> 00:47:21,000
Weeks one to two, you're
gonna nail your niche.
1109
00:47:21,120 --> 00:47:23,640
We're gonna guide you through my
magnetic niche method of process.
1110
00:47:23,640 --> 00:47:25,290
You're gonna get coaching and support.
1111
00:47:25,590 --> 00:47:28,230
You're gonna profile your ideal client,
and you're gonna establish that red
1112
00:47:28,230 --> 00:47:31,140
thread I mentioned all the different
types of clients that you enjoy.
1113
00:47:31,290 --> 00:47:32,520
We don't have to say goodbye to them.
1114
00:47:32,670 --> 00:47:34,050
We can find a way to market to them.
1115
00:47:34,650 --> 00:47:36,210
Then we head into specialties and SEO.
1116
00:47:36,210 --> 00:47:38,370
This is where you start deciding
what's the purpose of each
1117
00:47:38,370 --> 00:47:39,570
of the pages of my website?
1118
00:47:39,570 --> 00:47:43,560
How do I make sure that they are optimized
for Google, that they are actually going
1119
00:47:43,560 --> 00:47:45,090
to meet people at their point of need.
1120
00:47:45,390 --> 00:47:47,760
So you're gonna get insight into
what your client is searching for.
1121
00:47:48,210 --> 00:47:51,480
You're gonna create that site outline that
dictates everything you do in the program.
1122
00:47:51,870 --> 00:47:53,670
And then we head into homepage writing.
1123
00:47:53,700 --> 00:47:56,730
So this is how we actually begin
the writing process with you.
1124
00:47:56,850 --> 00:48:00,060
You're gonna write a life change statement
that communicates and summarizes the work
1125
00:48:00,060 --> 00:48:03,840
that you do, and you're gonna create those
client attracting words for every single
1126
00:48:03,840 --> 00:48:05,820
section on that journey down the page.
1127
00:48:06,540 --> 00:48:07,980
After that, we rest.
1128
00:48:08,355 --> 00:48:11,595
We built in rest to this program
'cause we believe it's so powerful.
1129
00:48:11,835 --> 00:48:13,425
So we have what's called a
rest and realignment week.
1130
00:48:13,425 --> 00:48:16,185
We have three of these during
your 16 weeks in Confident copy.
1131
00:48:16,365 --> 00:48:19,815
Maybe you step away, maybe you catch up,
maybe look at things with fresh eyes.
1132
00:48:20,025 --> 00:48:21,945
Maybe you keep going,
but you have that option.
1133
00:48:22,485 --> 00:48:24,015
Then we get into the About page.
1134
00:48:24,735 --> 00:48:28,335
This is not about you despite the
name, and so you're gonna learn a new
1135
00:48:28,335 --> 00:48:31,755
way of talking about the work that
you do and start getting clear on
1136
00:48:31,755 --> 00:48:34,785
what sets you apart and we're gonna
encourage you to lean into it and to
1137
00:48:34,785 --> 00:48:37,005
own that so that you have true to you.
1138
00:48:37,005 --> 00:48:38,535
Copy for your about page.
1139
00:48:38,745 --> 00:48:39,555
Then we rest again.
1140
00:48:39,555 --> 00:48:41,175
The about page often asks a lot of you.
1141
00:48:41,175 --> 00:48:42,585
We have two weeks set out for it.
1142
00:48:42,765 --> 00:48:46,185
We take a quick rest, then
we get into specialty pages.
1143
00:48:46,185 --> 00:48:48,915
These are the heaviest
hitters Strategically for you.
1144
00:48:49,155 --> 00:48:50,775
We have four weeks set aside for this.
1145
00:48:51,525 --> 00:48:54,075
This is where you're gonna be walking
away with Google optimized copy for
1146
00:48:54,075 --> 00:48:55,755
each specialty page of your website.
1147
00:48:55,875 --> 00:48:59,145
That might be a topic like
trauma or narcissistic abuse.
1148
00:48:59,385 --> 00:49:02,325
It might be a demographic
like lgbtq plus folks or moms.
1149
00:49:02,565 --> 00:49:05,325
It might be a method like
EMDR or brainspotting or IFS.
1150
00:49:05,325 --> 00:49:07,785
We're gonna help you decide together
which of those to do, and then we
1151
00:49:07,785 --> 00:49:09,585
have a unique framework for each.
1152
00:49:10,155 --> 00:49:11,055
Then we rest again.
1153
00:49:11,475 --> 00:49:13,785
Then we dive into our final two
weeks standing out on psych.
1154
00:49:13,785 --> 00:49:16,755
Today we're gonna show you how to take all
the hard work you put into your website
1155
00:49:16,755 --> 00:49:18,735
writing and apply it to psych today.
1156
00:49:19,845 --> 00:49:21,285
And then we map your marketing.
1157
00:49:21,615 --> 00:49:25,545
The final week of Confident Copy we
revamped in late 2025 because we realized
1158
00:49:25,545 --> 00:49:30,615
you needed to be better equipped as you
left the program to know what comes next.
1159
00:49:31,095 --> 00:49:33,885
Like I said, I'm not gonna blow smoke
up Your skirt is be, is building a
1160
00:49:33,885 --> 00:49:35,565
successful full fee practice right now.
1161
00:49:36,510 --> 00:49:37,470
Requiring work.
1162
00:49:37,590 --> 00:49:38,220
Absolutely.
1163
00:49:38,220 --> 00:49:40,230
Can you sit back and
experience it passively?
1164
00:49:40,290 --> 00:49:40,740
No.
1165
00:49:41,010 --> 00:49:45,150
So what we do in this module is we equip
you with all of the most popular ways to
1166
00:49:45,150 --> 00:49:49,080
market your practice and get, and help you
to understand if it's the right fit for
1167
00:49:49,080 --> 00:49:51,120
you and if it is, what next step to take.
1168
00:49:51,360 --> 00:49:53,250
So it's about mapping your
marketing and understanding,
1169
00:49:53,280 --> 00:49:54,780
okay, what's a non-negotiable?
1170
00:49:54,960 --> 00:49:56,730
A solid website and a good network.
1171
00:49:57,060 --> 00:49:58,290
What can I add on here?
1172
00:49:58,350 --> 00:50:00,630
What would be meaningful for
connecting with these clients?
1173
00:50:00,690 --> 00:50:03,750
So you're gonna be equipped as you leave
the program with what comes next and how
1174
00:50:03,750 --> 00:50:05,970
to fuel that client conversion engine.
1175
00:50:06,600 --> 00:50:10,770
That you've built now, in addition
to the curriculum, you get lifetime
1176
00:50:10,770 --> 00:50:13,740
access to our trainings, our
resources, and our recordings.
1177
00:50:13,890 --> 00:50:15,210
When I say lifetime, I mean it.
1178
00:50:15,420 --> 00:50:17,580
I bought something so that
even if the business goes
1179
00:50:17,580 --> 00:50:18,870
away, the course still stays.
1180
00:50:18,870 --> 00:50:19,830
It's not going anywhere.
1181
00:50:20,130 --> 00:50:23,670
16 weeks of live coaching over
the course of this curriculum,
1182
00:50:23,940 --> 00:50:27,180
weekly hot seat copy reviews, you
wrote your about page, awesome.
1183
00:50:27,180 --> 00:50:28,950
Submit it to us for a
chance to be reviewed.
1184
00:50:28,950 --> 00:50:34,110
Live on the call, a 24 7 private Facebook
community, and a pay in full bonus.
1185
00:50:34,110 --> 00:50:34,830
If you decide to do that.
1186
00:50:34,830 --> 00:50:38,190
We have an incredible, um, fee
setting course if that's something
1187
00:50:38,190 --> 00:50:39,120
that you're interested in.
1188
00:50:39,690 --> 00:50:43,440
Now, one thing I have to let you know
about this is the last chance to enroll
1189
00:50:43,440 --> 00:50:46,050
with live support until August, 2026.
1190
00:50:46,470 --> 00:50:49,860
The Confident Copy curriculum will
remain available, all of the trainings,
1191
00:50:49,860 --> 00:50:53,370
workbooks, guidance, but if you're someone
who wants that live coaching, if you
1192
00:50:53,370 --> 00:50:56,760
want the community and the feedback, this
is gonna be your last chance to enroll
1193
00:50:56,940 --> 00:50:59,370
until August, 2026, later on this year.
1194
00:51:00,375 --> 00:51:04,125
Now to help you out even more
here, I mentioned we're leveraging
1195
00:51:04,125 --> 00:51:05,805
AI in some brand new ways.
1196
00:51:06,015 --> 00:51:07,935
I would love to introduce you to Nelly.
1197
00:51:08,175 --> 00:51:10,545
Nelly is your confident niching
coach, and Nelly and I have been
1198
00:51:10,545 --> 00:51:11,925
hanging out the last couple months.
1199
00:51:12,255 --> 00:51:17,115
She's trained in our magnetic niche method
and insights from coaching over 1000
1200
00:51:17,205 --> 00:51:19,245
therapists in their niche specifically.
1201
00:51:19,515 --> 00:51:22,305
So she's gonna help you craft
a compelling true to you niche.
1202
00:51:22,634 --> 00:51:25,545
She is trained on exactly
how I look at niches, how we
1203
00:51:25,545 --> 00:51:27,045
think about them, red threads.
1204
00:51:27,105 --> 00:51:30,105
So you have someone in your back
pocket for help with this, along with
1205
00:51:30,105 --> 00:51:31,815
the guiding guidance and coaching.
1206
00:51:32,355 --> 00:51:35,295
That we offer live along with Cali 2.0.
1207
00:51:35,295 --> 00:51:37,694
So our current, uh, confident
copy students, you can go
1208
00:51:37,694 --> 00:51:39,315
take advantage of Cali 2.0.
1209
00:51:39,615 --> 00:51:41,355
We introduced Cali 1.0
1210
00:51:41,355 --> 00:51:44,174
in August and the feedback, I've
gotten some, I've had some people
1211
00:51:44,174 --> 00:51:47,055
tell me that that alone was
worth the price of enrollment.
1212
00:51:47,475 --> 00:51:51,255
Uh, this is your Confident Copywriting
assistant, uh, Cali's newly updated
1213
00:51:51,255 --> 00:51:54,134
for 2026 and really helps you get
out of your clinical brain and
1214
00:51:54,134 --> 00:51:57,015
into the language that's gonna
drive connection and conversion.
1215
00:51:57,585 --> 00:52:00,734
Very, very different than going to
AI right now and asking for help
1216
00:52:00,734 --> 00:52:03,645
because these guys are trained on
Confident Copy and they're not going
1217
00:52:03,645 --> 00:52:06,134
to write your copy for you 'cause
that's something only you can do.
1218
00:52:06,134 --> 00:52:08,115
But they are gonna make
it better and easier.
1219
00:52:09,490 --> 00:52:11,805
Next up, 50% off Squarespace templates.
1220
00:52:11,805 --> 00:52:15,375
If you are interested in the design side
of things and needing support there.
