Learn More about the Life First Business Lab : https://www.deeplyrootedbusiness.com/lfbl?podcast
Have you spent hours setting up ChatGPT or Claude only to feel like the output is still generic, off-brand, or takes more work to fix than it saves? You're not alone.
In this episode, Jessica and Rachel break down the six most common frustrations business owners have with AI—and why the problem usually isn't the tool itself. From forgotten context and bland writing to endless prompting and AI that agrees with everything you say, they're sharing practical fixes that help AI become a true business assistant instead of another task on your to-do list.
You'll learn why building a "business brain" matters, how to train AI to sound more like you, and the systems that make AI actually save time instead of creating more work.
The biggest issue isn't usually the AI tool—it's the architecture behind it. When your business knowledge, voice, systems, and processes are documented and organized, AI becomes dramatically more useful. The better your business foundation, the better your AI outputs will be.
Check out the Life First Business Lab: https://www.deeplyrootedbusiness.com/lfbl?podcast
A plug-and-play AI employee membership designed for non-techy business owners who need real support without building everything from scratch.
Meet Your Hosts
Jessica Walther is the founder and CEO of The Launch Collaborative and Sustainable Success Systems. As a launch strategist and systems consultant, Jess is dedicated to helping solo business owners and small-but-mighty teams build businesses that deliver both peace and profit. She specializes in creating sustainable growth strategies that align with her clients' values and lifestyles.
Rachel Lopez is the founder and CEO of Gal Marketing Agency, a boutique email marketing and strategy firm. With over a decade of experience, Rachel helps heart-driven entrepreneurs craft intentional marketing strategies that attract, nurture, and convert leads sustainably. Her human-first approach ensures that marketing efforts feel authentic and effective .
Together, Jess and Rachel blend systems, storytelling, and soulful strategy to help you grow a business that's deeply aligned with your life—not just your revenue goals.
Connect With Us:
Hang Out & Say Hi!
All right, I wanna read to you something that is a real thing that we
2
:recently had a conversation with a peer
business owner about, and it was that
3
:basically Claude, ChatGPT, everything
that they've built, they built the brain,
4
:they fed it their contacts, and they
still feel like it's producing stuff
5
:that isn't 100% there or doesn't sound
like them, or they're just having to
6
:spend way too much time tweaking it.
7
:And this person wasn't a beginner.
8
:She's very business savvy.
9
:I'm sure she's tech savvy.
10
:She's someone that I was like,
oh, once you get this AI tool set
11
:up, you'll be able to run with it.
12
:But she was still pretty
frustrated with it.
13
:And I think that is the conversation
that we need to have because right now,
14
:I feel people are kind of getting AI
fatigue where it was like something that
15
:everybody was really excited about, and
this is going to change the way that I
16
:work in my business, and I think we're
getting to a point where that honeymoon
17
:glow has started to wear off on AI when
you're starting to see that some of the
18
:capabilities that we thought it was gonna
do, maybe it's not producing as much.
19
:But as Claude's BFF I'm here to protect
him, and I think setting true expectations
20
:around AI and what it is and what it
isn't, and then also just really knowing
21
:some tips and tricks on how to get
it to perform better so you're not as
22
:frustrating can be really, really helpful.
23
:So that is what we're
gonna get into today.
24
:We're gonna be breaking down six
specific complaints that we hear people
25
:making about AI and we're going to
be giving you some information or
26
:some tips on kind of how to fix this.
27
:Rachel: Yeah.
28
:So I wanna do a quick energy
check before we fully dive in.
29
:I think this topic brings up a lot
of feelings, whether it is because,
30
:you know, you're super excited about
it but can't quite figure it out.
31
:Maybe you've tried it, you're exhausted
by it, or maybe it's because the impact on
32
:the environment and all of those things.
33
:There's so many elements of the
impact of AI, whether it's from your
34
:own usage or just globally of what
we all see happening everywhere.
35
:So all of that is so valid.
36
:So I wanna make sure that when we're
going into it, you're really thinking
37
:about it in that intention of what you
want it to do, how you want it to help
38
:you, how you need it to exist in order
for you to feel good about using it.
39
:Certain areas of it that just kinda
feel like, essentially, it's not all
40
:or nothing is what I'm trying to say.
