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Top SMB SaaS Player in LATAM on How to Gain Visibility and Control over your SaaS with Matt Cole #146
Episode 14622nd October 2021 • SaaS District • Akeel Jabber | Horizen Capital
00:00:00 00:39:17

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Matt Cole is the CEO of SUMA+ SaaS, a leading provider of financial management SaaS for small businesses in Latin America.

Matt’s passionate about empowering entrepreneurs, making education accessible for all and conserving the environment for the future generations

During this interview we cover:

  • 00:00 Oribi.io Smarter Data-Driven & Analytics Decisions
  • 01:02 - Intro
  • 01:59 - What is a Gringo doing Scaling a SMB SaaS in LATAM?
  • 03:03 - LATAM vs The Rest of The Continent 
  • 06:54 - Entrepreneur Opportunities & Tech in a Market in Expansion
  • 09:19 - Opening a Business in LATAM, The Easy Way to Start
  • 14:50 - Having 3 Different Brands & The Importance of Being Local  
  • 16:16 - How Matt is Giving Back to The SMB SaaS Ecosystem 
  • 18:11 - Lessons Learned for New Founders as a CEO
  • 20:38 - Contentfy.co Your On-Demand Podcast Editing Team
  • 21:54 - SUMA+ in Terms on Size Today
  • 23:18 - Decision Behind Raising Funds for SUMA+
  • 24:28 - Long Term Goal for SUMA+
  • 26:03 - What Would Matt Would do If He Were to Start From Scratch
  • 27:526 - Matt’s Greatest Challenges as Being CEO at SUMA+
  • 29:24 - Decision Behind Getting a CEO Coach and The Right Time to Do it
  • 32:05 - Advice Matt Would Give to His 25 Years Old-Self
  • 33:52 -  Instrumental Resources For Matt’s Success 
  • 36:25 - What Does Success Mean To Matt Today
  • 37:37 - Get in Touch With Matt

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