1221
00:52:15,375 --> 00:52:19,035
Our Confident Copy program pairs
beautifully with our Squarespace templates
1222
00:52:19,035 --> 00:52:21,585
and you secure a 50% off coupon there.
1223
00:52:22,875 --> 00:52:23,565
Next up.
1224
00:52:23,655 --> 00:52:24,915
So excited to tell you about this one.
1225
00:52:24,915 --> 00:52:28,815
If you guys don't know Audrey Shane,
she's an incredibly brilliant clinician.
1226
00:52:29,115 --> 00:52:33,825
Um, and she has gifted us the client
conversion code, which is a mini course
1227
00:52:33,945 --> 00:52:35,835
on upleveling your client consults.
1228
00:52:35,835 --> 00:52:39,345
And she teaches you her process
for booking private pay clients.
1229
00:52:39,435 --> 00:52:42,134
She's currently full at
400 plus per session.
1230
00:52:42,375 --> 00:52:45,134
You get immediate and lifetime
access to that as well.
1231
00:52:46,095 --> 00:52:49,275
Couple more bonuses, a fees
and investment page template.
1232
00:52:49,605 --> 00:52:52,545
In a market where clients are
more discerning, it's important
1233
00:52:52,545 --> 00:52:54,615
that we're communicating your
fees really thoughtfully.
1234
00:52:54,825 --> 00:52:58,455
So if you are a hybrid, uh, clinician
looking to book more full fee clients
1235
00:52:58,455 --> 00:53:01,815
or you're, uh, full fee only out
of network, we've put together a
1236
00:53:01,815 --> 00:53:05,265
template that helps you create a
compelling page to communicate the
1237
00:53:05,265 --> 00:53:08,925
value of your work to clearly and
confidently state your fees and to also
1238
00:53:08,925 --> 00:53:10,485
provide some of that psychoeducation.
1239
00:53:10,485 --> 00:53:13,935
Clients don't realize, um,
often realize when it comes to.
1240
00:53:14,625 --> 00:53:17,085
Using, um, using their insurance.
1241
00:53:17,295 --> 00:53:19,725
Uh, so we have a, a brand new
template, uh, that I just put the
1242
00:53:19,725 --> 00:53:21,045
finishing touches on last week.
1243
00:53:21,765 --> 00:53:23,265
Next up, something
we've never done before.
1244
00:53:23,265 --> 00:53:24,915
Accountability partner matching.
1245
00:53:25,035 --> 00:53:28,695
Now we created this 'cause we've seen
how effective it is for therapists
1246
00:53:28,695 --> 00:53:31,965
to work together in confident
copy, along with Monica and myself
1247
00:53:31,965 --> 00:53:33,405
for sure, but with one another.
1248
00:53:33,495 --> 00:53:37,335
And so you are gonna actually pair you,
our team is going to hand pair you with
1249
00:53:37,335 --> 00:53:41,355
another therapist in the program who's
in a similar niche or location or, or has
1250
00:53:41,355 --> 00:53:43,725
similar goals to bring your copy to life.
1251
00:53:43,725 --> 00:53:46,425
So we'll introduce you two and
you guys can support one another.
1252
00:53:47,925 --> 00:53:49,245
Okay, two more bonuses actually.
1253
00:53:49,245 --> 00:53:52,935
Well, we have the third one anyway, then
we're adding on four bonus copy clinics.
1254
00:53:52,935 --> 00:53:55,935
Now every month Monica hosts
our copy clinic, uh, where she
1255
00:53:55,935 --> 00:53:57,525
coaches clinicians on their copy.
1256
00:53:57,525 --> 00:53:59,355
They can submit their
homepage, the about page.
1257
00:53:59,625 --> 00:54:02,625
Then Monica reviews it and
provides incredible feedback.
1258
00:54:02,685 --> 00:54:04,545
We've doubled your opportunities for that.
1259
00:54:04,575 --> 00:54:07,605
So now you have eight copy clinics
during your time in Confident copy.
1260
00:54:07,995 --> 00:54:10,875
Just more and more chances to get eyes
on what it is that you're writing.
1261
00:54:11,415 --> 00:54:15,375
And then finally, we have our CC Alumni
community and our brand new alumni
1262
00:54:15,375 --> 00:54:19,545
check-in sessions, which is a way for you
to ask questions after you enroll in conf
1263
00:54:19,575 --> 00:54:21,315
or after you graduate from Confident Copy.
1264
00:54:21,435 --> 00:54:23,955
And I'll answer them on our
marketing therapy podcast.
1265
00:54:23,955 --> 00:54:26,625
So just ways to stay,
uh, connected even after.
1266
00:54:28,095 --> 00:54:30,884
Alright, the last one is that
Free Conv Conversion audit.
1267
00:54:30,884 --> 00:54:35,115
I mentioned this is only available
to you who's here on this workshop.
1268
00:54:35,295 --> 00:54:39,225
After you launch your new site, a CC
Coach will provide an in-depth review
1269
00:54:39,285 --> 00:54:40,995
for all conversion related elements.
1270
00:54:40,995 --> 00:54:44,325
We have a big framework and kind of
scorecard Monica and I built, so you
1271
00:54:44,325 --> 00:54:47,384
know you're confidently sending traffic
to something that's gonna work for you.
1272
00:54:47,925 --> 00:54:50,835
This is only for attendees
and it does expire on Friday.
1273
00:54:51,015 --> 00:54:51,225
Right?
1274
00:54:51,225 --> 00:54:55,634
You'll get an email reminding you
of this, but do know that now if
1275
00:54:55,634 --> 00:54:58,755
you add all that up, it's over
$3,000 in additional bonuses.
1276
00:54:58,935 --> 00:54:59,415
Awesome.
1277
00:54:59,685 --> 00:55:01,605
I've seen some people say
this sounds expensive.
1278
00:55:01,725 --> 00:55:02,355
You're right.
1279
00:55:02,535 --> 00:55:06,465
If we charged the value of every single
one of these, it would be over $12,000.
1280
00:55:06,795 --> 00:55:11,535
Probably north of that typically
confident copy is 2,497.
1281
00:55:11,595 --> 00:55:17,355
As part of this enrollment period, we
are offering a $500 discount, which is
1282
00:55:17,355 --> 00:55:20,895
mo more than we've ever offered during
one of these enrollment periods, which is
1283
00:55:20,895 --> 00:55:24,195
about 85% off of the total price there.
1284
00:55:24,555 --> 00:55:26,295
We do have some payment options as well.
1285
00:55:26,300 --> 00:55:28,485
You have this pay in full,
uh, which I mentioned.
1286
00:55:28,485 --> 00:55:31,365
You get that fee setting
mini course as a bonus there.
1287
00:55:31,605 --> 00:55:34,275
We also have a four payment and
a six payment option if you're
1288
00:55:34,275 --> 00:55:35,715
looking for something more flexible.
1289
00:55:36,645 --> 00:55:41,745
Now, if you're looking for something
a bit more VIP, uh, we do have for
1290
00:55:41,745 --> 00:55:45,135
what's called CC plus, and there's only
three spots available because it does
1291
00:55:45,135 --> 00:55:47,265
demand a lot for myself and my team.
1292
00:55:47,625 --> 00:55:51,405
But here you get a kickoff call with
me for one-on-one sessions, a complete
1293
00:55:51,405 --> 00:55:55,275
review of your copy, and then we build,
design and launch your website for you.
1294
00:55:55,695 --> 00:55:58,605
Um, this is $800 off, which
is again, a, a discount.
1295
00:55:58,605 --> 00:56:00,255
We've never offered like this, so.
1296
00:56:01,620 --> 00:56:05,310
Uh, one other thing, if you're sitting
here and you are a, a, um, alumni of
1297
00:56:05,310 --> 00:56:08,940
our Failure Practice Formula program,
you do qualify for a credit toward
1298
00:56:08,940 --> 00:56:12,000
your enrollment, and you're welcome
to reach out to us for a custom
1299
00:56:12,000 --> 00:56:14,670
code [email protected].
1300
00:56:15,690 --> 00:56:18,600
Now, since we're big on
numbers, I love data.
1301
00:56:18,810 --> 00:56:22,170
If you were to hire me and my team to
do this for you, the investment is over
1302
00:56:22,170 --> 00:56:25,650
$4,000 to write your copy, and we love
to do that if that's the right fit.
1303
00:56:26,100 --> 00:56:28,170
But at the end of the day, I know
this comes down to ROI, like you
1304
00:56:28,170 --> 00:56:31,620
guys have real life budgets and
practices that matters to me.
1305
00:56:32,190 --> 00:56:34,529
Now, the ROI when we
look at this is clear.
1306
00:56:34,860 --> 00:56:38,970
If you charge $150 per session and
usually work with clients weekly
1307
00:56:39,000 --> 00:56:41,730
for about six months, you need 0.49
1308
00:56:41,730 --> 00:56:42,330
clients.
1309
00:56:43,440 --> 00:56:46,950
If you charge 175, but your
clients prefer monthly, over
1310
00:56:46,950 --> 00:56:49,170
an entire year, you need 0.83
1311
00:56:49,170 --> 00:56:49,740
clients.
1312
00:56:50,850 --> 00:56:54,000
Maybe you charge 115, but you
do short term weekly work.
1313
00:56:54,390 --> 00:56:55,470
You need 0.95
1314
00:56:55,470 --> 00:56:57,900
clients in each of these scenarios.
1315
00:56:57,900 --> 00:56:59,400
If you get just one client.
1316
00:56:59,940 --> 00:57:01,230
You'll already have made a profit.
1317
00:57:02,370 --> 00:57:05,100
Not to mention that client is likely
to be a great fit for you, right?
1318
00:57:05,100 --> 00:57:07,410
How good will it feel to look
at your calendar and be excited
1319
00:57:07,680 --> 00:57:08,760
about who you see there?
1320
00:57:09,210 --> 00:57:11,730
Ellie told us, ask yourself how
you feel after you get out of a
1321
00:57:11,730 --> 00:57:13,080
session with your perfect fit client.
1322
00:57:13,260 --> 00:57:14,910
Do you want a whole caseload like that?
1323
00:57:15,150 --> 00:57:17,550
Every time I end a session with
my perfect fit clients, I'm
1324
00:57:17,550 --> 00:57:19,410
grateful for all I learned in cc.
1325
00:57:20,580 --> 00:57:22,800
If you wanna do those same numbers,
those screenshots that I gave you,
1326
00:57:22,800 --> 00:57:24,930
head to walker strategy code.com/roi
1327
00:57:24,930 --> 00:57:25,980
and you can calculate your own.
1328
00:57:25,980 --> 00:57:28,290
Put in those numbers, sit with the data.
1329
00:57:28,350 --> 00:57:28,950
I get it.
1330
00:57:29,730 --> 00:57:32,460
And I also want you to know if you're
a bit skeptical right now, that's okay.
1331
00:57:32,520 --> 00:57:36,420
Like I said, skepticism is healthy
right now, I'm the same way.
1332
00:57:37,245 --> 00:57:38,565
Uh, Evangeline told us.
