In this episode of Relationships Rule, I had the pleasure of speaking with Jimmy Page, leadership expert, author, and co-creator of the powerful One Word philosophy.
Jimmy has spent decades helping leaders, teams, and organizations improve culture, performance, and purpose. Through his work with athletes, businesses, and ministries around the world, he has trained more than 100,000 leaders and continues to inspire people to live what he calls an unstoppable life.
During our conversation, Jimmy shared how the simple idea of choosing one guiding word for the year can bring clarity and focus to every area of life. Instead of setting long lists of goals that often fade away, the One Word approach helps people align their decisions, habits, and relationships around a single intention.
We also talked about the importance of relationships in shaping our lives and leadership. One of my favorite moments in this conversation was the story involving my previous guest, Coach Jim Johnson. When Coach Jim recently reconnected with Jimmy, he realized Jimmy had actually been one of the high school basketball players he coached years earlier. It was a wonderful reminder that relationships often come full circle in unexpected and meaningful ways.
Jimmy’s message is simple but powerful: when you focus on what truly matters, you not only perform better, you build stronger relationships and live with greater purpose.
Key Takeaways
• A single guiding word can bring clarity and intention to your life and leadership.
• Simplifying your focus often leads to stronger results than chasing many goals.
• Purpose and performance are deeply connected to the relationships we build along the way.
• Leaders who focus on culture, mindset, and wellness create stronger teams.
• The right word can act as a compass for decisions throughout the year.
You can reach Jimmy at:
https://beunstoppable.live/ and https://getoneword.com/
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A LinkedIn Checklist for setting up your fully optimized Profile:
An opportunity to test drive the Follow Up system I recommend by checking this presentation page - you won’t regret it.
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So today we're talking about living with
Janice Porter:purpose, performing at a high level, and the relationships
Janice Porter:that shape our journey along the way. My guest is Jimmy Page, a
Janice Porter:leadership and human performance expert, speaker and author of
Janice Porter:several books, including one word he's, I think 10x his
Janice Porter:author status, so I know he's got a lot of books out there.
Janice Porter:Jimmy helps individuals and organizations live what he calls
Janice Porter:an unstoppable life by focusing on purpose, health, mindset and
Janice Porter:leadership. There's also a special relationship connection
Janice Porter:behind this conversation, as Jimmy was introduced to me by a
Janice Porter:previous guest, coach Jim Johnson, and when Coach Jim
Janice Porter:recently reconnected with Jimmy, he realized that Jimmy had once
Janice Porter:been one of the high school basketball players he had
Janice Porter:coached, that kind of full circle moment reminds us just
Janice Porter:how powerful and lasting relationships can be.
Jimmy Page:Jimmy, welcome to the show. Oh Janice, great to be
Jimmy Page:here. Thanks for having me My pleasure,
Janice Porter:it's always interesting to me how one leads
Janice Porter:to another, to another, to another, and I love that. And I
Janice Porter:don't know if you know that when Coach when I was introduced to
Janice Porter:coach Jim, there were so many parallels to my husband,
Janice Porter:although my husband never quite made the the provincial
Janice Porter:championship, he was that close, like Coach Jim was for a while,
Janice Porter:but, but as a high school coach, basketball coach, he was revered
Janice Porter:by a lot of kids, and that went on into adulthood. So it's
Janice Porter:really kind of special to see someone like that. So I'm so
Janice Porter:that, to me, was really, really an interesting connection that
Janice Porter:you have with him. But let's start with the idea that has
Janice Porter:impacted so many people. Your One Word philosophy. How did it
Janice Porter:begin? Tell me about that a little bit Sure.
Jimmy Page:You know, about 27 years ago now, Dan Britton and
Jimmy Page:I, my co author, and then our third co author, John Gordon. We
Jimmy Page:were kind of doing life together. And at the time, we
Jimmy Page:really wanted to maximize our life. You know, we knew, we knew
Jimmy Page:intuitively, that you only get one shot at this, and we wanted
Jimmy Page:to take advantage of it and make it the most productive, most
Jimmy Page:impactful that it could be. And at the time, we were writing new
Jimmy Page:year's resolutions every year, every single year, we create a
Jimmy Page:game plan. And I you could, if you could see, I wish I had
Jimmy Page:saved some of these, but we had lists upon lists of things that
Jimmy Page:we were going to get done, you know, relate to this, right?
