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Eps 7 Ford Consumer Trends 2015 - Interview with Sheryl Connelly #FordNAIAS
9th January 2015 • PegCityChat with Nat • Natalie Bell - PegCityLovely
00:00:00 00:08:44

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I am so excited, honoured and blessed to have had the opportunity to interview Sheryl Connelly, Futurist for Ford Motor Company!

What's a Futurist? Well, Sheryl has a pretty amazing job! Her goal is to better understand what's going on in the outside world so she can predict trends and gain  insight on how they can influence the automotive industry.

Sheryl and I took some time to discuss some highlights in consumer habits and behaviours with focus on exploring Generation Z.

As we chatted, Sheryl referenced the 2015 Looking Further with Ford Trend Book.

As I head to Detroit this weekend for the North American International Auto Show (NAIAS) Media/Press Preview thanks to an exclusive invitation from Ford Canada, I hope to meet Sheryl in person and pick up where we left off!

Enjoy and head on over to my blog to read about my NAIAS journey!

@pegcitylovely @sherylconnelly @ford @fordcanada @NAIASDetroit