1333
00:57:38,565 --> 00:57:41,325
I'll start by saying that I was initially
hesitant to invest in this program.
1334
00:57:41,325 --> 00:57:44,385
My two main reasons were the cost and
the belief it would not provide more
1335
00:57:44,385 --> 00:57:46,005
in-depth support towards my marketing.
1336
00:57:46,455 --> 00:57:48,495
I can confidently state that
after my experience with Confident
1337
00:57:48,495 --> 00:57:51,495
Copy, I have nothing but wonderful
things to say about my time.
1338
00:57:52,215 --> 00:57:53,805
Or Samantha said, excuse me.
1339
00:57:53,805 --> 00:57:56,325
As someone that is very wary of
every program that people are pushing
1340
00:57:56,325 --> 00:57:57,555
to help you fill your practice.
1341
00:57:57,735 --> 00:58:01,665
Anna's confident copy program was 1000%
worth every single penny I walked away
1342
00:58:01,665 --> 00:58:04,485
with mounds of new information, new
skills, and networking connections.
1343
00:58:05,505 --> 00:58:06,555
Here's what I wanna offer to you.
1344
00:58:06,555 --> 00:58:10,455
If you wanna chat about whether this
is right or not, send me a DM on
1345
00:58:10,455 --> 00:58:12,555
Facebook or reply to one of our emails.
1346
00:58:13,095 --> 00:58:13,695
That's all you gotta do.
1347
00:58:13,695 --> 00:58:14,445
Just hit reply.
1348
00:58:14,775 --> 00:58:18,285
I have time carved out to sit
in the inboxes and talk to you.
1349
00:58:18,495 --> 00:58:20,835
I will always be honest if I
don't think this is right for you.
1350
00:58:20,835 --> 00:58:23,325
I regularly tell people they
don't need confident copy, so know
1351
00:58:23,325 --> 00:58:24,315
that you can reach out on that.
1352
00:58:25,965 --> 00:58:27,765
You do not need to be
a good writer for this.
1353
00:58:28,215 --> 00:58:29,655
You do not need to
already know your niche.
1354
00:58:29,655 --> 00:58:31,995
We're gonna help you, but
you do need a proven plan.
1355
00:58:32,235 --> 00:58:35,895
I want you to stop spinning your wheels
and I believe that the support to execute
1356
00:58:35,895 --> 00:58:37,215
it will get you where you want to go.
1357
00:58:38,895 --> 00:58:41,625
Now we need to get to giveaways
and if you guys stayed to
1358
00:58:41,625 --> 00:58:42,795
the end, I wanna honor that.
1359
00:58:43,095 --> 00:58:44,205
So I'll come back to this.
1360
00:58:44,235 --> 00:58:45,135
Let's do some giveaways.
1361
00:58:45,195 --> 00:58:46,815
Monica, can you grab those names for me?
1362
00:58:47,925 --> 00:58:50,295
I have just a handful of slides,
but this is important to me.
1363
00:58:50,985 --> 00:58:53,115
If you stuck around for an
hour, I got to chatting.
1364
00:58:53,205 --> 00:58:54,135
I do that sometimes.
1365
00:58:56,085 --> 00:58:57,765
Alright, Monica's given me some names.
1366
00:58:58,515 --> 00:58:59,925
Let me get it loaded up here.
1367
00:59:05,505 --> 00:59:08,445
The R-O-I-U-R-L again, while uh,
Monica's getting those names,
1368
00:59:08,445 --> 00:59:10,875
it's walker strategy co.com/roi
1369
00:59:10,965 --> 00:59:11,805
and I'll take you to that.
1370
00:59:12,375 --> 00:59:13,935
Alright, let's see.
1371
00:59:14,115 --> 00:59:15,765
Let me first up.
1372
00:59:15,795 --> 00:59:18,975
We are giving away 50% off Confident copy.
1373
00:59:19,275 --> 00:59:22,695
Our 50% off Confident
copy is Melissa Moore.
1374
00:59:23,310 --> 00:59:26,610
Melissa Moore, if that's you,
you're gonna send an email to
1375
00:59:26,610 --> 00:59:29,100
1376
00:59:29,640 --> 00:59:33,720
Monica can place that email into the
chat for us [email protected].
1377
00:59:34,320 --> 00:59:38,820
Congratulations, Melissa, our
winner of the free VIP review.
1378
00:59:38,820 --> 00:59:42,570
So this is, if you join Confident Copy a
coach after you graduate is gonna review
1379
00:59:42,570 --> 00:59:46,380
every single page that you wrote in depth
and provide a video of each one of those.
1380
00:59:47,009 --> 00:59:49,560
Haley Wood, you are our winner for that.
1381
00:59:49,620 --> 00:59:51,690
Haley, congratulations.
1382
00:59:52,110 --> 00:59:55,410
So you can email
1383
00:59:55,440 --> 00:59:57,480
We'll give you information there.
1384
00:59:58,080 --> 00:59:59,820
And then last up a free
Squarespace template.
1385
00:59:59,820 --> 01:00:00,840
Anyone want one of those?
1386
01:00:01,080 --> 01:00:02,370
Carrie W.
1387
01:00:02,550 --> 01:00:03,330
Carrie W.
1388
01:00:03,330 --> 01:00:04,140
That's for you.
1389
01:00:05,550 --> 01:00:08,130
So again, [email protected].
1390
01:00:08,130 --> 01:00:08,520
Woo-hoo.
1391
01:00:08,520 --> 01:00:09,390
Carrie, that's you.
1392
01:00:10,050 --> 01:00:12,780
Send us an email, we'll get you set
up with everything you need there.
1393
01:00:13,380 --> 01:00:14,910
Alright, we are at the top of the hour.
1394
01:00:14,910 --> 01:00:17,070
There's a couple more things I
wanna chat about if you're able to
1395
01:00:17,070 --> 01:00:18,000
stick around and then I'm gonna.
1396
01:00:18,105 --> 01:00:19,665
Sit here and answer questions.
1397
01:00:19,785 --> 01:00:23,475
So if you, uh, are wondering about
Confident copy, let's absolutely do that.
1398
01:00:23,805 --> 01:00:27,495
A couple of wins I wanted to pull from
recent students 'cause it's important
1399
01:00:27,495 --> 01:00:30,675
to me again that I'm sharing information
that's up to date, not six years old.
1400
01:00:31,005 --> 01:00:33,585
Kristen told me recently that
Confident Copy allowed her to grow
1401
01:00:33,585 --> 01:00:37,455
from solo to private pay group
practice referrals were consistent
1402
01:00:37,455 --> 01:00:39,315
even through the summer of 2025.
1403
01:00:39,555 --> 01:00:42,705
She said, I'm sure people tell you all the
time, but the, your program was the number
1404
01:00:42,705 --> 01:00:44,685
one game changer and changed my life.
1405
01:00:45,375 --> 01:00:49,305
Julie told me just, uh, at the end of
the year, December of last month, that
1406
01:00:49,305 --> 01:00:53,445
thanks to Confident Copy my caseload went
from zero private pay to 80% full fee.
1407
01:00:53,475 --> 01:00:55,365
So a great example of a hybrid clinician.
1408
01:00:55,605 --> 01:00:58,635
It was by far the best
investment I made in my practice.
1409
01:01:00,285 --> 01:01:01,335
That's what I want for you.
1410
01:01:01,395 --> 01:01:04,365
So I'm wondering if you're gonna be next
here and if you're sitting here, like
1411
01:01:04,365 --> 01:01:05,595
I said, we're gonna get into q and a.
1412
01:01:05,595 --> 01:01:07,995
But before we do that, I
wanna ask you three questions.
1413
01:01:08,085 --> 01:01:11,715
This is gonna help you evaluate
one, would joining Confident Copy
1414
01:01:11,715 --> 01:01:12,825
get you closer to your goals?
1415
01:01:14,069 --> 01:01:14,549
Two.
1416
01:01:14,730 --> 01:01:18,060
Does this increase your chance for success
versus figuring it out on your own?
1417
01:01:19,049 --> 01:01:19,620
Three.
1418
01:01:19,740 --> 01:01:21,630
Can you figure out how to
make the investment work?
1419
01:01:21,960 --> 01:01:26,069
I never, ever, ever, ever, ever want
you to join Confident Copy if it puts
1420
01:01:26,069 --> 01:01:27,779
you under significant financial strain.
1421
01:01:27,839 --> 01:01:28,560
Absolutely not.
1422
01:01:28,560 --> 01:01:31,200
If this is the difference between
you being able to do what you need to
1423
01:01:31,200 --> 01:01:32,759
do financially, now is not the time.
1424
01:01:33,540 --> 01:01:36,930
If your answer is yes
to these, then jump in.
1425
01:01:37,350 --> 01:01:40,259
If you wanna secure that conversion
audit bonus, join with the code
1426
01:01:40,259 --> 01:01:43,680
website when you enroll, and that will
activate your bonus in the system.
1427
01:01:44,520 --> 01:01:46,920
I want your website to do
the work so you can do yours.
1428
01:01:46,980 --> 01:01:48,390
That's really what it comes down to.
1429
01:01:48,779 --> 01:01:51,330
So walker strategy
code.com/confident-copy,
1430
01:01:51,630 --> 01:01:52,500
click and roll.
1431
01:01:53,549 --> 01:01:58,500
Um, enroll now on either on Confident
Copy or cc plus Choose your payment plan.
1432
01:01:58,529 --> 01:02:02,370
Like I said, there's that one payment,
four or six drop in your coupon code.
1433
01:02:02,370 --> 01:02:06,630
To activate your bonus, click enroll
now and then you'll dive right in.
1434
01:02:06,630 --> 01:02:08,880
You get immediate access to the
curriculum and then we'll all
1435
01:02:08,880 --> 01:02:11,100
kick off together February 2nd.
1436
01:02:11,279 --> 01:02:11,730
Okay?
1437
01:02:12,180 --> 01:02:15,990
Now a reminder that that conversion
audit bonus that does expire on Friday,
1438
01:02:16,799 --> 01:02:20,610
you are right now as we speak, getting
an email with all of these details.
1439
01:02:20,610 --> 01:02:22,860
Don't feel like you have to
remember all of them, the code,
1440
01:02:22,860 --> 01:02:24,090
the links, everything you need.
1441
01:02:24,420 --> 01:02:27,720
But remember that doors to this reopening
and the access to live support will
1442
01:02:27,720 --> 01:02:30,960
close for good next Thursday, the 29th.
1443
01:02:31,170 --> 01:02:33,540
So you do have some time to think on
it, but if you want that conversion
1444
01:02:33,540 --> 01:02:35,549
audit, definitely jump in before Friday.
1445
01:02:36,630 --> 01:02:40,410
If you're not able to kick off February,
uh, second, that is absolutely okay.
1446
01:02:40,410 --> 01:02:43,290
You'll get a replay of the,
uh, kickoff call and can join
1447
01:02:43,290 --> 01:02:44,520
us when, when you'd like.
1448
01:02:44,610 --> 01:02:46,860
Alright, let's get into some questions.
1449
01:02:47,549 --> 01:02:48,690
Let's get into some questions.