41
:So why don't you just take
a deep breath, take this.
42
:Like you know, if you're, on TikTok
and you get those tarot readings, take
43
:what resonates, leave what doesn't,
don't try to force it, and then let's
44
:just kind of absorb the information
that we wanna work with today.
45
:Jessica: All right, so the number one
complaint I hear about our friends,
46
:our robot friends, is that it forgets
everything the moment that you start a
47
:new chat and that you're having to waste
time re-explaining your business, your
48
:voice, your offers before every section.
49
:And you're, unsure about how to
really connect the context from one
50
:chat to another one, and you kind
of spend more time prepping AI than
51
:actually using it to complete the task.
52
:Rachel: This is the part where
people say the output just sucks, and
53
:it's because one, you're either too
exhausted to give it the context that
54
:it needs or it's just you haven't
built that process out together.
55
:So I think this is where so many people
are either starting from whether that's a
56
:blank slate or they're just assuming that
it's gonna put all of the pieces together,
57
:and that's not necessarily the problem,
but it's more so the source that, the
58
:architecture is where it's pulling from
59
:Jessica: Yeah.
60
:So let's talk about some steps
that you can take to mitigate this.
61
:Number one, if you do not have
it already, you need to build
62
:your business brain docs.
63
:Even if you don't plan on using
AI and you wanna have employees,
64
:these are so important, and it's
crazy the amount of business owners
65
:that kind of operate without this.
66
:So basically, these are your brand guides,
your voice, your ICP, the frameworks
67
:that you use and talk about all the time,
your offers, who they're for, how much
68
:they cost, what's included, the content
pillars or niches that you talk about.
69
:If you do not have these docs built
for your business and you're just kind
70
:of going into AI saying, "Write me a
caption," and it has none of the context
71
:on all of that, this is where you're
gonna get the very generic outputs.
72
:When we start working with any new
client that we work with, we first build
73
:what we like to call, their copy Bible,
which essentially, includes all of this.
74
:And before AI, this is what we
used to make sure that we were
75
:writing in the right context,
delivering in the right context.
76
:But now with AI, now that we have
these docs we can give them to AI and
77
:stop getting, that generic garbage.
78
:Rachel: Yeah, and I think this is
where when people don't, or they're
79
:not operating from this copy bible, the
business brain, or whatever the case may
80
:be, all of these new evolutions of AI
where they say, "Quietly," all those words
81
:that we all hate so much this is where you
set those guidelines and those barriers.
82
:We went into this in the roots episode
where we broke down, how to build a proper
83
:prompt, but essentially, the business
brain is there to reiterate what you
84
:like, what you don't like, what you think
works, the voice of the customer, and
85
:all of those things so that ultimately
you stop having to re-brief times.
86
:And when you are re-briefing it
100 times, you're bound to get lazy
87
:in the process and just be like,
"Okay, just remember it already."
88
:This is how you kind of stop the laziness
and then the poor prompting from the get.
89
:Jessica: Yeah, yeah.
90
:So then my second tip around this too
would be so you don't have to keep giving
91
:it these things is to have a dedicated
Claude project set up for your business.
92
:So the way that I have it set up for, in
my Claude is I have one for my business,
93
:I have one for Deeply Rooted business,
and then I have one for each client.
94
:I think sometimes when I see people's
Claudes, they've got one for almost every
95
:single task that they're doing in their
business, which that's not the right way.
96
:The task or skills projects are contexts.
97
:So if you think of it that way.
98
:And then another crazy little tweak, which
hopefully they will fix this, I don't
99
:even know why it's separated, but when
you go from Claude Chat to Claude Cowork,
100
:the projects aren't the same projects.
101
:That's very confusing.
102
:So you, when you start to use Cowork,
you have to migrate your projects over
103
:to Cowork, or you can go into your
universal instructions, and this is
104
:kind of how I have mine set up, and
say, "Before responding to each chat,
105
:reference my business brain", and I have
all the links to these ICP documents in
106
:my Notion so that any new chat kind of
references these things if it's for my
107
:business first before it goes to that.
108
:And that kind of keeps you
from having to type a zillion
109
:things, re-upload documents.