Jimmy Page:Yeah, these are all the things that we're going to get done
Jimmy Page:this year. And inevitably, like most people, it didn't take very
Jimmy Page:long to to lose focus and to have some frustration and
Jimmy Page:failure, and then by the time you realized you, you know, you
Jimmy Page:were off track. You had completely lost track of what
Jimmy Page:you were going to accomplish for the year. So we were challenged
Jimmy Page:by a friend to narrow our focus to one single word for the year,
Jimmy Page:to kind of create a one word theme and to drive towards
Jimmy Page:positive life change. You know, see how that word might change
Jimmy Page:you from the inside out. And I was really intrigued by that
Jimmy Page:Janice, because, you know, the to do list, everyone gets worn
Jimmy Page:out by the to do list. And but boy, when you talk about a to be
Jimmy Page:list, you know, let's say my word for the year was peace. I
Jimmy Page:want to be a man of peace. I want to experience peace even in
Jimmy Page:the middle of a storm. All of a sudden you're changing your own
Jimmy Page:DNA. Yeah, that's Yeah. And what we discovered was we really
Jimmy Page:focused more on who we were becoming, rather than what we
Jimmy Page:were doing. And that was like a breath of fresh air for us, to
Jimmy Page:be honest.
Janice Porter:Yeah, it is, isn't it? Actually, it made you
Janice Porter:smile. It made me smile as soon as you started to talk about,
Janice Porter:oh, it's about being, not doing, and then the pressure is kind of
Janice Porter:different. It's, it, yes, feels like it takes the pressure off.
Janice Porter:I don't know that it actually does, but it's, you see it
Janice Porter:through different lenses, through a different lens, right?
Jimmy Page:Oh, yeah. I mean, you enter the year with a
Jimmy Page:positive expectation for the ways your life is going to
Jimmy Page:change in a measurable way, you know. So for me, we talked about
Jimmy Page:the six dimensions of life, you know, kind of your your mental,
Jimmy Page:emotional, physical, relational, was a big one, spiritual and
Jimmy Page:even financial. And we said, hey, what if this one single
Jimmy Page:word could have broad impact on all aspects of our life? And
Jimmy Page:then you start to look for it, right? You know, the power of
Jimmy Page:your mindset. You know, I do a whole program called reset your
Jimmy Page:mindset, and it talks about you. You find what you focus on. You
Jimmy Page:know, you you actually get what you expect. So when we enter the
Jimmy Page:new year with this positive expectation around a single
Jimmy Page:word, which, by the way, remembering one word instead of
Jimmy Page:15 resolutions.
Janice Porter:Yes, for sure. You know, I did that for a
Janice Porter:while, and I'm just thinking I didn't do it this year, and I'm
Janice Porter:not sure why, but I remember last year's word. I did do that.
Janice Porter:It was rise, and yeah, and it was me wanting to rise. In
Janice Porter:different areas of my life and and I so I know exactly what
Janice Porter:you're talking about. I'm not sure why I didn't go with it
Janice Porter:this year with a word. I must have something. Must have been
Janice Porter:going on at the end of the year or something. I don't know. But
Janice Porter:so the other piece to that that I thought was really
Janice Porter:interesting, and I do want to, I think I have to get this book,
Janice Porter:and it's the one you did for children. Talk to me about that.
Janice Porter:How did that come to be? It's one word for kids, right? Is
Janice Porter:that?
Jimmy Page:What the book's, yeah, one word for kids. And
Jimmy Page:it's really it chronicles the story of a little boy in a in a
Jimmy Page:school, and his journey to this, his journey, not only his, but
Jimmy Page:his teachers and his classmates journey to find their words,
Jimmy Page:their one word for the year. And, you know, these kids kind
Jimmy Page:of go into the school year kind of, you know, wishing they were
Jimmy Page:on summer break, yeah. And the teacher was like, hey, no, but
Jimmy Page:we're going to have the greatest year ever, because you're going
Jimmy Page:to pick a word for the year. It's going to help you be your
Jimmy Page:best. And they all were like, well, what word is it? And we
Jimmy Page:take them through the journey. It is absolutely my favorite
Jimmy Page:book.
Janice Porter:Oh, really, because, oh, my god, me, I'm a
Janice Porter:children's like I was a teacher, yeah, and I have my
Janice Porter:granddaughter now that I can bring into this fold. But what's
Janice Porter:what age group is that aimed at?
Jimmy Page:It's really, I would say, kind of four to 10, four to
Jimmy Page:four to nine, four to 10, you know. And so it's kind of that
Jimmy Page:early school age, you know. And what we discovered was kids
Jimmy Page:intuitively know what word they want for the really, really,
Jimmy Page:maybe, you know, I think as adults, we've got a lot of lot
Jimmy Page:of baggage in the way to destroy,
Janice Porter:yeah, there's so no filters, and it's, yeah,
Janice Porter:yeah, it's easier. I am going to test it with my granddaughter,
Janice Porter:because she's six and a half. But, yeah, so we'll see where it
Janice Porter:goes. But, you know, we did. We do a lot of the I am statements,
Janice Porter:the affirmations and things like that, but, but this, this, yeah,
Janice Porter:be interesting. Her birthday is in July, and I think that's
Janice Porter:probably a good time to do. It actually, is that perfect? Yeah.