1450
01:02:48,690 --> 01:02:49,410
I see some good ones.
1451
01:02:49,410 --> 01:02:50,549
I'm gonna come off a screen share.
1452
01:02:50,549 --> 01:02:51,509
You guys don't need to see.
1453
01:02:52,214 --> 01:02:53,145
More of that.
1454
01:02:54,615 --> 01:02:55,245
All right.
1455
01:02:55,935 --> 01:02:58,995
If you have a question, do me a
favor and drop it just into the chat.
1456
01:02:58,995 --> 01:02:59,984
I'm gonna monitor just the chat.
1457
01:02:59,984 --> 01:03:02,535
I know there's also some, um,
there's like a q and a function.
1458
01:03:03,464 --> 01:03:05,685
Um, all right, what do we got?
1459
01:03:06,524 --> 01:03:07,935
Um, Emma, how can we DM you?
1460
01:03:08,085 --> 01:03:11,174
Uh, you can reach out to us on Facebook
or Instagram at Walker Strategy Co.
1461
01:03:11,174 --> 01:03:13,004
Or you can email us, excuse me.
1462
01:03:13,544 --> 01:03:15,705
1463
01:03:16,964 --> 01:03:17,774
All right,
1464
01:03:19,845 --> 01:03:22,694
Jessica, if you are also using your
wait list code, if you're a member of
1465
01:03:22,694 --> 01:03:25,694
the Confident Copy wait list, you'll
automatically get the conversion audit.
1466
01:03:25,725 --> 01:03:28,904
Uh, we have a little thing in the system,
and if not, we're always make sure, make
1467
01:03:28,904 --> 01:03:30,165
sure that you, uh, can get that all.
1468
01:03:30,165 --> 01:03:30,674
Shereen.
1469
01:03:30,855 --> 01:03:33,194
Can we write this off as
training expense on taxes?
1470
01:03:33,884 --> 01:03:37,424
Disclaimer, I'm not a tax expert or
an accountant, however, most folks do
1471
01:03:37,424 --> 01:03:38,805
write this off as a business expense.
1472
01:03:38,805 --> 01:03:39,044
Yes.
1473
01:03:39,990 --> 01:03:41,970
Janet, the day and time for live meetings.
1474
01:03:41,970 --> 01:03:42,570
Great questions.
1475
01:03:42,570 --> 01:03:45,750
We have weekly calls every
Thursday at 11:00 AM Eastern.
1476
01:03:45,750 --> 01:03:47,070
It's a 60 minute call.
1477
01:03:47,250 --> 01:03:51,480
If you are not able to join, you do not
need to be there live to qualify for
1478
01:03:51,480 --> 01:03:53,640
copy review or to submit your questions.
1479
01:03:53,640 --> 01:03:56,850
And replays are always available
by end of day Thursday each week.
1480
01:03:57,150 --> 01:04:00,330
Uh, we've had people join and
leverage the Facebook group even
1481
01:04:00,330 --> 01:04:02,730
though they have a session, you know,
a standing session on Thursdays.
1482
01:04:02,730 --> 01:04:06,990
But that is when those, those
call offs calls are, um, amazing.
1483
01:04:06,990 --> 01:04:07,380
Yes.
1484
01:04:07,380 --> 01:04:08,130
Thank you.
1485
01:04:09,150 --> 01:04:10,980
Where do we recommend listing your fee?
1486
01:04:11,190 --> 01:04:12,810
Um, not on your front page.
1487
01:04:13,140 --> 01:04:16,830
Definitely on your FAQs, not on your
about page, your FAQs or the new fee
1488
01:04:16,830 --> 01:04:20,070
and investment page template that we're
providing as a bonus this time around.
1489
01:04:20,340 --> 01:04:21,570
Um, that'll be another powerful.
1490
01:04:22,410 --> 01:04:24,540
Uh, powerful resource, Jasmine.
1491
01:04:24,540 --> 01:04:28,110
So the program is a mixture
of an on-demand course and
1492
01:04:28,110 --> 01:04:29,880
trainings and group coaching.
1493
01:04:30,330 --> 01:04:34,260
Uh, so you have access to lifetime
access to the trainings and workbooks
1494
01:04:34,260 --> 01:04:36,990
and you'll complete those, uh, you
know, according to your schedule.
1495
01:04:37,080 --> 01:04:39,960
And then we come together every
Thursday on those weekly coaching calls.
1496
01:04:39,960 --> 01:04:42,450
And then you're welcome to
use our Facebook group 24 7.
1497
01:04:42,750 --> 01:04:46,020
Monica and I have a guaranteed
one business day response time.
1498
01:04:46,020 --> 01:04:48,060
So we're gonna jump in there
and answer your questions.
1499
01:04:48,540 --> 01:04:51,750
Our commitment and confident copy
is really, if you have a question,
1500
01:04:51,870 --> 01:04:54,660
you're getting it answered or we're
pointing you in the direction of a
1501
01:04:54,660 --> 01:04:56,160
place where you can get it answered.
1502
01:04:56,970 --> 01:04:57,750
Absolutely.
1503
01:04:58,500 --> 01:05:00,210
Um, Squarespace template.
1504
01:05:01,680 --> 01:05:03,990
Um, Cynthia said I have a Squarespace
template and have spent ages on
1505
01:05:03,990 --> 01:05:06,420
SEO, but I have to start from
scratch if I changed all my copy.
1506
01:05:06,480 --> 01:05:10,500
No, Cynthia, you can actually preserve
any SEO that you currently have while
1507
01:05:10,500 --> 01:05:12,029
updating and improving your copy.
1508
01:05:12,300 --> 01:05:15,390
Um, and we have some resources on that,
um, and are happy to support you there.
1509
01:05:16,230 --> 01:05:18,480
Um, I see some alumni interested
in our conversion audit.
1510
01:05:18,930 --> 01:05:20,100
Monica, will you make a note of that?
1511
01:05:20,100 --> 01:05:22,170
Let's chat about our
options for, for that.
1512
01:05:24,210 --> 01:05:24,840
All right.
1513
01:05:24,960 --> 01:05:27,450
Um, Francis said, what about website
analytics like Google Analytics to
1514
01:05:27,450 --> 01:05:28,890
provide data on website performance?
1515
01:05:28,890 --> 01:05:31,080
Yes, Francis, I love that
you like numbers like me.
1516
01:05:31,380 --> 01:05:34,950
Uh, we have an entire bonus course called
Demystify the Data, uh, where we teach
1517
01:05:34,950 --> 01:05:38,670
you to understand your Google analytics,
but also to look at and interpret them.
1518
01:05:38,670 --> 01:05:41,640
So not just what to do, but what
the heck is the saying to me?
1519
01:05:41,970 --> 01:05:43,830
Um, we have a bonus course all about that.
1520
01:05:45,720 --> 01:05:47,820
Um, do you have to use our templates?
1521
01:05:47,970 --> 01:05:49,740
No, no, no, no, no, no.
1522
01:05:49,740 --> 01:05:50,640
You do not.
1523
01:05:50,640 --> 01:05:51,840
If you are on Wix, guess what?
1524
01:05:51,840 --> 01:05:55,560
You can have an incredibly effective
website on Wix, Kristen, who had the solo,
1525
01:05:55,740 --> 01:05:58,050
um, solo to group private pay practice.
1526
01:05:58,080 --> 01:05:58,950
She's built on Wix.
1527
01:05:59,010 --> 01:06:00,540
You do not need our, our templates.
1528
01:06:00,779 --> 01:06:04,170
Um, they're a great tool should you,
you know, need help in that area.
1529
01:06:05,040 --> 01:06:06,720
Does this work with
virtual only practices?
1530
01:06:06,720 --> 01:06:06,990
Norma?
1531
01:06:06,990 --> 01:06:07,260
Yes.
1532
01:06:07,260 --> 01:06:07,920
Great question.
1533
01:06:08,654 --> 01:06:09,195
Absolutely.
1534
01:06:09,195 --> 01:06:12,255
You do not to be, you do not need to
be in person to leverage this and,
1535
01:06:12,255 --> 01:06:15,735
and our online only students have
gotten great results in this market.
1536
01:06:15,735 --> 01:06:17,865
Being in person does lend you something.
1537
01:06:18,225 --> 01:06:20,295
Um, but it's not required
that you be in person Uhuh.
1538
01:06:22,065 --> 01:06:22,575
Nope, Amanda.
1539
01:06:22,575 --> 01:06:25,755
You do not have to, uh, throw out
what you've already done, uh, on
1540
01:06:25,755 --> 01:06:27,165
Squarespace or on any website.
1541
01:06:27,165 --> 01:06:30,015
Our templates are not required and,
and what you do in Confident Copy can
1542
01:06:30,015 --> 01:06:31,725
be incorporated into any platform.
1543
01:06:32,985 --> 01:06:33,555
Yeah.
1544
01:06:35,654 --> 01:06:35,835
Yeah.
1545
01:06:35,835 --> 01:06:39,285
Tracy asked about the, uh,
option to add on the VIP copy
1546
01:06:39,285 --> 01:06:40,029
review when you're enrolling.
1547
01:06:41,040 --> 01:06:43,320
This is a great option if you're
someone who says, all right,
1548
01:06:43,320 --> 01:06:46,170
I'm gonna take advantage of the
Confident Copy support, but when I'm
1549
01:06:46,170 --> 01:06:48,240
done, I want like the final check.
1550
01:06:48,540 --> 01:06:53,070
Um, and so it's a guaranteed review of
five website, page five website pages, and
1551
01:06:53,070 --> 01:06:54,900
a Psych Today profile after you're done.
1552
01:06:55,260 --> 01:06:58,380
Um, so Monica or myself will review
that in depth and you'll get like a
1553
01:06:58,380 --> 01:07:02,160
10 to 15 minute video per page looking
at everything that you've developed.
1554
01:07:02,160 --> 01:07:05,130
So it's, it's great for that person
who wants kind of that final review,
1555
01:07:05,310 --> 01:07:08,010
but you're absolutely gonna get eyes
on your copy and feedback as you go.
1556
01:07:09,630 --> 01:07:09,990
That's right.
1557
01:07:09,990 --> 01:07:10,320
Norland.
1558
01:07:10,320 --> 01:07:13,650
So the signup gets you the
9 9 19 97 $500 off deal.
1559
01:07:14,520 --> 01:07:16,290
Would I ever suggest a video on a website?
1560
01:07:16,320 --> 01:07:20,220
Yes, Gabriela, the reason it's not part
of our standard is 'cause most clinicians
1561
01:07:20,220 --> 01:07:23,790
I've met aren't interested or excited
about being on video, but it's a powerful
1562
01:07:23,790 --> 01:07:24,990
tool if it's something you wanna do.
1563
01:07:24,990 --> 01:07:27,210
And we love seeing therapists
take advantage of that.
1564
01:07:27,240 --> 01:07:27,600
Yeah.
1565
01:07:28,320 --> 01:07:28,830
Yes.
