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CLIP: People Average Rather Than Add
Bonus Episode • 2nd April 2026 • The Action Catalyst • Southwestern Family of Podcasts - Southwestern Family of Companies
00:00:00 00:02:17

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Speaker, author, and the CEO of the Booher Research Institute, Dianna Booher, explains how, when it comes to building credibility with someone, people tend to average rather than add.

Hear Dianna's full interview in Episode 73 of The Action Catalyst.

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