Shownotes
"Creating Content That Connects Without the Pressure to Sell"
Welcome back to Unjaded! Or, if this is your first time here, welcome!
In today’s episode, we’re diving into a conversation inspired by a client session where we hit a surprising roadblock: the belief that every piece of content needs to sell something.
Spoiler alert: It doesn’t. 🙌
This episode is for you if you’ve ever felt conflicted about selling in your content or have been told every post needs to lead to an offer. Vickie breaks down why this approach isn’t necessary and how leaning into your Human Design strategy can transform your content creation process into something effortless, enjoyable, and deeply impactful.
What You’ll Learn in This Episode:
- Why content should pour love on your audience, not just sell to them.
- The difference between content for connection and content for conversion.
- How Human Design strategies (for Generators, Projectors, Manifestors, and Reflectors) guide you to create golden, magnetic content.
- Why focusing on the problem you solve makes your messaging irresistible to your ideal clients.
- How to balance selling through stories and email, leaving your feed for connection.
Vickie also shares a powerful mindset shift: Think of your content as a service that builds trust and connection, so when it’s time to sell, your audience is already listening.
Key Insights:
- Your feed is for the heart; your stories are for the hustle.
- It’s okay to have fun in your content! When it’s fun for you, it will resonate with the right people.
- Recognition starts with you—especially for those with an undefined throat in Human Design.
CTA:
Ready to create aligned, impactful content that doesn’t feel forced?
Join the waitlist for Content by Design and be first to know when the doors open!
This experience is designed to help you create content that aligns with your Human Design, builds trust, and attracts the clients you’re meant to serve. Join the waitlist now!
https://vickiedickson.com/waitlist
Resources Mentioned:
Let’s ditch the pressure to sell in every post and instead create content that feels good for you and meaningful to your audience. You’ve got this! 💛
