Storytelling is a way to get to people’s hearts, says our guest, Jamie Mittelman, founder and host of Flame Bearers, an award-winning podcast and the world’s first storytelling platform specifically for women Olympians and Paralympians.

Jamie’s own passion for sports has been a lifelong source of joy and community-building and she is passionate about creating a platform for diverse role models, specifically women and girls from underrepresented groups to share their stories and inspire others.

In this conversation, Jamie and Sara discuss storytelling and running a media company from several perspectives, including:

• Creating diverse perspectives and stories that will elevate women from all countries, religions, and abilities
• Starting a media project about women athletes with little funding
• The value of mentorship and surrounding yourself with positive influences
• Investing in relationships with people who inspire and support personal growth
• Celebrating the “wins” along the way
• Learning entrepreneurship through the lens of elite athletes - developing resilience, handling setbacks, and understanding the journey is never linear

Women’s sports media coverage is on the rise and thanks to the work of Mittelman and Flame Bearers, these stories of elite female Olympians and Paralympians will be celebrated and honored for years to come — and continue to make their way into people’s hearts.

Feisty Strong Retreat in Atlanta - April 17-19, 2026: https://feisty.co/events/feisty-strong-retreat-atlanta/

Sign up to Receive The Feisty Women's Performance Newsletter:

https://feisty.co/newsletters/feisty-womens-performance/

Follow us on Instagram:

@feisty_womens_performance

Visit the Feisty website at https://feisty.co/ for info on all of our events and podcasts

Support our Partners:

Hettas: Use code STAYFEISTY for 20% off at https://hettas.com/

Momentous: Head to https://www.livemomentous.com/ and use promo code PERFORMANCE for up to 35% off your first order

Wahoo: Use the code FEISTY2026 to get a free Headwind Smart Fan (value $300) with the purchase of a Wahoo KICKR RUN at https://shorturl.at/WVhdr