Jimmy Page:I mean, we've seen it done throughout the year. You
Jimmy Page:know, I would say that the most intuitive times of year is
Jimmy Page:around the New Year, yes. And then it's during the school year
Jimmy Page:for sure. Oh, start of school, yeah. And then we've had just
Jimmy Page:incredible success, kind of linking back to Coach Johnson,
Jimmy Page:with teams. I mean, we've, we've rolled this out with literally
Jimmy Page:1000s and 1000s of teams at every level, from middle school
Jimmy Page:to high school, college professional all the way to
Jimmy Page:Olympics. Love it. And that singular focus really gives
Jimmy Page:people the the what they need to be really
Janice Porter:and you can draw them back by reminding them of
Janice Porter:that word, right? Yes, yeah, that's very cool. Well, on that
Janice Porter:note, do you have any like, one story that sticks out for you
Janice Porter:that with with a team or a company or whatever that you
Janice Porter:taught this process to, and that something major magic happened?
Jimmy Page:I think one of the stories kind of at that at that
Jimmy Page:collegiate level, that team level is at the University of
Jimmy Page:Virginia, okay? And they, this was in probably, I think 2017
Jimmy Page:the team was the best team in the country they were going into
Jimmy Page:the was
Janice Porter:it basketball? It was basketball, okay, yes, best
Jimmy Page:basketball team in the country. They were going
Jimmy Page:into March Madness, which is the tournament here. And they were
Jimmy Page:the number one seed. They played the number 16 seed in their
Jimmy Page:bracket. A number one seed had never lost to a 16 seed ever,
Jimmy Page:right, right? And they and they did, oh my goodness. And you
Jimmy Page:know the coach, Tony Bennett, who's probably one of the
Jimmy Page:greatest coaches that ever lived, just a great man cared
Jimmy Page:about his players. Great man of God. He he knew he was at a
Jimmy Page:crossroads, you know, like, hey, this team could fall apart. This
Jimmy Page:is embarrassing. And everybody knew it was embarrassing. And he
Jimmy Page:said, What are we going to do for next year? And he said, Hey,
Jimmy Page:we're going to have all the players select their one word
Jimmy Page:for the year, which they did every year. And then he said,
Jimmy Page:Hey, let's, let's create a team word that will keep us together.
Jimmy Page:And they all weighed in on this, and they chose the word family
Jimmy Page:and and he, you know, you could see their their shirts, they had
Jimmy Page:their warm up jerseys. Had had family across the front. And it
Jimmy Page:really reminded them that, you know, listen, families go
Jimmy Page:through hard times. And how do families respond to hard times?
Jimmy Page:Well, they come together, they root for each other. They
Jimmy Page:believe the best in each other. And then that season, 2018, you
Jimmy Page:know that again, best team in the country playing the 16th
Jimmy Page:seed in their bracket. This time they win. But not only do they
Jimmy Page:win that game, but they win the entire tournament. And I think
Jimmy Page:that shows the power of focus that creates unity.
Janice Porter:Unity. Were they playing in the final?
Jimmy Page:I don't even remember we do matter because
Jimmy Page:they want,
Janice Porter:no, it doesn't matter. But I'm just curious,
Janice Porter:because we do March Madness here. Oh yeah, yeah, we do, but,
Janice Porter:but yeah. Great story. Great story. Did the how many of those
Janice Porter:members of that team were, were coming, we're back in that year
Janice Porter:like. How many they
Jimmy Page:had an event, I think the majority of their kids
Jimmy Page:were back. Okay, yeah, the majority of their kids were
Jimmy Page:back. And which was, you know, which was great because they had
Jimmy Page:lived through the disappointment of that season and then had
Jimmy Page:turned it around the next year, which is pretty cool.
Janice Porter:Yeah, that's very cool story. Thank you for
Janice Porter:sharing that. So I love the story about Coach Jim Johnson
Janice Porter:realizing that he, or I think he was, you can tell me the story
Janice Porter:of how you two reconnected, because it was after what, 40
Janice Porter:years. 4030, years.
Jimmy Page:It's hard to admit how long it's been. Yes,
Janice Porter:and I want to know what that moment meant to
Janice Porter:you and what it says about the long term impact of
Janice Porter:relationships. Yeah.
Jimmy Page:Well, Coach Johnson, he was my, my JV coach in high
Jimmy Page:school, okay? And then he was the assistant coach for our
Jimmy Page:varsity program when I, when I moved up so and we won a couple
Jimmy Page:championships during during that era, he, I remembered him early,
Jimmy Page:you know, for years and years as just one of the best coaches
Jimmy Page:that I had ever been around really cared about people.