110
:But, the more and more I'm using AI,
the more I'm finding, it's really
111
:important to be really organized, which
is not something that I'm, used to.
112
:But the more organized you are,
the easier it is going to be.
113
:And if your business and your systems
are, a hot mess behind the scenes,
114
:and you've got things stored in your
Notes app and some in Google Drive
115
:and some in Notion, that's where your
frustration is, just finding those things.
116
:And once I, set up a very neat,
folder hierarchy and all of that on my
117
:computer it definitely started to get
a lot easier as far as context goes.
118
:Rachel: Yeah, and I'm gonna be bold and
say, AI has made me a better business
119
:owner because, one, not to selfishly
plug our Life First Business Lab,
120
:but when going through the onboarding
with Onboarding Ola, and she created
121
:my external business brain inside
of my notion where it broke down,
122
:everything that she pulled out of my
brain where it was the voice of the
123
:customer, my competition analysis,
all of those various components that
124
:purely did exist just inside my brain.
125
:And when we are talking about these
hypothetical business owners that
126
:are reprompting from scratch every
single time, we're talking about me.
127
:Period.
128
:Jessica: I mean, I had all
of these frustrations before.
129
:Rachel: We both have been in this spot
where we have tried to systemize things,
130
:but ADHD gets the best of me constantly.
131
:I have gone back to my little paper
notepad because I, for the life
132
:of me, have not gotten into the
habit of having my tasks in Notion.
133
:Thank you, Jess.
134
:But sometimes when I'm feeling
that resistance, whatever brain
135
:chemical is that like, "Don't do it.
136
:You don't have the urgency
for this," I go, "Okay, fine.
137
:I'm just gonna write it here, and I'm
gonna just do it one way or another."
138
:But I will say that AI has helped
me in a way to externalize and have
139
:to stop doing the invisible labor of
pulling it out of my brain every single
140
:time, 'cause it was never the same.
141
:And this has helped me also with my
human AI, my human virtual assistant,
142
:because she's not starting from
scratch designing, she's not starting
143
:from scratch with client work.
144
:She's not starting from scratch anywhere,
which is what I was doing in my previous
145
:hiring process, which was chaotic and what
kind of crowned me to think, "Oh, I suck
146
:at hiring," blah, blah, blah, blah, blah.
147
:It's all connected in how we are
becoming better versions of ourselves.
148
:Jessica: That's what I mean.
149
:My whole view on AI is like it's an
employee, so if you're bad at managing
150
:employees, you're gonna be mad at…
151
:bad at managing your AI assistants.
152
:But it's a skill that you can learn.
153
:And my goal with building all of
our lab employees was kinda to
154
:make them AI for dummies whatever,
where they are asking you what they
155
:need so you're not forgetting that.
156
:They're trained on that because
I know that that is a obstacle.
157
:All right, so then moving into
frustration number two, it's the
158
:output doesn't even sound like me
or you're getting generic stuff.
159
:And one of the things that I've done
with our podcast, Claude has all of our
160
:transcripts, for every single podcast
episode, our speaking transcripts.
161
:And it's so funny because Rachel and I,
we both have a tick where we say like a
162
:lot, and Claude picked up on that and it
was like, oh, say like in the scripts,
163
:but don't say it when writing 'cause we
edit it all out when we're writing it all.
164
:But it even picked up on that.
165
:And now I have a little automation where
it goes and pulls our transcripts and
166
:kind of reads it so it can stay up to date
and pull out any new frameworks that we
167
:share on the podcast or quotable quotes.
168
:So voice training is super important
and it's really important that you
169
:kind of keep building on it 'cause
as you keep using it, you're gonna
170
:learn, oh, I don't like this, or I
do like this, that sort of thing.
171
:Rachel: Yeah.
172
:And I think this experience that people
are, going through where they're like,
173
:"It's just not working for me," or,
they don't really have the right word.
174
:Sure, what you gave me is great.
175
:Technically this is fine, but,
emotionally I would probably never
176
:say this, or, it just doesn't hit
the way that, I normally would.
177
:And, I think that that's one of those
things that I think is really important.
178
:When I was working with copywriters for
websites and for SEO and all of that, the
179
:amount of depth and research that they
put into it before any project is ever
180
:started is how we should consider using AI
for writing in our business, which is…
181
:it has to have depth.