1566
01:07:28,830 --> 01:07:33,330
Um, Jasmine, do we have, um,
our option for Confident Copy
1567
01:07:33,330 --> 01:07:34,590
Plus also has payment plans?
1568
01:07:34,590 --> 01:07:35,040
Yes.
1569
01:07:35,220 --> 01:07:37,080
There is a four and six
month payment plan as well.
1570
01:07:38,609 --> 01:07:41,069
Amanda has a DHD and doesn't do
well with on-demand learning.
1571
01:07:41,069 --> 01:07:42,900
Are there alternatives
live versus on-demand?
1572
01:07:42,900 --> 01:07:44,430
Amanda, thank you for that feedback.
1573
01:07:44,460 --> 01:07:48,420
Um, we've had many neurodivergent students
come through and, and being mindful of
1574
01:07:48,420 --> 01:07:52,500
that's very important to us at this time,
we don't have any live training options.
1575
01:07:52,529 --> 01:07:56,549
Uh, so the on-demand learning is part
of how Confident Copy works, but, uh,
1576
01:07:56,549 --> 01:07:59,160
maybe we can put our heads together
on, on something for the future there.
1577
01:08:00,060 --> 01:08:02,910
Maintenance of the Squarespace site
work, Carrie Ann, great question.
1578
01:08:02,940 --> 01:08:06,629
Um, Squarespace makes it pretty dang
simple, uh, to, to maintain those sites.
1579
01:08:06,629 --> 01:08:09,000
It's not like WordPress where you're
having to make sure that plugins
1580
01:08:09,000 --> 01:08:10,230
are up to date and things like that.
1581
01:08:10,500 --> 01:08:11,730
Uh, so you're in good shape there.
1582
01:08:12,990 --> 01:08:15,839
Um, Genevieve, you do not necessarily
have to get the template now.
1583
01:08:16,170 --> 01:08:18,540
Um, some people find it really
energizing to write their
1584
01:08:18,540 --> 01:08:20,160
homepage copy and then insert it.
1585
01:08:20,340 --> 01:08:21,870
Some people find it distracting.
1586
01:08:22,019 --> 01:08:23,670
Uh, so it really comes down
to how you prefer to work.
1587
01:08:24,569 --> 01:08:27,299
Allison, uh, how much time are
people putting in per week?
1588
01:08:27,299 --> 01:08:28,319
That's a great question.
1589
01:08:28,620 --> 01:08:31,290
We estimate about three
to six hours per week.
1590
01:08:31,319 --> 01:08:35,490
Um, again, hoping that you'll set
aside some rest and realignment time as
1591
01:08:35,490 --> 01:08:37,410
well, but that tends to be the average.
1592
01:08:40,318 --> 01:08:42,660
Marina, do you offer any
discounts on the VIP version?
1593
01:08:43,109 --> 01:08:44,219
Do, do, do, do.
1594
01:08:45,450 --> 01:08:48,059
You're not interested in group
coaching calls that might, you
1595
01:08:48,059 --> 01:08:50,609
might be a better fit for our
done for you services than Marina.
1596
01:08:50,609 --> 01:08:52,679
You can learn more about
1597
01:08:52,679 --> 01:08:53,609
slash services.
1598
01:08:53,729 --> 01:08:55,950
And there's a link to schedule
a discovery call with me there
1599
01:08:55,950 --> 01:08:57,149
if that's a better fit for you.
1600
01:08:58,410 --> 01:09:00,779
Which do I recommend more
Wix or Squarespace if you're
1601
01:09:00,779 --> 01:09:01,469
starting from scratch?
1602
01:09:01,469 --> 01:09:02,490
Squarespace for sure.
1603
01:09:02,759 --> 01:09:05,879
Um, it offers some additional kind of
functionality and user friendliness
1604
01:09:05,879 --> 01:09:08,580
that we like, but like I said, you
can be incredibly effective on Wix.
1605
01:09:10,740 --> 01:09:11,160
Awesome.
1606
01:09:12,719 --> 01:09:13,740
Photos for psych today.
1607
01:09:13,740 --> 01:09:15,240
That's an interesting question, Kaylee.
1608
01:09:15,568 --> 01:09:15,899
Um.
1609
01:09:16,620 --> 01:09:18,359
Your headshot has to be rock solid.
1610
01:09:18,420 --> 01:09:21,899
Um, and kind of similar to Google
Business Profile, the more completely
1611
01:09:21,899 --> 01:09:24,779
you can fill out a site today
profile, the more likely it is that
1612
01:09:24,779 --> 01:09:26,250
the algorithm is gonna honor that.
1613
01:09:26,250 --> 01:09:29,729
So if you have in-person office
images and things like that,
1614
01:09:29,729 --> 01:09:31,470
absolutely incorporate those as well.
1615
01:09:31,740 --> 01:09:33,779
Most importantly, you gotta have a video.
1616
01:09:34,080 --> 01:09:36,779
You gotta have a video, I'm sorry,
but you got to, and we'll give you a
1617
01:09:36,779 --> 01:09:38,100
script and confident copy for that.
1618
01:09:40,740 --> 01:09:41,040
Yeah.
1619
01:09:41,040 --> 01:09:43,770
If you're interested, a couple folks
are asking like, Hey, I already have a
1620
01:09:43,770 --> 01:09:45,870
site, you know, do I need confident copy?
1621
01:09:45,870 --> 01:09:47,490
That's a great thing
to send me an email on.
1622
01:09:47,819 --> 01:09:48,840
Um, I will get back to you.
1623
01:09:48,840 --> 01:09:51,540
I'll take a look at your site, so include
a link to it and I'll let you know,
1624
01:09:51,540 --> 01:09:54,660
Hey, it looks like Confident Copy would
totally take this site to the next level.
1625
01:09:54,900 --> 01:09:56,460
Sometimes I see it, I'm
like, you're doing great.
1626
01:09:56,460 --> 01:09:58,260
Here's a, here's a
different, uh, suggestion.
1627
01:09:58,260 --> 01:10:00,270
So if you're interested in
that, absolutely feel free.
1628
01:10:01,230 --> 01:10:01,530
Awesome.
1629
01:10:01,530 --> 01:10:04,410
Yeah, Quin said, uh, they started
on Wix and moved to WordPress.
1630
01:10:04,800 --> 01:10:04,980
All right.
1631
01:10:04,980 --> 01:10:05,130
Yeah.
1632
01:10:05,130 --> 01:10:07,860
Dalia, um, [email protected]
1633
01:10:07,860 --> 01:10:09,330
if you'd like to, to send that our way.
1634
01:10:09,990 --> 01:10:10,650
All right.
1635
01:10:10,740 --> 01:10:13,680
Those of you that are still here, if
you have more questions, put them in.
1636
01:10:13,710 --> 01:10:16,080
And also, if you're sitting here.
1637
01:10:16,125 --> 01:10:23,445
Uh, why tell me I'm on the fence because
what if you wanna share that with me,
1638
01:10:23,865 --> 01:10:25,395
I'm happy to address those things.
1639
01:10:25,395 --> 01:10:28,545
Like I said, you're also welcome
to reach out, but I'm on the fence
1640
01:10:28,545 --> 01:10:32,475
because dot, dot, dot, what is it?
1641
01:10:36,165 --> 01:10:39,225
Yeah, Michelle's asking to review
the difference between VIP and cc.
1642
01:10:39,585 --> 01:10:41,505
Um, so I think what you're talking
about there, Michelle, and correct
1643
01:10:41,505 --> 01:10:44,895
me if I'm wrong, um, is Confident
Copy and then Confident Copy
1644
01:10:44,895 --> 01:10:46,605
Plus, which is our VIP experience.
1645
01:10:46,934 --> 01:10:48,345
Um, so they're the same program.
1646
01:10:48,345 --> 01:10:51,225
Confident Copy plus gets the
added one-on-one time with me.
1647
01:10:51,225 --> 01:10:54,165
So we have a kickoff call and
then four one-on-one sessions, the
1648
01:10:54,165 --> 01:10:57,285
complete review, and then we build
and design the website for you.
1649
01:10:57,525 --> 01:11:01,125
Uh, so if you, if you've ever seen
any of our wsc studio websites, um,
1650
01:11:01,125 --> 01:11:03,165
walk us strategy co.com/portfolio,
1651
01:11:03,495 --> 01:11:06,975
um, you can see some examples of
that design, um, work that we do.
1652
01:11:06,975 --> 01:11:08,955
And so we'll take your copy
and actually implement it.
1653
01:11:11,015 --> 01:11:16,245
Um, Dominique, we don't at this time
have, um, any discount codes on our
1654
01:11:16,245 --> 01:11:18,795
Squarespace templates, but we do
have a handful of sales per year.
1655
01:11:18,795 --> 01:11:22,395
So definitely keep an eye
on your, uh, on your email.
1656
01:11:23,565 --> 01:11:24,555
Awesome.
1657
01:11:25,575 --> 01:11:26,445
Absorbing every word.
1658
01:11:26,445 --> 01:11:27,135
Already joined.
1659
01:11:27,135 --> 01:11:27,885
Awesome.
1660
01:11:29,445 --> 01:11:32,355
Brenda said hesitation in that
my site is currently being built.
1661
01:11:32,684 --> 01:11:34,485
Yeah, I don't blame you, Brenda.
1662
01:11:34,485 --> 01:11:38,055
If, if your site is already in progress,
you know, how do we know if, if this
1663
01:11:38,055 --> 01:11:39,465
would take it to the next level or not?
1664
01:11:39,645 --> 01:11:42,765
If there's something in progress that
you'd like me to look at, um, like I
1665
01:11:42,765 --> 01:11:45,825
said, you're happy, you're welcome to
send that my way, but I hear you on ROI,
1666
01:11:45,825 --> 01:11:48,405
especially if you're mid project, so, you
know, maybe this isn't the right time.
1667
01:11:48,405 --> 01:11:51,855
Maybe you evaluate if it's working
and then jump at a kaita copy later.
1668
01:11:52,125 --> 01:11:54,615
Like I mentioned, this is the last
chance to join with live support
1669
01:11:54,615 --> 01:11:57,225
until August, but you can enroll
in the curriculum at any time.
1670
01:11:57,465 --> 01:12:00,735
Um, so you can go through the, the
trainings, the workbooks, AI tools.
1671
01:12:01,380 --> 01:12:04,620
Everything that we're talking about here
as it relates to the curriculum, Katie,
1672
01:12:04,620 --> 01:12:08,070
the difference between Failure Practice
formula and this Confident Copy program.
1673
01:12:08,220 --> 01:12:08,730
Yeah, Katie.
1674
01:12:08,730 --> 01:12:11,730
So the Failure Practice Formula
was a bestselling course for us
1675
01:12:11,730 --> 01:12:16,200
for over five years, and it was
sunsetted at the end of 2025.
1676
01:12:16,230 --> 01:12:18,660
Um, it was incredibly powerful.
1677
01:12:18,720 --> 01:12:21,990
Over 1500 therapists enrolled in
it and got incredible results.