Jimmy Page:Wasn't your typical yelling, scream coach, you know, he was
Jimmy Page:kind of a new, new style coach way back then, and we had not
Jimmy Page:kept in touch at all. I had followed the Greece Athena
Jimmy Page:program, which is where I went to school, and I had seen that
Jimmy Page:he had had some notoriety around playing the one of his one of
Jimmy Page:his players who had autism, Jay Mac, Jay Mac. It's a very famous
Jimmy Page:story, and I'm sure you mentioned this 20 years ago this
Jimmy Page:year, yeah, which is amazing. So I saw all of that, but we had
Jimmy Page:never reconnected. And just recently, over the last three,
Jimmy Page:four or five months, we reconnected. He he got in,
Jimmy Page:introduced to the one word book, and then the person that
Jimmy Page:introduced him to that connected him with my co author, Dan, and
Jimmy Page:then, and then Jim was like, Wait a minute. He saw the book
Jimmy Page:with Jimmy Page on. He goes, that's, is that the same guy. So
Jimmy Page:then he reached out to me. We got reconnected, and then,
Jimmy Page:honestly, it's been the highlight of it was definitely
Jimmy Page:one of the highlights of 2025 was reconnecting with a coach
Jimmy Page:after, after, really, 40 years.
Janice Porter:Yeah, isn't that lovely? That's so cool. So can I
Janice Porter:share a little story I'd like to on that same note, my daughter
Janice Porter:was going to Brazil on business to Sao. Paulo, however you say
Janice Porter:it, Paulo. And she said to us, do we know anybody there? And I
Janice Porter:said, I don't know. I think we do. I think a player that Vern
Janice Porter:used my dad, your dad used to coach, lives there. Let me
Janice Porter:check, and I looked on LinkedIn, and we were connected. And sure
Janice Porter:enough, he's in Sao Paulo, and we connected him and my
Janice Porter:daughter. And he then he said, Oh, have her call me when she
Janice Porter:gets here, because she was coming on the weekend. She
Janice Porter:didn't know anybody there before her meeting started, and he took
Janice Porter:her to amazing restaurant for lunch. They had a, you know,
Janice Porter:great picture taken so he could send it back to my husband. And
Janice Porter:he also said, because he had come from Brazil for one year to
Janice Porter:Canada in his grade 12 year, and he played basketball that year
Janice Porter:for my husband, and it was amazing. It was one of his best
Janice Porter:teams, and and, and he went to the school that my husband
Janice Porter:taught at, and so that was just one year, but those memories
Janice Porter:were so good for him that he wants his daughter, who's now in
Janice Porter:grade 12, to come to the same place. He's a volley she's a
Janice Porter:volleyball player. His son is a basketball player, but is
Janice Porter:younger, but that experience meant so much to him that he
Janice Porter:wants it to Yeah. So it was really cool and amazing, yeah.
Janice Porter:And it kind of speaks to the long term impact of
Janice Porter:relationships in your life, even though you don't see the person
Janice Porter:or maybe not even talk to them, it's there as soon as it's
Janice Porter:reconnected or rekindled, right? Which is so important, and I
Janice Porter:love that. Okay? I know that you also talk about living in an
Janice Porter:unstoppable life, and that's what you do in your coaching and
Janice Porter:your leadership training. What role would you say that health
Janice Porter:mindset and relationships play then in sustaining that kind of
Janice Porter:unstoppable life. Well, I,
Jimmy Page:you know, it's interesting. You were talking
Jimmy Page:about generational connections, right? You're talking about year
Jimmy Page:over year relationships. And I do think just to tie, tie that
Jimmy Page:one point down, I think sport in particular. You know,
Jimmy Page:participation in sport, the relationship with a coach is so
Jimmy Page:unique. The relationship with your teammates is because you
Jimmy Page:know you suffer together. You have you have shared suffering
Jimmy Page:and shared success. And I think those are two ingredients,
Jimmy Page:truthfully, that really forge the best relationships,
Jimmy Page:regardless of whether it's in in team sports or. Whether it's in
Jimmy Page:your family, you know the things that bind you are when you can
Jimmy Page:go through hard things together, yeah, and emerge on the other
Jimmy Page:side of that, or you can celebrate successes together.
Jimmy Page:And you know, we have a saying in our family, like, hey, when
Jimmy Page:one page wins, we all win. We celebrate a lot. So somebody put
Jimmy Page:something in the group chat about success they've had. We
Jimmy Page:will, we will say, every time, hey, when one page wins, we all
Jimmy Page:win. We're celebrating, you know. And so I think there's
Jimmy Page:something really important about the relationships, if you have a
Jimmy Page:healthy mindset. And I talk a lot about mindset, right?