182
:It has to pull from a
source that is human, right?
183
:It has to be able to say, " Okay,
this is the source of this person,"
184
:and, really make sure that it,
validates on it, or else it's gonna
185
:still sound okay but not great.
186
:Jessica: Yeah, and I think for both
of these two that we just covered, one
187
:of the other things that I think keeps
people stuck, and it was keeping me
188
:stuck for a while, is tool jumping.
189
:So I would go to Chat for this,
or Claude for this, Perplexity
190
:for this, use Notion AI for this.
191
:And I realized that even though some
of the tools perform a little better
192
:in certain context, it wasn't worth the
additional effort of having to bring
193
:that tool up to speed on the context.
194
:So if you find one that you like and
you vibe with, you know, for me and
195
:us it's Claude, not just because we
think that their outputs are a little
196
:bit better, but they're kind of the
most ethical AI company, I feel like.
197
:They really do talk about
their responsibility with this.
198
:They even have a model that they didn't
release because it was too smart and
199
:it basically was hacking into banks
and stuff like that, and they gave it
200
:to the banks and they're like, "Here.
201
:Here's everything that we like found.
202
:You guys need to fix this before
somebody else's AI figures
203
:out how to get into here too."
204
:So I mean, they're my tool of choice,
but if you like Chat, that's fine.
205
:But the, the thing is building a
system around it to where it's not
206
:a very sporadic, I'm gonna jump
over here, I'm gonna jump over here,
207
:because then of course you're gonna
get frustrated because of that.
208
:And one of my favorite things with
Claude, if you have the desktop version,
209
:is you can hit the space bar, there's
a space bar, and just speak into it.
210
:It'll turn on your recorder and
you can just start talking to him
211
:and it'll pull you up everywhere.
212
:So once you go deep into a tool, you
start to learn how to use it better.
213
:Yeah.
214
:And I feel because we've had so much
AI shiny object everywhere, everyone's
215
:jumping here and here and here,
they haven't really had the chance
216
:to go deep and really see all those
features that really will unlock
217
:more time and better outputs for you.
218
:Rachel: All right, so frustration
number three, which is kind of like…
219
:well, I did see a TikTok on
this, where it tells you kind of
220
:just what you want it to hear.
221
:And, you know, I think this is something
that I they ran in the TikTok, it
222
:was the various, you know, AI tools
and the likelihood percentage-wise
223
:for it to just agree with you.
224
:And I think that that is hilarious
one, but two, it's real, right?
225
:Because maybe you're just like, "Okay,
well I asked it to audit my sales page
226
:and it told me that it looks great.
227
:I asked it to poke this type
of holes, and it really didn't
228
:give me much of anything."
229
:It doesn't really give you that second
brain to kind of of feed off of.
230
:I don't know.
231
:Jess, what is your experience with this?
232
:Jessica: When I teach people AI, maybe
I just do this naturally, but one of the
233
:things that I do with AI is before I send,
a new proposal to a client or instructions
234
:to my team or a brief to my team, I'll
be like, "Act like you're my client.
235
:Act like you're a member of my team.
236
:What questions do you have?
237
:What hesitations?
238
:What's unclear?"
239
:So that's one way that
I'll go out and look at it.
240
:And then also for sales page launch
strategy, email strategies, and all
241
:that, I like to, act like they're
a bunch of different people so that
242
:it'll give them a different response.
243
:So I'll be like, "Act like you're, like,
Alex Hormozi, Jenna Kutcher, Wandering
244
:Aimfully", 'cause, all these people's
frameworks are on here, and give me your
245
:view of, what their sales page is doing.
246
:And then you're, you're gonna see them,
start to rip it apart from different
247
:angles, and then that's where you can take
your business brain, because you know your
248
:clients the best and what they respond to,
and pick and choose what advice you wanna
249
:take and what advice you wanna leave.
250
:That way you're not letting AI just build
this from scratch with no input, I guess.
251
:Rachel: Yeah.
252
:So at the end of the day, maybe it's not
necessarily just agreeing with you, but
253
:it's just kind of doing what it's designed
to do, which is be helpful and supportive.