1678
01:12:22,230 --> 01:12:25,770
The reason failure Practice formula
is no longer, um, available is because
1679
01:12:25,950 --> 01:12:29,160
as I looked at the market, I really
felt that the kind of fill in the
1680
01:12:29,160 --> 01:12:33,870
blank, um, very templated version
of Failure Practice formula was not
1681
01:12:33,870 --> 01:12:38,040
going to equip clinicians to stand
out quite as well as Confident Copy.
1682
01:12:38,220 --> 01:12:40,530
Uh, so that's why Confident
Copy is our primary program now.
1683
01:12:41,775 --> 01:12:44,924
Ashley tried a coaching service before
and failed to get the results I hoped for.
1684
01:12:45,375 --> 01:12:46,455
I hear you on that, Ashley.
1685
01:12:46,455 --> 01:12:50,924
I think a lot of of people can resonate
with having enrolled in something had
1686
01:12:50,924 --> 01:12:53,684
hopes and not gotten what they wanted.
1687
01:12:53,835 --> 01:12:56,655
And I think it, it's really important
to me that you come into confident
1688
01:12:56,655 --> 01:12:59,474
copy with clear expectations
about what's gonna happen.
1689
01:12:59,835 --> 01:13:03,644
Um, what we have seen when we look
at the therapists who get the best
1690
01:13:03,644 --> 01:13:06,794
results, have the best experience
here, uh, is that when they take
1691
01:13:06,794 --> 01:13:11,535
advantage of the support available,
you're joining the supported version.
1692
01:13:11,775 --> 01:13:13,394
I expect to see it in there, right?
1693
01:13:13,605 --> 01:13:14,985
I want you to take advantage of it.
1694
01:13:14,985 --> 01:13:18,644
That when they take that advantage
of it and when they have the long
1695
01:13:18,644 --> 01:13:23,894
game view on their practice, they
recognize, uh, that clients don't
1696
01:13:23,894 --> 01:13:25,365
come in on autopilot these days.
1697
01:13:25,605 --> 01:13:28,514
I used to use that language,
bring clients in on autopilot.
1698
01:13:28,830 --> 01:13:29,580
I've scrubbed it.
1699
01:13:29,580 --> 01:13:31,500
If you ever see it somewhere,
send me an email and tell me.
1700
01:13:31,710 --> 01:13:32,850
I don't use that language now.
1701
01:13:33,390 --> 01:13:36,390
So therapists have to come in with, you
know, kind of good expectations about
1702
01:13:36,390 --> 01:13:39,510
what's gonna be required of them next,
but recognizing that the process, the
1703
01:13:39,510 --> 01:13:43,950
framework that we're gonna give you
here is designed and proven to equip
1704
01:13:43,950 --> 01:13:46,050
you to do that work over the long term.
1705
01:13:46,470 --> 01:13:47,940
Um, so I hope that's helpful for you.
1706
01:13:50,250 --> 01:13:52,530
Jasmine did Lim, we love Lim.
1707
01:13:52,710 --> 01:13:55,440
Um, and found that it was hard that people
were at different starting points instead
1708
01:13:55,440 --> 01:13:56,880
of walking through the process together.
1709
01:13:56,910 --> 01:13:59,520
Jasmine, that's actually one of
the reasons we're moving toward,
1710
01:13:59,520 --> 01:14:04,290
um, closing, um, life support
enrollment until August to offer
1711
01:14:04,290 --> 01:14:05,970
a bit more of a cohort experience.
1712
01:14:06,240 --> 01:14:08,160
Um, now, should you join as part
of this enrollment period, we
1713
01:14:08,160 --> 01:14:10,860
do have some incredible students
who are currently in the program.
1714
01:14:11,160 --> 01:14:13,890
Um, and you can learn from them as
they go ahead, but you'll be working
1715
01:14:13,890 --> 01:14:17,309
together with this cohort primarily and,
and really getting to work alongside
1716
01:14:17,309 --> 01:14:18,780
each other through the process.
1717
01:14:20,925 --> 01:14:24,105
Jessica has had trouble with
both Eminem and FYPF because you
1718
01:14:24,105 --> 01:14:26,144
can't think of the right words to
describe who I am and what to do.
1719
01:14:26,144 --> 01:14:26,745
I need to hear that.
1720
01:14:26,745 --> 01:14:28,425
I can get good support
to work through that.
1721
01:14:28,815 --> 01:14:30,224
Jessica, thank you for that.
1722
01:14:30,495 --> 01:14:34,335
Um, and that's actually exactly where
I think Confident copy steps in.
1723
01:14:34,724 --> 01:14:36,855
Um, that's the beauty of live support.
1724
01:14:37,065 --> 01:14:41,325
Um, when you're feeling stuck, this
is what can sort of like nudge you
1725
01:14:41,325 --> 01:14:45,434
around and get you unstuck sometimes
with our AI tools, Callie and Nelly
1726
01:14:45,434 --> 01:14:49,545
are incredible assets in this, but
also just the real life feedback of
1727
01:14:49,545 --> 01:14:52,545
Monica or me looking at your copy and
saying, what if we said it this way
1728
01:14:52,545 --> 01:14:53,804
or I hear you wanting to say this.
1729
01:14:53,804 --> 01:14:55,245
Here's what I might suggest.
1730
01:14:55,605 --> 01:14:58,365
You're gonna get some tools that you
didn't get in those other programs
1731
01:14:58,365 --> 01:15:00,465
of ours, um, to, to do this work.
1732
01:15:02,264 --> 01:15:06,705
Um, Kie ask, is there a way to support
folks in keeping up with the work through
1733
01:15:06,705 --> 01:15:09,195
the 16 weeks so we don't fall behind Kie?
1734
01:15:09,195 --> 01:15:09,945
Great question.
1735
01:15:10,035 --> 01:15:12,224
Um, we're really thoughtful
about this, uh, because.
1736
01:15:12,780 --> 01:15:16,170
We structure the program to be
16 weeks long while recognizing
1737
01:15:16,170 --> 01:15:18,960
everyone's experience is going to
be a little bit different, right?
1738
01:15:19,170 --> 01:15:21,240
Um, life happens and things like that.
1739
01:15:21,240 --> 01:15:25,200
But we do send weekly pacing emails
with kind of the to-do for this week.
1740
01:15:25,200 --> 01:15:27,480
So not, here's everything you're
doing in the program, good luck.
1741
01:15:27,660 --> 01:15:29,429
Here's what to focus on this week.
1742
01:15:29,820 --> 01:15:33,360
Um, and then we, we also encourage
you that if you feel a sense of being
1743
01:15:33,360 --> 01:15:37,860
behind, which is common, that that
happens, that you don't stay there.
1744
01:15:37,860 --> 01:15:38,849
Don't stay there by yourself.
1745
01:15:38,849 --> 01:15:40,320
Raise your hand, ask for support.
1746
01:15:40,320 --> 01:15:41,580
Let us know how we can help you.
1747
01:15:41,940 --> 01:15:43,200
Um, don't stay stuck.
1748
01:15:43,200 --> 01:15:44,910
You're gonna hear me say
that a lot in Confident Copy.
1749
01:15:45,929 --> 01:15:46,440
Yeah.
1750
01:15:47,429 --> 01:15:52,230
Um, Francis, I've done a similar program
in the past, but didn't follow through
1751
01:15:52,230 --> 01:15:53,460
on their suggestions and direction.
1752
01:15:53,460 --> 01:15:55,889
How do you support your participants
to keep them accountable?
1753
01:15:56,160 --> 01:15:57,750
What a fantastic question.
1754
01:15:58,050 --> 01:16:00,480
Um, our new accountability
partner matching is one of the
1755
01:16:00,480 --> 01:16:03,750
reasons we did that, uh, because
we've seen how valuable and how.
1756
01:16:04,559 --> 01:16:07,950
How, how much having an accountability
partner can actually influence
1757
01:16:07,950 --> 01:16:09,600
your ability to do the program.
1758
01:16:09,780 --> 01:16:11,550
So that's a really cool addition
that we're offering here.
1759
01:16:11,550 --> 01:16:15,660
Francis, one of my other favorites,
Monica, who's been here, she will
1760
01:16:15,660 --> 01:16:18,990
follow up with you every single Monday
on how things are going and what
1761
01:16:18,990 --> 01:16:22,050
you're working on and what you said
you were gonna do if you ask for it.
1762
01:16:22,110 --> 01:16:24,960
And we're not gonna go chasing you
down, but if you ask for it every
1763
01:16:24,960 --> 01:16:27,570
single Monday, you'll have a message
from Monica saying, Hey Francis, you
1764
01:16:27,570 --> 01:16:30,300
said you were gonna work on your,
the first section of your about page.
1765
01:16:30,330 --> 01:16:30,990
How'd it go?
1766
01:16:31,110 --> 01:16:33,240
What questions came up next week?
1767
01:16:33,450 --> 01:16:35,850
Hey, Francis, you said you're gonna work
on the second section of your about page.
1768
01:16:35,880 --> 01:16:36,480
How's it going?
1769
01:16:36,570 --> 01:16:37,590
What, what questions came up?
1770
01:16:37,800 --> 01:16:40,860
So we really do, if, if you engage
with us, we're gonna engage back with
1771
01:16:40,860 --> 01:16:42,660
you and really help you keep moving.
1772
01:16:44,040 --> 01:16:44,490
All right.
1773
01:16:46,275 --> 01:16:46,965
Couple more.
1774
01:16:47,205 --> 01:16:48,885
Alison, I'm trying to decide
if it's the right time.
1775
01:16:48,885 --> 01:16:50,925
I'm in rebuilding my
private, my practice phase.
1776
01:16:50,925 --> 01:16:53,415
I need to revamp my website, clarify
my work, and I'm actively promoting a
1777
01:16:53,415 --> 01:16:55,635
gathering group for a retreat in May.
1778
01:16:55,905 --> 01:16:59,055
Can't decide if saying yes to cece right
now is more than I can do well right now.
1779
01:16:59,055 --> 01:17:00,405
Like what's my priority right now?
1780
01:17:00,434 --> 01:17:02,085
Oh, Alison, I hear you.
1781
01:17:02,175 --> 01:17:02,595
Really cool.
1782
01:17:02,595 --> 01:17:05,445
What you're working on for that retreat,
it sounds like, and I encourage you to
1783
01:17:05,445 --> 01:17:07,275
sit with that and be honest with it.
1784
01:17:07,545 --> 01:17:09,375
Um, what is your priority right now?
1785
01:17:09,915 --> 01:17:14,505
What do you wanna see happen between
now and the middle of the year?
1786
01:17:14,535 --> 01:17:15,615
That's what I would encourage you.
1787
01:17:15,615 --> 01:17:17,415
Like what are, what are those priorities?
1788
01:17:17,715 --> 01:17:21,045
Um, if, if the goal is improving your
website and revamping kind of your
1789
01:17:21,045 --> 01:17:24,525
presence as a whole, your message
who you're talking to, sounds like
1790
01:17:24,525 --> 01:17:25,695
confident copy would be awesome.