Jimmy Page:Because real life transformation starts in your in your mind, if
Jimmy Page:you you know, in fact, I believe that real transformation starts
Jimmy Page:in the renewing of the way you think. So if you don't get
Jimmy Page:control of your thinking, your thinking will control you.
Jimmy Page:There's no, no doubt about it, you have to take control of the
Jimmy Page:inner conversation that you have and make it serve you, rather
Jimmy Page:than than you being controlled by that narrative. What we've
Jimmy Page:learned is that 80% of of people's internal dialog is
Jimmy Page:negative. According to science, that's that's pretty bad news.
Jimmy Page:Person on your shoulder all the time. Yeah, yes, and it's almost
Jimmy Page:always negative, and 95% of the conversation is repetitive, so
Jimmy Page:you're essentially reinforcing negativity in your life over and
Jimmy Page:over and over again. It's very hard to have healthy
Jimmy Page:relationships if you don't fix your mindset, if you don't
Jimmy Page:really work on the way you think, because your natural
Jimmy Page:neurologically connected response is almost always
Jimmy Page:negative, complaining, blaming somebody else, making excuses.
Jimmy Page:So if you can go to work, you know you'll you'll make a big
Jimmy Page:difference.
Janice Porter:Okay, so you go in front of groups of people and
Janice Porter:you talk about that, or you work with people one on one and you
Janice Porter:talk about that, but you can talk till you're blue in the
Janice Porter:face. Something has to snap for them. It has to be, is it, is it
Janice Porter:when they're at their lowest, or is it just, they're tired, you
Janice Porter:know? They're just sick and tired of being sick and tired,
Janice Porter:is it? Do you ever like, do you know? Do you notice when the
Janice Porter:light goes on for someone and what's usually happening?
Jimmy Page:Yeah, I do exercises in in my workshops and keynotes,
Jimmy Page:so people can experience the power of their mind, the power
Jimmy Page:of focus. And so they they see it, they feel it right away, and
Jimmy Page:they laugh about it, because they're like, Wow, okay, I knew
Jimmy Page:that, but now I know it. And you know, if I ask people, Hey, how
Jimmy Page:many of you think that over half of your internal dialog is
Jimmy Page:positive, I want you to stand up. I will tell you most people
Jimmy Page:stand Yeah, okay. And then when I prove it to them that most of
Jimmy Page:their dialog is negative, they're like, Okay, I'm going to
Jimmy Page:listen to this guy, because they overestimate their own
Jimmy Page:positivity. But what we know is the people that are most
Jimmy Page:successful in life, that are most successful in
Jimmy Page:relationships, that that enjoy life, most are the ones that
Jimmy Page:actually work on their mental game as much as they do any
Jimmy Page:other aspect of their game. So if it's in business, you know,
Jimmy Page:we're all growing in some way, shape or form, right? We're
Jimmy Page:reading leadership books and we're working on that we also,
Jimmy Page:if we're in any kind of physical competition, will train our
Jimmy Page:bodies to be healthy. But very, very few people actually work on
Jimmy Page:rewiring their brain, right? And so when I take them through
Jimmy Page:exercises that actually will rewire their brain, and I show
Jimmy Page:them neurologically how it happens, like you can't help but
Jimmy Page:have light bulbs go on now whether or not you're going to
Jimmy Page:do the work, and by the way, I give them tools and exercises
Jimmy Page:that if they do them, I guarantee you their mindset and
Jimmy Page:their way of thinking will change over time, because
Jimmy Page:neurologically, they're rewiring their brain, and once they can,
Jimmy Page:if they can get a little momentum, do it for a week, do
Jimmy Page:it for two weeks, they see a little momentum, then they
Jimmy Page:become believers, pretty quickly.
Janice Porter:So who do you generally work with?
Jimmy Page:Well, I work with companies, large and small. I
Jimmy Page:work with executive teams. I work with leadership teams. I
Jimmy Page:work with any sports related teams, of course, coaches and
Jimmy Page:athletes, but any any business of any side, so anything from
Jimmy Page:entrepreneurs to seasoned business vets. I, you know, if I
Jimmy Page:gave you my, you know, some people on my client list, you
Jimmy Page:go, I know them. Oh, I know them. You know, because I really
Jimmy Page:like to work with high performers, because they get it
Jimmy Page:and they will implement what you're telling them right away,
Jimmy Page:and they get better fast. You know, a lot of times, if you
Jimmy Page:have an underperforming group, people that chronically
Jimmy Page:underperform are generally, oh boy, they don't have the
Jimmy Page:toughness to. Stick it out. Yeah, yeah. And so you have, and
Jimmy Page:I'm not there to motivate him beyond that, but if you can
Jimmy Page:change the culture of the organization, then you've got a
Jimmy Page:real chance at transforming individual lives, for sure, and
Janice Porter:the team. So you have to start at the top. No,
Janice Porter:not
Jimmy Page:necessarily, okay, that's like, it's like any other
Jimmy Page:relationship, or any other leadership you know, you might
Jimmy Page:find yourself at the bottom of the ladder, so to speak, and and
Jimmy Page:you may find yourself even frustrated by the people that
Jimmy Page:you're reporting to. Maybe they're not great leaders. Maybe
Jimmy Page:they're they manipulate, or maybe they're passive
Jimmy Page:aggressive, whatever. But what we teach people at the bottom of
Jimmy Page:the ladder, so to speak, is you can lead up, and the best way to
Jimmy Page:lead up is to lead by example and to continue to bring your
Jimmy Page:very, very best, regardless of the leadership that's above you.