254
:And so I think there are certain settings,
and Jess correct me on this, but there
255
:are settings in the top where you can
give it instructions of level of the
256
:criteria that it's supposed to do.
257
:So you can tell it like, "Don't
agree with me the first time."
258
:Find us a happy medium kind of thing.
259
:So you can definitely have it the way
that Jess is saying where it's like pose
260
:it as a, tell it to argue the other side.
261
:Tell it to, you know, look at it in
the lens of these three different
262
:people, and then find that end result.
263
:But you can also build it into the
instructions where you're saying.
264
:Jessica: You can build it into
your universal instructions.
265
:I had mine turned on like that for a
minute, but then when I have quick things
266
:that I just needed to get done, I didn't
want it disagreeing with me every time.
267
:So I'm like, "Come on, we
just need to get this out.
268
:Stop fighting with me about it."
269
:Just fucking, just do it."
270
:What I think the better way to go instead
is to create a skill that's maybe a
271
:sales page critic, and that is trained
on this, or a proposal critic, or just
272
:when you're in the chat to prompt it.
273
:I saw somebody post about it on TikTok.
274
:I'm like, "Oh yeah,
let me try to do that."
275
:And then it was like 20 minutes later
I'm finally getting the output because
276
:I've been arguing back and forth with a
really opinionated employee for a while.
277
:So I turned that right off.
278
:Rachel: That's smart.
279
:Okay, frustration number four.
280
:Take us, take us through it.
281
:Jessica: Okay.
282
:So a lot of times this is one of the
things too, it works for a while and
283
:the output, is getting worse, and I
find this happens a lot when people are
284
:having these very long conversations.
285
:And I think it's counterintuitive
to where, if you got a good vibe
286
:going with AI to when that little
alert says, "Shorten your…
287
:You know, your conversation's
long, so we're gonna compact
288
:it to start a brand-new one."
289
:I just did Anthropic's official training,
'cause I've just kind of been outside,
290
:out here, guerrilla-style learning.
291
:But they do say that they
recommend once your chat gets long,
292
:just starting a brand-new chat
because it starts degradating.
293
:It starts not being able to reference
everything better, and the better
294
:thing is to be like, "Okay, give me
a summary of the key points," and
295
:then move it to a new conversation.
296
:Because if you're ADHD like me, I will
start building, a lab employee, and
297
:then go to, writing 15 blogs, and now
we're writing emails, and now we're
298
:doing this all in one conversation.
299
:And then not only does that make it
really hard for the AI to know what
300
:you're doing, but, when you need to
go back and find stuff, it's like,
301
:"Where did I write this email?"
302
:And it's labeled, Building
Blog Builder Bruce.
303
:Because after I had it build Bruce, I
was like, "Let's write some blogs, and
304
:then let's turn these blogs into emails."
305
:So, start a new conversation every single
task, and really rely on the skills and
306
:your brains to bring this context over.
307
:Rachel: Definitely.
308
:Jessica: I think this next frustration
is one that the person we were
309
:talking to was really strong.
310
:It was just basically it's
just taking too much time.
311
:Everyone is saying that it's saving me
time, and I feel like I am spending so
312
:much time going back and forth with it and
really never getting there with the output
313
:Rachel: Yeah.
314
:I think if you go into it with that
mindset of like, "Oh, I just need it
315
:to save me time, I needed to do this,"
without acknowledging that there is a
316
:learning curve, that there is foundations
that need to be built, that there's all
317
:of these things that need to be done
I think that's where you get into that
318
:problem where you are kind of working
against the grain here a little bit.
319
:Your mindset of like, "I just
need this to save me time because
320
:I'm very busy," blah, blah, blah.
321
:But you're skipping so much
of the things that are gonna
322
:actually help you save time.
323
:So it's anything in business, right?
324
:Everything like that, how you do anything
is how you do everything and, or how you
325
:do one thing is how you do everything.
326
:And so you're kind of just trying to
skip to the last part with an employee,
327
:it's gonna, you know, fail you.
328
:With branding, it's gonna fail you.
329
:With copywriting, it's gonna fail you.
330
:All of these things is really
important, so you have to really sit
331
:down and actually build your brain.
