Everyone talks about having that secret sauce for effective email sequences, social media posts, and how to create videos that go viral! After doing the same thing over the years, Sharran realized that the same content could be consumed by people differently. He calls this idea “time on brand.” Implementing this idea will get you more money and raving fans simultaneously. So how exactly does it work? Tune in and discover the 3-steps to installing this process in your business.
“Date the algorithm, marry the audience.”
- Sharran Srivatsaa
00:00 Thesethree words can change your life forever
00:24 Three things Sharran will talk about in today's episode
01:25 Delivering the same content in different ways
03:08 What is the significance of 48 minutes?
04:30 Sequencing vs. Romance
05:42 Here's why you don't always have to send people a ton of good content
07:25 It's not just about the cadence; it's about the romance
08:49 Don't think about scheduling on different social media platforms; think about choreographing with multimedia
10:20 What is Jason Capital doing on TikTok, and how does it translate to time on brand?
12:15 How to market your content and choreograph the consumption