1791
01:17:25,695 --> 01:17:29,145
If you need to double down on your
retreat and focus there, focus there
1792
01:17:29,145 --> 01:17:30,615
and confident copy will still be here.
1793
01:17:30,645 --> 01:17:32,655
It'll, it'll, it'll,
it'll be waiting for you.
1794
01:17:33,929 --> 01:17:39,269
Um, um, I'm not sure if I'm saying your
name right, an anime an an, an Amy.
1795
01:17:39,330 --> 01:17:40,589
Sorry if I'm saying that wrong.
1796
01:17:40,709 --> 01:17:41,040
Said more.
1797
01:17:41,040 --> 01:17:42,719
I need more handholding
at this point in time.
1798
01:17:42,719 --> 01:17:43,290
I hear you.
1799
01:17:43,589 --> 01:17:45,419
Um, this isn't the right
format for everyone.
1800
01:17:45,419 --> 01:17:49,259
Like I said, we do also offer done
for you services, and if you enroll in
1801
01:17:49,259 --> 01:17:53,459
Confident Copy, um, there are options
for adding on one-on-one calls with
1802
01:17:53,459 --> 01:17:55,500
myself or Monica, that kind of thing.
1803
01:17:56,400 --> 01:17:58,349
Uh, Lauren said I'm on the fence
because it's quite the investment
1804
01:17:58,349 --> 01:17:59,490
I'm saving for EMDR training.
1805
01:17:59,490 --> 01:18:01,469
Not sure which would grow my
business faster, but can't
1806
01:18:01,650 --> 01:18:02,730
afford both, unfortunately.
1807
01:18:02,730 --> 01:18:04,709
I hear you that, I hear
you on that, Lauren.
1808
01:18:04,769 --> 01:18:08,969
And investing in training and things like
that is, is of course another huge element
1809
01:18:08,969 --> 01:18:11,400
in your, in your, um, practice life.
1810
01:18:11,790 --> 01:18:15,660
Um, I'm not gonna comment on, you
know, confident copy is more important
1811
01:18:15,660 --> 01:18:19,259
or is going to, um, grow your
practice faster than EMDR training.
1812
01:18:19,259 --> 01:18:21,450
I, that doesn't feel in integrity to me.
1813
01:18:21,809 --> 01:18:24,660
Um, but I, the, the one thing that
we've seen for clinicians that are
1814
01:18:24,660 --> 01:18:28,169
actively pursuing other certifications
is that the work that we do in
1815
01:18:28,169 --> 01:18:32,129
Confident Copy, actually incredibly
clarifying as they add that on.
1816
01:18:32,805 --> 01:18:35,775
So you don't, you're not identifying
Lauren just as, oh, I'm an EMDR
1817
01:18:35,775 --> 01:18:37,725
therapist now it's, I know what I am.
1818
01:18:37,785 --> 01:18:40,845
And adding on EMDR is
only making that better.
1819
01:18:41,055 --> 01:18:42,585
That's kind of something
that I've seen there.
1820
01:18:43,725 --> 01:18:46,215
Um, joy is interested just in the
curriculum for confident Copy.
1821
01:18:46,215 --> 01:18:47,235
Joy, thank you for asking.
1822
01:18:47,235 --> 01:18:49,665
We will be making that
available very, very soon.
1823
01:18:49,845 --> 01:18:52,960
Um, just the, the curriculum
without the coaching.
1824
01:18:53,265 --> 01:18:55,665
So keep an eye on your inbox if
that's not something, if you, you're
1825
01:18:55,665 --> 01:18:56,835
not interested in the support.
1826
01:18:57,105 --> 01:19:00,285
Um, late next week, the following
week, we'll be offering just the
1827
01:19:00,285 --> 01:19:02,355
curriculum moving forward until August.
1828
01:19:03,315 --> 01:19:03,795
Yeah.
1829
01:19:04,184 --> 01:19:05,055
Alright.
1830
01:19:07,725 --> 01:19:10,184
Brittany said I'm a member of two other
communities that hit on similar ideas.
1831
01:19:10,184 --> 01:19:12,735
I'm not sure if this community would
make sense or add new information for me.
1832
01:19:12,885 --> 01:19:14,144
I also don't love Facebook groups.
1833
01:19:14,475 --> 01:19:17,085
I hear on that there's, Facebook has
its issues, doesn't it, Brittany?
1834
01:19:17,325 --> 01:19:20,955
Um, as far as being a member of
two other communities that hit on
1835
01:19:20,955 --> 01:19:24,045
similar ideas, there are absolutely
other programs out there that.
1836
01:19:24,420 --> 01:19:28,800
Are excellent A, um, and that
treat and treat that, uh, help
1837
01:19:28,800 --> 01:19:29,910
with, with similar things.
1838
01:19:30,120 --> 01:19:32,430
Confident copy is as I know it.
1839
01:19:32,430 --> 01:19:36,330
And I've been in the, the
space now for almost six years.
1840
01:19:36,990 --> 01:19:39,000
Six years, seven years, oh
my goodness, seven years.
1841
01:19:39,240 --> 01:19:44,220
Um, that confident copy is the place
when it comes to niching and writing
1842
01:19:44,430 --> 01:19:47,640
for your website that if that is a
top priority for you, you are gonna
1843
01:19:47,640 --> 01:19:51,090
get deep, deep, deep expertise in
this area, uh, from this program.
1844
01:19:51,870 --> 01:19:56,820
Do, do, do, Laurie said if, um, have
already spent money on my website
1845
01:19:56,820 --> 01:19:59,010
in another program, anxious will not
make a difference in my struggling
1846
01:19:59,010 --> 01:20:01,200
insurance and 5% self-pay pace practice.
1847
01:20:01,200 --> 01:20:03,030
I hear that anxiety for you, Laurie.
1848
01:20:03,030 --> 01:20:03,780
Absolutely.
1849
01:20:04,050 --> 01:20:07,020
Um, like I said, if you're interested
in me getting eyes on your website and
1850
01:20:07,020 --> 01:20:09,660
letting you know, if I think confident
Copy would actually move the needle for
1851
01:20:09,660 --> 01:20:11,070
you, you're welcome to send it to me.
1852
01:20:11,340 --> 01:20:12,600
Sometimes the answer's no.
1853
01:20:13,080 --> 01:20:16,500
I would say 40% of the time
I probably tell someone,
1854
01:20:16,500 --> 01:20:17,610
Hey, come, a copy could help.
1855
01:20:17,610 --> 01:20:18,930
I don't think it's the
needle mover for you.
1856
01:20:18,930 --> 01:20:22,920
You're gonna get an honest answer
from me, so please feel free to, um.
1857
01:20:23,445 --> 01:20:24,224
To reach out about that.
1858
01:20:24,224 --> 01:20:27,105
Leanne said, I don't trust my
assessment of what I need at this point.
1859
01:20:27,615 --> 01:20:28,755
I hear you on that, Leanne.
1860
01:20:28,755 --> 01:20:33,285
Sometimes it's hard to, to be in
touch with that part of yourself, huh?
1861
01:20:33,585 --> 01:20:36,345
Um, I think I would, I would really
sit with what you learned here.
1862
01:20:36,495 --> 01:20:38,595
Um, and you know, some of
these mistakes we talked about,
1863
01:20:38,595 --> 01:20:40,365
are these priorities for you?
1864
01:20:40,365 --> 01:20:44,655
Are these things you can see yourself
in, um, or, you know, wherever
1865
01:20:44,655 --> 01:20:46,245
you are and where your goals are.
1866
01:20:46,365 --> 01:20:47,894
Is the gap something else?
1867
01:20:47,955 --> 01:20:51,375
Um, did we expose a gap here that
could potentially be served by
1868
01:20:51,375 --> 01:20:54,465
confident copy or is there another
gap that is worth your attention here?
1869
01:20:54,705 --> 01:20:55,575
That's what I think on.
1870
01:20:56,775 --> 01:20:57,525
All right.
1871
01:20:59,595 --> 01:21:00,495
You're so welcome, Ashley.
1872
01:21:00,495 --> 01:21:01,155
Absolutely.
1873
01:21:01,155 --> 01:21:01,515
Marina.
1874
01:21:01,519 --> 01:21:01,785
Great.
1875
01:21:01,785 --> 01:21:04,455
I'm have a lot of emails
waiting for me when I sign off.
1876
01:21:06,015 --> 01:21:08,535
Katie said I did another program
that's very do it yourself and ran
1877
01:21:08,535 --> 01:21:11,385
into a lot of bento blocks that kept
me from even narrowing down my niche.
1878
01:21:11,385 --> 01:21:12,825
How would your program be
a support to me in this?
1879
01:21:12,825 --> 01:21:14,505
Would the bonus AI tools better help me?
1880
01:21:15,255 --> 01:21:16,815
I also have no website building knowledge.
1881
01:21:16,815 --> 01:21:18,675
Will this, uh, program
be a good fit for me?
1882
01:21:19,125 --> 01:21:19,965
Um, Katie.
1883
01:21:20,384 --> 01:21:25,125
The power of joining the supported version
in particular is that not only do you
1884
01:21:25,125 --> 01:21:30,434
get Nelly and Callie who on their own
are incredibly powerful, um, in helping
1885
01:21:30,434 --> 01:21:32,174
you get out of these mental blocks.
1886
01:21:32,264 --> 01:21:36,495
Um, but you're gonna get a real
person, um, niche support thread.
1887
01:21:36,525 --> 01:21:39,615
It's a weekly thread in our Facebook
group that goes live on Tuesday, uh,
1888
01:21:39,615 --> 01:21:41,115
is where I hang out all the time.
1889
01:21:41,205 --> 01:21:44,295
And you and I can go back and forth,
back and forth, back and forth, back
1890
01:21:44,295 --> 01:21:47,205
and forth coaching on your niche every
single week for as long as we need to.
1891
01:21:47,504 --> 01:21:50,355
Um, now we make a lot of movement
in the first couple weeks together.
1892
01:21:50,384 --> 01:21:51,285
That's our intention.
1893
01:21:51,495 --> 01:21:55,365
But we often have clients or, you know,
students writing their about page, needing
1894
01:21:55,365 --> 01:21:56,684
to circle back around to their niche.
1895
01:21:56,865 --> 01:22:01,125
We are always here to help you continue
workshopping and refining, to offer
1896
01:22:01,125 --> 01:22:04,724
suggestions on how to language things
or what to say sometimes to reflect
1897
01:22:04,724 --> 01:22:08,325
back to you what we're hearing because
you feel so stuck in your head.
1898
01:22:08,594 --> 01:22:11,594
It's another great use of our, uh,
Thursday coaching calls where we can
1899
01:22:11,594 --> 01:22:13,155
actually talk about it live as well.
1900
01:22:13,485 --> 01:22:17,085
Um, so I think you would find, like
I said, the AI tools paired with the,
1901
01:22:17,085 --> 01:22:18,705
the live support, really powerful.
1902
01:22:19,875 --> 01:22:20,265
Uh, Amanda?
1903
01:22:20,265 --> 01:22:20,445
Yes.
1904
01:22:20,445 --> 01:22:21,615
All prices are in USD.