332
:You have to do your onboarding with Ola.
333
:Regardless of how much you wanna
skip through it, it's super important
334
:because then you start saving time.
335
:Jessica: Yeah.
336
:Well, and I think then this is where
the lab and our pre-trained employees
337
:come in so clutch because you're not
having to spend the time training
338
:them, because I have fought with them,
Rachel's gonna fight with them too
339
:when she starts building some guys.
340
:But we've kind of used our credits,
our usage, all of that, to go back
341
:and forth to get to the output
that we expect for our clients.
342
:One of the, exact quotes was like, "Oh,
like, I trained this blog guy, blog writer
343
:to make sure that I rank on Google."
344
:And the person was like, "Oh, well,
are they really gonna rank on Google?"
345
:And I'm like, "Yeah, because the
output I'm doing is the exact output
346
:that I'm doing for my other clients
who I've gotten to rank on Google."
347
:I'm not just like, "Hey, AI, work
your magic and make me rank."
348
:These are proven strategies that
we're building into the tool, where
349
:we're not letting the tool dictate
what the output is, but we're telling
350
:it, "This is what we know works.
351
:Do this, do that."
352
:But that, again, takes time, and if you
don't have the SOPs, if you don't have
353
:the system set up to where those things
are already really well documented,
354
:then it is going to take a lot of time.
355
:And now we're getting to the point where
Claude and Descript, what I use to edit
356
:the podcast, is has AI built into it.
357
:And one of the ways that the outputs
have become so good for us so quickly
358
:is because I'm giving it templates.
359
:I'm not having it like, "Hey,
create a carousel post for this."
360
:I'm like, "Here's our our
branded carousel post.
361
:Now you just go in here and
update the text or whatever."
362
:Or "Here's our brand guide for videos.
363
:Here's the sounds we like to use.
364
:Here's the graphics and how we
like to change up the captions and
365
:do that, and now you just do it."
366
:And then that's where the
time saving comes, is once
367
:you've figured out the system.
368
:But if you haven't figured out your system
first, and you're just trying to go into
369
:AI and get it to do it, yeah, it's gonna
take you all freaking day to do it.
370
:Rachel: Okay.
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:So then last one, right?
372
:Is this the last one?
373
:Jessica: Yeah, so let's talk about
frustration number six, and this is
374
:kind of what we kind of already covered,
but basically I hear a lot about it's
375
:not acceptable or it's not up to my
standards or doesn't sound like me.
376
:And I think that's where really
important, where it goes back to
377
:the contacts training where you
know where you're sharing more
378
:about you have to be so specific.
379
:So for example, when we were writing all
the blog posts for the AI blog articles.
380
:Instead of like the first output that
I got from Bruce, I was like, "Write
381
:me these 14 articles about this."
382
:And they were good, but they were
super generic, kind of boring.
383
:Anyone can write them.
384
:The bones of this are good, but we need
to infuse a little more of us and into it.
385
:So can you mine out some stories that
we can integrate in here or frameworks
386
:that we can integrate in here?
387
:So what Bruce did is he asked me a bunch
of questions and I just voice dictated.
388
:I'm really a fan of voice dictation
because it's hearing you and you're
389
:kind of just flowing, it's not
refined, so it gets even more of you.
390
:But I've kind of just voice
dictated our stories or how we
391
:felt about certain things or how
we look about some certain things.
392
:And the outputs of the
blogs were much better.
393
:So basically it's give it you
and then templates and it will
394
:color in inside the lines.
395
:Rachel: Yeah.
396
:And I think, this applies
AI or not AI, right?
397
:The things that we have said that work
really well in conversion strategies
398
:through your email list or during
launches or during whatever the
399
:case may be outside of AI, right?
400
:Your whole marketing strategy works well
when it's fed from your perspective and
401
:when you're sharing your client wins.
402
:I remember, gosh, when I was
helping somebody with a client
403
:launch maybe a year or so ago, and
her social strategy was just like,
404
:"Share this podcast, share this."
405
:And I was like, "But you
have so many testimonials.
406
:You can just start cranking out case
studies and people would probably
407
:appreciate that and get results from it.
408
:And then maybe you record
case studies on your podcast."