Jimmy Page:So you know, for me, you know I will never blame someone else
Jimmy Page:for my inability to become my best. They don't hold that
Jimmy Page:power. They don't
Janice Porter:hold you know, what you've got to package that
Janice Porter:like and, yeah, that's the thing right there. Because, yeah, I
Janice Porter:know when I talk to people that long, I'm thinking of somebody
Janice Porter:in particular that you want to help to get over that negativity
Janice Porter:that's constant, and you can't do it for them. Yeah, it's very
Janice Porter:frustrating, and you want to help, but you can't, yeah, you
Janice Porter:know, except to model something different, I suppose, yeah.
Jimmy Page:And in that case, you know, like, part of it is
Jimmy Page:you can't help everybody, like you said, you know, I've been
Jimmy Page:around people that I've given them the tools, tried to hold
Jimmy Page:them accountable, and they just for one reason or another, self
Jimmy Page:sabotage, yeah, generally, people like that need to bottom
Jimmy Page:out before they can be resurrected, so to speak. Yeah,
Jimmy Page:that's true, and I don't spend a lot of time with people like
Jimmy Page:that anymore, because I want to spend 99.9% of my time with
Jimmy Page:people that are actually going to do things and become the type
Jimmy Page:of man or woman that they're made to be, because then you
Jimmy Page:have multiplication effect, you know, when people are actually
Jimmy Page:making forward progress? Yeah.
Janice Porter:So I also noticed in your bio that you have been a
Janice Porter:Spartan racer. Yeah? Tell me about that, because that takes a
Janice Porter:lot of, a lot of a lot.
Jimmy Page:Yeah, it's, it's a great it's for those who aren't
Jimmy Page:familiar with it. Spartan racing is obstacle course racing
Janice Porter:with a lot of mud. I think, no, oh yeah, oh
Janice Porter:yeah, there's a lot of mud.
Jimmy Page:Yeah, the mud is the mud is more for the mental
Jimmy Page:fatigue than anything else. It is a physical barrier. But boy,
Jimmy Page:oh boy. So I would say that the you know, Spartan racing,
Jimmy Page:obstacle course racing, like that, is really designed for
Jimmy Page:mental toughness, physical toughness, and then I would say
Jimmy Page:relational community for sure. Okay, and so for me, it's a way
Jimmy Page:to continue to get outside of my comfort zone, to push far beyond
Jimmy Page:my limits, or the the limiting beliefs that I may have to
Jimmy Page:continue as I get older, to prove what I'm made of and what
Jimmy Page:I have inside of me to create tests that make me better. You
Jimmy Page:know, you can't forge steel without really hot fire. So I
Jimmy Page:like putting myself in environments that are really
Jimmy Page:super hard, challenging myself in that way, and then getting
Jimmy Page:other people to do it as well. Well, I think that
Janice Porter:kind of speaks to you walking the walk, because
Janice Porter:you're testing yourself and your limits, and as you try to teach
Janice Porter:others to do the same, yeah, yeah. Do you have children?
Jimmy Page:Yes, yeah, yeah. I've got four kids. They're all
Jimmy Page:grown.
Janice Porter:Yeah. And did they did? Did they would you say
Janice Porter:they're a chip off the old block, or would you say that you
Janice Porter:they're still works in progress?
Jimmy Page:Oh, man. I mean, they're each uniquely amazing in
Jimmy Page:in the way that they've been created, you know? So I would
Jimmy Page:say that if you if you ask people that know my kids, they
Jimmy Page:would say they would tell you exactly the qualities that they
Jimmy Page:got from me and from their mom, and we'd have a good laugh about
Jimmy Page:it, you know, I think for them, I'm really proud of each one of
Jimmy Page:them. They're four, three boys and a girl. Yeah, my daughter's
Jimmy Page:the baby. She's 23 okay? And my oldest son is 31 then 2926 so,
Jimmy Page:you know, they have, I think they've kind of, they've learned
Jimmy Page:that that they're made with a purpose, you know, we were a
Jimmy Page:family of faith, you know, we we raised our kids in a Christian
Jimmy Page:home. So we've got very, very deep, abiding faith. We believe
Jimmy Page:that God created them with incredible purpose, and part of
Jimmy Page:their life is to discover the unique ways that they're made,
Jimmy Page:and then do things that they're passionate about, that they love
Jimmy Page:doing. And if they can do that, they're going to live a life
Jimmy Page:that's rich and satisfying and meaningful. So I think each one
Jimmy Page:of them knows that, hey, you've got one shot at this. Make the
Jimmy Page:most of it, and along the way, you know, if you're if you're
Jimmy Page:honoring God, then you're probably going to. Hit the
Jimmy Page:target with people relationally as well.