1905
01:22:23,235 --> 01:22:26,835
Oh, also, I didn't answer your question,
Katie, on no website Building Knowledge.
1906
01:22:27,165 --> 01:22:31,695
Um, 50% of our students come in without
a website, so you're not alone in that.
1907
01:22:31,905 --> 01:22:35,055
Um, competent copy is not the, you
know, the curriculum is not formally
1908
01:22:35,055 --> 01:22:39,135
about how to build a website and,
and choose a domain name, and yet
1909
01:22:39,135 --> 01:22:40,965
we have resources for all of that.
1910
01:22:41,205 --> 01:22:44,144
I also recognize as part of the
supported version that you don't have a
1911
01:22:44,144 --> 01:22:45,915
place to ask those types of questions.
1912
01:22:45,915 --> 01:22:47,865
So pretty much everything's fair game.
1913
01:22:48,135 --> 01:22:51,405
Um, if you are tackling something
related to your website, um, I have
1914
01:22:51,405 --> 01:22:53,265
deep expertise in that entire process.
1915
01:22:53,265 --> 01:22:56,660
We build launch design websites
for, for clients every single month.
1916
01:22:57,165 --> 01:22:59,325
Um, so I'm always happy
to answer questions as is.
1917
01:22:59,325 --> 01:23:03,525
Monica Norland said, well, I'd be
working on my website while enrolled
1918
01:23:03,525 --> 01:23:06,555
in the program, or would my website be
updated after I complete the program?
1919
01:23:06,915 --> 01:23:07,605
Excellent question.
1920
01:23:07,605 --> 01:23:10,245
Norland, that really comes
down to how you prefer to work.
1921
01:23:10,275 --> 01:23:14,265
Um, some people decide to join Confident
Copy and just lock into the curriculum.
1922
01:23:14,595 --> 01:23:18,765
Figure out my niche, write the copy, write
site today, and then implement the copy.
1923
01:23:18,765 --> 01:23:20,355
They, that's how they work better.
1924
01:23:20,595 --> 01:23:23,055
Other people kind of like to build
the plane as they're flying it.
1925
01:23:23,055 --> 01:23:25,515
They find that energizing, they
like to sort of see the fruits
1926
01:23:25,515 --> 01:23:26,745
of their labor as they're going.
1927
01:23:26,745 --> 01:23:28,455
And so some choose to update as they go.
1928
01:23:28,725 --> 01:23:29,865
Uh, there's not a right or wrong there.
1929
01:23:30,420 --> 01:23:30,540
I,
1930
01:23:34,785 --> 01:23:38,265
Stephanie said, not sure if I can
get people to even see my site.
1931
01:23:38,535 --> 01:23:41,325
My networking abilities are poor and
there are a lot of providers in my area.
1932
01:23:41,445 --> 01:23:45,195
So should I spend money on a
site, no one will see Stephanie.
1933
01:23:45,195 --> 01:23:46,934
I do not want you
spending money on a site.
1934
01:23:46,934 --> 01:23:47,684
No one will see.
1935
01:23:48,015 --> 01:23:49,005
Absolutely not.
1936
01:23:49,005 --> 01:23:51,345
And that's one of the things that people
can spend like thousands of dollars on
1937
01:23:51,345 --> 01:23:53,805
their website and then they sit back
and they're like, where are the clients?
1938
01:23:54,165 --> 01:23:56,625
Well, we gotta keep driving, right?
1939
01:23:56,865 --> 01:23:58,815
So when we talk about the
client conversion engine,
1940
01:23:58,815 --> 01:23:59,715
there's those three pieces.
1941
01:23:59,715 --> 01:24:02,055
Confident identity, confident
presence, confident connection.
1942
01:24:02,655 --> 01:24:03,825
The confident connection.
1943
01:24:04,005 --> 01:24:08,144
That's the fueling of the
engine and that is required.
1944
01:24:08,175 --> 01:24:09,675
It's why I don't use the word language.
1945
01:24:09,705 --> 01:24:12,974
I don't use the word autopilot anymore
in anything that we talk about because
1946
01:24:12,974 --> 01:24:16,934
it is absolutely critical after you
move on from Confident Copy that you
1947
01:24:16,934 --> 01:24:18,795
fuel the engine that you've just built.
1948
01:24:19,005 --> 01:24:23,205
That's why we revamped that entire last
module of Confident Copy to show you, and
1949
01:24:23,205 --> 01:24:26,684
I can actually, I could screen share and
show you if you like, but like all of the
1950
01:24:26,684 --> 01:24:30,554
different tactics and strategies, what are
you gonna do to move that needle forward?
1951
01:24:30,915 --> 01:24:33,344
So you need an effective website.
1952
01:24:33,375 --> 01:24:35,025
That is the first place to start.
1953
01:24:35,085 --> 01:24:37,965
If you go out there and start networking
and SEO and social media and you don't
1954
01:24:37,965 --> 01:24:41,115
have a good website, then we're doing that
pouring water into a leaky bucket kind
1955
01:24:41,115 --> 01:24:42,705
of thing, that diagram at the beginning.
1956
01:24:43,035 --> 01:24:44,235
So we need that effective website.
1957
01:24:44,235 --> 01:24:50,054
But then, then the ongoing work comes,
right, of getting people to that website.
1958
01:24:50,295 --> 01:24:51,165
Now, networking.
1959
01:24:51,825 --> 01:24:53,115
Really is, is hard.
1960
01:24:53,115 --> 01:24:53,895
It's challenging.
1961
01:24:54,045 --> 01:24:56,745
We have some really, I've done some
really helpful podcast episodes.
1962
01:24:56,745 --> 01:24:58,755
Helpful if I do say so
myself on networking.
1963
01:24:58,815 --> 01:25:02,355
And in that module we have some
resources, um, as well to sort
1964
01:25:02,355 --> 01:25:05,175
of equip you in that area because
networking does Reign Supreme.
1965
01:25:05,505 --> 01:25:10,845
Um, 86% of fully booked therapists
have gotten maybe more than that,
1966
01:25:11,175 --> 01:25:14,625
maybe 90% have gotten a, a, uh,
client in the last six months from
1967
01:25:14,625 --> 01:25:15,855
networking with another therapist.
1968
01:25:15,855 --> 01:25:19,605
So it is critical the way you do it
is up to you and everything else you
1969
01:25:19,605 --> 01:25:20,745
do to your market, your practice.
1970
01:25:20,745 --> 01:25:23,415
If you wanna dance on TikTok,
dance on TikTok, and if you
1971
01:25:23,415 --> 01:25:24,765
don't, you don't have to.
1972
01:25:24,975 --> 01:25:26,355
That's what we aim to equip you with.
1973
01:25:27,465 --> 01:25:30,375
Alright, do, do, do.
1974
01:25:30,675 --> 01:25:32,145
Um, all right, a couple more questions.
1975
01:25:32,385 --> 01:25:35,985
Amita said, I bought the failure practice
formula and benefited mildly from it.
1976
01:25:36,015 --> 01:25:36,375
Okay.
1977
01:25:36,615 --> 01:25:39,255
Do you think that specific trainings
like EMDR, brainspotting and SEO
1978
01:25:39,255 --> 01:25:43,485
matter when converting clients,
is it not just the language?
1979
01:25:45,195 --> 01:25:46,035
Yes and no.
1980
01:25:46,395 --> 01:25:49,665
Um, do I think having advanced trainings.
1981
01:25:50,040 --> 01:25:52,020
Matters and, and is helpful.
1982
01:25:52,080 --> 01:25:54,870
I do, especially because we're
in a market right now where
1983
01:25:54,870 --> 01:25:57,660
clients are beginning to look for
modalities more than they used to.
1984
01:25:58,170 --> 01:26:01,230
Oh, I heard my Miley Cyrus did
EMDR, maybe I should do EMDR.
1985
01:26:01,260 --> 01:26:04,890
You know, and so for that reason, it's
we're seeing method pages, which we
1986
01:26:04,890 --> 01:26:06,420
have a framework for in confident copy.
1987
01:26:06,780 --> 01:26:10,590
Uh, we're seeing more and more
people, um, leverage those and, and,
1988
01:26:10,650 --> 01:26:11,940
um, need them for their practice.
1989
01:26:11,940 --> 01:26:16,050
And so for that reason, because clients
are coming seeking methodology, I do
1990
01:26:16,050 --> 01:26:19,770
think that having those trainings is
helpful if you don't have those things.
1991
01:26:19,770 --> 01:26:22,170
Do I think it makes or breaks
your ability to be successful?
1992
01:26:22,170 --> 01:26:22,830
I do not.
1993
01:26:23,220 --> 01:26:27,210
Um, you know, I, we, we work with
students who are green and newer
1994
01:26:27,210 --> 01:26:30,270
in their practice and don't have
those additional trainings yet, and
1995
01:26:30,690 --> 01:26:34,590
are still fantastic clinicians and
incredibly effective in their marketing.
1996
01:26:34,890 --> 01:26:37,380
Um, so I think it's helpful when
it comes to sort of the other
1997
01:26:37,380 --> 01:26:38,370
person that was like, do I do this?
1998
01:26:38,370 --> 01:26:40,830
Or EMDR training, like both could help.
1999
01:26:41,190 --> 01:26:44,309
Um, what, what confident copying sort
of this process offers you is who are
2000
01:26:44,309 --> 01:26:48,840
you as a clinician absent of those
methods, why would someone choose you?
2001
01:26:49,320 --> 01:26:52,920
Even if they didn't know what those
things are, we gotta get clear on that.
2002
01:26:52,920 --> 01:26:56,340
And then doing those things, adding
those things is like the cherry on top.
2003
01:26:57,990 --> 01:26:59,340
Alright, amazing.
2004
01:26:59,340 --> 01:27:00,570
Norland, we'd love to support you.
2005
01:27:00,570 --> 01:27:01,890
It sounds like some folks
have already jumped in.
2006
01:27:01,890 --> 01:27:03,750
My phone's been on, uh, do not disturb.
2007
01:27:03,750 --> 01:27:06,750
But like I said, I know I've got a lot
of, uh, a lot of emails waiting for me.
2008
01:27:06,750 --> 01:27:08,100
So I hope this got your gears turning.
2009
01:27:08,100 --> 01:27:10,620
Friends, I'm so grateful
that you were here today.
2010
01:27:10,740 --> 01:27:12,090
You will get a link to the replay.
2011
01:27:12,330 --> 01:27:15,660
Um, and like I said, that conversion
audit bonus will expire on Friday.
2012
01:27:15,660 --> 01:27:19,170
We will send you an email with, uh,
more information on all of that.
2013
01:27:19,170 --> 01:27:21,270
Feel free to hit reply
if you've got questions.
2014
01:27:21,750 --> 01:27:22,530
For now.
2015
01:27:22,590 --> 01:27:25,440
Enjoy the rest of your Wednesday and
I'm gonna jump over to the inbox and
2016
01:27:25,440 --> 01:27:26,910
start seeing what you guys have to say.
2017
01:27:27,540 --> 01:27:28,020
Bye everyone.