409
:And the thought of just being like, "Oh,
no, I'm not really gonna share too many
410
:of this," because they didn't know how
to build that storytelling element to it.
411
:That works in AI, and
it works outside of AI.
412
:All of these strategies, what we've
said from the beginning, it's important
413
:whether you're hiring, it's important
whether you're being a solopreneur,
414
:trying to manage life and manage
business without drowning in work.
415
:All of these different layers
to everything super foundational
416
:just to be running an
intentional, successful business.
417
:Jessica: And make sure you include
your stories in your comments, like
418
:real stories, real case studies.
419
:I think that was feedback we got
when we first started podcasting
420
:is "Y'all's episodes are great.
421
:Y'all have great frameworks, but I wanna
hear about actual clients you work with."
422
:So now we're kind of
intentional about that.
423
:But let's bring it all home,
'cause this one is a long one.
424
:So let's just do the six
reasons AI keeps failing you.
425
:So number one, it forgets everything.
426
:The fix is the architecture,
not big- better prompts.
427
:So make sure your systems are set up to
where your brain lives in one project,
428
:in one space and not something you have
to go find and track down every place.
429
:Number two, if it doesn't sound like
you make sure that you're giving it
430
:real samples of your writing, your
speaking, a list of banned words,
431
:signature phrases, sentence patterns.
432
:Love giving it transcripts, love
speaking to AI, because something
433
:about my ADH- brain, some days
I can't type, but I can talk.
434
:Number three, it's too agreeable.
435
:The fix is explicitly
prompting it for pushback.
436
:Either give it a specific persona
or specific person or a bias so
437
:that it kind of gives you a alter
ego to kind of look at things for.
438
:Number four, if it drifts over
time, make sure you're starting
439
:a fresh chat with your guy.
440
:You can bring context over from
longer conversations or threads.
441
:Number five, if you are burned out
from it just taking too much time just
442
:know that the setup is everything.
443
:The better your systems, your
strategies, your SOPs are documented
444
:the more lines AI has to color in,
the less you're going to have to tweak
445
:it to get it to where you need it.
446
:And then number six, if your output feels
generic or just not up to your standards
447
:the fix is to give it, your real numbers,
your client language your real stories.
448
:That's really gonna
make it sound like you.
449
:Rachel: Yeah.
450
:And so all of these six have
the same root cause, right?
451
:The architecture isn't built to
kind of hold all of your business
452
:context, and this is honestly what
we have spent the last several months
453
:solving for because it wasn't…
454
:It was something that we both needed.
455
:So the Life First Business Lab is
built around this exact problem.
456
:Before you ever even get into your first,
weekly AI assistant you build, what we
457
:keep referencing is the business brain.
458
:You get your four core documents
that help you from the start,
459
:which is your voice, your ICPs,
your offers, your content pillars.
460
:You build it once, and then every
single tool draws from this.
461
:Every AI assistant references it.
462
:And then ultimately, every single
assistant that we have put into this
463
:lab has been pre-built and pre-tested
and loaded with our own strategies
464
:so that you're not just hoping and
trusting that whatever AI pulled from the
465
:internet is the best and the greatest.
466
:You don't have to set it up.
467
:You just install it.
468
:Takes you 10 minutes,
and it works that day.
469
:You can load Bruce up and get four
blog posts that have been vetted
470
:and everything almost immediately.
471
:It's amazing.
472
:thing that I love most about this, because
I am somebody that buys a course and
473
:then abandons it after an hour, is that
it's no curriculum, there's no homework,
474
:there's no courses that you have to
sit down and try to understand it all.
475
:It's just tools that actually know
your business and do the work for you.
476
:So if you are interested in this,
we'll put the link in the show
477
:notes for you to take a look
478
:Jessica: All right, so if this episode
hit home, make sure you share it
479
:with the business bestie, the one
that is talking shit about my friend
480
:Claude right now and decided that
he is not useful for his business.
481
:Share it with her.
482
:Hopefully this can change her mind.
483
:Make sure you drop us a DM on Instagram
at deeplyrootedbusiness and tell us which
484
:of these six resonated the most with.
485
:And let us know what other
questions you have about integrating
486
:AI into your small business.
487
:And until next week,
we're rooting for you.