Janice Porter:Okay, I'll accept that you have grandkids.
Jimmy Page:Any grandkids? No grandkids, yeah. Well, that's
Janice Porter:a whole different story I gotta tell you, and it's
Janice Porter:the best for someone who's listening, who feels scattered
Janice Porter:or pulled in too many directions. How would you
Janice Porter:suggest they begin discovering their word. I'm going to go back
Janice Porter:to the one word. How do they find a way to discover their one
Janice Porter:word?
Jimmy Page:You know, that's the beauty of the process. So in the
Jimmy Page:book, we map out three steps. And the first step is to look in
Jimmy Page:right? And what we coach people to do is unplug from all the
Jimmy Page:noise in the business. Leave your phone behind. You know,
Jimmy Page:unplug. Find a quiet place, a contemplate a place. Go for a
Jimmy Page:run or walk, unplug from the chaos of life, and during that
Jimmy Page:time, contemplate a handful of questions, first starting with,
Jimmy Page:hey, what do I need most? You know, if there was one word that
Jimmy Page:would capture what I need most to be my best, what would it be,
Jimmy Page:what are some things that are in the way? What are some things
Jimmy Page:that probably need to go or need to get refined out of my life?
Jimmy Page:And then, once you start answering these questions, words
Jimmy Page:come to mind, you know, because you if you learn that, hey, what
Jimmy Page:I really need is x, you know, I need to be brave. I need more
Jimmy Page:courage. I need more peace or patience, whatever those things
Jimmy Page:are, words start to bubble to the surface in this process,
Jimmy Page:okay? And in then what we tell people is to journal them, you
Jimmy Page:know, write them down, put them on paper, let it sit for a
Jimmy Page:couple days. And then I think in that process, you're asking the
Jimmy Page:question, if there was one single word for the year that I
Jimmy Page:could focus on, they would have the greatest positive impact on
Jimmy Page:who I am as a person and the impact I can have on others.
Jimmy Page:What would it be and just unplugging long enough? Like,
Jimmy Page:the discipline of unplugging for people is very hard,
Janice Porter:yeah, yes, it is very it's especially for people
Janice Porter:like me who like to multitask.
Jimmy Page:Oh yeah, yeah. And multitask. You know, the
Jimmy Page:definition of multitasking is just the ability to screw up
Jimmy Page:more than one thing at the same time. Yeah?
Janice Porter:And I believe there really isn't such a thing.
Janice Porter:It's really sequential. So I know that. But yeah, that's
Janice Porter:good. So okay, that makes me actually want to ask. So I
Janice Porter:didn't pick a word this year, so it's not too late, is it?
Jimmy Page:No, absolutely not. I mean, you think about it,
Jimmy Page:you've got, what, nine or 10 more months left. So I think
Jimmy Page:that
Janice Porter:process, I will do that. Yeah, absolutely yeah.
Janice Porter:I like that. All right. Last question on this, if listeners
Janice Porter:took one step today toward living with more purpose and
Janice Porter:stronger relationships, what would you encourage them to do
Jimmy Page:that's great. One step, I think there's, there's
Jimmy Page:an old proverb that says, Consider other people as more
Jimmy Page:important than yourself considering their needs. And I
Jimmy Page:think relationally, when I can consider the needs of my spouse,
Jimmy Page:of my family as as really important, you know, because
Jimmy Page:honestly, Janice, I am, like most people, a desperately
Jimmy Page:selfish person left to my own devices, to be honest. You know,
Jimmy Page:I think about the things I need to do, what I want, all these,
Jimmy Page:all these things, when you can consider some other people in
Jimmy Page:your life as at least equally important to you, but I would
Jimmy Page:argue, even more important, then you walk with some humility. You
Jimmy Page:are always curious about what you can do to make their day.
Jimmy Page:You know? I mean, you know, I heard it said I watched a couple
Jimmy Page:on social media. I'm not a big fan of social media, but for a
Jimmy Page:number of reasons, but I think it can be helpful. And there was
Jimmy Page:this couple on they said, What's the secret? You seem so happy
Jimmy Page:how long you've been married? And they said, Oh, we've been
Jimmy Page:married for 40 years, and they were vibrantly healthy and happy
Jimmy Page:and obviously loved each other. And they said, you know, the man
Jimmy Page:said, hey, you know, I woke up in the morning thinking, what's
Jimmy Page:something I can do to make her day? And she said, I do the same
Jimmy Page:thing. I get up and I say, what's something I can do to
Jimmy Page:make my husband's day? And if they're both doing that, boy,
Jimmy Page:that results in an incredible relationship over time.
