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41. How to Test New Offers and Pivot Without Rebranding ("Best Of" Episode)
Episode 4130th September 2025 • Establish Yourself®: Clear Brand Messaging, Offers, and Systems for Coaches and Consultants • Annie Franceschi | Brand + Business Strategist
00:00:00 00:16:05

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Feeling called to pivot, but not ready for a full rebrand? Discover how to test a new niche, offer, or audience without the time, money, or pressure of rebranding your whole business.

Whether you're “niche curious” or just need a low-risk way to experiment before year-end, this episode will walk you through a smart, doable approach you can act on this week.

Enjoy this "Best Of" Episode (originally Episode 7) - it's one I share constantly with clients and anyone asking how to safely try new offers or audiences without a ton of risk!

🎯 YOU'LL DISCOVER

  • The real reason niching feels overwhelming (and how to fix it)
  • A clever way to test a niche without changing your overall business identity
  • How one client used this strategy to land high-value clients—fast
  • The #1 mistake service providers make when trying to niche (and what to do instead)

📝 YOUR FREE RESOURCE

#niching #branding #businessgrowth #clarity #marketingstrategy

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