Jimmy Page:You know, not perfect rare birds, but, yeah, beautiful,
Jimmy Page:right? But you think
Jimmy Page:about it, Janice, it's a decision, right? Yes, they're
Jimmy Page:rare birds only because very few people choose to do it, but all
Jimmy Page:of us could choose to do that. How easy? How easy is that?
Janice Porter:Yeah, exactly, yeah, very, yeah. That's very
Janice Porter:cool. So thank you for those words of wisdom. Before we go, I
Janice Porter:just want to ask a couple of quick questions. So one is, how
Janice Porter:do you mostly get your information these days? Do you
Janice Porter:read it? Do you do it off the internet? Do you listen to it?
Janice Porter:Do you watch stuff? What's your favorite?
Jimmy Page:Well, I'm an avid reader, and I don't, I don't, I
Jimmy Page:read an actual book, right? So studies, studies will show you
Jimmy Page:that you don't remember anything that you read online, very
Jimmy Page:little. In fact, all, almost all, online learning is, I hate
Jimmy Page:to say it, but a waste of time. Most learning has to take place
Jimmy Page:in dimensional in. Attention. So your brain files information
Jimmy Page:according to tactile experience. So you have to have a physical
Jimmy Page:thing. So for me, I read books. You know, I'm reading several.
Jimmy Page:Part of thing is I read several books at the same time. Yes, I
Jimmy Page:do listen to podcasts, and I take notes from those podcasts
Jimmy Page:of really respected leaders in my life that really, that I know
Jimmy Page:are what I would consider ahead ahead of me, thought leaders
Jimmy Page:that you know, or people that communicate so clearly and so
Jimmy Page:simply that I can implement it and those things you know,
Jimmy Page:there's one guy in particular. His name is Craig Groeschel. He
Jimmy Page:has a leadership podcast. I think he's one of the world's
Jimmy Page:preeminent communicators. And I listen to his stuff all the
Jimmy Page:time, always great content. And then I read books from authors
Jimmy Page:who have lived lives that I that I admire.
Janice Porter:Yeah, that's cool. There's so much out there
Janice Porter:nowadays. I mean, it's, you're inundated, and you, you. I think
Janice Porter:for me, I love books, but I don't read fast enough. I don't
Janice Porter:read. I don't sit down and read. I've got to be doing two things
Janice Porter:at once, or I'll fall asleep or something. But like, I don't
Janice Porter:know, I watched something. I actually, I went downstairs
Janice Porter:after working yesterday, and I had to go out for dinner. I had
Janice Porter:to, I chose to go out for dinner. It was lovely, but I
Janice Porter:wasn't feeling well, and I said to my husband, I just want to
Janice Porter:watch something on TV so I can fall asleep for five minutes,
Janice Porter:right? Which, that's what it does for me when I'm not, you
Janice Porter:know, doing knitting or or doing a puzzle or doing something at
Janice Porter:the same time. So it worked, but not for very long, but maybe
Janice Porter:five minutes. But it just refreshed me. So that was good.
Janice Porter:Yeah, so, but I'm also a curious person, and so I love to meet
Janice Porter:new people. I love to talk to new people, and that's, I think,
Janice Porter:where I'm getting my stimulation, as opposed to
Janice Porter:trying to read a book that I'll fall asleep in the middle of.
Janice Porter:But I do love books, and I will get the one word book, I'm
Janice Porter:definitely going to deal with that the next of the while. So
Janice Porter:thank you. Thank you for your insights, and thank you for
Janice Porter:reminding us that clarity of purpose and strong relationships
Janice Porter:are powerful forces in both life and business. Where can people
Janice Porter:find you? I'm I will put it in the show notes, and so they can
Janice Porter:learn more about you and and and your one word philosophy and the
Janice Porter:work that you do.
Jimmy Page:Yes, easiest way to reach me is at my website. It's
Jimmy Page:be unstoppable. Dot live, all spelled out, B, E, unstoppable,
Jimmy Page:dot live. And there's ways to connect with me directly, right
Jimmy Page:through the website. And we also have a website called get one
Jimmy Page:word.com and that has all things related to the one word process.
Jimmy Page:Yeah, one
Janice Porter:word.com Okay, perfect. And thank you to my
Janice Porter:listeners, and remember that success in business and in life
Janice Porter:is always built on relationships. So remember to
Janice Porter:stay connected and be remembered. You.